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India is all set to become the second largest market of mobile handsets by 2010, according to an

official of Nokia, the world's largest mobile manufacturer.

"India is the fastest growing mobile market in the world with six million subscribers adding every
month," Sunil Dutt, director of Nokia India, said Monday.

"The mobile industry in India, which is now holding the third position in the world after China and
the US, will be in the second position by next three years - in terms of handsets sold in this
country," he said while launching the new 6300 Nokia model here.

Dutt added that the US will hopefully be in the third position after China and India. "The mobile
industry in India has taken off in a big way," he said.

He, however, refused to divulge any figures regarding Nokia's business in India. All he said was
that the firm has increased its market share in India in the last quarter.

He said Nokia will keep expanding its venture in this country keeping in mind the requirements of
the Indian market.

Today mobile phones have moved beyond their primary role of voice communications and
have graduated to become an essential entertaining device for mobile users. We are in an era
where users buy mobile phones not just to be in touch, today’s youth use it to express their
thoughts, for social networking, to show their interests, play games, read news, surf on the
internet, listen to music, chat instantly with friends & families and even check their bank
balances. There are various phone manufacturers providing handsets.

However, Nokia is the dominant player on the GSM space, accounting for 63% of the
installed base (phone’s currently in use) while LG rules CDMA with 48% of installed base
market share. On looking at urban India GSM/CDMA combined installed base, Nokia is at
the top with 54% of installed base market followed by LG (14%). LG is second most used
handset manufacturer India primarily due to its dominant position in the CDMA.

Phone manufacturer usage


April 2009 ending quarterly Average -  India Urban Mobile Phone Users (N=5,775)

Brands Installed base*


Total
GSM CDMA (GSM +
CDMA)
LG 4.4% 47.6% 14.4%
Motorola 7.8% 5.4% 7.2%
Nokia 62.6% 24.3% 53.7%
Samsung 9.0% 11.2% 9.5%
Sony-
Ericsson 8.9% 6.8%
* – Users currently using the phone model

On looking at the ability of manufacturers to gain market share via word of mouth, Nokia
and Sony-Ericsson fare a lot better compared to the other three big manufacturers, with
2 out of 3 users for each of the two manufacturers mentioning they are likely to recommend
their handset to their friends.

Phone manufacturer usage


April 2009 ending quarterly Average – India Urban Mobile Phone Users (N=5,775)

Model Installed base*


Likely to Recommend**
LG 57.6%
Motorola 41.0%
Nokia 68.6%
Samsung 55.7%
Sony-Ericsson 65.3%

* – Users currently using the phone model

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Mobile phone companies of India include:

1. Nokia
2. Sony Ericsson
3. Samsung
4. Motorola
5. Spice Telecom
6. LG
7. Siemens
8. Fly
9. Huawei
10. Intex
11. Kycon
12. Usha-Lexus
13. Philips
14. Haier
15. Zte
16. Sansui
17. Gee Pee
18. Olive
19. Lava
20. Xcite
21. BPL
22. Orpat
23. Maxx
24. Magicon
25. Karbonn mobiles - dual SIM phones
26. PAXMA mobiles
27. MicroMax
28. Rage
29. Voice
30. Lemon
31. Airphone
32. Byond tech
33. etouch
34. Onida
35. Movil
36. win
37. Videocon
38. Hansum Mobiles
39. BUMBUM
40. LOGITEC
41. QUANTUM
42. TECHNOTECH
43. Fortune
44. Simoco
45. Melbon
46. Lexus
47. Ion
48. Bleu
49. Pagaria
50. Ray
51. [daya]
52. Sagem
53. gfone

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