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m30
Review
Turn to a neighbor and explain to them how you
would find your lost keys using
• an algorithm,
• a heuristic, and
• insight,
With your neighbor, make up examples of
• Mental Set
• Functional Fixedness
• Representativeness Heuristic
• Availability Heuristic
Language Structure
Language: our spoken, written, or signed
words and the ways we combine them to
communicate meaning.
Conveys meaning
Arbitrary
Flexible
Allows us to name objects
Enables us to talk about something not present
Generative; we generate, not repeat sentences
Steven Pinker
Phoneme – a sound
• B, P, and Th
12 One-word stage
Nature Nurture
Chomsky
• Operant Learning
• Association: sights of things with sounds of
words
• “Genie”
Thinking & Language
Linguistic Relativity (Sapir-Whorf
hypothesis): a culture’s linguistic concepts
affect the perception and cognition of
members of that culture