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Become a Product Manager with Super Powers

PRODUCT MANAGEMENT BOOTCAMP COURSE

BROCHURE

pragmaticleaders.io
admissions@pragmaticleaders.io
TABLE OF CONTENTS

1. MESSAGE FROM THE FOUNDER

2. ABOUT PRAGMATIC LEADERS

3. OUR PEDAGOGY

i. 4 Stages of learning

Stage 1 - Stage of Unconscious Incompetence

Stage 2 - Stage of Conscious Incompetence

Stage 3 - Stage of Conscious Competence

Stage 4 - Stage of Unconscious Competence

4. ABOUT THE BOOTCAMP COURSE


i. Course Overview

ii. Course Inclusions

iii. Detailed course offerings

5. WHO CAN APPLY FOR BOOTCAMP PROGRAM?

6. OUR GROWTH NUMBERS

7. WHO ARE THE SPEAKERS

8. ALUMNI SPEAKS

9.COURSE SYLLABUS

10. FREQUENTLY ASKED QUESTIONS


1. MESSAGE FROM THE FOUNDER

Founder & CEO, Pragmatic Leaders


Ex-Product Head @ OYO Flagship, Ex-CPO Freecultr, Ex-Tushky,
500 startups, GSF, IITB

At Pragmatic Leaders, you are part of a global family of aspirational professionals who
proactively help each other and are invested in each other's career growth. It has been our
mission from day one to build a strong collaborative, helpful family which supports and
invests in each other. I am proud to share that you are part of a global family now.

We come together every few weeks to engage through our offline and online events to
learn from each other and from the experts in the community.

Pragmatic Leaders functions like your full stack global career accelerator. We have 3 core
pillars.

Pillar one, Educate - We help you to upskill via our proven courses and professional
industry coaches. The courses follow our proven and intense pedagogy that has helped
aspiring professionals score jobs in Fortune 500 companies like Fiserv, Paypal; silicon
valley based startups like CasaOne, Germany's SixT, fast growing Indian startups like
MoveInSync, Exotel, Clinikk and more with up to 300% hike in salary.

Pillar two, Engage - We strongly believe in peer to peer learning and our mission is to
enable it at scale. Hence, at a local level, we conduct events and meetup to help you engage
with your local peers and experts. You will be part of a global community of product
management on slack with access to online & offline meetups.

Pillar three, Employ - Ultimately, your career success is largely determined by the
placements you score. And hence we operate a Job platform and dedicated interview
preparation courses to help you crack your dream job.

These 3 pillars of educate, engage, and employ come together to give you an incredible
career edge that will ensure that you succeed!

In us, you have a friend to discuss your career issues, a senior to find guidance and a
teacher to achieve your goals.

Once again, welcome to the family!


2. ABOUT PRAGMATIC LEADERS
Pragmatic Leaders was founded with the objective of building a new generation of product
managers and to train them for the jobs of the future. We firmly believe that in between
traditional schooling and Massive Open Online Learning (MOOCs), holistic learning has
been lost somewhere.

We strongly believe that 3 elements- knowledge, application skills, and experience together
builds the foundation for pragmatism, essential to excel in any sphere in life. With this in
mind, our programs are geared towards providing our students a holistic educational
experience that combines the rigor of traditional and the ease and flexibility of online
schooling. To this end, we devoted ourselves to developing a futuristic, comprehensive and
scientifically backed pedagogy.

With our efforts, we hope to build a “modern workforce” equipped to imagine, build &
govern cutting-edge technology by bringing premium education to the doorstep of every
individual aspiring to up-skill and out-do competition.

This new age, modern workforce could be built through active support provided on our
platform by collaborative & global community of PMs who benefit by connecting &
mentoring one another to solve all the product related queries.
3. OUR PEDAGOGY
Before starting up in 2018, for 6 months, we interviewed 100+ product managers who
were at different stages of their career to identify what separates good from great. We
interacted with 3000 plus students via webinars and offline sessions on product
management which helped us nail down the issues and friction that a learner faces.

In our numerous discussions with the industry, the huge gap between ​employable and
trained​ emerged strongly. Having taken all the learning and observations, questioning
every assumption along the way, this course was built from scratch based on a futuristic
and well researched pedagogical method to learn Product Management.

