SOCIAL ENTERPRISE AND OTHER SOCIAL COMMERCE TOPICS

Social Business and Social Enterprise

Social Business
 Is a name for commercial for profit or nonprofit organization that is design to achieve some
social goal(s), such as improving human well-being, rather than just make a profit.

2 TYPES OF SOCIAL BUSINESS

 Companies that aspire to social purposes more than to profit making.
 Companies that use social media to advance their business objectives.

Social Enterprise
 Refers to the use of social media tools and platforms and conducting social networking activities
in organization as it major objectives.

Business Networks
 It is a core component in the social enterprise.
 Refers to a group of people with a professional business relationship.

Business Social Networks

 A business-oriented networks that are built on social relationships and can exist offline or
online.

Types of Business Social Networks

 Public Networks
owned and operated by independent companies and are open to any one for business
networking.
 Enterprise Private Networks
operate inside companies.
 Company-owned and Company-hosted Networks
controlled by a company but open to the public, usually for brand relating networking.

Accenture
a traditional business consulting firm, offers aa wide variety of services for companies that are
interested in integrating social media interaction with their current business operations and customer
relationships.

Salesforce
a leader in CRM systems, has also developed a framework for companies that wish to
implement social media strategies within their existing business structures.

Business Oriented Public Social Networking

  Social networking activities are conducted in both public and private social networking
sites.
Entrepreneur Networks
 Startup Nation
helping people start and operate new businesses
 Entrepreneur Connect
created specifically for entrepreneurs and small business owners and allows them to leverage
relationships with service providers, suppliers, advisers, and colleagues.

Business Networks
 Biznik
is a community of entrepreneurs and small business owners dedicated to helping each other by
sharing ideas and knowledge.
 EFactor
the world largest network of entrepreneurs.
 Inspiration Station
one of the best portals for small businesses and start-ups.

Social Networks-Based Job Markets

 A major enterprise area activity in social networks, private and public, relates to job seeking and
recruitment.

Social Recruiting

 Finding qualified employees in certain fields may be a difficult task.

Recruiting and Job Searching using Social Networks

 facilitate recruiting and job finding.

Virtual Job Fairs and Recruiting Events

 Virtual job fairs are other new strategies for quickly finding qualified candidates at a
reduced cost.

Social Network Privacy and Job Search

 While social media is seen as boon to many job seekers, others worry about their
privacy as they use systems that may have been designed for friendly interaction in a
business environment.
Social Entertainment

 is a company with the vision and passion for fusing lifestyle and culture through social
experience.

Entertainment and Social Networks

 Social entertainment is distinct from social networking websites in that the former is
based fundamentally on immersive engaging experiences with functionally, content and
people, while the latter is based primarily on building and maintaining relationships with
other users.

Web 2.0 Application for Entertainment

 MIXI
In Japan, MIXI, Inc. is a highly visited social networking even though users must be invited to join
 LAST.FM
It is considered an online music catalog with free music streaming, videos, lyrics, etc,.
 PANDORA
Is a site for music lovers. It mostly acts as a personal radio.
 AMAZON’S PRIME MUSIC
This service allows users to stream a wide catalog of music to a variety of devices that are
connected to the internet.
 WEB SERIES AND STREAMING MOVIES
Web series are similar to episodic series on TV (e.g., soap operas).
 HULU
It offers advertisement-supported streaming on-demand videos of TV shows and movies from
NBC, FOX, DISNEY (including ABC programs), and other networks and studios.
 FUNNY or DIE and CRACKED.com
It is a comedy video website created by actor and comedian Will Ferrell, among others.

Social Games and Gamification

 A social game is a video multiplayer game played on the Internet, mostly in social
networks or in virtual worlds.
 Gamification refers to the introduction of gaming into social networking.

Games and Social Networks

 A social network game is a video game that is played in social networks and usually
involves multiplayers.
Crowdsourcing and Crowdfunding
 draw an idea of the “wisdom of the crowd” that a large group may be able to find
 solutions to a problem that individuals are not able to determine.

Crowdsourcing Models
 Secretive
Individuals submit ideas, and the winner are selected by the company.
 Collaborative
Individuals submit ideas, the crowd evaluates the ideas, and the crowd picks the winner.
 Panel selects
Individuals submit ideas, a panel selects finalist, and the crowd votes for the winner.
Social Collaboration (Collaboration 2.0)
 Refers to people’s collaboration within and between communities enabled by social
media tools and platforms.
 Collaboration 2.0 is recognized as a major element in social business that can provide
considerable benefits.