M ATTHEW W ALL

8708 Patterson Street, St. John, Indiana  Matthew.Wall8708@gmail.com  219-779-1643

RETAIL OPERATIONS & SALES

DRIVING SALES | STRATEGIZING WITH BUYERS | MENTORING & COACHING SALES STAFF
Award-winning Retail Operations Leader with profound and broad expertise across all facets of
operational processes including: Sales and Marketing, Customer Management, Team Building &
Development and Strategic Business Development.

Earned a distinction as a transformative leader with the ability to assemble, train and world-class, top
performing teams and cross-functional groups; able to instill a shared vision and drive early attainment of
corporate objectives. Highly effective at working with internal leadership and in-store managers to increase
brand exposure through consistent message delivery, effective visual merchandising, and signage.
Profile & Highlighted Achievements
► Experienced supervising retail staff and training 150+ associates while driving sales of both new
and existing product lines within a dynamic retail environment, consistently ranking top in the territory.
► Surpass aggressive goals and deliver results for top retailers including Bloomingdales, Saks,
Bergdorf, Nordstrom, and Neiman Marcus.
► As a Marketing Coordinator, within one year grew sales by 26%.
► Create win-win situations for organizations through broad business acumen, enterprising problem
solving strategies, and impeccable business communication and customer interaction skills.
► Innovator of programs and collateral proven to unseat the competition. Exhibit a rare talent for
making creative ideas successful and profitable.
ADDITIONAL STRENGTHS
Operational Management Customer Service Excellence Profit & Loss Management
Training & Development Recruiting & Hiring Top Talent Retail Sales Operations
Account Management Maximizing Profitability Sales and Marketing

PROFESSIONAL EXPERIENCE

Casual Male-Merriville Indiana

Assistant Store Manager 2015-Present
► Direct sales floor activities ensuring excellence in customer service and resolving store level
problems.
► Assisted the Store Manager with establishing sales goals, manage budgets and devise sales forecasts
consistently maximizing sales and profits.
► Oversee personnel management interviewing hiring training mentoring /coaching and evaluating.
► Maintained price accuracy of goods and ensured adequate stock levels.
► Applied strategies that improved shrink percentage for 2years.
► Handled weekly schedules according to payroll policies.
► Motivate sales employees to improve morale, performance, and store revenue.
► Participated in company trainings to improve my managerial skills.

Forman Mills-Lansing Illinois

Assistant Store Manager 2014-2015
► Managed store operations with Key Holder responsibilities, opening and closing store procedures.
► Oversee staff and maintains budget while performing assigned duties that enable a successful and
profitable company. Achieved 30% turnaround of lost business with 6 months, equaling
+15%YTD.
► Participates in and leads associates in merchandise placements and store recovery.
 ► Assists in the communication and execution of presentation standards that are consistent with
Corporate standards.
► Educate and coach associates sales floor techniques and customer management skills.
► Recruit, train, supervise, and evaluates a team of 30 associates.
► Ensures all inventory and pricing directive are implemented.
► Maintains Lost Prevention and Safety Standards.
► Proficient with POS & FD200 system.

Nest Fragrances - Illinois, Indiana, Michigan, and Minnesota 2013 –

2014
Account Manager
Achieved double digit sales increases, worked collaboratively with Corporate Management of top retail
stores including: Buyers, Group and Department Managers, PR, Visual, Stock, HR and GM to develop sales
strategies and promotional incentives.
► Managed a portfolio of four major retailer accounts: Bloomingdales, Saks, Nordstrom and Neiman
Marcus.
► Within one year, increased overall business for all accounts by an average of 150%
► Conducted engaging and comprehensive training sessions for retail staff, and attended special events
to elevate the brand and drive awareness and sales.
► Created effective and efficient sell-through strategies to gain profitable market shares.

Grace Beauty – Illinois and Indiana 2012 – 2013

Account Manager
Managed and coordinated daily sales of new and existing Fragrance lines. Consistently exceeded benchmark
in Focus Doors through implementation of special events, merchandise coordination, and innovative selling
techniques.
► Hired, trained, and supervised 12 Retail Selling Specialists to grow client base and promote brand
images of the fragrance product lines.
► Grew the market share and increased sales for 26%.
► Merchandised product line in account base to enhance visibility and customer awareness.
► Inventoried merchandise and requisitioned new stock, maintaining open communication between
Sell in Account Executive and Account Management.

L’Oreal USA Designer Fragrance Division - Illinois, Indiana, and Michigan 1998 – 2012
Account Executive
Served as a strategic and effective driver of sales for new and existing fragrance products. Managed
relationships and boosted sales for top retailers, consistently ranked among the top performers in the
territory.
► Built a world class team that consistently performed within the 10% in the country.
► Directly managed a staff of 24-50+ during peak seasons
► Partnered with account base of 82 stores with sales volume of $8.0 million, advocating industry best
practice standards to build business and profits.
► Created effective and efficient sell-through strategies to gain profitable market shares.
► Developed individualized business plans to promote growth to exceed company sales goals.
► Conducted product training sessions for retail staff, implementing creative approaches to achieve
selling success.
► Fostered and maintained cohesive, productive, and collaborative relationships with corporate
management and retail personnel.
► Managed and motivated retail specialists to exceed established productivity goals.

EDUCATION & PROFESSIONAL DEVELOPMENT

Capri College of Beauty Culture
 Hundreds of hours of formal and informal training on:
Operations Management, Leadership Development, Visual Merchandising, Human Resources,
Customer Service, Retail Operations, Sales, Marketing