Before ​you even move onto course overview, take a moment to understand how learning
works. Learning is a process of acquiring competencies and it goes through 4 stages. It is
important to be aware of which stage you are in.
i. 4 Stages of learning

​Learning goes through 4 stages


Table 1

Stage 1 - Stage of Unconscious Incompetence

Loosely translates to, “​learner is not aware of what s/he doesn't know.​'' You may go about
believing that you are competent and know things well, but that competency doesn’t reflect
in the output. Sometimes you blame it on others and sometimes on the situations but you
are just not able to get things going.

Stage 2 - Stage of Conscious Incompetence

Loosely translates to ​“​learner is aware of what s/he doesn't know.​ '' So​, you did some
introspection or a trusted friend gave a piece of his/her mind and you realize your
shortcomings and the gaps that you need to fill. Now you are consciously working towards
removing your incompetencies.
Stage 3 - Stage of Conscious Competence

Loosely translates to​ “​learner is aware of what s/he knows and is somewhat confident of
application”.​ You have worked towards fixing your gaps and have learnt and practised the
subject matter. So much so that you are aware of your competency but you have to stay
mentally alert to perform the tasks. This is like the early stages of learning maths, where
you have to remember formulas consciously.

Stage 4 - Stage of Unconscious Competence

Loosely translates to “​learner is fully aware of what s/he knows, can apply and has developed
a muscle memory about the subject matter.” ​i.e. ​You know you are great and you are in the
zone! You have applied yourself, you have learnt and practiced enough that now it is no
more a conscious effort to recall the formulas or methodologies. They come naturally to
you. For instance, iIn the later stages of learning maths, where the formulas just come
naturally to you, you just have to figure out the logic to solve the problem at hand.

Now bucket yourself in one of these stages. I strongly believe that anyone from stage 1 to
stage 3 is going to benefit from the course tremendously.

ii. How to transition between stages?


(Refer to table 1)
1. To move from stage 1 of ​not knowing what you don't know​ to stage 2, you need
knowledge of your unawareness
2. Once you ​realize the gaps in your learning,​ you are on stage 2
3. To move from stage 2 to stage 3, you will have to​ acquire knowledge​ actively, then
apply the concepts on practice problems
4. Finally after gaining some confidence, you will start applying all knowledge and
application skills in your day to day life, getting better and better in the specific
domain/ topic
After due course of time, you would have internalized the learning and you would have
transitioned to stage 4 only to restart your learning in some other domain/topic.
Essentially, in every domain/topic you are building your competencies while transitioning
between stages. To acquire a competency you need to acquire (refer to table 2):

1. Knowledge about the subject matter +


2. Application skills to apply that knowledge into practice +
3. Experience of using the application skills in day to day life

Table 2
4. ABOUT THE BOOTCAMP COURSE
At Pragmatic Leaders, Product Management courses are designed especially to cater to industry
needs.

i. Course Overview

The core essence on which our PM Bootcamp course rests is ​to develop a mindset among
the learners to be able to solve problems that are vague or undefined with little or no info
at hand, limited data, limited stakeholder access but still produce high results. Just like
the real world.

➔ This is achieved by helping learners master the application skills by solving 15


global case studies in teams, guided by a mentor

➔ You solve cases, present to a senior mentor in a live online class every week,
get feedback and iterate

➔ To solve these case studies you lean on our huge repository of in-house material
references, quizzes

➔ Live presentation session is followed by a 360 degree evaluation of the case you
presented - qualitative feedback from mentor, peer grading and self-evaluation

➔ Last 2 weeks of mentor support for job preparation, mock interviews & resume
review with feedback, extensive work on your LinkedIn profile
Suitable for ● Professionals looking to transition
into Product Role
● Existing PMs/APMs looking for
career accelerator course
● Product founders or early stage
entrepreneurs

Mode Online

Course Duration 9 weeks

Course Fee $1399 (no tax applicable if paid in USD)

Mentor led Yes

Career support Lifetime

Live mentor group doubt sessions Bi-weekly, lifetime access

Commitment expected The current estimate is as per 8-15


hours/week. You may be able to complete
certain modules faster over others,
depending on your past experience &
expertise. Hence, the variance in time
commitment per week.

