1.

Logo and name

After analysing and doing some market research as a luxury name which will best represents us
name will be: ILYSM; Meaning I Love You So Much!

Still following the concept of FLORIS brand I think if we can redesign the logo to be Luxury looking
will be best as we will have the ministry of Tourism getting involved which other ministry will be
following us for sure. Also as I told you last time, instead of spending some Rs 100,000 for a
conference and having hotels invitation and so on. We will be with the development board of
sustainable island and they will make us have many services and access to big hotels. Now am sure
that we are on track I won’t hesitate now to tell you that you can start to send machine, prepare
stock for hotels but packaging we need to design our own like 10-12 ml in tube. We show to them on
the 27th or 28th February. When we show to them then we can manage for packing only according to
hotels need. When all is finalized here I will send to you the official invitation so that you can come
to Mauritius for this conference.

Please also send to me at earliest all machine that will be used with voltage or watt that is technical
information.

To return back to logo and name:

Let me list a model so that it can facilitate graphic designer for quicker and more efficient work.

Colour: If we can keep FLORIS Colour… ONE COLOUR LOGO

 2. Marketing material
(i) Leaflets (200 Maximum)

A leaflets where all the product we can do is in with all the benefits mentioned. It can also be
mentioned that we are a company we no waste product as we use all waste to specific items.

1. Soap and flavour name for different including benefits

2. Body hair shampoo with details and yes all if we can put bottle and packaging with logo
3. Moisturizer with details and perfume
4. Put also Pure coconut virgin oil this can be delivered to spa
5. If we can put activated charcoal face cream also will be good to have many product listed
6. If we can activated charcoal for teeth whitening
7. Lip Balm if we can

ALSO VERY IMPORTANT:

For the set of Soap, Body hair shampoo and moisturizer, each set must have uniform Fragrance

(ii) Roll up banner (2 ok)

Same template background design

(iii) MOST IMPORTANT: VIDEO

A video showing initially coconut trees harvested and removing all things then removing virgin
oil, then producing each item, not in brief details but at the end showing all product together
with the brand ILYSM then explaining health benefits to using.

A second small video can also be shown if we can how these product treated skin that has
problem or other for example…

(iv) Press Booklet

You can resume other work this I will write and give just we need to put design or within he
video itself we can put the presentation and video then we distribute it in pen drive if we have
the budget.. I think 75 Pendrive with ILYSM logo would be best. Am suggesting the best idea
the rest we can decide what to do if time and if it does not fit in the marketing budget
 3. Packaging and sample to distribute for conference with our brand ILYSM

Then we can tell them we will remove and put desired Hotel name if required and this may cost Rs
1.50 per product for customized product..

If we can get these product like 75 in each with packaging of ILYSM in tube will be good. We can also
design 10 big bottles with brand ILYSM showing we have it also if wanted and dispenser we can
showcase it also at conference.

The packaging I think in tube and for set of soap, body hair shampoo and moisturizer same design of
matching packaging.

Example shown below:

Instead of grey the colour of gold concept for Floris could be use. The tube transparent and plastic
not allowed.

If this is cheaper we can do like this:

One like this with company brand to showcase:

Other items if can produce we can have them without name and packaging but we tell we can do it.
But to show this on all product with logo ILYSM on leaflet is important, Graphic designer can adjust
to put it..