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Professor Wood
22 November, 2019
1. The Object
these early Disney films may consider them to be childish or innocent, but they actually were
used in very serious ways. Walt Disney invented cartoons with synchronized sound in 1928, and
up until World War II they were thought of as childish. During the war cartoons were used
heavily as propaganda materials, and truly gained traction as a medium for all ages. Since then
people have forgotten about these uses of animation and gone back to thinking of early Disney
animations as simply fairy tales and silly animations. The truth, however, is that Disney
animations were actually powerful government propaganda tools and had a strong influence on
Moseley, Doobie. “Pearl Harbor Changed Everything, Even the Disney Studio.”
www.laughingplace.com/w/featured/2015/12/07/pearl-harbor-changed-everything-even-d
isney-studio/.
Ness, Mari. “Animation as War Propaganda: Disney's Victory Through Air Power.” Tor.com, 28
July 2016,
www.tor.com/2016/07/28/animation-as-war-propaganda-disneys-victory-through-air-pow
er/.
2. The Archive
The archive that I have chosen is the UCLA Film and Television Archive. It is an
organization focused on the preservation, study, and appreciation of film and television. It was
founded as a television library in 1965 by the UCLA Theater Arts Department and the Academy
of Television Arts and Sciences. They seek to create a physical record through film for all sorts
of media, including newsreel. Since the archive is specifically media focused, they do not have
many non-film documents such as writings or interviews about film. They are more focused on
the preservation of the media itself. I found my resources in the archive collection entitled “Walt
Disney on the Front Lines.” This collection is a series of short propaganda animations created by
the Walt Disney Animation Studios. One film entitled Der Fuehrer’s Face (Disney 1942) depicts
Donald Duck struggling to live in a Nazi controlled Germany, and eventually he awakens to
realize it was a nightmare. This film and many others in the collection use Disney’s beloved
characters to spread messages about paying taxes, food shortages, and the dangers of nazism. A
second film, Victory Through Air Power ( Disney 1943) shows the animated history of airplanes
and unveils a plan involving tactical long-range bombing as the solution to winning the war. In
addition to these wartime animations, the archive has a collection of all nearly all other early
The archive’s collection of animated propaganda both affirms and challenges the
contemporary views of early Disney animations that they are primarily meant for children. It is
fair to say that these animations were created to influence children and try to teach them lessons
through Disney characters. At the same time, however, it is obvious that they are not exclusively
directed towards children. While these animations were an effective way to educate children, the
importance of the messages are directed more towards the general public.
Animations and cartoons do have an affect on children, and are utilized to spread
attempting to help children learn to speak and process information. In his study, Richmond
Acheampong found that “[Cartoons] do not only change their behaviour towards aggression but
also their language which is a crucial aspect of every culture. Moreover, children entertain
themselves with cartoons more than with physical activities, and cartoons influence their mental
and physical grooming.” (Acheampong 2017) In the same way that Dora attempts to teach
children, Disney was using his characters and cartoons to instill feelings of patriotism and teach
them that doing as the government says is important. It is fair to say that, to a certain degree,
While these animations had messages important for children, they definitely should not
be considered “childish.” They talk about things that children have no control over, such as
paying your taxes. There are very specific messages that are directed towards adults, and those
messages were effective. In Victory Through Air Power, Disney presented strategies to develop
long range bombing that included “how a dam's own power can be utilized when bombing it,
thereby stopping electricity supplies and creating massive damage, and how scientific bombing
can eradicate the threat of submarines.” (Disney 1943) Scientific bombing of submarines and
dams are definitely not topics that are meant for children.
These cartoons were the first of their kind. Before the war efforts, cartoons had not been
used in politics. Because of this, Disney animations were actually viewed as childish
entertainment. Propaganda cartoons provided voices that had previously never been seen. Rather
than a public figure like the President telling the public how to act, Disney’s beloved animated
characters were used as examples for how to act. They were used as a tool to build ideologies
When thinking of World War II, many of the stereotypes can be seen in these cartoons.
