SYLLABUS

INTERNATIONAL BUSINESS AND MANAGEMENT

Course title: International business and management

Course code: QTRE401
Department: Faculty of Business Administration
Credit hours: 3 credits
Prerequite(s): QTRE303

1. INSTRUCTOR INFORMATION:
No Instructors’name Email Phone number
ThS Hoang Thi Thuy
1 duonghtt@ftu.edu.vn 0989891205
Duong
ThS Duong Thi Hoai
2 nhungdth@ftu.edu.vn 0985867488
Nhung

2. COURSE DESCRIPTION:
This is the fundamental course in international business and international management. It
seeks to provide an overview of international business and emphasizes a managerial approach
which involves examining the various roles of managers in an international setting
3. EXPECTED LEARNING OUTCOMES:
* Knowledge
1. Understand the role and impact of international business on national economic
development.
2. Explain how the economic, political/legal, and financial environments affect
international business operations.
3. Understand how cultural and behavioral differences influence countries business
practices, and how these differences can be addressed using appropriate strategies.
4. Understand international trade theory and how government and business decisions
influence international trade.
5. Understanding of management practices and challenges related to conducting
business internationally.
* Skills
6. Developing global management skills
7. Build self-learning and self-study skills
8. Build and enhance problem-solving and decision-making ability in international
management situations in general
9. Improve human skills such as teamworking, communication and presentation.
* Attitude
10. Be cooperative and active in teamwork
11. Develop greater sensitivity and confidence to effectively impact the management
process when working in global context.
4. READING MATERIALS
4.1. Textbook(s)
1. Charles W.L. Hill. (2009). International Business: Competing in the global marketplace.
McGraw Hill publisher. [1]
4.2. Required references
2. Daniels, J., Radebaugh, L. and Sullivan, D. (2015). International Business. Environments
& Operations. 14th ed. Pearson. [3]
 3. Hodgetts Richard M., Luthans, Fred, Doh, Johnathan P. (2011) “International
Management – Culture, Strategy, and Behavior”, McGraw-Hill

5. COURSE CONTENT AND SCHEDULE

5.1. Course Content
Time Allocation
Hour(s) on the class Essays,
No. Content Self-study with
Practice, exercise,
Lecture teacher’s tutorials
Seminar Assignments
Chapter 1: Globalization and
1 international business 2 1 4.5

