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INTRO

Conceptos Clave a Explorar

Lee

Desarrollo
Sostenible Mira

Mira

Lee

Desafios Globales

Explora

Lee

Economía Circular
Mira

Mira
Lee

Cradle to Cradle
Mira

Mira

Lee

Lee

Design Thinking

Lee

Mira

Explora

Lee

Mira
Propuesta de Valor

Explora
Explora

Lee

Lee
INTRO
Reflexionaras sobre cual es realmente el problema que quieres
resolver con su iniciativa.
Relacionaras tu problema con los problemas del Mundo.
(Sostenibilidad ODS)

Imagen de Recorrido.
Conceptos Clave a Explorar
Empresa y ODS
Guia para entender Cómo pueden contribuir las empresas a la Agenda
Global del Desarrollo Sostenible

https://drive.google.com/file/d/0B856lmtzQShAM25oZk1kNUwzbVk/view

La historia de las cosas


Video explicativo que ilustar la economia material y expone las
conexiones entre un gran número de cuestiones ambientales y
sociales, y nos llama juntos para crear un mundo más sostenible y
justo.
https://www.youtube.com/watch?v=9GorqroigqM
Objetivos de Desarrollo Sostenible
Explicación de qué es la Agenda 2030 y cuáles son los Objetivos de
Desarrollo Sostenible.
https://www.youtube.com/watch?v=gQBJfYlDOvA
Solutions to Humanity’s Global Grand Challenges Are Within
Our Reach
Introducción a los desafios globales desde la mirada de Singularity
University.
https://medium.com/singularityu/solutions-to-humanitys-global-
grand-challenges-are-within-our-reach-79292efa888e
Global Grand Challenges
Pagina Web de Singularity University que expone los Desafios Globales

https://su.org/about/global-grand-challenges/
Hacia una Economía circular: Motivos económicos para una
transición acelerada
Resumen sobre el Concepto de Economia Circular.

https://www.ellenmacarthurfoundation.org/assets/downloads/publications/Executive_summary_SP.pdf

Repensando el Progreso
Video explicativo sobre el concepto de Econimía Circular
https://www.youtube.com/watch?v=RstFV_n6wRg
Economia Circular
EUSKADI
https://youtu.be/xIWPkAWDb8c
Design for the Triple Top Line: New Tools for Sustainable
Commerce
Articulo sobre como se genera innovación y crea valor a traves del
proceso de diseño
http://www.c2c-centre.com/sites/default/files/Braungart
%20%26%20McDonough%20-%20Design%20for%20the%20Triple
%20Top%20Line.pdf
Introduction to Cradle to Cradle
Introducción al concepto de Cradle to Cradle
https://www.youtube.com/watch?v=QMsF1P-_vWc
PUMA InCycle Collection C2C
Ejemplo de la aplicación de Cradle to Cradle - PUMA C2C Certified
collection
https://www.youtube.com/watch?v=H3Hso-ycdx8
Design Thinking: Innovación en los Negocios
Libro sobre los métodos y las prácticas para la aplicación del Design
Thinking como un metodo orientado a la Innovación.
https://www.librodesignthinking.es/sadfDDDa/libroes.pdf
Diseño Centrado en las Personas
Guia sobre los métodos y herramientas para el diseño centrado en las
personas.
http://d1r3w4d5z5a88i.cloudfront.net/assets/guide/Field%20Guide
%20to%20Human-Centered%20Design_IDEOorg_Spanish-
fffa025302066d08eb3247093e1f3a93.pdf
The Fiel guide to Human Centered Design
Guia sobre los métodos y herramientas para el diseño centrado en las
personas.

http://d1r3w4d5z5a88i.cloudfront.net/assets/guide/Field%20Guide%20to%20Human-Centered%20Design_IDEOorg_English-e

Design Thinking Perú


Ejemplo de la aplkcación del Design Thinking
https://www.youtube.com/watch?v=v-kEP2x4r64
Design Thinking - IDEO
Pagina web de IDEO sobre design Thinking
designthinking.ideo.com
Diseñando la Propuesta de valor
Libro sobre el metodo diseñar la propuesta de valor
https://issuu.com/edicionesdeusto/docs/dpv_cap01
Strategyzer's Value Proposition Canvas Explained
Video explicativo de Propuesta de valor
https://www.youtube.com/watch?v=ReM1uqmVfP0
Strategyzer
Pagina web de strategyzer
https://www.strategyzer.com/
Vision Emprendedora
Golden Circle
https://www.youtube.com/watch?v=w4VO4Lt1fqI
Problem Definition
How Reframing A Problem Unlocks Innovation

https://www.fastcompany.com/1672354/how-reframing-a-problem-unlocks-innovation

Problem Definition
Three Ways To Reframe A Problem To Find An Innovative Solution

https://www.fastcompany.com/3050265/three-ways-to-reframe-a-problem-to-find-innovative-solution
CONTEXTO
Conceptos Clave a
Explorar
Mira

PESTEL Explora

Explora

Estrategia del LEE


oceano Azul

Mira

LEE

Explora

Tecnologías Mira
Exponenciales

Mira

Mira

Mira

Economía de
Expectativa Explora

LEE
Expectativa

LEE

LEE

LEE

Mira
Insight

Mira

Mira

Mira

TOOL Mira
Lienzo Estratégico

TOOL Mira
Lienzo Estratégico

TOOL Mira
Lienzo Estratégico

TOOL
Lienzo Estratégico LEE

TOOL
PERSONA Mira

TOOL
PERSONA LEE

TOOL
PERSONA LEE
TOOL
PERSONA LEE

CIRCULAE ECONOMY Explora

CIRCULAE ECONOMY Mira


In this episode of Business To You, Lars talks about the PESTEL Analysis
(formerly known as PEST factors) and how to use it properly. PESTEL is a
framework that helps analyzing the Macro Environment of organizations
and is often
PESTEL used when
Analysis starting a new business or when entering a foreign
EXPLAINED
market. Together these factors form a great representation of the general
external environment of a business.
https://www.youtube.com/watch?v=bYn4CyL3r5w&t=12s
PESTEL
Análisis PESTEL, una herramienta de estrategia empresarial de estudio del entorno
http://www.pascualparada.com/analisis-pestel-una-herramienta-de-estudio-del-entorno/
PESTEL
Pestel - Direccion Estrategica UGR
https://direstrategaugr.wixsite.com/estrategica1/analisis-pestel
Blue Ocean Srtrategy
Estrategia del oceano Azul
https://drive.google.com/open?id=16uixWn_HlUAnnZC0MVe47vYvAQWVvCzA
Blue Ocean Srtrategy
VIDEO 5: Método de Diseño - La estrategia océano azul
https://www.youtube.com/watch?v=A-w12OZ0VNY
Tecnologias Exponenciales
Exponential Technology Trends That Will Define 2019
https://su.org/blog/exponential-technology-trends-defined-2019/
Tecnologias Exponenciales
Introducción a las tecnologías exponenciales
https://singularityucolombiasummit.com/tecnologias-exponenciales/
Tecnologias Exponenciales
¿Qué son las tecnologías exponenciales?
https://www.youtube.com/watch?v=l9CCCs3_H_o
Tecnologias Exponenciales
Peter Diamandis - Exponential Technology
https://www.youtube.com/watch?v=IaZOux1Qqwg
Tecnologias Exponenciales
Peter Diamandis | The Future Is Faster Than You Think
https://www.youtube.com/watch?v=FTTgdtl8FvM
Trend Driven Innovaction
Become a Trend-Driven Innovator
https://www.youtube.com/watch?v=nisoumq0CQs&feature=youtu.be
Trend Watching
Trend Watching
https://trendwatching.com/

tendencias y Señales
Signals
http://www.iftf.org/what-we-do/foresight-tools/signals/
Insight
5 Principles of Effective INsight Definition
http://www.idsa.org/news/insights/five-principles-effective-insight-definition
Insight
Ideation Phase: Synthesis - Design Kit
http://cemusstudent.se/wp-content/uploads/2012/12/IDEO-Class_3_Reading.pdf
Insights

