BioSummit

New Orleans “Over the last half century,

improvements in health have been
as valuable as all other sources of
economic growth combined.”
- Kevin Murphy & Robert Topel
)
January 14, 2011 (University of Chicago
Collaboration
2005 NIH Funding Ranking

New Orleans Ranked 49 in new

grants awards at $131.4 Million
What

GNOBEDD is a state-enabled economic

development district that was created by the
State of Louisiana in 2005 and charged with the
responsibility of growing both the
programmatic and physical development
components of the biosciences sector of the
New Orleans economy.
Where

1,500Acres
Who

Economic Development

Jobs and training

Community Building

Civic Leadership
BioDistrict New Orleans: Community

JOBS

COMMUNITY
ENGAGEMENT EDUCATION

ECONOMIC DEVELOPMENT
TRAFFIC / PARKING / JOBS AND TRAINING HOUSING +
WALKING / TRANSIT NEIGHBORHOODS
COMMUNITY BUILDING
CIVIC LEADERSHIP

PARKS + COMMUNITY
RECREATION SERVING FACILITIES

CHARACTER &
IDENTITY
What: Conditions
BioDistrict New Orleans: Define ???

Biology + Technological = BIOSCIENCE

The ever-evolving field of research,

development and allied technological
applications in the realm of biological sciences—
a vast array of specialties such as life, natural,
industrial (digital media) and medical sciences.
BioDistrict New Orleans: Opportunities
BioDistrict New Orleans: Why another plan ?

City Master Plan BioDistrict Plan

• City-wide overarching • Detailed block-by-block

goals and policies physical plan

• Establishes Future Land • Action oriented,

Use Map and Zoning implementation plan

• Neighborhood planning • Costs & Funding

identified as next step in
planning process • 1st District Plan since
completion of City
Master Plan
BioDistrict New Orleans: Market Growth

Correlations to Success
•  NIH funding success occurs where there is the presence of
a collaborative university / research environment

•  The medical and economic development districts in the

benchmark institutions has paid off. This payoff did not come
quick, but resulted from a long-term commitment to the
medicine, science, and overall place-making.

•  Ongoing commitment by local and state agencies to fund

research and development
BioDistrict New Orleans: Consolidating Competing Plans
BioDistrict New Orleans: Consolidating Competing Plans
ONE VISION

This is Your Opportunity to Help:

•  Decide where land uses should go

•  Shape the look and feel of your

community

•  Reflect your vision in the future

development of the BioDistrict

ONE VISION Created and Owned by citizens
 Medical Centers as Economic Engines
Economic impact of major medical centers
CITY MEDICAL JOBS METRO AREA
COMPLEX SUPPORTED LABOR
(DIRECT AND FORCE
INDIRECT)

UAB Medical
Birmingham, AL 54,000 jobs 540,900
Center
Texas Medical
Houston, TX 145,000 jobs 2,568,300
Center
Cleveland
Cleveland, OH 70,000 jobs 1,082,000
Clinic
Illinois Medical
Chicago, IL 50,000 jobs 3,571,000
District
Memphis
Memphis, TN 50,000 jobs 555,000
Medical Center
 Health Care in the New Orleans Economy
•  Already a major industry in the region
•  But more of a support/service industry than an economic driver

*Tourism
includes all
restaurant/bar
employment
 Annual Construction Impact
•  Biggest impact in first 3-4 years as UMC and VA are built
•  In first 3 years, 7,600 construction-related jobs per year
•  In years 6 – 20, employment will average 400 – 550 jobs per year

TIME ANNUAL JOBS DIRECT

PERIOD SUPPORTED CONSTURCTION
(DIRECT, INDIRECT, EXPENDITURES
INDUCED) (PER YEAR, IN
MILLIONS)
2011 - 2013 7,678 $353.5
2014 4,203 $193.5
2015 130 $6.0
2016 - 2020 423 $19.5
2021 - 2030 522 $24.0
 Cumulative Construction Impact

•  Nearly $1.6 billion in direct

construction spending
•  Over $1.0 billion in personal
earnings
•  $144 million in additional state
and local revenues
 Annual Enduring Economic Impact
•  Employment projections are fundamentally conservative
•  By year 5, direct/indirect employment impact is nearly 10,000 jobs
•  By year 20, direct/indirect employment impact is over 17,000 jobs
 Cumulative Enduring Impact

Over a 20 year period:

•  Over $9.6 billion in personal earnings
•  $595 million in local tax collections
•  $700 million in state tax collections
 Concluding Thoughts

•  Employment/economic impacts presented here are

conservative
– Emergence of true biosciences industry in New Orleans
would yield even greater impacts
•  Other communities (Houston, Birmingham, Memphis,
St. Louis) provide most compelling case of what could
become
•  Thriving biosciences economies in these cities are the
result of a sustained, long-term commitment
 INDUSTRY


PROFESSIONAL

ACADEMICS

ASSOCIATIONS


INDUSTRY

SPECIFIC
 NEIGHBORHOOD

BUSINESS


GENERAL

GOVERNMENT

BUSINESS

 Needs Assessment/ Industry Cluster
Programmatic Development
Fulfillment (Marketing Toolkit)
INDUSTRY


PROFESSIONAL

ACADEMICS

ASSOCIATIONS

Community
Development/ Training and
Community Benefits Programmatic
Agreement

INDUSTRY

SPECIFIC
 NEIGHBORHOOD

BUSINESS


Constituent
Community Benefits GENERAL
 Outreach/Inventory
Agreement BUSINESS
 of Needs/Retention
GOVERNMENT


Investment/
Attraction and
Retention
 Needs Assessment/ Industry Cluster
Programmatic Development
Fulfillment (Marketing Toolkit)
INDUSTRY


PROFESSIONAL

ACADEMICS

ASSOCIATIONS

Community
Development/ Training and
Community Benefits Programmatic
Agreement

BioDistrict

INDUSTRY

SPECIFIC
 NEIGHBORHOOD

BUSINESS


Constituent
Community Benefits GENERAL
 Outreach/Inventory
Agreement BUSINESS
 of Needs/Retention
GOVERNMENT


Investment/
Attraction and
Retention
Thank You!
James P. McNamara
President & CEO