Summer Training Report

On
CUSTOMER SATISFACTION
TOWARDS
SWARAJ TRACTORS COMPANY

For The Partial Fulfillment Of The

Requirement for The Award Of Degree Of
MASTERS OF BUSINESS ADMINISTRATION (MBA)

Submitted By : Guided By :
TARWINDER SINGH MRS. RAJNI ARORA
90212268492

Session – 2009-2011
CT INSTITUTE OF MANAGEMENT STUDIES
SHAHPUR, JALANDHAR
 DECLARATION

I do hereby declare that this piece of project report entitled “CUSTOMER

SATISFACTION TOWARDS SWARAJ TRACTORS COMPANY” for partial
fulfillment of the requirements for the award of the degree of “MASTER OF
BUSINESS ADMINISTRATION” is a record of original work done by me under
the supervision. This project work is my own and has neither been submitted nor
published elsewhere.

_____________________________

(Student Name and Signature)

 ACKNOWLEDGEMENT
Management study is incomplete without practical experience. Being an MBA student,
we know that creativity and practical both are essential element of management to take
the successful decision. We take this opportunity to give our sincere thanks to all those
people who extended their wholehearted co-operation and have helped us in completing
this report successfully.
We also take this opportunity to pay our deep gratitude to MISS. RAJNI ARORA
(Lect. Of Management) for her theoretical rigor, constructive criticism as well as
supervision and encouragement throughout which proved invaluable during our report
work.

TARWINDER SINGH
 PREFACE
In today’s world education plays an important role. Now the education system
has been entirely changed from the past. Higher education has expanded fast, and it is
mostly public in nature. India has the potential to become the largest reservoir in the
world. Compared to the situation that the country inherited from the colonial rulers about
half a century ago, these numbers mark a phenomenal expansion of the system.
The report on quality parameters in higher education in India shows how the
higher education system in India grows. The higher education system in India has
constantly striven to build universities as places of culture and of learning open to all
and, above all, reinforcing the theme of learning throughout life.
 TABLE OF CONTENTS

Sr.N CONTENTS PAGE

o

1. INTRODUCTION 1-2

2. COMPANY PROFILE 3-17

3. REVIEW OF LITERATURE 18-22

4. OBJECTIVES OF STUDY 23-24

5. RESEARCH METHODOLOGY 25-27

6. DATA ANALYSIS & INTERPRETATION 28-39

7. OBSERVATIONS & FINDING 40-41

8. SUGGESTION & CONCLUSION 42-43

9. BIBLIOGRAPHY 44-45

10. QUESTIONNIARE 46-49