Der Fuehrer’s Face shows Donald Duck being forced to read Mein Kampf a nd “improve the
common teachings that Nazi’s were oppressive and portrays them as evil. If you were to ask
someone to characterize the Nazi party, they would likely list these attributes as defining
features. It is a trend that has persevered through American ideologies, likely due to pop culture
and media portrayals. Since these cartoons were some of the first instances of political
propaganda meant to influence the American opinion, it is fair to say that they had a deep impact
on the ideological assumptions of Americans about World War II. Some of these assumptions
anti-Nazi ideologies. I thought it would be interesting to look at the Nazi perspective and see if
they had any similarly anti-American animations. While the UCLA Film and Television Archive
has a vast collection of animations and cartoons, both propaganda and non-propaganda, I could
not find any that were produced with a non-American sentiment. This makes sense since UCLA
is an American institution. I know that Nazi’s did to some extent utilize animation and I think
that seeing this perspective would give better insight into whether or not cartoons are universally
viewed as childish.
The best way to further research the Disney cartoons that I have been looking at would be
through an ideology critique. As with most outdated pieces of media, many of the ideologies at
the time seem bizarre and offensive when looked back at. With these pieces, however, many of
the ideologies seem to have been maintained up to the modern day. Some are still a part of our
historical view, I think being able to utilize surveys and show people the pieces would be a very
To conduct an ideological critique I would follow the steps that we previously utilized,
starting with establishing what dominant ideology is expressed and which unstated assumptions
about social life are being made in the texts. These are fairly evident, as the ideologies being
expressed are to listen to the United States government and Nazi’s are bad. The unstated
assumptions all point to the same things, that you are happier in America and to stay happy you
must support America. It is interesting, however, to see how these ideologies have effectively
become ingrained in society. While we are no longer frequently showing anti-nazi propaganda,
the same sentiments remain. Using a German character in a TV show or movie almost
immediately connotes the character is a villain. This is because, as Hall says, “particular
versions may have faded. But their traces are still to be observed, re-worked in many of the
modern and updated images.” (Hall 1994, 22). The particular versions that were utilized by Walt
Disney and other animators at the time are no longer relevant, and would likely be frowned upon
in today’s animation because of the perception that cartoons are for children. The traces that
were left and instilled by these films, however, have never left American ideologies.
To follow up, I would look at other ways that these films could be interpreted and who
the ideologies are really benefiting. I think these are important to look at because in most of the
films the goal is to raise money for the American war effort. They portray spending money on
oneself as an aid to the Axis, and paying your taxes promptly as an American and patriotic duty.
subjects. (Althusser 1970, 160). He is saying that ideologies transform individuals into subjects.
When an individual feels that a message is directed at them, as the animated propaganda does,
they become subjective to the ideologies being spread. Since the cartoons are being utilized as
government propaganda, it blurs the lines between what is an ideological state apparatus, as the
media should be, and what is a repressive state apparatus. Telling the American people that
failing to do what they are told supports the Nazi party is a repressive technique. Looking at
these cartoons in this way deepens our understanding of how we interact with media. It
demonstrates the controlling nature of the media and shows that animations and cartoons,
especially these wartime propaganda films, were not only for children.
Additionally, I think that conducting surveys about the films would be interesting due to
the surprise that I had when I initially discovered them. I was completely unaware of their
existence, as were my roommates. If I were conducting a poll I would prefer to use Quota
sampling in order to get an exact amount of representatives from each demographic. I would ask
about their preconceptions of early Disney animations, who they think they were directed
towards, and what the messages they think Disney would have been trying to convey. Having a
broad variety of demographics would create a wide field of responses. For instance, older
demographics would be more likely to know about these propaganda cartoons, while younger
people probably do not know they exist. At the same time, it would be interesting to see how
minorities feel about these early cartoons, because there are some problematic racial depictions
that have recently been discussed following the introduction of the “Disney+” platform.
I think that, regardless of age or race, when people think of early Disney animations they
think of fairy tales and Mickey Mouse cartoons. Showing them these early cartoons would be a
good way to change how people see modern media and the background that it has developed
from. Additionally, I think it would change the dominant perspective of these animations as
Disney, Walt. Der Fuehrer's Face. UCLA Film and Television Archive, UCLA, 2004,
cinema.library.ucla.edu/vwebv/holdingsInfo?searchId=239&recCount=50&recPointer=1
3&bibId=161551.
Disney, Walt. Victory Through Air Power. UCLA Film and Television Archive, UCLA,
cinema.library.ucla.edu/vwebv/holdingsInfo?searchId=240&recCount=50&recPointer=2
9&bibId=161573.
Hall, Stuart, editor. Gender, Race and Class in Media. Sage, 1994.