What is an insight?
https://www.youtube.com/watch?v=RuucbQQYw-0
Insights
Insights vs. Observations! Difference between Observation and Insight with
Simple Real Life Example
https://www.youtube.com/watch?v=VmvMHCx0yM8
Insights
Que es Insight
https://www.youtube.com/watch?v=YxdLk5DF7xU
Insights
Cinco Ejemplos de Insights del Consumidor
https://www.youtube.com/watch?v=SpKYno_SV-M The horizontal axis on the strategy canvas captures th

Strategy Canvas The strategy canvas allows your organization to see in


It exposes just how similar the players’ strategies look
Curva de Valor | | UPV
https://www.youtube.com/watch?v=LiVltXL18fc
Strategy Canvas - Aviacion
What's a Strategy Canvas
https://www.youtube.com/watch?v=AGREE7D8vvU
Strategy Canvas
Creating a Strategy Canvas
https://www.youtube.com/watch?v=Upt_28d-WGg
Strategy Canvas
5 Proven Steps to Creating Your Own Blue Ocean Strategy
https://ignitionframework.com/blue-ocean-strategy/
Synthesis
Personas
https://youtu.be/W1kw5xK1C30
PERSONAS
PERSONAS (ARQUETIPOS)
https://www.kambrica.com/blog/personas-arquetipos-que-son-para-que-sirven-y-quienes-las-usan/
PERSONAS (ARQUETIPOS)
¿CÓMO CONSTRUIR “PERSONAS” (ARQUETIPOS)?
https://www.kambrica.com/blog/como-construir-personas-arquetipos/
Personas - Tool
Service Design Tool
http://www.servicedesigntools.org/tools/40
economía Circular
DISCOVER THE CIRCULAR ECONOMY
https://www.ellenmacarthurfoundation.org/explore?utm_source=Direct
economía Circular
Ellen MacArthur Foundation
https://www.youtube.com/user/made2bemadeagain
Intro
Postcard from the future
https://www.ideo.com/blog/the-designers-toolkit-for-tackling-tough-problems
Tendencias
Megatendencias Latinoamerica
https://d335luupugsy2.cloudfront.net/cms/files/33186/1558460270EY-Megatendencias-Latam._Endeavor_Campus.pdf
Análisis Competencia
Cómo analizar bien a la competencia
http://emprendedoresnews.com/tips/marketing/analizar-bien-la-competencia.html
Venturesight
How to predict wich producto willbe more sucessfull?
https://www.linkedin.com/feed/update/urn:li:activity:6522883226925613056/
xis on the strategy canvas captures the range of factors that an industry competes on and invests in, while the vertical axis captures the offering level th

vas allows your organization to see in one simple picture all the factors an industry competes on and invests in, what buyers receive,
ow similar the players’ strategies look to buyers
am._Endeavor_Campus.pdf
l axis captures the offering level that buyers receive across all of these key competing factors. A value curve or strategic profile is the graphic depiction

buyers receive,
gic profile is the graphic depiction of a company’s relative performance across its industry’s factors of competition.
USUARIO
Conceptos Clave a
Explorar
MIRA

EMPATIA MIRA

MIRA

LEE

Investigación en MIRA
Diseño

EXPLORA

MIRA

Entender al usuario LEE

Lee como se Hace


ENTREVISTA LEE

Lee como se Hace


LEE
ENTREVISTA

Lee como se Hace


ENTREVISTA LEE

Mira como se Hace


MIRA
ENTREVISTA
Lee como se Hace
ENTREVISTA MIRA

Lee como se Hace


MIRA
ENTREVISTA

Mira como se Hace


ENTREVISTA MIRA

MIRA

Lee como se Hace LEE


OBSERVACION

Lee como se Hace LEE


OBSERVACION

Mira como se Hace


OBSERVACION MIRA

Mira como se Hace


OBSERVACION MIRA

Mira como se Hace


OBSERVACION LEE

Mira como se Hace


LEE
OBSERVACION

Mira como se Hace


MIRA
OBSERVACION

Mira como se Hace


MIRA
CULTURAL PROBES

Mira como se Hace


MIRA
CULTURAL PROBES

MIRA
MIRA

MIRA

MIRA

MIRA

MIRA

MIRA

MIRA

MIRA

MIRA

MIRA

MIRA

LEE

LEE

LEE
EMPATIA
Empatía: Mirando la vida desde otros corazones
https://www.youtube.com/watch?v=swWi4YYrX_8
EMPATIA
Brené Brown - El poder de la empatía
https://www.youtube.com/watch?v=AyInqn_Hw_E
EMPATIA
Empathy
https://www.youtube.com/watch?v=l0iJ7P2OtkU
Design Research
Ethnographic research final - graduate design
management
https://www.slideshare.net/mullenaidenn/ethnographic-research-final-graduate-design-management
Investigacion en Diseño
Investigación en Diseño - Marco Teórico
https://www.youtube.com/watch?v=yfXYEGNR_zk
USER Research
Contextual research and observation
https://www.gov.uk/service-manual/user-research
NECESIDADES
Need Finding – design great products with love
https://www.youtube.com/watch?v=7cpD6FZt4Qg
HCD
Design kit Español
https://hcd-connect-production.s3.amazonaws.com/toolkit/en/spanish_download/ideo_hcd_toolkit_final_combined_lr.pdf
HCD
Diseño Centrado en lo Humano
https://www.youtube.com/watch?v=xTS-c9cBVcM
ENTREVISTAS
LAS ENTREVISTAS A CLIENTES:
https://emprendeagustino.weebly.com/uploads/1/0/2/1/102167600/_i_las_entrevistas_a_clientes_co%C2%A6%C3%BCmo_d
ENTREVISTAS
Talking to Humans
https://s3.amazonaws.com/TalkingtoHumans/Talking+to+Humans.pdf
Empatía
User-centred research
https://www.ellenmacarthurfoundation.org/assets/design/User_Centred_Reseach%20Guide_FINAL.pdf
Entrevistas
Interview - Design Thinking Book
https://www.youtube.com/watch?v=V196868TJbo&feature=youtu.be
ENTREVISTAS
Cómo hacer una entrevista
https://www.youtube.com/watch?v=VYFPjMg-TOg&feature=youtu.be&list=PLL_2lLSq29EqOZlGCHvFQDb4G6kX5kozq
ENTREVISTAS
Segundo ejemplo: cómo NO hacer una entrevista
https://www.youtube.com/watch?v=Lt9FwTODIbM
ENTREVISTAS
Segundo ejemplo: cómo hacer una entrevista
https://www.youtube.com/watch?v=qQVwudbRcJo

