Graphic

GUIDELINES June 2015

 Table of Contents
User Guide. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3

1. FUNDAMENTALS . . . . . . . . . . . . . . . . . . . . . . . . . 4 2. STATIONERY
1.1 Generic statement. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5 & OFFICE APPLICATIONS. . . . . . . . . . . . 18
1.2 Employees, customers and franchisees statements. . . . . 6 2.1 Email taglines . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 19
1.3 Logo . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7 2.2 Business cards . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20
1.4 Logo: protection area, minimum sizes and positioning. . 8 2.3 Note cards. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 21
1.5 Logo: use with a background . . . . . . . . . . . . . . . . . . . . . . . . 9 2.4 Letterhead and following page. . . . . . . . . . . . . . . . . . . . . . 22
1.6 Logo: don’ts . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10 2.5 Internal PowerPoint™ presentation. . . . . . . . . . . . . . . . . . . 23
1.7 The color palette . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11 2.6 Press releases . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24
1.8 Fonts . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12
1.9 Horizontal brand frieze. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 13
1.10 Vertical brand frieze . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14
1.11 Pictograms . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15
1.12 Artwork: principles . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16
1.13 Artwork: examples of visuals . . . . . . . . . . . . . . . . . . . . . . . 17

ACCORHOTELS - Graphic guidelines June 2015 2

 User Guide
This set of Guidelines in PDF format presents the new
AccorHotels identity and graphic universe. You will find the
fundamentals that apply to all documents which you can then
adapt to your own uses. These basics should be read first.
You will also find many practical tools that can adapt to
your needs. You can use them directly, or have request
communication agencies and graphic studios to use them.
All the items presented in the Guidelines can be downloaded
from the platform
(https://accorhotelsgraphiccharter.asf.accor.com/)
in the DOWNLOADS folder. You simply click on the folder with
the same name as the relevant chapter in the Guidelines.
Example: I am in Chapter 1 (FUNDAMENTALS), Subchapter
1.9 Horizontal brand frieze of the Guidelines PDF, and wish to
download the frieze on one line.
So I go to the platform, and navigate as follows:
Graphic Chart / FR / Downloads / AccorHotels / Fundamentals
/ Horizontal brand frieze / On one line.
ACCORHOTELS - Graphic guidelines
File Types
- "Printer Version" files are saved in InDesign CS5, Adobe
Illustrator CS5, and Adobe Photoshop CS5.
- "Desktop version" files come in Microsoft Word 2010,
PowerPoint 2010 for Windows, PNG or JPEG, and Acrobat
Reader PDF.
Fonts
Service suppliers should purchase Gotham and Dala Floda
fonts. The Trebuchet and Georgia fonts are system fonts,
so already available in software packs.
Colors
This Guidelines document can be printed. For color accuracy,
please refer to the Pantone references and CMYK or RGB
equivalencies to be found in the Brand Features chapter.
Printing
When you send documents to your printer, be sure to
communicate the technical information associated with it.
Artwork style / Photo Library
If you do not have access to the AccorHotels Photo Library,
please ask your AccorHotels contact for the details.
Contact
If you have any questions about the use of the AccorHotels
Graphic Guidelines or its contents or any specific applications,
please contact us:
Cécile Brosseau : cecile.brosseau@accor.com
June 2015 3
 1. FUNDAMENTALS

ACCORHOTELS - Graphic guidelines June 2015 4

FUNDAMENTALS

1.1 – Generic statement

> In English > In French The generic statement

presents the fundamental
WE ARE FAR MORE THAN A WORLDWIDE Feel Welcome spirit of the
AccorHotels brand.
LEADER. WE ARE MORE THAN 180,000 The text is always justified
and written in capitals using
WOMEN AND MEN WHO SHARE a Gotham Light font with
SOMETHING UNIQUE. EACH AND EVERY Feel Welcome in Gotham
Book, right justified.
DAY WE HOST THE WORLD. WE CARE It is colored dark blue on
FOR MILLIONS OF PEOPLE. WE ARE ALL a white ground or solid white
on a dark blue background.
M O V E D B Y C U R I O S I T Y. W E L O V E The English version is more
BLENDING CULTURES. WE ARE PROUD widely used.
On all media, the width of the
OF OUR DIFFERENCES. YES, WE LEAD statement must not exceed
the width of the logo.
T H E WAY. B U T W E WA N T T O G O
F U R T H E R . W I T H A U DAC I T Y, W I T H
I M A G I N AT I O N , W I T H PA S S I O N .
FEEL WELCOME
IN MORE THAN 3,700 HOTELS IN 92 COUNTRIES

