Category: Agency Head of the Year

All sections are mandatory. Credits must be the same as filled in via the online form.
Section 1: Nominee’s Details

Region
Category
Credited Nominee
Credited Nominee’s Company
Credited Nominee’s Job Title
Credited Market
Holding Company Name
Agency Ownership Structure (%)
Date Joined
Headquarters Office in Asia-Pacific
Other Office Locations in Asia-Pacific

Section 2:  Provide career history of last 5 senior roles including company

Background name, location, title and dates.

 Current responsibilities to include size of operation, number of

direct reports etc.

Section 3:  What were objectives set and how have these been
Achievement against completed/exceeded?
Objectives
25%  Please provide example & evidence of your success and
achievements.

Section 4:  Overall billings/revenue during eligibility period. Details of new

Business Performance business performance and the specific role played by the
25% agency head.

 New wins to be stated at a total of gross value and the period

over which services are delivered. Clearly state whether the
services are provided directly by your agency or via a
subsidiary/affiliate.

 For each account, please indicate your direct client/brand name,

markets & disciplines covered; indicate it is a direct pitch win or
global/regional alignment.

 Total billed revenue (includes total value of contract and the

period which the revenue is earned) during the eligibility period
and as a percentage increase/decrease over the previous year.
 Category: Agency Head of the Year

Section 5:  Showcase your top 10 client accounts relationships (existing

Client Retention and and/or retained during eligibility period), by stating: client &
Relationships brand name, tenure of relationships (in years), whether it was
20% retained by competitive pitch, renewal and the number of
markets covered in Asia-Pacific and the specific role played by
the agency head on these relationships.

 Include a summary of how or what your agency offered, by

featuring your strategy on how you have retained these clients
or kept these relationships. You may also include details of
retention rate and revenue percentage charge.

Section 6:  Describe ways in which your agency has been innovative during
Innovation the eligibility period.
5%
 Describe any new initiatives that the agency introduced during
the eligibility period (include new tools, skills, processes etc)
that have led the industry and provide example & evidence of
their impact on the work, quality and business results.

Section 7:  Details of the agency's development and the role the agency
Agency/Network Development head has played in it, whether disciplines or capabilities.
10%
Section 8:  Provide clear evidence of personal involvement in staff
Talent Development development initiatives and details of staff retention.
10%
Section 9:  What industry initiatives and programs did the agency head
Contribution support and how?
5%
 Describe any other contributions to industry advancement and
provide examples of the individual’s contribution to the role or to
improving the image of advertising in your marketplace.

Management Endorsement – CFO or equivalent Management Endorsement – CEO or equivalent

I certify that the information provided on the entry is accurate. I certify that the information provided on the entry is accurate. I
I understand that providing inaccurate or misleading understand that providing inaccurate or misleading information
information will lead to entry disqualification. will lead to entry disqualification.

E-Signature: ____________________________ E-Signature: ____________________________

Full Name: ______________________________ Full Name: ______________________________

Job Title: ______________________________ Job Title: ______________________________

Date: _______________________________ Date: _______________________________