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John Edisson Morneo Castañeda

PROBLEM OF DIGITAL Group 2012032_24


TRANSFORMATION IN COLOMBIAN March 14,2020
COMPANIES.

Causes
Consists Consequences
1. Ignorance of the concept of digital transformation. 1. To bet on the development of the country, is
When the Society,
to bet on digitization.
government, businessmen, there were walls
academia and individuals to national and 2. failure to support to establish a vision and define a TD
Doesn’t the mindset has not international strategy in the company private and public. 2. Most of the investments should be made
changed to evolve investment. in resources, equipment and materials and
did not invest in technology. the people should be educated to
3. Low compromise by senior managers of SMEs and big
understand that time has a value that costs
companies.
money.
fear to the
A bad education and changes.
permanent human capital in 4. Think that the transformation is immediate.
3. Benefits in all areas of the value chain.
the company.
Without creation of 5. Lack of public and private investment.
4. The importance of a strategic plan in
cybersecurity
Failure to develop and the organization that will lead them to
strategie. 6. wish to transform without making large investments.
promote good privacy and enter a new digital age that is more
data protection practices. profitable and competitive against each
7. Difficulty digitizing what was usually done on paper. market.
Deficiency in
The 50% of households in broadband Internet
Colombia do not have an 8. Resistance to change. 5. Impact that technologies will have on
access to close the
Internet connection and gaps in services. company processes.
38% of people do not use 9. Companies are unaware and waste technologies to
the network of networks. know and attract the customer. 6. The impact it brings against
And in Colombia there competitiveness and profitability.
is a 2G network. 10. Infrastructure limitations, speed of technological
change, talent gap digital.
7. Change the view of the role of

The challenge is for companies that do not want to disappear have to incorporating and
adapting new technologies to their day-to-day processes and directing them to assume digital
transformation as an effective and real strategy of productivity, positioning and
competitiveness.
Created by: John Moreno

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