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Abstract: Lean management has traditionally been adopted by manufacturing industries to improve operations through the identification
and elimination of all forms of waste. Encouraged by the successful integration of lean principles in service industries, this article provides
an investigation into the applicability of lean management principles to improve business operations in an environmental consulting
company. An organized approach of applying the five fundamental concepts of lean management 共specify value, identify the value stream,
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flow, pull, and perfection兲 is presented in a manner that environmental managers may use as a model to achieve specific operational goals.
Examples are presented to illustrate how lean concepts were applied at two environmental consulting firms.
DOI: 10.1061/共ASCE兲0742-597X共2003兲19:1共17兲
CE Database keywords: Consulting services; Management; Environmental engineering.
material, and financial resources 共Emiliani 1998兲. Although lean institutions. The staffing makeup of an environmental consulting
management systems have since been predominantly imple- firm may include project managers and field personnel with
mented in manufacturing industries, such as automotive 共Womack strong technical backgrounds 共engineering, environmental sci-
and Jones 19962; Andel 1999; Vasilash 2000兲, aerospace 共Wom- ence, biology, chemistry, geology, hydrogeology, toxicology兲 and
ack and Jones 1996兲, molding 共Womack and Jones 1996兲, plastics skills 共construction, electrical兲, computer aided drawing 共CAD兲
共Moore 1999兲, computers 共Frynes and Ennis 1994兲, and electron- specialists, accountants, government program reimbursement spe-
ics 共Erkanat 1997兲, it has been reported that service industries cialists, and administrative personnel.
such as airline 共Cromm 1999; Sanchez 1993; Palmer, 1994兲, edu- Projects are primarily awarded to a company through either
cation 共Cromm 1999兲, and lodging 共Cromm 1999兲, have similarly word-of-mouth direct hiring or through a bidding process in
been improved using lean management systems. This paper will which more than one firm develops a work scope and provides a
explore the applicability of lean management principles to im- cost estimate for the desired service. During a bidding process,
prove business operations in the environmental consulting indus- the firm providing the service at the lowest cost to the client will
try. typically be awarded the project. Once the project has been
awarded, the project manager will coordinate efforts throughout
the company to successfully complete the desired service within
Environmental Consulting Industry the allotted budget. An example of a typical project flow chart is
included as Fig. 1.
Environmental consulting companies provide services that may Project costs are usually billed to the client on a unit cost
include the following: environmental site assessments; soil and 共lump sum payment兲, pay-for-performance 共fixed payment
groundwater remediation design and system installations; hazard- amounts at the successful completion of various stages of a
ous material 共lead, asbestos兲 monitoring and abatement oversight; project, regardless of the costs incurred to complete the respective
regulatory compliance and permitting; site development 共wet- stage兲 or a time and materials basis. In addition, some time and
lands delineation兲; industrial compliance; municipal services material costs may be eligible for reimbursement under state
共water supply and landfill monitoring兲; drilling; underground stor- sponsored insurance programs. It is readily apparent that if
age tank removal and installation oversight; and laboratory ser- projects can be accomplished more quickly or less costly, in-
vices. These services are provided to an extensive range of clien- creased profits will result for projects billed with either a unit cost
tele, including independent property owners, major oil or pay-for-performance structure. Firms that engage in contracts
corporations, real estate developers, insurance companies, mu- billed primarily on a time and materials basis will likely experi-
nicipalities, governmental organizations, law firms, and lending ence reduced financial benefits with lean management systems.
However, benefits may include a lower cost to conduct business; Applying Five Fundamental Concepts
enhanced reputation for word-of-mouth direct hiring; increased
competitiveness when bidding for new projects; increased re- The same five fundamental concepts used in manufacturing and
source capacity; and robust buffering against potential fluctua- other service industries may be used to provide a framework for
tions in governmental reimbursement allotments or insurance ad- the implementation of lean management in an environmental con-
justments. sulting company. This section will address how lean management
Operations of an environmental consulting company are prone principles would be applied to an environmental consulting busi-
to the typical forms of waste experienced by other businesses. ness.