If applying for ISA, commitment may vary

Income Share Agreement i.e. the course Please contact


is completely free upfront. Pay the fee admissions@pragmaticleadersio to enroll
after you get a job via Income Share Agreement (ISA)
ii. Course Inclusions
7 weeks of case study based training, 2 weeks of job preparation, lifetime career support
and access to lifetime of doubt sessions by mentor even after the course is over

● 15 real-world global case study solving in teams guided by a mentor

● Weekly live session where teams present case study solution to mentor and

cohort members

● Weekly qualitative feedback from mentor, peer grading from cohort members &

self evaluation

● 120+ hours of in-depth video content, quizzes, and study material to solve the

cases

● 15 Modules & 326 Topics covered across 250 Lessons

● Bi-weekly live doubt session with mentor

● 2 weeks of interview preparation & job readiness

● Extensive work on LinkedIn profile

● Resume building & mock interviews

● 3 months of learning support

● Access to job board and community

● Lifetime career support

● Lifetime access to live doubt sessions by mentor after the course completion

● 1 year unlimited access to all modules of the course (extendable on request)


● Access to exclusive jobs for bootcamp students

● Access to global community of product managers

iii. ​Detailed course offerings

1. Comprehensive Course content


● 1 year unlimited access to all modules of Bootcamp PM course (extendable on
request)

● Solve 15 real world global case studies in teams.


The cases are real world problems or situations from global companies that can be
solved only by good application skills and knowledge of fundamental concepts

● Lean on high quality inhouse content to solve case studies


- 15 Modules & 326 Topics covered across 250 Lessons. Yes, 326 topics!
The entire learning material is carefully crafted by Pragmatic Leaders'
Learning Lab. It is further validated by top Product Managers from US,
Singapore, Jakarta, India, etc.

- 120+ hours of structured learning content on LMS


We've handpicked and curated best material with a focus on global best
practices and standards taught by product managers from the top technology
companies like Amazon, Alibaba, OYO Rooms, Amplitude, WebEngage,
CleverTap etc.
2. Weekly case study presentation/live tutorial session
Each learning module is followed by solving real world case study so that you can apply
what you have learned via the videos and study material. You are expected to present your
solutions to your peers & mentor in weekly group presentation class.

3. Weekly doubt session facilitated by mentor


A weekly group doubt session facilitated by a mentor is scheduled to clear any learning
roadblocks you may have faced while going through the modules.
Access to doubt sessions conducted by mentor continues even after course completion

4.​ ​Profile building & Interview preparation


Build your resume and prepare for mock interviews with your peers. Work extensively on
your LinkedIn profile to stand out in the crowd. You will get 2 weeks of interview
preparation & job readiness training.

5.​ ​ 3 months of learning support


3 months of support by our senior PM counsellor to remove any roadblocks faced while
learning. Students are encouraged to achieve smaller and bigger learning goals through
guidance and active support.

6. Job Board
Access to the global job board dedicated to help product managers discover opportunities
that best suit their skill-sets.

7. Community Access
Access to vibrant & engaging community of product managers, enthusiasts, and senior
members who share meaningful resources, provide active peer to peer support through
mock interviews, feedback on resume, sharing job opportunities. The community gets
access to our online events & workshops (before it is open to the public).
8. Lifetime career support
Our career support continues even after course completion. These include access to
exclusive job opportunities, networking opportunities, help in transitioning in to a new
role, interview preparation, conducting mock sessions, obstacles faced after transitioning
into a new role and even access to live sessions by mentor. Our team will never shy away
from extending full support.
5. WHO CAN APPLY FOR BOOTCAMP PROGRAM?

1. Professionals looking to transition into Product Management


The course assumes nothing and has been built from scratch covering business,
design and technology concepts. The Bootcamp course follows our proven and
intense pedagogy that has helped learners transition from operations, sales, BD and
other non-tech roles to Product Management in very reputed product companies
like Paypal, Hotstar, Paytm, moveinsync, fiserv etc.

2. Existing PMs/APMs looking for career accelerator


Our program is designed to build and maintain a strong foundation in PM. In our
experience, we have seen that many PMs have accidentally landed up in their PM
jobs. Hence, there is a good amount of self-doubt on application skills that lingers.
This course will definitely accelerate your career, which may come in higher salary
at the same job or a more challenging role in a new job with a better salary.