ACCORHOTELS - Graphic guidelines June 2015 5

FUNDAMENTALS
1.2 –Employees, customers and franchisees statements
> Employees in English
> Employees in French
ACCORHOTELS - Graphic guidelines
> Customers in English > Franchisees in English There are specific versions
of the statement that address
employees, customers and
franchisees.
The rules of writing and
presentation are identical to
the generic version.
> Customers in French > Franchisees in French
June 2015 6
FUNDAMENTALS

1.3 – Logo

➊ The AccorHotels logo is

composed of:
- a goose cutout, the
AccorHotels identity symbol,
always in honey color,
- the name AccorHotels,
intentionally forceful in its
applications, all in caps
in dark blue,
- and the Feel Welcome
tagline also in dark blue.

➋ On the brand’s blue

background, the name
AccorHotels and its tagline
must be in solid white.
➊
➌ There is a black
monochrome version for
applications that cannot
handle color (e.g. faxes, black
and white adverts, etc.).

➍ The use of this version

of the logo without the
Feel Welcome tagline is to
be used in sensitive and crisis
communication situations.

NB The AccorHotels logo

must never be modified.
Use the available files for
reproduction.
➋ ➌ ➍

ACCORHOTELS - Graphic guidelines June 2015 7

FUNDAMENTALS

1.4 – Logo: protection area, minimum sizes and positioning

PROTECTION AREA To preserve the legibility and

visibility of the AccorHotels
logo, the following rules of
use should be observed:
- The minimum protection
zone is defined around the
logo using the “H” of Hotels
(see diagram to the left). The
same principle goes for the
logo without a tagline.
No graphic item can be
introduced into the space
defined by the “H” so as not
to blur the brand’s visibility;

- the minimum use sizes of

the logo are defined below
left;

- Positioning: on different
media, the logo will always
be centered, never justified
left or right.
It is placed in the header of
the media and should ideally
take up the full width of this
header, while respecting the
MINIMUM SIZES protection area. Refer to the
available files for downloads.

22 mm 13 mm
62 pixels 36 pixels

logo with tagline logo without tagline

ACCORHOTELS - Graphic guidelines June 2015 8

FUNDAMENTALS

1.5 – Logo: use with a background

➊ The AccorHotels logo will

be used primarily in color
(blue and honey) on a white
or very light background.

➋ It can be used on
a background with a color
from the color palette, see
page 11 (except for honey
and frost grey).
➊ ➊
➌ On a dark blue background,
the logo is applied in solid
white (the goose keeps its
honey color).

➍ The logo can also be

applied on a background
visual selected from the
AccorHotels photo library.
This must be very light or
➋ ➌ very dark so that it is always
legible.
Avoid visuals with busy
backgrounds, for example
with strong contrasts.

➍ ➍

ACCORHOTELS - Graphic guidelines June 2015 9

FUNDAMENTALS

1.6 – Logo: don’ts

Non-exhaustive examples of
erroneous or unauthorized
uses of the AccorHotels logo
include:
➊ Don’t change the logo’s
color setting.
➊ ➋ ➋ Don’t move the goose.
➌ Don’t distort the logo.
➍ Don’t change the color
and/or font of the
Feel Welcome tagline.
➎ Don’t use the honey color
Feel Welcome on a frost grey background.
➏ Don’t put any text inside
the protection zone around
➌ ➍ the logo.
➐ Don’t use the logo in dark
blue and honey on a colored
background that is similar to
one of the logo colors.
➑ Don’t use the white logo
invitation in solid white on a colored
background apart from those
permitted in the AccorHotels
➎ ➏ color palette.

➐ ➑

ACCORHOTELS - Graphic guidelines June 2015 10

FUNDAMENTALS

1.7 – The color palette

IDENTITY COLORS The palette of AccorHotels

colors is deliberately limited
to better highlight the
brand’s artwork.