Chapter 2: The cultural

2 2 1 4.5 4.5
environment facing business
Chapter 3: The political, legal,
3 and technological environment 2 1 4.5
facing business
Chapter 4: Globalization and
4 2 1 4.5
Society
5,6 Chapter 5: International Trade 4 2 4.5 9
7 Midterm exam 3 0 0 6
Chapter 6: The strategy of
8 2 1 4.5 4.5
international business
Chapter 7: Country evaluation
9 2 1 4.5 4.5
and selection
Chapter 8: International
10 2 1 4.5
business modes of entry
Chapter 9: Global
11 manufacturing and supply chain 2 1 4.5 4.5
management
Chapter 10: International
12 2 1 4.5
finance management
13 Chapter 11: Marketing globally 2 1 4.5
14 Group Presentation 0 3 1.5
15 Group Presentation 0 3 1.5
Total 30 15 22.5 67.5
(*) Group presentations may be held individually or in combination with theoretical lessons
from the 9th session.
5.2. Shcedule of lectures
Lecture 1: Chapter 1: Globalization and international business
Teaching Hour(s Students’
Content
Activities ) preparation
Lecture 2 1.1 Globalization: pros and cons Readings:
1.2 International business Chapter 1 [1]
1.3 Why companies engage is
international business?
1.4 International business - differences
from domestic business
Seminar 1
Essays, exercise,
Assignments
 Self-study with the 4.5
teacher’s tutorials
Assessment (….) Understanding concepts and importance of Globalization,
international business
Tutorial - Content: Answering, consulting on content and learning
methods; instruction to exploit the resources
- Time: office hours
- Location: Office of the Faculty of Business
Administration, 2nd Floor, Building B
Lecture 2: Chapter 2: The cultural environment facing business
Teaching Students’
Hour(s) Content
Activities preparation
Lecture 2 2.1 Culture: characteristics, how culture Readings: Chapter
form and change 2 [1]
2.2. Dimensions of culture
2.3. Impacts of culture on business
behaviors
2.4. Cultural differences in selected
countries and regions
Seminar 1 Inclass discussion
Essays, exercise,
assignments
Self-study 4.5
with the
teacher’s
tutorials
Assessment (….) Impact of culture on business behaviors
Tutorial - Content: Answering, consulting on content and learning
methods; instruction to exploit the resources
- Time: office hours
- Location: Office of the Faculty of Business Administration,
2nd Floor, Building B
Lecture 3: Chapter 3: The political, legal, technological and economic environment facing
business
Teaching Students’
Hour(s) Content
Activities preparation
Lecture 2 3.1 Political Environment Readings: Chapter
3.2 Legal and Regulatory Environment 2, 3 [2]
3.3 Technological Environment and
Global Shifts in Production
3.4. Economics environment facing
business
Seminar 1 Inclass discussion
Essays, exercise,
assignments
Self-study 4.5
with the
teacher’s
tutorials
Assessment (….) Analysing the impact of General environment on international
business
Tutorial - Content: Answering, consulting on content and learning
methods; instruction to exploit the resources
- Time: office hours
- Location: Office of the Faculty of Business Administration,
2nd Floor, Building B
Lecture 4: Chapter 4: Globalization and Society
Teaching Students’
Hour(s) Content
Activities preparation
Lecture 2 4.1. The foundation of Ethical Behavior Readings: Chapter
4.2. Ethics and the Environment 5 [1]
4.3. Ethical Dilemmas and other
Business Practices
4.4. Corporate Codes of Ethics
Seminar 1
Essays, exercise, 4.5 Case study discussion
assignments
Self-study 4.5
with the
teacher’s
tutorials
Assessment (….) Understanding ethical behaviour and evaluating the relationship
between ethics and environment.
Tutorial - Content: Answering, consulting on content and learning
methods; instruction to exploit the resources
- Time: office hours
- Location: Office of the Faculty of Business Administration,
2nd Floor, Building B
Lecture 5: Chapter 5: International Trade
Teaching Students’
Hour(s) Content
Activities preparation
Lecture 4 5.1 Why Trade at all Readings: Chapter 6,
5.2 Why and How Governments chapter 7, chapter 8
Intervene [1]
5.3 Why and How Governments
Cooperate
Seminar 2
Essays, exercise, 4.5
assignments
Self-study 9
with the
teacher’s
tutorials
Assessment (….) Understanding concept of Trade and intervention of
Government on trade
Tutorial - Content: Answering, consulting on content and learning
methods; instruction to exploit the resources
- Time: office hours
- Location: Office of the Faculty of Business Administration,
2nd Floor, Building B
Lecture 7: Midterm exam
 Students’
Teaching activities Hour(s) Content
preparation
Lecture 0
Practice, Seminar 0
Essays, exercise, 0
Assignments
Self-study with the 6
teacher’s tutorials

Assessment 3 Chapter 1, 2, 3, 4, 5 Chapter 1, 2,

3, 4, 5

Lecture 8: Chapter 6: The strategy of International Business

Teaching Students’
Hour(s) Content
Activities preparation
Lecture 2 6.1. Perspective on strategy Readings: Chapter
6.2. Managing the value chain 11 [1]
6.3. Global integration versus Local
Responsiveness
6.4 Type of international strategy
Seminar 1 Case study: Zara
Essays, exercise, 4.5 Case study discussion
assignments
Self-study with 4.5
the teacher’s
tutorials
Assessment (….) The influence of culture on leadership style
The influence of culture on motivation method
Tutorial - Content: Answering, consulting on content and learning
methods; instruction to exploit the resources
- Time: office hours
- Location: Office of the Faculty of Business Administration,
2nd Floor, Building B

