Академический Документы
Профессиональный Документы
Культура Документы
4:1 Productivity
4:1 Productivity and
and Quality
Quality Management
Management
REFERENCE BOOKS
1. V.K. Sighania, “Students guide to Income Tax” Taxma
2. Ahuja & Gupta “Systematic approach to Income Tax” Bharat Law Publication
3. T.M. Manorahan, “Income Tax”
4. N.V. Mehta “Direct Tax ready reckoner” Kuber Publication
5. V.S. Date “Indirect Taxes” Taxmann
6. S.S. Gupta, Service Tax Taxmann
7. M.S. Mathuria & Dilip Phadke, “Commentary on M.V.A.T. Act, 2002” Mahrashtra
Sales Tax Vat News,
8. V.S. Balchandra, “Indiect Taxes” Sultanchand
4:3 Export Import Procedures and Documentation
2 Research Process :- 15
Selecting the topic, defining the research problem, objectives of
research, literature survey sample design, data collection,
execution of project, analysis of data and hypothesis testing,
generalization and interpretation and preparation of research
report.
3 Hypothesis :- 15
Meaning, importance and types, formulation of hypothesis and
testing of hypothesis.
Chi-square test, Correlation Co-efficient, Regression analysis.
Sampling –
Meaning, Sample and sampling, essentials of good sample.
Sample size, methods of sampling :-
a) Probability sampling – cluster sampling, stratified
sampling, multi stage sampling.
b) Non-probability sampling :- Purposive sampling Quota
sampling, Convenience sampling.
Unit Topics Number of
Lectures
4 Sources and Methods of data collection :- 15
Primary and Secondary data
a) Primary sources :-
i. Observation
ii. Interview
iii. Questionnaire
iv. Interview Schedules
b) Secondary sources
Reference Books
1. C.R. Kothari, “Research Methodology – Methods & Techniques” New Age International
Publishers
2. Krishnaswamy OR “Research Methodology, Himalaya Publishing House
3. Donald R. Copper & Pamela S Schindler “Business Research Methods”
4. Nandagopal / Rajan, “Research Methods in Business”
5. Uma Sekaram, “Research Method for Business – A ski n building approach
6. Donald H Mc Burney, “Research Methods” CRC Press
7. Levin & Reuben “Statistics for Management” Prentee Hall
8. Dr. S. Shajahan “Research methods for Management” Jaico
4:6 Public Relations Management
1. Frank Jefkins, “Public Relations for your business” Jalco Publishing House
2. Philip Lesly “Hand Book of Public relations and Communications” Jaico Publishing
House
3. Baskin Oits, Aronoff Craig, Lattimore Dan, “Public Relation the Profession and the
Practice”, McGraw Hill.
4. Newsom, Turk, Kruckeberg, “This is PR The Realities of Public Relations”. Wadsworth
– Thomson Learning
5. Freser P. Seitel “Practice Of Public Relations” Prentice Hall
6. C. Rayendu & K. R. Balan “Priciples of Public Relations” Himalaya
7. Winder Park, “Effective Public Relations Management – A Guide to Corporate Survival”
Jaico
8. Mehta D. “Handbook of Public Relations in India” Allied Publishing Delhi
Gerry McCusker, Tailspin – “Public Relatios Disasters – Inside Stories & Lessons
Leant”