The palette comprises:

- three brand colors: dark
blue, honey, and white.
These are priority colors,
- and three additional colors:
frost grey, nacarat red and
tapenade green.
These colors can only be
DARK BLUE HONEY WHITE
used as solid colors in
C 90, M 45, Y 20, B 75 C 0, M 35, Y 100, B 10 C 0, M 0, Y 0, B 0 a PowerPoint™ presentation,
Pantone 7546 C Pantone 7550 C - for titles or in a text you want
R 0, G 43, B 65 R 230, G 165, B 0 R 255, G 255, B 255 to highlight, or to create
#002b41 #e6a500 #ffffff a visual rhythm.
See left for the possible
combinations of colored
text on additionally colored
ADDITIONAL COLORS backgrounds.
Abcd Abcd Abcd
EFGHI EFGHI EFGHI Color references are given in:
- Four-color CMYK (> Print)
JKLM JKLM JKLM - Pantone spot color
(> Printing and marking)
- RGB (> Screen)
- And hexadecimal (> Web).
FROST GREY NACARAT RED TAPENADE GREEN
C 30, M 0, Y 20, B 10 C 10, M 85, Y 50, B 5 C 5, M 0, Y 65, B 65
Pantone 5513 C Pantone 703 C Pantone 5763 C
R 183, G 201, B 192 R 208, G65, B 88 R 141, G 138, B 85
#b7c9c0 #d04158 #8d8a55

ACCORHOTELS - Graphic guidelines June 2015 11

FUNDAMENTALS

1.8 – Fonts

Dala Floda
THE TITLE AccorHotels fonts comprise:
- The main font - Gotham HTF -
used for all types of texts
and digits (more readable).
It is available in eight weights

GOTHAM HTF
(Thin to Black) + the italic
version;
- A secondary font -
Dala Floda - which is
recommended for use in titles
and short texts to create a
differentiation effect. In a title,
it will always be associated
with and followed by Gotham
HTF.
Dala Floda is available in five
FONTS Dala Floda Gotham HTF weights (from Roman to Fat)

AB CDE FGH I J KL M
+ the italic version.
ABCDEFGHIJKLM
NOP QRSTUVWXY Z
In office applications, these
NOPQRSTUVWXYZ fonts are replaced by the

abcdefghijklmnopqrst abcdefghijklmnopqrs system fonts available on

most IT hardware.

uvwxyz 1234567890 tuvwxyz 1234567890 Georgia replaces Dala Floda

and Trebuchet becomes

&@#%§$€£* &@#%§$¤£* the main font, replacing

REPLACEMENT FONTS FOR
Gotham HTF.
These two fonts are available
in two weights (Regular and
Bold) + the italic version.
Georgia Trebuchet

ABC DEF ghijklm1234 A B C D E F g hi j k l m 1234

OFFICE APPLICATIONS

ACCORHOTELS - Graphic guidelines June 2015 12

FUNDAMENTALS

1.9 – Horizontal brand frieze

ON ONE LINE

ON TWO LINES The brand frieze does not

comprise a fixed set of logo.
It adapts to the number
of logos that need to be
highlighted.
Depending on how many
are needed and the space
available, one of the three
frieze configurations will be
used either on one, two,
ON THREE LINES or three lines.
The logos on the frieze
are simplified versions
(monochrome, no tagline).
The frieze is always used
in dark blue on a white
background or in solid white
on a blue background of the
brand, or on a dark non-busy
background if you are using
a visual.

ACCORHOTELS - Graphic guidelines June 2015 13

FUNDAMENTALS

1.10 –
 Vertical brand frieze

AS ONE COLUMN LUXURY AND PREMIUM The rules of use are the
BRANDS same as for the horizontal
brand frieze.

ACCORHOTELS - Graphic guidelines June 2015 14

FUNDAMENTALS

1.11 – Pictograms

These pictograms have

been specially designed.
They contribute to
the consistency of the
AccorHotels graphic
statement and must be used
in communication media.

NB Use the available files

to reproduce them.