3. Early stage entrepreneurs


Individuals looking to start their own venture or create a brand-new product will
benefit massively from understanding how to model their businesses, analyse their
market, and work with teams to bring their ideas to life.
6. OUR GROWTH NUMBERS

As on February, 2020
7. WHO ARE THE SPEAKERS

Our webinar and AMA speakers are invited from different countries like ​US, Spain, Russia,
India, Indonesia to name a few. They work with reputed global brands like:
8. ALUMNI SPEAKS

Chetan Patel, Cohort 5, ​Senior Product Analyst at


CereCore (A division of HCA Healthcare), Greater
Nashville Area, TN

“T​ his course is filled with so many gems backed by logic and reasons to turn an ordinary
product person into an extraordinary pragmatic product leader. Course content is brilliant,

weekly interactive case studies and discussions are priceless.​”

_____________________________________

Atin Garg, Cohort 5, interning at Hotstar

​“​I’ve felt very lucky to be part of this course because it’s been providing exactly what it’s

designed for ~ enabling experienced professionals to transition to & succeed as a great


product manager. While initially sceptical of such online courses, you guys have put your
heart & soul to cover all aspects of an end to end smooth transition. And thanks to the
original content with practical case studies & team-work & support, it’s like I’m getting
something as compared to a Harvard program in the PM space (and I mean that!) Thanks

for everything.​”

_____________________________________

Utkarsh Singh, (Alumni Cohort-2) Product Manager ,


MoveInSync

“​I tried a few online courses but there was no hands-on experiences. A friend of mine finally
suggested Pragmatic Leaders where I got introduced to an amazing cohort and more than
awesome mentors. After rigorous training for 4 months, I could finally crack a product
management interview@ MoveInSync where I’m currently working on electric vehicles.

The Course not only instilled the much-needed product sense (which is a must in today’s
digital world), but it also helped me understand user psychology and different business
models around a product. Highly recommend the course for any business guy out there and

would love to see Pragmatic Leaders skyrocketing careers of millions more.​”

_____________________________________
Sreejith K ( Alumni Cohort-1), Product Manager,Exotel

“​Most often, people like me accidentally land into Product Management and hence it is also
called an accidental profession. If you have landed up as Product Manager or looking
forward to be one, it's a challenging & continuous learning role. There are only two ways to
learn Product Management, by building products & getting groomed by veterans for
challenges, Pragmatic Leaders course by Talvinder Singh wraps both in it! Strongly suggest

this course for all those of you involved in crafting technology products.”

