QUADRANT KEY WORDS PREFERRED RESPONDS WELL TO VULNERABILITIES TYPICAL OCCUPATIONS

ACTIVITIES
A Logical, factual, Collecting data, Technical or financial Too focused, may CEO of technical
Analytical Thinking critical, technical, listening to information, miss synergistic, organizations, stock market
quantitative, informational theories, charts and opportunities, favors broker, chemist, computer
Abstract, impersonal lectures, reading graphs, formal individual vs. group programmer, finance
textbooks, judging approach, data heavy work, tends to place manager
ideas based on facts, content facts over people,
criteria, and logical problems with
reasoning delegating
B Conservative, Following directions, Agendas, goals and Reluctant to changes, Technical manager,
Sequential Thinking structured, repetitive detailed objectives, simple tends to miss the big operations manager,
organized, detailed, homework problems, graphs and picture, does not bookkeeper, drill sergeant,
planned time management presentations, sticker appreciate innovative supervisory nurse,
and schedules, for time, step by step ideas, avoids construction engineer
planning and procedures before dynamic situations
organizing concluding
C Emotional, spiritual, Listening to and Creative and free Dislike for routine Marketing, sales, real estate,
Interpersonal Thinking feeling, sensory, sharing ideas, looking flowing activities, and structured elementary school teacher,
kinesthetic for personal experiential activities activities, tendency social worker, counselor,
meaning, sensory like music and art, to be impulsive and secretary
input, teamwork, people centered emotional, often
win-win situations activities and misses out on details
discussions
D Visual, holistic, Looking at the big Fun activities, humor, Can be impractical, Artist, entertainer, musician,
Imaginative Thinking intuitive, innovative, picture, taking future oriented tend to overlook entrepreneur, strategic
conceptual initiative, simulations activities, details, may tend to planner, creative writer, film
(“what if” questions), experimentation, procrastinate director
visual aids, thought provoking, especially if they do
appreciate beauty of and challenging not like what they
a problem, situations, visual are doing like
brainstorming, repetitive tasks,
visionary difficulty in
prioritizing