These forms of waste include the aforementioned defects, rework,
transportation, overproduction, waiting, unnecessary processing,
Specify Value
unnecessary movement, inventory, behaviors 共Emiliani 1998兲 and
systemic underdelegation 共Maister 1993兲 and may occur at any Typically, a client will conduct business with an environmental
stage within the project duration. Examples and situations where consulting company with the goal of achieving some level of
each of these forms of waste may be encountered in the environ- regulatory environmental compliance quickly and at minimal
mental consulting industry are included in Table 1. Applying the cost. This compliance status may be achieved through value-
five fundamental concepts 共specify value, identify the value creating processes ranging from obtaining permits to the remedia-
stream, flow, pull, and perfection兲 to the operations of an environ- tion of complex hazardous waste spills.
mental consulting company should enable the firm to eliminate Although the concept of specifying value may appear evident,
the sources of waste presented in Table 1 and achieve the benefits it is not uncommon for a company’s operations to be tailored
of lean management. toward maximizing employee productivity to achieve some de-
In complex situations, one approach that may be used to aid in progress and costs, regardless of the organizational structure.
specifying value is to utilize quality function deployment 共QFD兲, Thus, the current value stream may be used as a tool toward
a visual decision-making procedure that may be used by inter- identifying actions and interactions, as well as organizational and
functional disciplines to develop product design specifications project management structures that may contribute waste to a
consistent with those desired by the customer 共Womack and Jones project. With the sources of waste identified, a desired value
1996; Chase et al. 1998; Tan and Shen 2000兲. An alternative ap- stream can then be created and used as a guide to institute leaner
proach is the integration of Kano’s model to illustrate the rela- operations that eliminate as much waste as possible.
tionship between customer satisfaction and the performance of a
product or service with respect to the following three distinct
categories: 1D attributes; attractive attributes; and must-be at- Flow
tributes 共Tan and Shen 2000兲. These techniques provide a means The concept of flow is then applied to the desired value stream to
to translate customer requirements into the development of a enhance the efficient addition of value through each stage of the
product or service by integrating the perspectives and efforts of project and ultimately to the customer. This concept may be ap-
each discipline. For example, QFD techniques may distinguish a plied to all aspects of a company’s operations, from the entire
difference in value desired by a property owner striving to de- organizational and project management structures to specific tasks
velop a brownfield site for industrial use with that of a party necessary to collect environmental samples. The concept of flow
responsible for ensuring the cleanup of contaminated groundwater should be applied in two phases for an environmental consulting
in the vicinity of a public drinking water source. organization: 共1兲 develop organizational and project management
structures capable of supporting lean operations, and 共2兲 modify
Identify Value Stream operations to improve flow within these structures.
Because of the highly specialized backgrounds of individuals
After value is specified, the current value stream should be iden- typically present within an environmental consulting company,
tified. Depending on the specific goals of the lean initiatives, this the organizational structure should be devised to capitalize on the
value stream may encompass all actions and interactions currently efficiencies of each individual’s area of expertise while maintain-
conducted during all phases of a project 共including project man- ing an effective level of project management. This organizational
agement; engineering design; and field, accounting, and adminis- structure may consist of various value-creating divisions with re-
trative services兲, or may target one specific value-creating process spect to each staff member’s background. For example, one group
共site assessment; engineering design兲 or task 共flow of information may be trained to conduct environmental site assessments effi-
from field technician to project manager兲. ciently while another may excel in the engineering design of com-
Although the value stream may be documented in a manner plex remediation systems.