_____________________________________

Fore more success stories visit: ​www.pragmaticleaders.io/success-stories/


9.COURSE SYLLABUS

COURSE CURRICULUM Topics Duration

Orientation

orientation video 0:10:00

Product Management

understanding products 0:08:00

survey 0:05:00

understanding product management 0:17:00

quiz- understanding product management 1:00:00

survey 0:05:00

roles & responsibilities of product managers 0:19:00

survey 0:05:00

mapping products to product managers 0:18:00

quiz- mapping products to pm’s 0:30:00

survey 0:05:00

additional links 0:20:00

Innovation

idea to launch process 0:15:00

quiz- idea to launch process 0:30:00

survey 0:05:00

innovation 0:25:00

quiz- innovation 0:30:00

survey 0:05:00

Tutorial Session 1
Solve case study 1 – Vedantu 5:00:00

Presentation case study 1 - Vedantu 1:00:00

Solve case study 1 - Google ads 5:00:00

Presentation case study 2 - Google Ads 1:00:00

SDLC

additional links 0:10:00

product lifecycle & adoption 0:18:00

quiz- product lifecycle & adoption 0:30:00

survey 0:05:00

software development lifecycle part 1 0:16:00

quiz- software development lifecycle 1 0:30:00

survey 0:05:00

software development lifecycle part 2 0:40:00

quiz- software development lifecycle2 0:30:00

survey 0:05:00

epics,stories,etc 0:53:00

quiz- epic, stories etc 0:30:00

survey 0:05:00

additional links 0:20:00

User Development

introduction to user development 1:40:00

quiz- intro to user development 0:30:00

survey 0:05:00

user research methods 1:10:00

quiz- user research methods 1:00:00

survey 0:05:00
sample research exercises 0:12:00

quiz- sample research exercises 0:30:00

survey 0:05:00

user development & buyer research 0:41:00

quiz- user development & buyer research 0:30:00

survey 0:05:00

Competitive & Market Analysis

competitive research 0:39:00

quiz- competitive research 1:00:00

survey 0:05:00

how to perform competitive research? 1:37:00

quiz- performing competitive research 0:30:00

survey 0:05:00

approaches 1:37:00

quiz- approaches to competitive research 0:30:00

survey 0:05:00

Tutorial Session 2

Solve case 3 – evolution of dropbox 5:00:00

Presentation case study 3 – evolution of


dropbox 0:30:00

Solve case study 4 - continuation to dropbox 5:00:00

Presentation case study 4 – continuation to


dropbox 0:30:00

Solve case study 5 - food wars 5:00:00

Presentation case study 5 – food wars 0:30:00

Modeling a solution - Part I


introduction 0:57:00

quiz- modeling a solution 0:30:00

survey 0:05:00

modeling with sdlc, oo, b.o.o.m 0:00:00

quiz- modeling with sdlc, oo, b.o.o.m 0:45:00

survey 0:05:00

popular artifacts 0:10:00

quiz- modeling artefacts 0:30:00

survey 0:05:00

Modeling a solution - Part 2

b.o.o.m step 1 0:43:00

quiz- b.o.o.m step 1 1:00:00

survey 1 0:05:00

b.o.o.m step 2 0:00:00

quiz 2- b.o.o.m step2 0:30:00

survey 2 0:05:00

b.o.o.m step 2 contd. & step 3 0:00:00

quiz 3- b.o.o.m step3 0:30:00

survey 3 0:05:00

KPIs and Metrics

introduction 0:04:00

quiz- intro to KPIs & metrics 0:30:00

survey 0:05:00

metrics & KPI 1:14:00

quiz- KPIs & metrics 0:30:00

survey 0:05:00
picking the right metrics 0:10:00

quiz- pricing the right metrics 0:30:00

survey 0:05:00

frameworks 0:24:00

quiz- frameworks 1:00:00

survey 0:05:00

Data Science Part 1

data science for product managers 0:12:00

quiz- data science for pm’s 0:15:00

survey 0:05:00

why learn data science? 0:10:00

quiz- why learn data science 0:15:00

survey 0:05:00

data science concepts 0:10:00

quiz- data science concepts 0:30:00

survey 0:05:00

data science components for product


managers 0:10:00

quiz- data science components for pm’s 0:15:00

survey 0:05:00

Data Science Part 2

web analytics 0:09:00

quiz- web analytics 0:30:00

survey 0:05:00

Google analytics 0:16:00

quiz- google analytics 0:30:00


survey 0:05:00

product & engagement analytics 0:04:00

survey 0:05:00

Tutorial Session 3

Solve case study 6 - circa 5:00:00

Presentation case study 6 – circa 0:30:00

Solve case study 7 - topdox 5:00:00

Presentation case study 7 – topdox 0:30:00

Solve case study 8 - heckyl 5:00:00

Presentation case study 8 – heckyl 0:30:00

Minimum Viable Product

introduction to mvp 0:12:00

quiz- intro to mvp 0:30:00

survey 0:05:00

MVP experiment 0:12:00

quiz- mvp experiment 0:30:00

survey 0:05:00

assumptions 0:03:00

quiz- assumptions 0:30:00

survey 0:05:00

Designing User Experience

understanding ux design 0:12:00

quiz- understanding ux design 0:30:00

survey 0:05:00

conceptualizing your design 0:06:00

quiz- conceptualising your design 0:30:00


survey 0:05:00

wireframes, mockups, prototypes 0:05:00

quiz- wireframes, mockups, prototypes 0:30:00

survey 0:05:00

sketching to conceptualize your solution 0:10:00

quiz- sketching to conceptualize your solution 0:30:00

survey 0:05:00

digital tools for sketching, wireframing &


prototyping 0:07:00

quiz- digital tools for sketching, wireframing &


prototyping 0:30:00

survey 0:05:00

Agile Product Management

introduction 0:05:00

quiz- intro to agile product management 0:30:00

survey 0:07:00

epics 0:05:00

quiz- survey, epics 0:30:00

survey 0:05:00

user stories 0:11:00

quiz- survey, stories 0:30:00

survey 0:05:00

acceptance criteria 0:08:00

quiz- acceptance criteria 0:30:00

survey 0:05:00

jira for pms 0:10:00


quiz- jira for pm’s 0:30:00

survey 0:05:00

agile estimates 0:12:00

quiz- agile estimates 0:30:00

survey 0:05:00

agile estimation techniques 0:06:00

quiz 0:30:00

survey 0:05:00

roadmapping 0:05:00

quiz- roadmapping 0:30:00

survey 0:05:00

prioritization 0:14:00

quiz- prioritisation 0:30:00

survey 0:05:00

Tutorial Session 4

Solve case study 9- airbnb 5:00:00

Presentation case study 9- airbnb 0:30:00

Solve case study 10- blinder 5:00:00

Presentation case study 10- blinder 0:30:00

Solve case study 11- foursquare 5:00:00

Presentation case study 11- foursquare 0:30:00

Product Release

product release planning 0:10:00

quiz- product release planning 0:30:00

survey 0:05:00
product release planning- strategic planning
and product positioning 0:00:14