Lecture 9: Chapter 7: Country evaluation and selection

Teaching Students’
Hour(s) Content
Activities preparation
Lecture 2 7.1. Scanning Readings: Chapter
7.2. Collecting and analysing data 12 [1]
7.3. Country comparison tools
7.4. Allocating among location
Seminar 1 In class discussion
Essays, exercise, 3
assignments
Self-study 4.5
with the
teacher’s
tutorials
Assessment (….) Apply tools on evaluating countries
Tutorial - Content: Answering, consulting on content and learning
methods; instruction to exploit the resources
- Time: office hours
- Location: Office of the Faculty of Business Administration,
2nd Floor, Building B
Lecture 10: Chapter 8: International business modes of entry
Teaching Students’
Hour(s) Content
Activities preparation
Lecture 2 8.1. Export and import Readings: Chapter
8.2. Direct investment 13, 14 [1]
8.3. Collaborative strategies
Seminar 1 In class discussion
Essays, exercise,
assignments
Self-study 4.5
with the
teacher’s
tutorials
Assessment (….) Modes of entry in international business
Tutorial - Content: Answering, consulting on content and learning
methods; instruction to exploit the resources
- Time: office hours
- Location: Office of the Faculty of Business Administration,
2nd Floor, Building B
Lecture 11: Chapter 9: Global manufacturing and supply chain management
Teaching Students’
Hour(s) Content
Activities preparation
Lecture 2 9.1 What is supply chain management? Readings: Chapter
9.2. Global manufacturing strategy 17 [1]
9.3. IT and global manufacturing
management
9.4. Quality and global manufacturing
management
Seminar 1 In class discussion
Essays, exercise, 4.5 Case study: Samsonite’s global supply
Assignments chain
Self-study 4.5
with the
teacher’s
tutorials
Assessment (….) What is supply chain management?
Global manufacturing strategy
Tutorial - Content: Answering, consulting on content and learning
methods; instruction to exploit the resources
- Time: office hours
- Location: Office of the Faculty of Business Administration,
2nd Floor, Building B
Lecture 12: Chapter 10: International finance management
Teaching Hour(s) Content Students’
 Activities preparation
Lecture 2 10.1. Capital structural and source of Readings: Chapter
capital 18, chapter 19 [1]
10.2. Global cash management
10.3. Taxation of foreign source income
10.4. Transfer pricing
Seminar 1 In class discussion
Essays, exercise,
assignments
Self-study 4.5
with the
teacher’s
tutorials
Assessment (….) Some key financial challenges of international companies
Tutorial - Content: Answering, consulting on content and learning
methods; instruction to exploit the resources
- Time: office hours
- Location: Office of the Faculty of Business Administration,
2nd Floor, Building B
Lecture 13: Chapter 11: Marketing globally
Teaching Students’
Hour(s) Content
Activities preparation
Lecture 2 11.1 International marketing – two key Readings: Chapter
elements 16 [1]
11.2. Marketing mix (PPPDB)
Seminar 1 In class discussion
Essays, exercise,
assignments
Self-study 4.5
with the
teacher’s
tutorials
Assessment (….) Marketing mix in international context
Tutorial - Content: Answering, consulting on content and learning
methods; instruction to exploit the resources
- Time: office hours
- Location: Office of the Faculty of Business Administration,
2nd Floor, Building B
Lecture 14: Presentation
Teaching Students’
Hour(s) Content
Activities preparation
Lecture 0 Presentation
preparation
Seminar 3 In class presentation
Essays, exercise,
assignments
Self-study 4.5
with the
teacher’s
tutorials
Assessment (….) Evaluation of knowledge, presentation skills
 Tutorial - Content: Answering, consulting on content and learning
methods; instruction to exploit the resources
- Time: office hours
- Location: Office of the Faculty of Business Administration,
2nd Floor, Building B
Lecture 14: Presentation
Teaching Students’
Hour(s) Content
Activities preparation
Lecture 0 Presentation
preparation
Seminar 3 In class presentation
Essays, exercise,
assignments
Self-study 4.5
with the
teacher’s
tutorials
Assessment (….) Evaluation of knowledge, presentation skills
Tutorial - Content: Answering, consulting on content and learning
methods; instruction to exploit the resources
- Time: office hours
- Location: Office of the Faculty of Business Administration,
2nd Floor, Building B
5.3. Assessment matrix
Sessio Content Course objectives
n
1 2 3 4 5 6 7 8 9 10 11