https://www.youtube.com/playlist?list=PLatOcfVfPkNPzw2nhc_rAtpudDtaiEvDs
propuesta de Valor
DISEÑANDO LA PROPUESTA DE VALOR | EL LIENZO
https://www.youtube.com/watch?v=ZCJC1hI6qWQ
Observación
How to Conduct User Observations
https://www.interaction-design.org/literature/article/how-to-conduct-user-observations
Investigación
Contextual research and observation
https://www.gov.uk/service-manual/user-research/contextual-research-and-observation
Observación
Observa, Prueba, Itera, y Aprende (Don Norman)
https://www.youtube.com/watch?v=JgPppwsocRU
Observación
Observing the consumer
https://www.youtube.com/watch?v=OnygRoBAXFA&feature=youtu.be
Observación
Shadowing
https://think.design/user-design-research/shadowing/
Observación
Fly on the wall
https://think.design/user-design-research/fly-on-the-wall/
Observación
Mapa de Empatia
https://www.youtube.com/watch?v=maUVS_f8tpc
Explorar
Cultural Probes - Design Thinking Book
https://www.youtube.com/watch?v=UMxFC3T40aE&feature=youtu.be
Explorar
Cultural Probes - Qualitative Contextual Design
Research
https://www.youtube.com/watch?v=EJqpUG4pJIE
Mapa de Empatía
VIDEO No 5 El mapa de empatía con el cliente
https://www.youtube.com/watch?v=FgNMlMAL9Gg
Mapa de Empatía
Empathy MAP
https://www.youtube.com/watch?v=UwaCuSIDs9A
Journey map
RodrigoXperience - Customer Journey Map de Starbucks
https://www.youtube.com/watch?v=x4huwKSOBbA
Jobs to be done
Job to be Done - Clay Christensen
https://www.youtube.com/watch?v=OzezRI9KNKY
Jobs to be done
What is Jobs to be Done
https://www.youtube.com/watch?v=RQjBawcU_qg
Jobs to be done
Jobs to be done: conceptos básicos
https://www.youtube.com/watch?v=eWsvyVygqNk
Jobs to be done
Un ejemplo para comprender los tipos de jobs to be done
https://www.youtube.com/watch?v=_H0Ok2g_IsM
Jobs to be done
Descomponiendo un job to be done en fases: job mapping
https://www.youtube.com/watch?v=ec6vT6bmZd8
Jobs to be done
JTBD
https://www.youtube.com/watch?v=eWsvyVygqNk
Jobs to be done
Jobs to be done
https://www.youtube.com/watch?v=EQgVUCbzn-o
Jobs to be done
Clay Christensen: The "Job" of a McDonald's Milkshake
https://www.youtube.com/watch?v=QEFAHIulWw4
User research plans:
User research plans:
https://uxdesign.cc/user-research-plans-who-cares-and-how-to-write-one-with-template-63c8684d8842
Investigacion de usuario
How to Build a User Research Culture
https://conversionxl.com/blog/user-research-culture/
Design Research Field Guide
FIELD GUIDE- TIPS & TRICKS
https://global-uploads.webflow.com/5a147545b687370001bfd10c/5d4359829da8891bcc758fcb_Design%20Research%20Fiel
it_final_combined_lr.pdf

_co%C2%A6%C3%BCmo_descubrir_indicios_fascinantes_business_hackers_camp.pdf
esign%20Research%20Field%20Guide.pdf
MIRA

MIRA

INSIGHT MIRA

MIRA

LEE

PERSONA LEE

LEE

SINTESIS
MIRA

Mira como se Hace


INSIGHT MIRA

Mira como se Hace


PERSONA Mira

Mira como se Hace


Mira
DIAGRAMA AFINIDAD

Mira como se Hace Mira


TEMAS
Mira como se Hace
Mira
TEMAS

Mira como se Hace Mira


PRINCIPIOS

MIRA

Mira

Mira

Mira

Pensamiento Sistémico

Fuente

Design Kit Facilitator Guide

Design Thinking for Educators


Insights
What is an insight?
https://www.youtube.com/watch?v=RuucbQQYw-0
Insights
Que es un Insight
https://www.youtube.com/watch?v=YxdLk5DF7xU
Insights
Cinco Ejemplos de Insights del Consumidor
https://www.youtube.com/watch?v=SpKYno_SV-M
Insights
Insights vs. Observations! Difference between Observation
and Insight with Simple Real Life Example
https://www.youtube.com/watch?v=VmvMHCx0yM8
Sintetizar
Ideation Phase: Synthesis - Design Kit
http://cemusstudent.se/wp-content/uploads/2012/12/IDEO-Class_3_Reading.pdf
Personas
Four ways to use Personas in Innovation
https://medium.com/@erikvdpluijm/four-ways-to-use-personas-in-innovation-4b9b4082fee4?__s=4ktdmgvkaii77qk5ppmh
Synthesis:
How to make sense of your design research
https://uxdesign.cc/synthesis-how-to-make-sense-of-your-design-research-d67ad79b684b?source=email-eae433a1722f-1563
Synthesis:
How to make sense of your design research
https://www.youtube.com/watch?v=l8Lw6vq7N3k
Insights
Insight Cards - Design Thinking Book
https://www.youtube.com/watch?v=skstdlZ1S1o
Synthesis
Personas
https://youtu.be/W1kw5xK1C30
Afinity Diagram Synthesis
Affinity Diagramming Afinity Diagram
https://www.youtube.com/watch?v=Xgr4931mwF8 https://youtu.be/ewWFFe-243s
Hallar temas
Minnie - Find Themes
https://www.youtube.com/watch?v=8aCThyslk68
Principios
Stacy - Design Principles
https://www.youtube.com/watch?v=eGAdQSs09Uo
Propuesta de Valor
DISEÑANDO LA PROPUESTA DE VALOR | EL LIENZO
https://www.youtube.com/watch?v=ZCJC1hI6qWQ
Sintesis
Introduction to Synthesis
https://open.hpi.de/courses/ideas2018/items/EPxlY66Lbdtqkhh4x4kY7
Afinity Diagram
Affinity Diagramming
https://www.youtube.com/watch?v=Xgr4931mwF8
Afinity Diagram
Affinity Mapping
https://www.youtube.com/watch?v=UynxDyr0lAo

KBest_Design_Strategy_Book

Significaco Sistesis
Making Sense out ot what we see and hear to uncover
opportunities for design

La interpretacion trasnforma tus historias en conocimientos


significativos, para convertir los datos de la investigación en
oportunidades concretas de diseño. Encontrar un punto de
vista convincente y una clara orientación del problema que
permita la generacion de soluciones
4?__s=4ktdmgvkaii77qk5ppmh

ource=email-eae433a1722f-1563281457556-digest.reader------2-59------------------52608792_4733_4955_aca6_1736cc2ad751-1&gi=8720
ca6_1736cc2ad751-1&gi=8720e34abb4
MIRA