HOTEL MANAGER RECEPTIONIST ROOM MAID COOK GROOM TECHNICIAN PORTER WINE WAITER

OK NOT IN PROGRESS

MAN WOMAN UNIVERSITY EMPLOYEES EMPLOYEES

QUESTION CAUTION NEW INFORMATION

GROWTH SAFETY CALENDAR SOLUTION SUCCESS TOP FLOP HOTEL ROOM TIME BUSINESS INVESTMENT SMARTPHONE

ACCORHOTELS - Graphic guidelines June 2015 15

FUNDAMENTALS

1.12 – Artwork: principles

The common thread:

Feel Welcome
Unique artwork that illustrates
the Feel Welcome message
through a series of small
interpersonal dramas in which
the protagonists are the
AccorHotels employees and
their guests or just the
employees among themselves.
Each situation demonstrates
an AccorHotels response
either to a need or desire in
a commercial relationship,
and to attentiveness or
sharing in staff relationships.
These little everyday
interactions should arouse
emotions, and express shared
pleasure.

The style should be warm

and positive 
Artwork using warm,
saturated and encompassing
images will express this spirit
of care and support.
The characters involved are
photographed in full action
as if in a documentary shoot.
NB The Alexis Armanet
copyright notice must be
added to any media using
his photos.
Usage rights are valid until
June 2, 2018, excluding space
buying.

ACCORHOTELS - Graphic guidelines June 2015 16

FUNDAMENTALS

1.13 – Artwork: examples of visuals

ACCORHOTELS - Graphic guidelines June 2015 17

 2. STATIONERY
& OFFICE
APPLICATIONS

ACCORHOTELS - Graphic guidelines June 2015 18

STATIONERY & OFFICE APPLICATIONS

2.1 – Email tagline

STANDARD COMPLETE EMAIL TAGLINE E-MAIL TAGLINE WITH AN EVENT BANNER NB For any email tagline,
(A standard email tagline without an address is also available) use one of the three models
which can be customized.

ACCORHOTELS - Graphic guidelines June 2015 19

STATIONERY & OFFICE APPLICATIONS

2.2 – Business cards

FORMAT
90 x 55 mm

PRINTING
Duplex in 2 spot colors
Pantone n 7546 C + n 7550 C

RECOMMENDED PAPER
Prénom Nom ➊ 350g white card
Fonction
Function ➋
FONT
T. +33 (0)0 00 00 00 00 - M. +33 (0)0 00 00 00 00
prenom.nom@accor.com Gotham HTF

NB When printing, use the

front appropriate file from
the available versions, which
Accor_CDV_Standard_Internationale.indd 1 29/05/2015 10:15
can be customized:
- Standard version,
- Comex version,
- Luxury and premium
version,
- And other version.
Adresse complète
sur une ou deux lignes, CP Ville - Pays ➌
www.accorhotels.com - www.accorhotels-group.com ➊ First name Last Name
➋ The first line is in the
language of your choice,
the second is in English.
➌ Full address on one or two
back lines, City zip code - Country

Accor_CDV_Standard_Internationale.indd 2 29/05/2015 10:15

Accor_CDV_Standard

ACCORHOTELS - Graphic guidelines June 2015 20

STATIONERY & OFFICE APPLICATIONS
2.3 – Note cards
Nom du service
Service Name
Adresse complète
sur deux ou trois lignes
CP Ville - Pays
T. +33 (0)0 00 00 00 00
www.accorhotels.com
www.accorhotels-group.com
Accor_CC_Standard_FW
Accor_CDC_Standard_FW.indd 1 29/05/2015 10:17
ACCORHOTELS - Graphic guidelines
Prénom Nom
Fonction
Function
prenom.nom@accor.com
➌ Adresse complète
sur deux ou trois lignes
CP Ville - Pays
T. +33 (0)0 00 00 00 00
www.accorhotels.com
www.accorhotels-group.com
Accor_CDC_Perso_FW.indd 1
Accor_CC_Perso_FW 29/05/2015 10:17
FORMAT
100 x 210 mm
PRINTING
Simplex 2 spot colors
Pantone n 7546 C + n 7550 C
RECOMMENDED PAPER
➊ 350g white card
➋ FONT
Gotham HTF
NB When printing, use the
appropriate file from the
available versions, which can
be customized:
- Standard version with or
without Feel Welcome tagline
(use without for sensitive
or crisis communication
situations),
- Customized version with or
without Feel Welcome tagline
(use without for sensitive
or crisis communication
situations).
➊ First name Last Name
➌ ➋ The first line is in the
language of your choice,
the second is in English.
➌ Full address on one or two
lines, City zip code - Country
June 2015 21
STATIONERY & OFFICE APPLICATIONS

