WOWTRACE

INTRODUCTION
CONTENT
1. TRENDS IN SUPPLY CHAIN MANAGEMENT
2. TRACEABILITY SYSTEMS
3. WOWTRACE TECHNOLOGY

4. SUCCESSFUL CASE

5. OUR TEAM
1. Trends in Supply Chain

Visibility and transparency helps increase business competitiveness

Match to Customer insight: Increase Business competitiveness:

70% consumers demand 28% better manage costs

product transparency

94% consumers are likely to 22% better manage

be loyal to transparent brand supply chain risks
Increase Customer Centric

73% consumers are willing 11% better capability to

to pay more for transparent expand new product lines
product

(source: CFG x Futerra Expert Survey, 2018)

(source: KMPG, 2016)
1. TRENDS IN SUPPLY CHAIN MANAGEMENT
2. TRACEABILITY SYSTEMS
3. WOWTRACE TECHNOLOGY

4. SUCCESSFUL CASE

5. OUR TEAM
2.1. Traceability System

ISO 9001: 2000 defines traceability as “Traceability is the ability to trace

the history, application or location of that which is under consideration".
2.2. Current Issues

Lack of traceability. Traditional paper-based traceability systems are

still mainly in-used

Inability to maintain the safety and quality of products. Centralized

system data can be modified anonymously

Inadequate communication between parties

IT integration is complicated, time-consuming and expensive

1. TRENDS IN SUPPLY CHAIN MANAGEMENT
2. TRACEABILITY SYSTEMS
3. WOWTRACE TECHNOLOGY

4. SUCCESSFUL CASE

5. OUR TEAM
3.1. System Overview

WOWTRACE is a completed ABCD (AI, Blockchain,

Cloud, Data) Traceability Solution that brings
sustainable growth and transparency to the supply
Supply Chain
chain across Asian countries. Thereby, all stakeholders
achieve end-to-end visibility and control over their
operations on the supply chain.

Critical Events
B2B UI

WOWTRACE Enterprise
System

BLOCK EXPLORER

Consumer

Blockchain Layer
 Legend

3.2. How it Works Data Flow

Physical Flow

Auditing Flow

Auditors Auditors Auditors AUDITOR

LAYER

SUPPLY CHAIN
LAYER
Supplier Whole Sellers Retailers Consumers

Input Auditing Input Auditing Input Auditing WOWTRACE’s track

Information Information Information and trace system

BLOCKCHAIN
LAYER

Confirmation Confirmation Confirmation

Transfering Transfering Transfering

Data Data Data
Blockchain Blockchain Blockchain
Network Network Network
3.3. Applied Technologies

Blockchain

Data cannot be manipulated Decentralization system with minimal

appearance of third parties

Low cost IT solution with simple usage of email, MS office, mobile phones, etc.
and still be sure data is correct

IoT

Link physical flow and Reduce human mistakes with

information flow automatical data recording

On-time data traceability

3.4. Special Attributes

NON BLOCKCHAIN BLOCKCHAIN

TRACEABILITY TRACEABILITY WOWTRACE

FUNCTIONALITY & FEATURES

Trackback & Traceforward

Order Management

Sticker Management

SECURITY
Decentralized database

Hybrid blockchain solution

EASE OF USE
No specific app installation required

Can use any 3rd party app with QR code scanning function

ACTUAL DEMO
Demo is ready to present/apply as per customer's request

COMPLIANCE
Not necessarily adopt cryptocurrency/tokens
3.5. Advantages of Blockchain in Supply Chain

89%
81% 79%

57%
50%
44%
38%

Cost saving Enhancing Enhancing Increasing Reducing risks Creating new Being
traceability transparency revenues business customer
opportunities -centric

(source: Capgemini Research Institute, Blockchain Survey; April–May 2018, N=447 organizations)
3.6. Product Roadmap

Q2 - 2018 Q1 - 2019 Q2 - 2019 Q3 - 2019

PoC MVP Release Official Release

Candidate version 1.0

PoC completed and - Completed core - Research IoT data - Collect further info
demoed to the functions integration from all actors
Vietnamese community - Block Explorer - Build up Internal Trace - PoC of the IoT
during Vietnam - Collect end-user info logic hardware system and
Blockchain Summit - Tracking graph - Reporting Tools IoT integration
event in Hanoi - Optimize performance - Optimize performance - Others
1. TRENDS IN SUPPLY CHAIN MANAGEMENT
2. TRACEABILITY SYSTEMS
3. WOWTRACE TECHNOLOGY

4. SUCCESSFUL CASE

5. OUR TEAM
4. Successful Case

Pain Points
- My Xuong's brand is threatened by ingenuine products
- Their current brand-protection means didn't work well
(SMS traceability sticker, sticker issued by local government, etc)

Solutions
- Attach a unique Blockchain QR code to each product
- The QR code is recorded in Blockchain constantly

Result
- My Xuong's customers can scan the QR code and get transparent
information of the products
- Impostors can not imitate the scanned information due to the
uniqueness of the code
- Their products are always in the out-stock situation due to higher
demand in market
4. Upcoming Cases

Chocolate Chicken Dried Fruit

1. TRENDS IN SUPPLY CHAIN MANAGEMENT
2. TRACEABILITY SYSTEMS
3. WOWTRACE TECHNOLOGY

4. SUCCESSFUL CASE

5. OUR TEAM
5. Our Team

Shumpei Takayama Nguyen Duc Phuong Nam Nguyen Viet Anh Nguyen Thi Thanh Ha
CEO (Steve) (Andy) Global Key Account Director
Managing Director Global Key Account Director

Tran Anh Tuan Do Nhat Tan Vo Minh Dang Khoa Pham Minh Quang Nguyen Quynh Nhu
Business Analyst Technical Leader Quality Control Marketing Leader Business Analyst
THANK YOU
Mrs. Thanh Ha - Phone: (+84) 979 359 090
Mr. Viet Anh - Phone: (+84) 938 247 147
Email: info@wowtrace.io
https://www.wowtrace.io