Review and

Introduction
 What is management?

In pairs, answer the following questions:

• What is management?
• Which are the types of plans?
• Which are the management levels?
• Which are the management functions?
• Which are the management areas?
• Why is management important?
Introduction
 Management
“Process of designing and maintaining an
environment in which individuals who
collaborate in groups efficiently fulfill
selected objectives” (Koontz & Weihrich,
2013).
 Management
Management is a process designed to
reach company’s objectives in an efficient
and effective way in a changing
Environment.

Mission and
Objectives Strategies
Vision
 International Management
“Process of designing and maintaining an
environment in which individuals who collaborate in
groups efficiently fulfill selected objectives” (Koontz &
Weihrich, 2013).
Additional features
• Procurement, allocation and utilization of resources
• GlobalEnvironment
 Planning

1 Strategic

Tactical 2

3 Operational

Contigency 4
Management levels

Top
managers

Middle
managers

First line
managers
 05

• Recruitment
Management • Selection
• Hiring
Functions • Training
04 • Development
• Firing
02
Preventing and
corrective
Directing

Coaching Source: Koontz & Weihrich (2013).

Let´s go to Germany

What do we need?
Plannig
 Staffing

• Groups:
• Transportation
• Food
• Reservations
 Directing

• Guide
• Coach
 Controling

• Players and coach:

• Strengths
• Weaknesses
• Corrections
• Solutions
 Management areas

Human resources

Finance

Administrative

Marketing

Production
 Why management is important?

We are all managers of our lives.

• Management is present in all aspects of
human life.
– Business, school, government, family.
• The establishment and fulfillment of
objectives are challenging and productive
tasks for a company of any size.
What do we need to be a successful
manager?

Strategic

Intrastrategic

Personal efficiency

Source: Gutiérrez (2010), Marin & Varoni (2016)

 Strategic skills

Interfunctional Resources
Business vision
orientation management

Client
Networking Negotiation
orientation
 Intrastrategic skills

Communication Staff directing Coaching

Workteam Leadership Proactivity

 Personal efficiency

Problem Personal
Self directing
solving marketing

Personal
Ethics
development
 Workshop

1. In groups select one CEO from the following list:

Workshop
 Workshop

2. Use google, magazines and data bases to create

the CEO profile.
3. Upload the activity on moodle before finishing the
class