quiz- strategic planning & product positioning 0:30:00

survey 0:05:00

product release planning-content creation and


distribution 0:15:00

quiz- content creation & distribution 0:30:00

survey 0:05:00

product release planning-adoption &


retention 0:12:00

quiz- adoption & retention 0:30:00

survey 0:05:00

product release planning- measure 0:15:00

quiz- measure 0:30:00

survey 0:05:00

product release planning- risk mitigation 0:05:00

quiz- risk mitigation 0:30:00

survey 0:05:00

retrospect & pitfalls 0:15:00

quiz- retrospective & pitfalls 0:30:00

survey 0:05:00

People Management

general communication skills- communicate


product vision 0:10:00

quiz- communicate product vision 0:30:00

survey 0:05:00
general communication skills- communicate
product design & day-to-day tasks 0:20:00

quiz- communicate product design 0:30:00

survey 0:05:00

working with engineers 0:15:00

quiz- working with engineers 0:30:00

survey 0:05:00

working with designers and executives 0:10:00

quiz- working with designers & executives 0:30:00

survey 0:05:00

psychometric analysis 0:15:00

quiz- psychometric analysis 0:30:00

survey 0:05:00

pitching your product 0:10:00

survey 0:05:00

Tutorial Session 5

Solve case study 12- thieve.co 5:00:00

Presentation case study 12- thieve.co 0:30:00

Solve case study 13 – box,inc. 5:00:00

Presentation case study 13 – box,inc. 0:30:00

Technology for PMs

basics of internet 0:25:00

quiz- basics of internet 0:30:00

survey 0:05:00

front end; back end; tech stacks 0:50:00

bonus video 0:00:00


quiz- frontend, backend, tech stacks 0:30:00

survey 0:34:00

choosing the right tech stack 0:10:00

quiz 0:30:00

survey 0:05:00

API- what is it? 0:15:00

quiz- API 0:30:00

survey 0:05:00

API- functions 0:10:00

quiz- API functions 0:30:00

survey 0:05:00

types of API 0:05:00

quiz- types of API 0:30:00

survey 0:05:00

app development- web apps 0:20:00

quiz- app development, webapps 0:30:00

survey 0:05:00

app development: android mobile apps 0:10:00

quiz- app development, android mobile app 0:30:00

survey 0:05:00

ios mobile apps 0:15:00

quiz- ios mobile apps 0:30:00

survey 0:05:00

AI apps: agents 0:10:00

quiz- ai apps- agents 0:30:00

survey 0:05:00
AI apps: environments & neural networks 0:10:00

quiz- ai apps, environments & neural


networks 0:30:00

survey 0:05:00

machine learning 0:05:00

quiz- machine learning 0:30:00

survey 0:05:00

types of machine learning 0:10:00

quiz- types of machine learning 0:30:00

survey 0:05:00

n- git & github 0:30:00

quiz- ngit & github 0:30:00

survey 0:05:00

additional resources 0:00:00

Pricing

introduction to pricing 0:12:00

quiz- introduction to pricing 0:30:00

survey 0:05:00

pricing strategies: purpose 0:04:00

survey 0:05:00

pricing strategies: pricing elasticity &


competitive pricing 0:03:00

quiz- pricing strategy 1 0:30:00

survey 0:05:00

pricing strategies: skimming & penetration


strategy 0:04:00
quiz- pricing strategy 2 0:30:00

survey 0:05:00

pricing strategies: cost oriented & value


oriented pricing 0:08:00

quiz- pricing strategy 3 0:30:00

survey 0:05:00

Tutorial Session 6

Solve case study 14- starbucks 5:00:00

Presentation case study 14- starbucks 0:30:00

Solve case study 15- swiggy 5:00:00

Presentation case study 15- swiggy 0:30:00

Interview Preparation Material

interview & resume preparation 2:00:00

resume 0:00:00

Capstone Project

capstone project guidelines 0:00:00

capstone project 1 – observe or not 0:00:00

observe or not – m1 – user research 7, 00:00

observe or not – m2 – present solution 7, 00:00

observe or not – m3 – submit solution 7, 00:00

observe or not – m4 – present solution 7, 00:00

observe or not – m5 – submit final solution 7, 00:00

Industry Videos

analytics – deep dive, case study on hotstar


and flipkart 4:30:00

analytics – amplitude for pms 0:15:00


analytics – webengage for pms 0:26:00

data science – ama with gaurav bubna pm @


grab 2:05:00

UX – AMA with nihar manwatkar 2:31:00

AMA with jai mansukhani pm @careem 0:59:00

COURSE ENDS
10. FREQUENTLY ASKED QUESTIONS

Q: How much time should I commit?


The course duration is 9 weeks. The current estimate is as per 8-15hrs/week. You may be
able to complete certain modules faster over others, depending on your past experience &