2.4 – Letterhead and following page

FORMAT
A4 (210 x 297 mm)

PRINTING
Simplex 2 spot colors
Société
Lorem ipsum color sit amet, consectetur adipiscing elit. Etiam ultricies faucibus ornare.
Interdum et malesuada fames ac ante ipsum primis in faucibus. Nam eget faucibus risus.
Pantone n 7546 C + n 7550 C
M./Mme Prénom Nom Sed lobortis semper quam. Sed ac facilisis augue. Aenean lectus libero, placerat et sce-
Fonction lerisque sit amet, mattis quis ante. Nullam nunc enim, commodo vitae neque ut, varius
Adresse complète
sur deux ou trois lignes
imperdiet sapien. Maecenas at vehicula magna. Mauris quis ex tellus. Nunc feugiat euis- RECOMMENDED PAPER
CP - Ville mod pretium. Ill
Pays Century Splendorgel Extra
➊ Nam volutpat consequat lacus, commodo semper nibh viverra a. Proin sagittis ante ac
metus sceno nog lerisque placerat. In cursus ut enim eu bibendum. Mauris quis ex tellus. White 100g (Fedrigoni)
Nunc feugiat euismod pretus tium. Mauris lobortis elit id sem facilisis, eu faucibus felis
porttitor. Suspendisse potenti. In egestas ex eget pulvinar ultricies.
Substitute paper: Conqueror
erat, biped bendum eu porta in, congue ac sapien. Nam lacinia lobortis massa sed port- CX22 Diamond White 100g
titor. Aenean non ligula tincidunt, aliquam lectus in, fringilla libero. Integer in pellen-
tesque massa. Curabitur eget urna facilisis, dignissim lorem ut, blandit risus. Praesent (Antalis)
luctus lorem color, nec aliquam nibh facilisis ac. Mauris quis ex tellus. Nunc feugiat
Mauris quis, euismod pretium.

Lorem ipsum color sit amet, consectetur adipiscing elit. Etiam ultricies faucibus ornare. Vivamus feugiat nulla eget massa vestibulum luctus. Integer condimentum rutrum color,
FONT
Interdum et malesuada fames ac ante ipsum primis in faucibus. Nam eget faucibus risus.
Sed lobortis semper quam. Sed ac facilisis augue. Aenean lectus libero, placerat et sce-
sit amet congue diam auctor in. Etiam mollis enim felis, bibendum dignissim ligula luctus
eu. Proin diam eros, tincidunt vel condimentum eu, pellentesque ut felis. Donec quis
Gotham HTF
lerisque sit amet, mattis quis ante. Nullam nunc enim, commodo vitae neque ut, varius risus ante. Nunc tempus diam est, ut luctus nisl consectetur quis. Integer nec hendrerit
imperdiet sapien. Maecenas at vehicula magna. Mauris quis ex tellus. Nunc feugiat euis- metus.
mod pretium. Ill NB For printing use the
Nam volutpat consequat lacus, commodo semper nibh viverra a. Proin sagittis ante ac available file, which can be
metus sceno nog lerisque placerat. In cursus ut enim eu bibendum. Mauris quis ex tellus.
Nunc feugiat euismod pretus tium. Mauris lobortis elit id sem facilisis, eu faucibus felis customized.
porttitor. Suspendisse potenti. In egestas ex eget pulvinar ultricies.
For typing the letter, use the
erat, biped bendum eu porta in, congue ac sapien. Nam lacinia lobortis massa sed port- available Word template file.
titor. Aenean non ligula tincidunt, aliquam lectus in, fringilla libero. Integer in pellen-
tesque massa. Curabitur eget urna facilisis, dignissim lorem ut, blandit risus. Praesent Text in Trebuchet font.
luctus lorem color, nec aliquam nibh facilisis ac. Mauris quis ex tellus. Nunc feugiat
euismod pretium.