MIRA

Ideas
MIRA

MIRA

MIRA

Creatividad LEE

MIRA

MIRA

Confianza Creativa LEE

LEE

Espacio de MIRA
Soluciones

LEE
LEE

MIRA

MIRA
Desarrollo de
Concepto
MIRA

MIRA

MIRA
Idea
¿Qué es una idea?
https://www.youtube.com/watch?v=Hjv5guhHsJI
Idea
Productos innovadores: ¿Cómo se generan las ideas innovadoras?
https://www.youtube.com/watch?v=MvEV3KfjEo8
Idea
De donde vienen las buenas ideas
https://youtu.be/bqK-AJyOZEk
Idea
TED: Steven Johnson: ¿de dónde provienen las buenas ideas?
https://www.ted.com/talks/steven_johnson_where_good_ideas_come_from?language=es
Creatividad
Cómo despertar la Creatividad
https://www.youtube.com/watch?v=CgHaqeOTkwE&feature=youtu.be

Creatividad
Convierte tus ideas y tu creatividad en acción
https://www.youtube.com/watch?v=KCNIzNU92pc
Confianza Creativa
TED Talk Confianza creativa David Kelley
https://www.youtube.com/watch?v=0r_GtF-5lSI
Confianza Creativa
Reclaim Your Creative Confidence
https://hbr.org/2012/12/reclaim-your-creative-confidence
Confianza Creativa
Creative Confidence
https://www.creativeconfidence.com/chapters/chapter-3
Espacio de Soluciones
From problem to Solution Space
https://open.hpi.de/courses/ideas2018/items/cYtfPDoNyNL8oxfuZ3z6h
Estrategia oceano Azul
MATRIZ ERIC
https://es.blueoceanstrategy.com/tools/errc-grid/
Estrategia oceano Azul
V12 La Matriz ERIC
https://www.youtube.com/watch?v=SsR_DvZ_1U4
Storyboard
DESIGN SPRINT 2.0 | STORYBOARDING HACK | Aj&Smart
https://www.youtube.com/watch?v=y5pSBgQUezQ
Storyboard
Design Sprint Tutorial - How To Draw The Storyboard (2019)
https://www.youtube.com/watch?v=yav4HN26XT8
Storyboard
Como hacer un "Storyboard" Temporada 2 Tutorial 4
https://www.youtube.com/watch?v=pQ--WZysYxg
Storyboard
Scenes: A New Method and Tool to Create Storyboards
https://experience.sap.com/skillup/scenes-new-method-tool-create-storyboards/
LEE

MIRA

MIRA

MIRA

MIRA
Prototipo
Cartón
Intro a Prototipado
MIRA

MIRA

MIRA

MIRA

MIRA

MIRA

MIRA

MIRA

Experimentos
MIRA

Experimentos MIRA
Como se hace

LEE

MIRA

MIRA
Como se hace

MIRA
Prototipo
Digital
MIRA
Prototipo
Digital
MIRA
Prototipo
Digital Digital

MIRA

MIRA
Prototipo
Interaccion

LEE

MIRA
Prototipo
Físico

MIRA
Prototipo
Físico

MIRA
Modelos Prototipo
Cartón
Modelos

MIRA
Prototipo
Espuma

MIRA

MIRA
Espacios
MIRA

Piezas Gráficas MIRA

MIRA
Prototipo
Concepto Experiencia
Experiencia
MIRA
Prototipo
Experiencia
MIRA
Servicio Prototipo
Experiencia
MIRA
Prototipo
Experiencia
MIRA
Prototipo
Experiencia
MIRA
Prototipo
Experiencia
MIRA
Prototipo
Experiencia
MIRA
Prototipo
Experiencia

MIRA

StoryTelling
LEE
StoryTelling
LEE

MIRA
Ejemplo

MIRA
landing page Ejemplo

MIRA
Ejemplo

LEE

MIRA
Ejemplo

MIRA
Ejemplo

MIRA
Service Blueprint Ejemplo

MIRA
Ejemplo

MIRA
Ejemplo

LEE

Mago de OZ
MIRA
Ejemplo
IMPORTANTE

MIRA

MIRA
Ejemplo

IMPORTANTE
Prototipos
Conceptos Básicos
14 pasos estratégicos para hacer un prototipo de producto o servicio Escenciales.
https://www.disup.com/pasos-para-hacer-un-prototipo-de-producto-o-servicio/
IDEA a Prototipo
Tip #2: How do you move from an idea to a prototype? General
https://www.youtube.com/watch?v=hKlRD7-kz4Y
Prototipado
Que es prototipado
Tips básicos para prototipar una idea Para que?
https://www.youtube.com/watch?v=E0irn_pnjks
Prototipado
paper Prototyping
Paper prototyping- Design Thinking Book Digital
https://youtu.be/ZzN4jQqXiOU
Prototipado
Prototyping INTRO
Design Thinking - Paper Prototypes Físico y Servicio
https://youtu.be/85muhAaySps
Prototipos
IDEO: Medtech Prototyping INTRO
https://www.youtube.com/watch?v=Ii1rcNJU0io Mediana Complejidad

Prototipado
Prototipar para aprender - Módulo 5. Sesión 9. Vídeo de contenido INTRO
https://www.youtube.com/watch?v=UbCOXN7672I tipos
Prototipo
Drop Box
https://www.youtube.com/watch?v=JWot760x2pA Ejemplo DropBox
Principios
Masmelo Challange
https://www.youtube.com/watch?v=H0_yKBitO8M Principios
Prototipo
Prototipar para adelantarse a los errores General
https://www.youtube.com/watch?v=fmGzMV3T-vI
Lean Start Up
Hipotesis
Metodo Lean Startup en 2 minutos Experimentacion
https://youtu.be/l9ET1WqRvSQ
Storyboards
Storyboards
:/
Storyboards
Lecture 3.1 Storyboards, Paper Prototypes, and Mockups :/
https://youtu.be/12OpiFIF26Y
Validation guide
Experimento Card Experimento
https://www.boardofinnovation.com/tools/experiment-card/
Testing with Humans

