Module 8

for

Media Information Literacy

First Quarter
School Year 2020-2021

___________________________________
Learner’s Name:

Teacher: James Enoveno

Contact Number: 09552747135
 Module 7. 7 Information Literacy
(Days 1 & 2) or (Days 1 to 4)
MEMORY VERSE:

Matthew 7:7-12
“Your eye is the lamp of your body. When your eye is healthy, your whole body is full of light,
but when it is bad, your body is full of darkness.”

Enabling Outcomes: (MELC)

Based on the curriculum guide (CG), the student should be able to:
 Define media;
 Classify the different types of media;
 Understand the importance of media.

Concepts (Generalization)
“To know where you can find anything that in short is the largest part of learning”. – Anonymous

PRINT MEDIA OUTDOOR OR OUT OF

HOME MEDIA

MEDIA

BROADCAST MEDIA INTERNET

Media

has evolved throughout the time in different types to simple paper print media to digital media, from
radio to television to film to digital billboards and of course going on-line or in the internet.

1. Print Media
is one of the oldest forms of advertising. It also remains to be the one of the most popular forms
because it can reach a wider target audience.

a. Newspaper

are the most popular form of print media. They are generally delivered at home, or are available at
newsstands, and it is the most inexpensive way to reach a huge mass of people quickly.
b. Newsletter

is a publication that mostly covers one main topic. Sometimes, people have to subscribe for the
newsletters, or many a time, they are even free.

c. Magazines

provide detailed articles on various topics, like food, fashion, sports, finance, lifestyle, and so on.

2. Broadcast Media

is the dissemination of audio and video signals using radio waves thru this, broadcast media can be
easily possible.

a. Television
is a combination of audio and visual activities that can be transmitted to the target audience.
A principal source of information and entertainment for people exposed to mass media.
b. Radio
is a premier mass medium for users, it has wide spread reach and can deliver its message to a
large number of people across the length and breadth of a country.
3. Outdoor or Out of Home Media (OOH)

Media is a form of advertising that reaches its target customer outside their home.

4. Internet

connects the people around the globe, this medium provides limitless opportunities to gather or acquire
information.  

Types of Internet Media

1. Website (includes publicly available websites, and private such as intranets & extranets )

2. Mobile website (a website optimized for viewing on a handheld, mobile device)

3. Internet telephony (i.e. Voice-over-Internet Protocol, such as Zoom, Google Meet, Skype)

4. Internet television (both television channels delivered by the Internet, such as Netflix, Iflix, or
individual tv shows offered via the websites of channels)

5. Electronic mail or Email

6. Instant messaging and chat (facebook messenger, viber, WhatsApp, Line)

7. Forums/message board (allows threaded text-based conversations)

8. Streaming audio (includes podcasts & Internet radio)

9. Streaming video (includes webcasts, podcasts, YouTube videos)

10. Games (includes console-based and online-only)

11. eBooks

Within mediums there are genres, so website would have some of the following genres:

* social networking site

* blog

* e-commerce site

* online gambling site

* news

* informational

* wiki
 Be Active (Exercises/Activities)
Instructions: Identify and Explain the types of media diagram to the space provided below:

MEDIA
 Ignite (Evaluation)
Instructions: Using the application that the learners are most competent with, make a drawing/sketch on
how different media is affecting your everyday life. (Suggestion: Paint)
 IFL (Integration of Faith & Learning)
We know about Jesus because faithful men wrote down what He said. Now we can embrace those
comforting and challenging words in our own lives. Your ministry can have greater returns if you
extend it through social media.

References:

EDUCODE _ PowerPoint Lesson 8 Grade 12