Vivamus feugiat nulla eget massa vestibulum luctus. Integer condimentum rutrum color,
sit amet congue diam auctor in. Etiam mollis enim felis, bibendum dignissim ligula luctu. ➊
Company
Mr. / Mrs. First Name Last
Name
Function
Full address on two or three
lines
Adresse complète sur une ligne, CP Ville - Pays - T. +33 (0)0 00 00 00 00 F. +33 (0)0 00 00 00 00 www.accorhotels.com www.accorhotels-group.com Zip code - City
Country
ACCOR SA, Société Anonyme au capital de 700 317 363 euros, Siège social : 110 avenue de France, 75013 Paris - France - RCS Paris B 602 036 444 - TVA intracommunautaire FR 93 602 036 444

Accor_TDL_et_suite_FW.indd 1 23/06/2015 12:33 Accor_TDL_et_suite_FW.indd 2 23/06/2015 12:33

Accor_TDL_et_suite Accor_TDL_et_suite

ACCORHOTELS - Graphic guidelines June 2015 22

STATIONERY & OFFICE APPLICATIONS

2.5 – Internal PowerPoint™ presentation

FORMATS
4/3 and 16/9

FONTS
Georgia and Trebuchet
* The background color
and the color of the section
number of the separator
page can be modified
and selected from the
AccorHotels color palette.

title page of presentation
(a white version is also available)
separator page for section*
NB To create any
PowerPoint™ presentation,
use the appropriate template
text page file from the available versions,
which can be customized:
- Standard 4/3 version
(presented opposite),
- Format 16/9 version for
events.

text / graphic page datavision page “end of presentation” page

with Feel Welcome tagline

ACCORHOTELS - Graphic guidelines June 2015 23

STATIONERY & OFFICE APPLICATIONS

2.6 –
 Press releases

FORMAT
A4 (210 x 297 mm)

PRINTING
Dolupis es et facculpa dia quo to totatem rest, Four-color CMYK
unt ea ipsaper itinvelecae.
or publish as a PDF
voluptat maxim ad quam abo esequatur latis

tiatio 262 290 10,6% 7,6%

Press release
Untiaepratum 992 1 055 6,4% 4,8%
RECOMMENDED PAPER
City, date
amusci usaepratem es as ipit remperiantio quis nessiniendes niminveratur sumquis Century Splendorgel Extra
eos untissi to viducia into eliquibusda voluptatur,
Dolupti ipsunt veliquame preperi anditatis aut lique White 100g (Fedrigoni)
numquae reseque et pres cus et quam, simaio voluten • usaepratem es as ipit remperiantio quis nessiniendes niminveratur
sumquis eos untissi to viducia into eliquibusda voluptatur, ullandam dolen-
dandior to; Substitute paper: Conqueror
Numquae reseque et pres cus et quam voluten • amusci oditent exereic te ommodignimus molo consedipsus et archil ilibus
volupta tiatio. Nam, sumquam illatiur? Untiaepratum excestrum eosam. CX22 Diamond White 100g
Quibus nis mo iuscipid eosae minum qui oditatquunto ea dolupti ipsunt veliquame
preperi anditatis aut lique dandior porestet liquam fugiand emporumquam,
(Antalis)
undellabo. Evere eatempor susam autem es etur reius et Nus eum quas pe voluptam fuga.