consistent with a manufacturing process 共Rother and Shook In order to maintain sufficient project flow, the management
1999兲, some aspects of the value stream will differ due to the structure should allow a project manager to retain both responsi-
service-oriented nature of an environmental consulting firm. For bility and control throughout the duration of a project, regardless
example, process time 共measure of efficiency兲, average billing of the project phase. Often a project will begin in one phase 共site
rates 共identify underdelegation兲, and total process costs may be assessment兲 and transfer to another phase 共remediation兲. In these
better performance metrics than those used in traditional manu- cases, it is not uncommon for the original project manager in one
facturing operations 共including cycle time, changeover time, and value-creating division to retain responsibility for the project 共en-
production batch sizes兲. The performance metrics chosen may suring that established budgets are adhered to兲 while members of
relate better to the typical improvement goals that an environmen- another division control the project’s activities. This separate
tal consulting company may develop for its operations. In addi- responsibility/control management structure may contribute to
tion, the flow of a project through the organization may follow waste due to inhibited flow of information between the divisions
different paths depending on the respective project goal 共some and a lack of centralized budgetary control by the project man-
projects in an engineering value-creating process may require re- ager. In addition, frustration may arise when the project manager
mediation system design and subsequent installation, whereas is held responsible for the financial and performance outcomes of
others may only require remediation system performance moni- the project, but may not have the control over specific activities or
toring兲. As a result, the appropriate value stream will depend on be properly informed of the project status. In order to support a
the specific goals of the project. lean environment, it is important that both responsibility and con-
Once the current value stream has been identified, a detailed trol be granted to the project manager. Maintaining responsibility
analysis may be conducted to determine sources of waste. Pos- and control will enable the project manager to be aware of the
current project status and encourage the close monitoring of all at frequent intervals to maintain a workplace in perfect condi-
stages of the value stream to maximize flow and reduce the po- tion兲; and 共5兲 shitsuke 共to form the habit of always following seiri,
tential for situations that may result in waste, such as underdel- seiton, seiso, and seiketsu兲. Examples of how each of these tech-
egation. If a situation arises where a change in the project man- niques may be used are included in Table 2. The flow techniques
ager will result in enhanced quality and accelerate the production and examples presented in Table 2 are potential methods that may
of the value to the client, then both project responsibility and be used to achieve flow in an environmental consulting company.
control should be assigned to the new project manager. Because the organizational and project management structures
Although it may appear that an effective organizational and and operating procedures may differ for each company, the cur-
project management structure alone will result in a lean operation, rent situation of the firm must be evaluated before implementing
it is also important to examine the desired value stream and de- any of the flow techniques.
velop systems to allow the individual tasks to flow adequately.
This step may include the use of some of the traditional manu-
Pull
facturing techniques such as kaikaku, which are radical improve-
ments of an activity to eliminate waste 共Womack and Jones Once the organizational and project management structures have
1996兲, poka-yoke, which are mistake-proofing devices designed to been put in place to accommodate lean operations, and systems
prevent product defects and improve quality 共Shingo 1986; Wom- have been developed to achieve flow within the desired value
ack and Jones 1996兲, and the 5 S’s 共Womack and Jones 1996兲, stream, the entire system can be set up to allow for a pull-oriented
which refer to the creation of a workplace suited for visual control project flow. Essentially, no services would be produced at up-
and lean production and include: 共1兲 seiri 共to separate needed stream stages until triggered by the downstream customer. This
tools, parts, and instructions from unneeded materials and to re- pull-oriented philosophy will enable the company to reduce the
move the unneeded materials兲; 共2兲 seiton 共to neatly arrange and amount of waste caused by conducting unnecessary work 共sched-
identify parts and tools for ease of use兲; 共3兲 seiso 共to conduct a uling field personnel solely to maintain chargeable goals兲 or re-
cleanup campaign兲; 共4兲 seiketsu 共to conduct seiri, seiton, and seiso taining excess levels of inventory items, and will allow the opera-
Implementation Examples schedule format resulted in some tasks being performed unneces-
sarily or being reworked after subsequent information became
Lean concepts were applied to two environmental consulting available. One of the main causes of inefficiency was information
firms in an effort to improve client satisfaction. In order to ensure disconnect that often existed between project manager and the
confidentiality, the firms will be referred to as Firm 1 and Firm 2. group performing the work.