expertise. Hence, the variance in time commitment per week. If you apply via ISA, time
commitment may vary

Q: Is Income Share Agreement (ISA) available?


Please visit the course page for more details or send an email at
admissions@pragmaticleaders.io

Q: What is the minimum criteria to join the program?


You need to have a bachelor's degree with passion to build great products or keen on
building your career path in product management. If applying via ISA, eligibility criteria
may vary.

Q: Is this course online?


The course is entirely online. The entire course has been designed to prepare you for the
future of work, which is increasingly remote and independent.
The course has 3 major learning tracks:

1. Asynchronous self-paced learning​ - watch the 90+ hours of high-quality video content
covering all the modules and read 20+ hours of supporting study material.

2. Case study presentation / live tutorial​ - Each learning module is followed by solving
real world case study so that you can apply what you have learned via the videos and study
material. You will be encouraged to present your solutions to your peers & mentors in
weekly group presentation class.

3.​ ​Weekly Doubt sessions ​- A weekly group doubt session facilitated by mentor is
scheduled to clear any learning roadblocks you may have faced while going through the
modules.

Q: What is the fees of the Course?


Please check the course page for payment plans and fee
https://pragmaticleaders.io/course/pragmatic-product-leader-learn-product-managemen
t/

Q: Is there a refund policy


Yes, a full refund is guaranteed if you raise request within stipulated time. Please refer to
our T&C document for more details.

Q: Is there a payment plan?


Please visit the course page for more details or send an email at
admissions@pragmaticleaders.io

Q: Are there any scholarships?


Please visit the course page for more details or send an email at
admissions@pragmaticleaders.io

Q: Is there a job guarantee?


Please visit the course page for more details or send an email at
admissions@pragmaticleaders.io
Q: I don't have a technical background, will this course enable me to become a
Product Manager?
Yes. The course assumes nothing and has been built from scratch covering business, design,
and technology concepts. Learners with non-tech background will find it easy to pick up
the concepts and apply the learning on a week on week basis. Irrespective of your
background, you will be able to benefit from the course.

Q: I am from a consulting background, will this course work for me?


Yes. The course assumes nothing and has been built from scratch covering business, design
and technology concepts. Being from a consulting background, you may have a
predisposition for strategy. You will have to pick up the pace in design and technology. The
course is designed with all these considerations in mind, so you will be able to transition
smoothly.

Q: I am a Product Manager with 3 years of experience, will this program benefit me?
Yes, the Bootcamp core course has been designed for existing PMs and product folks
who may have accidentally landed up in their jobs and hence lack clear strong
foundation which may hinder their growth. So, for current PMs our program acts as an
accelerator. It accelerates your learning, your confidence and your prospects. Average
work experience of learners joining the cohort is 8 years.

Q: What is the starting salary of a Product Manager?


In India, product managers get a starting salary of Rs 10,00,000 to 14,00,000 and in the
USA, they get a salary of $80,000 to 120,000 in the bay area. Expect a variance of 15%

Q: What is the future of Product Management jobs with automation all around us?
The future is bright. With automation all around us and the immense progress in digital
influence, the benchmark for great product experience is improving at a fast clip. This puts
immense pressure on the industry to hire and train more product managers to keep up
with the demand.

Q: I am convinced, where can I pay?


Excellent choice! Please visit the course page to pay & reserve your seat.

15: I have a question not answered here


No worries. Shoot us an email at : ​admissions@pragmaticleaders.io

***
Thank You

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