https://s3.amazonaws.com/TalkingtoHumans/Testing+with+Humans+-+nonprofit+edition.pdf
MVP
Lean Startup: Contrucción de prototipos través de MVP para validar el mercado INTRO
https://www.youtube.com/watch?v=AY1BjAGR8-A Aprendizaje validado
Ejemplo
Low fidelity prototype testing of the EE app App de baja resolución
https://www.youtube.com/watch?v=yafaGNFu8Eg
Prototipos Google
¿Qué es un Prototipo?
Rapid Prototyping 1 of 3: Sketching & Paper Prototyping Prototipo Papel Digital
https://www.youtube.com/watch?v=JMjozqJS44M
Prototipos Google
Rapid Prototyping 2 of 3: Digital Prototyping Prototipo Digital
https://www.youtube.com/watch?v=KWGBGTGryFk
Prototipos Google
Rapid Prototyping 3 of 3: Native Prototyping Prototipo Nativo
https://www.youtube.com/watch?v=lusOgox4xMI
Prototipos
Lecture 10 — Storyboards, Paper Prototypes, and Mockups
https://www.youtube.com/watch?v=z4glsttyxw8 Digital - Papel
Prototipos
Prototyping for Elmo's Monster Maker iPhone App. Interacción
https://www.youtube.com/watch?v=-SOeMA3DUEs
Prototipos - Digital
Difference between Low-Fidelity and High-Fidelity Prototypes
https://theblog.adobe.com/prototyping-difference-low-fidelity-high-fidelity-prototypes-use/
Prototipos
prototipado y Modelización - Estudiantes de Product Design Episodio 5 Productos Físicos
https://www.youtube.com/watch?v=gWk6br5Ngkc
Prototipos
Productos Físicos
Prototyping and Model making - Students of Product Design Episode 6
Materiales
https://www.youtube.com/watch?v=Oee8VfjR1CE&list=UUxyQKi7ipjA3Cz-VQUYanNQ&index=4
Prototipos
How to make a cardboard prototype Prototipo Fisico. Carton
https://www.youtube.com/watch?v=k_9Q-KDSb9o
Prototipos
Foam Modelling - How To Make Rapid Prototypes Prototipo Fisico. Carton
https://www.youtube.com/watch?v=g6xG-5YtesU
IDEA a Prototipo
De la Idea al Prototipo Carlos Alfredo Pereyra TEDxUBA Diseño Industrial
https://www.youtube.com/watch?v=4byn6SYugp4
Proceso - Espacio
El Fundador - Simulación de la Cocina de McDonalds Espacio
https://www.youtube.com/watch?v=DaDM3_-_T30
Espacio
Canterbury Health District Board
Canterbury Health District Board
https://vimeo.com/61289183
Prototipado
IDEO U: Show Me Your Prototype with Bedsider Publicidad
https://vimeo.com/134770754
Prototipos
Video del Proyecto Final del Curso de Innovación de h2i institute Experiencia
https://www.youtube.com/watch?v=6dlUVff7Vy4
Prototipos
DEA9106 Design Thinking --- "Noni" Visual Story Telling Producto Servicio
https://youtu.be/pcnhRRljvUM
Service Design prottype
Service design prototype testing (Ari) Juego de Roles
https://www.youtube.com/watch?v=F4Nn8zC5NUc
Service Design prottype
The Merchant & Muse: Final Service Design Prototype Juego de Roles
https://vimeo.com/88022955
Service Design prottype
Triaging the Emergency Department for the Future Diseño del Servicio
https://vimeo.com/134455310
Service Design prottype
Designing a better A&E Animado
https://www.youtube.com/watch?v=3a59V1GQ8EI
Service Design prottype
Violence in A&E: improving the patient experience by design Todo el problema
https://vimeo.com/51071461
Service Design prottype
Video Solucion
A Better A&E: The Guidance Solution patient Journey
https://vimeo.com/81512832
Storytelling
El storytelling; contando una historia
https://www.youtube.com/watch?v=GR2sQNxDarM
Storytelling
QUÉ ES EL STORYTELLING Y CÓMO USARLO EN MARKETING
https://bienpensado.com/que-es-el-storytelling-y-como-usarlo-en-marketing/
Landing page
8 Best Landing Page Design Examples for Inspiration in 2018
https://www.mockplus.com/blog/post/best-landing-page-design-examples
Landing page
Prototype landing page - Shadow
https://vimeo.com/279699875
Landing page
Restoration Packaging + 7-Eleven Landing Page Prototype
https://vimeo.com/327181238
Service Blue Print
Service Blueprint
https://www.slideshare.net/ypigneur/service-blueprint-presentation
Service Blue Print
The Service Blueprints Overview
https://www.slideshare.net/31volts/the-service-blueprints-overview?src=related_normal&rel=715357
Service Blue Print
Service Blueprint- Explicación
http://dbz.mondragon.edu/es/user-driven-innovation/proyecto-inbedi-ii/herramientas-udi/14.-service-blueprint
Service Blue Print
¿Cómo hacer un service blueprint con COMICS?
https://www.youtube.com/watch?v=F5CQ8HH1zK8
Service Blue Print
RodrigoXperience - Aprende a realizar un Blueprint
https://www.youtube.com/watch?v=IhWczILuVQE
Service Blue Print
Tool - blueprint
http://www.servicedesigntools.org/tools/35
Service Blue Print
Cómo diseñar servicios a través del Service Blueprint
https://advenio.es/como-disenar-servicios-a-traves-del-service-blueprint/
Mago de OZ
Mago de Oz | Diccionario Lean Startup | Néstor Guerra
https://www.youtube.com/watch?v=hgxBytJ_njg
Prototipo en papel
prototipo por Mago De OZ
https://www.youtube.com/watch?v=isOjDByz2EA
Prototipo en papel
Estudio I - Prototipado Mago de Oz
https://www.youtube.com/watch?v=DJtcD8-oZYg
Kickstarter
MOVA Cycling Jacket - Official Kickstarter Video !
https://www.youtube.com/watch?v=vBR3YcSnxt8
Prototipo Digital
APP Portafolio de Productos
https://app-portafolio.glideapp.io/?utm_source=tutorial-gdocs
Propuesta de valor - Intro
Value Proposition Canvas Explained
https://www.youtube.com/watch?v=aN36EcTE54Q
Propuesta de valor
Value Proposition Canvas - Linebrand Walkthrough
https://www.youtube.com/watch?v=TwgfGRWRIio
PROTOTIPADO PROPUESTA DE VALOR
NoProgrames.com
https://docs.google.com/document/u/2/d/e/2PACX-1vTnVgwilQ6rursYDhDyCXB6PyW2dLrhu52rHCGZ_CTNcPs-Jmrmh_Z5tVC
Modelos

Modelos
Modelos

Piezas
Gráficas
rvice-blueprint
CGZ_CTNcPs-Jmrmh_Z5tVCu2Nz3NwLSOAqa-OnNBI_M/pub
Modelo de Negocio - Intro
MIRA Business Model Canvas Explained
Modelo
de https://www.youtube.com/watch?v=QoAOzMTLP5s
negocio
MIRA

Sistema de Negocio
LEE 30 modelos de ingreso (B2B)
https://info.boardofinnovation.com/hubfs/Tool_Download/Revenue%20Cards%
Sistema de Negocio
LEE 27 modelos de ingreso (B2C)
https://info.boardofinnovation.com/hubfs/27-revenue-model-options-B2C.pdf?
Sistema Sistema de Negocio
de LEE 50 modelos de negocio para copiar
negocio https://cdn2.hubspot.net/hubfs/1701231/Tool_Download/%2B50_business_m
Sistema de Negocio
LEE How to Choose the right business model
https://info.boardofinnovation.com/hubfs/How-to-choose-the-right-business-m
Business model kit
EXPLORA Board of innovation
https://www.boardofinnovation.com/tools/business-model-kit/
Sostenibilidad
IMPORTANTE Value mapping Tool
https://drive.google.com/drive/folders/1f0BB3zPg-jHBDfORLIYvkS0x76JQ7CJh
Business model Canvas
MIRA IMD Business School: A Short Video Series on the Business Model Canvas
https://www-strategyzer-com.cdn.ampproject.org/c/s/www.strategyzer.com/b
oad/Revenue%20Cards%20B2B.pdf?utm_campaign=27%20revenue%20model%20options&utm_medium=email&_hsenc=p2ANqtz--tk25m

model-options-B2C.pdf?utm_campaign=RevenueModelsB2C%20Download&utm_medium=email&_hsenc=p2ANqtz-9xDysQdKioe2Ljb11u

oad/%2B50_business_model_examples.pdf?t=1541149853229&utm_campaign=Business%20Model%20Examples&utm_source=hs_autom

ose-the-right-business-model-%3F.pdf?utm_campaign=how%20to%20choose%20the%20right%20business%20model&utm_medium=ema