In this section, the implementation of the five fundamental lean At the client-based organization 共Firm 2兲, projects were as-
concepts will be discussed. For both firms, petroleum industry signed to a single staff member who was responsible for coordi-
clients made up their primary customers. A typical request would nating all tasks required for project completion. This structure
be to perform the environmental services associated with the re- allowed for reduced project misinformation and unnecessary
moval of underground storage tanks at a gasoline station. These work and fostered a cross-disciplined employee skill growth.
services would begin with a soil quality test and then, if petro- However, some tasks took longer than necessary, especially when
leum impact is detected, a subsequent full-scale site assessment a problem arose that was beyond the scope of expertise for the
would be performed, potentially leading to the design, installa- staff member. In this case, rework was performed or delay oc-
tion, and operation and maintenance of a subsurface remediation curred while assistance was requested from other staff members,
system. Other client requests follow similar patterns of site as- who had the necessary expertise to solve the problem.
sessment, design, installation, and maintenance. This work would The experiences of the two firms illustrate what happens when
typically be documented as part of a governmental regulatory competitive pressures motivate organizations to apply lean con-
reporting system. The motivation for considering the application cepts. In Firm 1, in an effort to reduce lead times, project man-
of lean concepts was primarily to reduce costs and ensure client agement responsibility was changed, but some new forms of
satisfaction in what is a very competitive industry. waste materialized. In Firm 2, a structure that generally is thought
to be required for lean systems fell short at times. It appears that
the hybrid organizational structure that consists of cross-trained
Specify Value workers can be effective. However, to be effective, personnel
For both firms, the primary focus is to ensure client satisfaction must have quick access to workers with specialized skills and
by accurately achieving all regulatory standards in a timely fash- operate in such a way that no tasks would be performed unnec-
ion at a minimal cost. The firms’ secondary focus is to ensure that essarily. The methods described in the next section can be used to
the intent of the regulatory standards is met in a manner that help encourage reduced lead times and project costs without un-
protects the health and safety of the public. The latter focus may necessary tasks being performed.
only be in effect in the rare case where a particular client is
motivated to deceive or otherwise violate the intent of the appli- Pull
cable standard.
At both firms, significant improvements in operations were ob-
tained through the implementation of a pull system. Some of the
Identify Value Stream operational changes that followed a pull methodology are de-
The framework presented in Fig. 1 describes the main value- scribed below:
added tasks that were identified as making up the value stream for • A kanban system for controlling the inventory of field granular
the two firms. Using the gasoline station client as an example, the activated carbon treatment units was implemented. This sys-
tasks would typically consist of a subset of the following: 共1兲 tem reduces inventory and ensures that enough carbon is on
outline scope of work; 共2兲 project bidding; 共3兲 schedule develop- site or available at the office stockyard. In this system, a small
ment; 共4兲 overseeing of tank excavation; 共5兲 site assessment; 共6兲 inventory of units is available at each site. When only one unit
remediation services; 共7兲 postremedial monitoring; and 共8兲 site remains on-site, a card containing specific characteristics of
closure. the unit and ordering quantity is delivered to a centralized
inventory manager, who immediately places an order to re-
plenish the inventory. Prior to the implementation of this sys-
Flow
tem, some sites included unnecessarily high inventory levels
The organizational and project management structures of the two while other sites experienced frequent project delay due to an
firms differed and thus provide a means for comparing their struc- inadequate supply of units. The kanban system ensures avail-
ture impact on providing value to clients and supporting lean ability while minimizing inventory levels and simplifying in-
operations. In Firm 1, the organization was function-based with ventory management.
firms can use them to reduce waste and enhance their business
implemented to ensure that no work would be completed prior
operations. In addition to this framework, an organized imple-
to the completion of predecessor tasks. In this system, written
mentation approach must be developed on a case-specific basis
work orders are required before a task is performed. The sys-
for each company, depending on its respective current operational
tem reduces the amount of unnecessary work conducted on a
status and designated goals. Because these lean management prin-
project and ensures that the project manager has control of the
ciples appear to be applicable to an environmental consulting
project. Also, work is only conducted if signaled by the down-
company, it would seem likely that other companies of a similar
stream source, including the requirement of a signed project
scientific and technical nature may also benefit from the lean
contract or change order from the client. The system also
management model presented in this study.
makes it easier to identify operational problems when review-
ing project costs in the billing worksheet.
• A standardized checklist was developed for site assessments
and remediation system operation and monitoring events to References
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