EXPENDITURE (SPENDING) BEHAVIOUR OF YOUTH ON MOBILE PHONE

Background:

Statement of the Problem:

Nepal is in the changing stage with emergence of lots and lots of company it has
varieties of product. This is seen in technological area too. Gadgets like gaming
consoles, laptop, Net-book, tablet pc, MP3/MP4 players, mobile phone and many
others are seen popular among Nepalese youth. With Nepalese economy going
down day by day and per-capita income around $400, do youth still make
expenses on their mobile phone? ...........what is problem statement here?

Purpose of the Study:

• To understand the utility and importance of mobile phone among youth.

• Youth expenses on mobile phone.

• Consciousness of their spending.

• Mobile phone necessity or glamour among youth.

• Perception of current youth toward changing technology.

Significant of the Study:

Research question:

Is youth of Kathmandu valley sensitive in making expenses on mobile phone?

Operational Definition and Assumption:

Dear Respondents,

I’m Ashim Aryal final year Student of MBA at ACE Institute of Management and as per our
partial fulfilment of the degree we need to complete Graduate Research Report. So, this
questionnaire is mainly focused on the topic “EXPENDITURE (SPENDING)
BEHAVIOUR OF YOUTH ON MOBILE PHONE”. Your cooperation and inputs would
be highly valuable for this research.

Name (Optional):.........................................................
Age:....................

Gender:

□Male □Female

Education:

□Higher Secondary (10+2) □Professionals

□Graduate □Other
□Post graduate

1) How old is your mobile phone?

□More than 2 years □3-6 months

□1-2 years □Less than 3 month
□6-12 months

2) Who purchased your mobile phone?

□Self □Brother/Sister
□Father/mother □Gift from friend
3) What was the main reason to buy/have?

□Desire to own one □Helps to communication

4) What influenced to purchases?

□Advertisements □Family
□Brand Ambassador □Need
□Friends

5) Frequency of mobile purchases?

□Less than 3months □1-2 years

□3-6 months □More than 2years
□6-12 months

6) The budget for the mobile phone is?

□Less than 5000 □15000-20000

□5000-10000 □20000-25000
□10000-15000 □25000 and above

7) Usage of mobile phone?

□Necessity □Communicate with family and

relative
□Everybody around me has
mobile phone □Connect with friends
 □Stay connect through social □Access internet/email
networking

8) Number of call in a day?

□Less than 5 □10- 15 calls

□5 to 10 calls □More than 15 calls

9) Text message in a day?

□Less than 5 □10- 15 messages

□5 to 10 messages □More than 15 messages

10) Calls are largely made to?

□Friends □Both friends and family

□Family □Depends
□Work related

11) Messages are sent to?

□Friends □Both friends and family

□Family □Depends
□Work related

12) Average monthly expenditure?

□Less than 200 □500 to 800

□200 to 500 □More than 800