DfORLIYvkS0x76JQ7CJh

ess Model Canvas


www.strategyzer.com/blog/imd-business-school-a-short-video-series-on-the-business-model-canvas?hs_amp=true
_hsenc=p2ANqtz--tk25mEGQygpWZpEWOUT-TAe_TlaG1AeFHPDXsKTqnP1m7ydbBHhlP4zXOaKbbFyJ-WXTJnr38Ib1z8BkA8jEKndGz-w&_h

qtz-9xDysQdKioe2Ljb11uqTbrcqbIEE1UlAlcmZ9BE0ngLv4MuADIqzwCnkFIAmE3iq_w7bacZ8CphbxnCbPygH8us-tkoQ&_hsmi=65434042&ut

&utm_source=hs_automation&utm_medium=email&utm_content=65433116&_hsenc=p2ANqtz--JebiHsWyhk1cP_TDgfRWZbexnoj5n7nIy

odel&utm_medium=email&_hsenc=p2ANqtz-8nlo5PhdgLc_hebfdH8Yc6BnxilW5ttGQoowgbUqOkBnuSna-Z6N_Wt1Kjvj7TfJeK3M2InA7ohv
b1z8BkA8jEKndGz-w&_hsmi=68714560&utm_content=68714560&utm_source=hs_automation&hsCtaTracking=2c7c5dff-658c-4565-9942-

Q&_hsmi=65434042&utm_content=65434042&utm_source=hs_automation&hsCtaTracking=6c8a0a4d-56ca-404f-85d4-09df26167bfb%7

_TDgfRWZbexnoj5n7nIyiRRxVAotedSIRjFNz5dy7Ibkr8XRWiudwlT1dNVP6NNj11eZ_8fIR16_uFR4pRVJG_3YHX__Ssekj1o&_hsmi=65433116

1Kjvj7TfJeK3M2InA7ohvrxyEljua2I9CUIcQ&_hsmi=65442086&utm_content=65442086&utm_source=hs_automation&hsCtaTracking=60ec
7c5dff-658c-4565-9942-7828162c4d6a%7Cb7711bb7-8bc0-4686-8bbd-5733f1b4208b

-85d4-09df26167bfb%7C7b9be825-670d-4721-8eb9-4038edf968da

ekj1o&_hsmi=65433116

on&hsCtaTracking=60ecd6c6-34c8-476c-978a-42174be3d1d4%7C7e7a2d91-c196-427c-8c1c-b7611e171395
Story Telling
LEE Part 1: The Power of Storytelling
https://upthemes.com/blog/2016/12/the-power-of-storytelling-for-business/
Story Telling
LEE Part 2: How to Master Storytelling
https://upthemes.com/blog/2016/12/how-to-master-storytelling-for-business/
Story Telling
LEE forget Pitching. Tell A Story
https://unreasonable.is/forget-pitching-tell-a-story-heres-how/
Story Telling
Story LEE
A Changemaker’s Eight-Step
Telling Guide to Storytelling
http://www.changemakers.com/sites/default/files/a_changemakers_guide_to_story
Story Telling
MIRA Storytelling: ¿Qué historia cuenta tu negocio? en "Para todos la 2" de TV2, by Raimon
https://www.youtube.com/watch?v=oX0vaVI2QVg
Story Telling - Ejemplo
MIRA Innovate or Die - Aquaduct: Mobile Filtration Vehicle
https://www.youtube.com/watch?v=-U-mvfjyiao
Story Telling
LEE 20 Lines to Write Before Starting Your Pitch Deck
https://medium.com/swlh/20-lines-to-write-before-starting-your-pitch-deck-8dfb292
Pitch
LEE Pitching workshop
https://es.slideshare.net/daylonsoh/pitching-workshop-10106019
PITCH
MIRA Cómo hacer un pitch de negocios
https://www.youtube.com/watch?v=oPFXJZTQXd0
Presentaciones
MIRA ¿Cómo presentar tu proyecto en público? Emprender en la escuela. Antonella
PITCH https://www.youtube.com/watch?v=ZTO9EabvUVY
Elevator pitch
MIRA Elevator pitch. Tienes 20 segundos - eduCaixa
https://www.youtube.com/watch?v=2b3xG_YjgvI
Pitch
MIRA The Presentation Secrets of Steve Jobs
https://www.youtube.com/watch?v=k-zMRPZpvcw&feature=youtu.be
Presentaciones
MIRA TED's secret to great public speaking | Chris Anderson
https://www.youtube.com/watch?v=-FOCpMAww28
Pecha Kucha
Pecha MIRA ¿Cómo armar un Pecha Kucha?
Kucha
https://www.youtube.com/watch?v=M3F1h_BbUx0
Diseño Visual
LEE A CRASH COURSE IN VISUAL DESIGN
Diseño http://cdn2.hubspot.net/hubfs/159642/VISUAL-CRASH-COURSE-2015.pdf?__hssc=56
Visual Ejemplo emprendedor
LEE Pres Unit
https://drive.google.com/file/d/1KdFSHcwq9sB5ggZGvkHBUpeiSxjKqF5S/view?usp=s

TOOL
https://www.strategez.com/online-resources/elevator-pitch-toolkit280416/

TOOL Pitch Design


https://www.boardofinnovation.com/innovation_tools/pitching-canvas/
Otros
Lenguaje de señas
https://signamy.com/
ower of Storytelling
emes.com/blog/2016/12/the-power-of-storytelling-for-business/

to Master Storytelling
emes.com/blog/2016/12/how-to-master-storytelling-for-business/

ing. Tell A Story


asonable.is/forget-pitching-tell-a-story-heres-how/

aker’s Eight-Step
orytelling
changemakers.com/sites/default/files/a_changemakers_guide_to_storytelling_12_10_13.pdf

¿Qué historia cuenta tu negocio? en "Para todos la 2" de TV2, by Raimon Samsó
.youtube.com/watch?v=oX0vaVI2QVg
ng - Ejemplo
Die - Aquaduct: Mobile Filtration Vehicle
.youtube.com/watch?v=-U-mvfjyiao

Write Before Starting Your Pitch Deck


um.com/swlh/20-lines-to-write-before-starting-your-pitch-deck-8dfb29208d78

deshare.net/daylonsoh/pitching-workshop-10106019

r un pitch de negocios
.youtube.com/watch?v=oPFXJZTQXd0

entar tu proyecto en público? Emprender en la escuela. Antonella Broglia.


.youtube.com/watch?v=ZTO9EabvUVY

ch. Tienes 20 segundos - eduCaixa


.youtube.com/watch?v=2b3xG_YjgvI

ation Secrets of Steve Jobs


.youtube.com/watch?v=k-zMRPZpvcw&feature=youtu.be
t to great public speaking | Chris Anderson
.youtube.com/watch?v=-FOCpMAww28

ar un Pecha Kucha?
.youtube.com/watch?v=M3F1h_BbUx0

URSE IN VISUAL DESIGN


hubspot.net/hubfs/159642/VISUAL-CRASH-COURSE-2015.pdf?__hssc=5681644.1.1557422918066&__hstc=5681644.9b972ee29bcb484bb
mprendedor

.google.com/file/d/1KdFSHcwq9sB5ggZGvkHBUpeiSxjKqF5S/view?usp=sharing

.strategez.com/online-resources/elevator-pitch-toolkit280416/

.boardofinnovation.com/innovation_tools/pitching-canvas/
5681644.9b972ee29bcb484bb393f02cf24a5724.1557422918066.1557422918066.1557422918066.1&hsCtaTracking=cf7cb3ff-7613-4e80-
taTracking=cf7cb3ff-7613-4e80-b0a2-442e67408352%7C14770540-7f95-4120-bef3-c5e1dd172034
Postcards from the Future
https://www.youtube.com/watch?v=84ZL9fQWupk