Mint et doluptatio. Nam que nost explibus doluptatur

• Quodign itasperi de cum que ventur suntore rumquat ectatiunt :
FONT
Ut libus, ut fuga. Ut que placius sus dolupis dest offici res esto tem necepe cum ac-
- Quis molum exerfer ovitaqu atemperia debis pro corum et, offic tem
- Pel exerum num et endendis expelecuptur maximi, optincti officab iuscit, omni-
catibus enditi cuptate officti dest, sequae earunt et voluptat quis dis et fugiatiore,
occum fuga :
Trebuchet
hit harcid undi atessit, seque laboris eostorro conseque voluptam ent, quamus- — Faccull oreiunt, quiatem porenih icabo.
Press release
danda imagnime natur — Et venit auda inveribus, senis volor sitibus re sed moluptatus voluptatum
NB To create a press release,
City, date
quata quia comnima gnientem lam hil ipiet ex elenis dero
• Quodign itasperi de cum que ventur suntore rumquat ectatiunt :
- Quis molum exerfer ovitaqu atemperia debis pro corum et, offic tem quosame-
tvenisit quatur sequi od ut laccus sim ut vidictotas nataque omniscidundi de
Veratur sumquis eos untissi to Ma intur? Ignihillaut ad mi, illat use the InDesign template
Tet hariasp eritatum dollacest omnimusam aut andi bea quassit iberro volessitat re
opta
- Demporestet fuga. Pel exerum num et endendis expelecuptur maximi, optinc-
viducia into eliquibusda voluptatur ime niscienis que con rem iligendigni aut exero is int ament etur. file or appropriate Word
ti officab iuscit, omnihit harcid undi atessit, seque laboris eostorro conseque
voluptam ent, quamusdanda imagnime natur?Catur sequi iduntium alitation
Ur a dolupis es et facculpa dia quo to totatem rest, unt ea voluptat latis maxim esequatur ad ABOUT ACCORHOTELS
AccorHotels is a Group united by a shared passion for hospitality and driven by a shared promise to make everyone Feel Welcome.
template file (2 pages) from
quam abo. Ut que nobis samusci usaepratem es as ipit remperiantio quis nessiniendes nimin-
nectur recti corepedis arum eum, veni seque re con prestium dolorio. Bit fugiae
volupta eprepro maximenitiat et exerit eosam quae peditas nis acerum reserio.
veratur sumquis eos untissi to viducia into eliquibusda voluptatur, ullandam dolento evendig
Over 180,000 women and men in 3,700 AccorHotels establishments look after thousands of guests every day in 92 countries.

AccorHotels is the world’s leading hotel operator and offers its customers, partners and employees:
among the four versions
natatus maio. Vitemquae oditent exereic te ommodignimus molo consedipsus et archil ilibus
Illabor resto et aut auda et aut everate quis molum exerfer ovitaqu atemperia. volupta tiatio. Nam, sumquam illatiur? Untiaepratum excestrum eosam, ipsaper itinvelecae.
Nus eum quas pe voluptam fuga. Ut libus, ut fuga. Ut que placius sus dolupis dest offici res
- its dual expertise as a hotel operator and franchisor (HotelServices) and a hotel owner and investor (HotelInvest);
- a large portfolio of internationally renowned brands covering the full spectrum, with luxury (Sofitel, Pullman, MGallery, Grand
Mercure, The Sebel), midscale (Novotel, Suite Novotel, Mercure, Mama Shelter, Adagio) economy (ibis, ibis Styles, ibis budget, adagio
available, which can be
esto tem necepe cum accatibus enditi cuptate officti dest, sequae earunt et voluptat quis dis
et fugiatiore, occum fuga. Faccull oreiunt, quiatem porenih icabo. Et venit auda inveribus,
access and hotelF1) establishments;
- a powerful marketplace and loyalty program Le Club AccorHotels; customized:
- almost half a century of commitment to corporate citizenship and solidarity with the PLANET 21 program.
senis volor sitibus re sed moluptatus voluptatum quata quia comnima gnientem lam hil ipiet Accor SA shares are listed on the Euronext Paris exchange (ISIN code: FR0000120404) and traded in the USA on the OTC marketplace (Code: ACRFY).
ex elenis dero tet hariasp eritatum dollacest omnimusam aut andi bea quassit iberro volessi-
tat re ime niscienis que con rem iligendigni aut exero is int ament etur? Accor press contact
- Standard version with
Ma intur? Ignihillaut ad mi, illat.
Mint et doluptatio. Nam que nost explibus doluptatur, quidi repre corunt faciis ma volumquo
First name Last Name
T. +33 (0)0 00 00 00 00
firstnamelastname@accor.com
Follow news on Accor:
www.twitter.com/accorhotelsgroup | www.accorhotels-group.com
Book a hotel:
www.accorhotels.com
and without Feel Welcome
moloribus, sus dolo oditae qui atectis dolupta epudae ium ventiistint.
tagline (use without
for sensitive or crisis
communication situations)
Accor_CDP_Standard_GB.indd 1 18/06/2015 15:28 Accor_CDP_Standard_GB.indd 2 18/06/2015 15:28
Accor_CDP_Evenementiel_FW_Blanc_GB.indd 1 18/06/2015 17:25
- Event version with
Accor_CDP_Standard_FW Accor_CDP_Evenementiel_FW following page Feel Welcome tagline
(available with the logo in
dark blue or white)

ACCORHOTELS - Graphic guidelines June 2015 24

Photos: © Alexis Armanet