1 Chapter 1: Globalization 1 1 1 1 1 1
and international business

2 Chapter 2: The cultural 1 1 1 1 1 1 1

environment facing
business
3 Chapter 3: The political, 1 1 1 1 1 1 1
legal, and technological
environment facing
business
4 Chapter 4: Globalization 1 1 1 1 1 1 1 1
and Society
5, 6 Chapter 5: International 1 1 1 1 1 1 1
Trade
7 Midterm exam 1 1 1 1 1 1 1 1 1 1
8 Chapter 6: The strategy of 1 1 1 1 1 1 1
international business
9 Chapter 7: Country 1 1 1 1 1 1 1
evaluation and selection
10 Chapter 8: International 1 1 1 1 1 1 1
business modes of entry
11 Chapter 9: Global 1 1 1 1 1 1 1
manufacturing and supply
 chain management
12 Chapter 10: International 1 1 1 1 1 1 1
finance management
13 Chapter 11: Marketing 1 1 1 1 1 1 1
globally
14 Group Presentation 1 1 1 1 1 1 1 1 1 1 1
15 Group Presentation 1 1 1 1 1 1 1 1 1 1 1

6. COURSE POLICIES
6.1 Requirements for final examination
Students are allowed to take the final exam only if the following conditions are satisfied:
- Students must attend at least 70% class periods (11/15 sessions)
- Attendance is also required for all examination/ assignment periods. Students are
expected to pass at least 50% of those examinations. For courses those only requires one
examination, students are expected to earn at least 5 points out of 10.
- For an absence to be excused, the absence must be accompanied by a written excuse
from a doctor or other competent. If a student is absent for more than an allowed number of
sessions for the university’s mission, the instructor then can consider and decide, but must ensure
that no more than 60% of the sessions are taken and additional instruction is required under the
supervision of the instructor.
6.2 Bonus point policy
- Students who contribute in class discussions and are recognized by the teacher
(enrollment cards) will be credited to the attendance, mid-term and final scores.
- Students can propose and get the consent of the lecturer to write the subject matter. If
the essay is of good quality, it will be considered bonus points for mid-term or final exams.
6.3 Assignment policy
All assignments must be the result of the students own work and effort.
- If 40% similarity is detected; the assignment’s score will be deducted.
- If more than 40% similarity is detected; the assignment will be zero-scored.
- Late submission will result in 10% deducted from assignment score for each day late.
- Missed work or more than 3 day late submission will be zero-scored.
7. COURSE ASSESSEMENT
7.1. Type of Assessment
* Formative Assessment: Attendance (10%)
* Summative Assessment (90%)
Assessment Rate Form of Time
Assessment allowance

Class participation 10%

Mid-term assessment 30% Multiple choice 45 minutes
Final assessment 60%
Assignment 20% Presentation 20 minutes
Final exam 40% Multiple choice 60 minutes
7.2. Assessment Criteria
 General rules for all written documentations
All works are presented on A4 sized paper, size: 12, font: Times New Roman or VnTime;
margin settings as follows: top 2.5 cm, bottom 2.5 cm, left 3.5 cm, right 2 cm; spacing 1.5.
 Group work
- Form: Group presentation
Teco Project Presentation
Students must work in group to dealing with the case of Teco Project. Your company, TECO,
has just developed a revolutionary new information technology product. It needs to decide in
which countries to launch (sales and marketing, or maybe manufacturing) this new product.
The new product name is Uniservia (detail information is provided to student in attach file) As
members of TECO’s Marketing Department, each team is to analyze and recommend one
country as a priority for launch).
Presentation/Analysis should include:
 Recommended Country and Recommended Price
 Recommended mode of entry
 Make sure you show comparisons to countries NOT chosen
 A brief PERT/PEST/PESTEL Analysis of ONLY the country you recommended
(Political, Economic, Regulatory, Technical: just Key Points, not details)

Criteria:
+ Clear and feasible topics 1 points
+ Logical analysis, straight to the point, practical refection 5 points
+ Use of variety of references, vivid examples 1 point
+ Coherent writing, precise citation 2 points
+ Good presentation skill 1 points
Total: 10 points
 Final examination:
- Form: Written test
- Content: all materials covered in the course schedule.
- The test is composed of two parts:
- Multiple choice questions (40-50 questions) : true-false, multiple-choice (account
for 60% of final score)
- Essays: 2-3 questions (account for 40%)
- Criteria:
+ Giving precise MC answers: 6 points
+ Clear, structured, informative essays: 4 points
Total: 10 points

Head of department Dean

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