The future of parenting


https://youtu.be/2BPidRZ_F5Y

https://www.continuuminnovation.com/en/what-we-do/case-studies/the-future-of-parenting

Corning - A day made of glass


https://www.youtube.com/watch?v=jZkHpNnXLB0

RoadTrip to Innovation
https://books.google.com.co/books?id=pCkaBCREDzcC&pg=PT17&hl=es&source=gbs_toc_r&cad=3

RoadTrip to Innovation
https://vimeo.com/54372926

Tool Kit
Actionable Futures Toolkit
https://futures.nordkapp.fi/process-and-methods/
es/the-future-of-parenting

hl=es&source=gbs_toc_r&cad=3#v=onepage&q&f=false
How Artificial Intelligence Is Reshaping Commerce
Inteligencia Artificial
https://www.cbinsights.com/research/artificial-intelligence-reshaping-commerce/

Así evoluciona la producción en las industrias 4.0


Ind. 4.0
https://www.grupobancolombia.com/wps/portal/negocios-pymes/actualizate/tendenc
ence-reshaping-commerce/

ocios-pymes/actualizate/tendencias/asi-evoluciona-la-produccion-con-economia-4-0
Steve Portigal: Designing The Problem
Mira
https://www.youtube.com/watch?v=UY9Zn_xDwW4
LEE
MIRA Interviewing Users
Presentacion de Steve Portigal - Video Youtube
https://www.youtube.com/watch?
v=nfFHk7ck8ao&spfreload=5
http://magnetise.pl/wp-content/uploads/2013/05/5152013_steve_portigal__interviewing_users.
PERSONAS
Contexto TOOL PERSONAS (ARQUETIPOS)
https://www.kambrica.com/blog/personas-arquetipos-que-son-para-que-sirven-y-quienes-las-usa
PERSONAS (ARQUETIPOS)
Contexto TOOL ¿CÓMO CONSTRUIR “PERSONAS” (ARQUETIPOS)?
https://www.kambrica.com/blog/como-construir-personas-arquetipos/
Personas - Tool
Contexto TOOL Service Design Tool
http://www.servicedesigntools.org/tools/40

Usuario LEE LAS ENTREVISTAS A CLIENTES:


https://emprendeagustino.weebly.com/uploads/1/0/2/1/102167600/_i_las_entrevistas_a_client
Interviewing Users
Usuario
LEE
Bibliografia
https://mycourses.aalto.fi/pluginfile.php/615047/mod_folder/intro/A2_Portigal-interviewing%20
Talking to Humans
Usuario LEE
https://s3.amazonaws.com/TalkingtoHumans/Talking+to+Humans.pdf
Testing with Humans
Prototipado LEE
https://s3.amazonaws.com/TalkingtoHumans/Testing+with+Humans+-+nonprofit+edition.pdf
Segundo ejemplo: cómo hacer una entrevista
Usuario Mira
https://www.youtube.com/watch?v=qQVwudbRcJo
Segundo ejemplo: cómo NO hacer una entrevista
Usuario Mira
https://www.youtube.com/watch?v=Lt9FwTODIbM
EMPATIA
Usuario Mira Empatía: Mirando la vida desde otros corazones
https://www.youtube.com/watch?v=swWi4YYrX_8
EMPATIA
Usuario Mira Brené Brown - El poder de la empatía
Usuario Mira
https://www.youtube.com/watch?v=AyInqn_Hw_E
Sintetizar
Sintetizar LEE Ideation Phase: Synthesis - Design Kit
http://cemusstudent.se/wp-content/uploads/2012/12/IDEO-Class_3_Reading.pdf
Insights
Sintetizar Mira
Insights vs. Observations! Difference between
Observation and Insight with Simple Real Life Example
https://www.youtube.com/watch?v=VmvMHCx0yM8
Insights
Sintetizar Mira he human insights missing from big data | Tricia Wang
https://www.youtube.com/watch?v=pk35J2u8KqY
Insights
Sintetizar Mira What is an insight?
https://www.youtube.com/watch?v=RuucbQQYw-0
Insights
Sintetizar Mira Que es un Insight
https://www.youtube.com/watch?v=YxdLk5DF7xU

Sintetizar
http://www.consumer-truth.com.pe/metodologia-en-insights/
Insights
Sintetizar TOOL Insight Cards - Design Thinking Book
https://www.youtube.com/watch?v=skstdlZ1S1o
Research
Usuario TOOL CULTURAL PROBE
https://youtu.be/UMxFC3T40aE
Research
Usuario TOOL GENERATIVE SESSION
https://youtu.be/O9_UDy6Xchc
Research
Usuario TOOL Interviewing
https://youtu.be/V196868TJbo
Synthesis
Sintetizar TOOL Personas
https://youtu.be/W1kw5xK1C30
Synthesis
Sintetizar TOOL Afinity Diagram
https://youtu.be/ewWFFe-243s
Prototipado
Prototipado TOOL Paper prototyping
https://youtu.be/ZzN4jQqXiOU
Syntesis
TOOL Designing features using Job Stories
https://www.intercom.com/blog/using-job-stories-design-features-ui-ux/
Syntesis
Otros
recursos How Reframing A Problem Unlocks Innovation
https://www.fastcompany.com/1672354/how-reframing-a-problem-unlocks-innovation
Syntesis
Sintetizar Explora QUÉ SON LOS INSIGHTS
https://designthinking.gal/que-son-los-insights/
Economia Circular
Explora LA ECONOMÍA CIRCULAR
https://designthinking.gal/la-economia-circular/
Insight
Que es Insight
Sintetizar Mira
Concepto de Insight usado en marketing y publicidad
https://www.youtube.com/watch?v=YxdLk5DF7xU
Insight
Sintetizar Mira Cinco Ejemplos de Insights del Consumidor
https://www.youtube.com/watch?v=SpKYno_SV-M
NECESIDADES
Usuario Mira Need Finding – design great products with love
https://www.youtube.com/watch?v=7cpD6FZt4Qg
Design Thinking
TOOL Protothinking
https://drive.google.com/file/d/1_aTfzuFlHAK9UZx1WpCu7ZY0_wQTBu9q/view
Principios de Diseño
TOOL D-School - Method Design principles
https://dschool-old.stanford.edu/sandbox/groups/dstudio/wiki/2fced/attachments/0eec2/Design
Principios de Diseño
TOOL Design kit
http://www.designkit.org/methods/27
Principios de Diseño
TOOL 18f Methods
https://methods.18f.gov/decide/design-principles/
CIRCULAR DESIGN GUIDE
TOOL CIRCULAR DESIGN GUIDE
circulardesignguide.com
Empatía
Usuario TOOL User-centred research
https://www.ellenmacarthurfoundation.org/assets/design/User_Centred_Reseach%20Guide_FIN
Tendencias
MIRA Become a Trend-Driven Innovator: David Mattin
https://www.youtube.com/watch?v=nisoumq0CQs&feature=youtu.be
Strategy Canvas
CONTEXTO LEE
https://ignitionframework.com/blue-ocean-strategy/
Blue Ocean Srtrategy
CONTEXTO LEE
CONTEXTO LEE Estrategia del oceano Azul
https://drive.google.com/open?id=16uixWn_HlUAnnZC0MVe47vYvAQWVvCzA
Curva de Valor | | UPV
CONTEXTO TOOL Curva de Valor | | UPV
https://www.youtube.com/watch?v=LiVltXL18fc
Strategy Canvas - Aviacion
CONTEXTO TOOL What's a Strategy Canvas
https://www.youtube.com/watch?v=AGREE7D8vvU
tendencias y Señales
LEE Signals
http://www.iftf.org/what-we-do/foresight-tools/signals/

LEE FUTURE CONE


https://sjef.nu/theory-of-change-and-the-futures-cone/
Cultural probes
USUARIO TOOL Cultural Probes - Qualitative Contextual Design Research
https://www.youtube.com/watch?v=EJqpUG4pJIE

MIRA LEAN Start UP


https://www.youtube.com/embed/SysxbVudyKc?list=PLGjH2D0kGo65Sg7Vc3Qj-pzBQQHdixe-0
Design thinking
Otros
recursos Design Better
https://www.designbetter.co/
Blue Ocean Srtrategy
LIBRO
https://site-453261.mozfiles.com/files/453261/Harvard_Business_School_Press_-_Blue_Ocean_S
Syntesis
Otros
Sisntesis Consumer insights - a powerful tool to develop your business
http://badm.au.dk/fileadmin/Business_Administration/MAPP/Conference_13/Maria_Tornell.pdf

Usuarios
Mira User Journey - Design Thinking Book
https://www.youtube.com/watch?v=-6s8abdHfbk

How ideas get spread


https://www.ted.com/talks/seth_godin_on_sliced_bread?referrer=playlist-talks_for_when_you_

Propuesta de Valor
Introduction to the Value Proposition Canvas
https://vimeo.com/201197034?utm_source=Master+Email+List&utm_campaign=6320f0dd1a-mv
Propuesta de Valor
Pains, Gains, and Best 
https://vimeo.com/152440212?utm_source=Master+Email+List&utm_campaign=f9fae64947-mvp
Propuesta de Valor
Fit - Observe, Understand, Design
https://vimeo.com/152440770?utm_source=Master+Email+List&utm_campaign=a86d54d1c1-mv
Propuesta de Valor
Value Map
https://vimeo.com/152440705?utm_source=Master+Email+List&utm_campaign=f9fae64947-mvp
Propuesta de Valor
Business Model Fit
https://vimeo.com/152441189?utm_source=Master+Email+List&utm_campaign=a86d54d1c1-mv
Propuesta de Valor
Validate Your Ideas with the Test Card
https://vimeo.com/201196423?utm_source=Master+Email+List&utm_campaign=6c0ccddc67-mv

Oceano Azul
https://sites.google.com/site/emprendiendoeneie/proyecto-modelo-de-negocio/3-3-a-la-busque
Asumptions
DIY toolkit: Theory Of Change
https://vimeo.com/88053672
Value proposition
Strategyzer Webinar #5: How To Validate Business Ideas
https://www.youtube.com/watch?v=8qD_WXkMlZ8
SERVICIO
Violence in A&E: improving the patient experience by design
https://vimeo.com/51071461
Validacion Modelo de Negocio
IBMC 2013: Owlet - 1st Place
https://www.youtube.com/watch?v=f-8v_RgwGe0
economía Circular
CIRCULAE Explora
ECONOMY DISCOVER THE CIRCULAR ECONOMY
https://www.ellenmacarthurfoundation.org/explore?utm_source=Direct
economía Circular
CIRCULAE
ECONOMY Mira Ellen MacArthur Foundation
https://www.youtube.com/user/made2bemadeagain
Design Thinking
How to Use Design Thinking to Advance Systemic Change
https://www.openideo.com/content/design-thinking-for-systemic-change-one-cup-at-a-time?utm

ERAF Diagrama de Sistemas


Diagrama ERAF
https://www.youtube.com/watch?time_continue=25&v=w3CsOYzw_lo
Earth Centerde Design
Earth Centerde Design
https://medium.com/@TAMSINA/earth-centered-design-manifesto-beta-451e657697ed
Design sprint
Design sprint
https://www.gv.com/sprint/
Jobs-To-Be-Done
Jobs-To-Be-Done
https://strategyn.com/jobs-to-be-done/#form-JobsToBeDoneIntro
SCRUM
La Guía de Scrum
https://www.scrumguides.org/docs/scrumguide/v2017/2017-Scrum-Guide-Spanish-SouthAmeric
wrkshp
Experiment Cost Calculator
https://www.wrkshp.tools/interactive-tools/experiment-cost-calculator?utm_source=newsletter&
HBR
Yes, Sustainability Can Be a Strategy
https://hbr.org/2019/02/yes-sustainability-can-be-a-strategy
e_portigal__interviewing_users.pdf

ara-que-sirven-y-quienes-las-usan/

600/_i_las_entrevistas_a_clientes_co%C2%A6%C3%BCmo_descubrir_indicios_fascinantes_business_hackers_camp.pdf

ro/A2_Portigal-interviewing%20users.pdf

ans+-+nonprofit+edition.pdf
s_3_Reading.pdf
em-unlocks-innovation

wQTBu9q/view

fced/attachments/0eec2/Design-Principles-Method.pdf?sessionID=a4c32167e58dc598ac57b770de7cb0f4f838ac50

Centred_Reseach%20Guide_FINAL.pdf
YvAQWVvCzA

Go65Sg7Vc3Qj-pzBQQHdixe-0

_School_Press_-_Blue_Ocean_Strategy__2005_.pdf

nference_13/Maria_Tornell.pdf

r=playlist-talks_for_when_you_want_to_sta

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c-change-one-cup-at-a-time?utm_medium=email&utm_source=newsletter&utm_campaign=nextgen+bootcamp+article

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um-Guide-Spanish-SouthAmerican.pdf#zoom=100

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ackers_camp.pdf
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bootcamp+article
ekly-tool-24
Caja de Herramientas
The Toolbox Toolbox
http://toolboxtoolbox.com/
Service Design Tools
Service Design Tools
https://servicedesigntools.org/
VENTURE DESIGN PROCESS
VENTURE DESIGN PROCESS
https://www.alexandercowan.com/venture-design/
Actionable Futures framework
Actionable Futures framework
https://futures.nordkapp.fi/process-and-methods/

Board of innovation
business mpdel Kt
https://www.youtube.com/watch?v=dCvXVFxC9ak
Board of innovation
business mpdel Kt
https://vimeo.com/17368060

Economia Circular
Economia Circular
http://circulardesigneurope.eu/
FREE TEMPLATES FOR STARTUPS
https://valuer.ai/
https://valuer.ai/resources/templates/
Biomimicry
Biomimicry UK - Innovation Lab
https://www.bio-uk.org/

STEVE BLANK
STEVE BLANK - Startup Tools
https://steveblank.com/tools-and-blogs-for-entrepreneurs/#startup-tools

DT- Tools
https://www.dt-toolbook.com/tools-eng
https://www.linkedin.com/pulse/most-popular-valuable-innovation-methods-results-from-michael
n-methods-results-from-michael/
Adobe
hack the Design System
https://www.adobe.com/products/xd/design-systems/hack-the-design-system-idean-e-book.html
ign-system-idean-e-book.html

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