DISTRICT REPORT

OF

ALLAHABAD
‫اللہآباد‬

SUBMITTED TO:- SUBMITTED BY:-

DR. D.J. PATI HARSH AGARWAL
(DEAN ADCOMM DEPT) Roll No. 174
Batch 2010-2012

1
 ACKNOWLEDGEMENT

This acknowledgement is not merely a list of names but an expression

of deep sense of gratitude to all those who have helped in the successful
completion of the project.

Firstly I wish to express my sincere gratitude to my institution, EMPI

Business School and Program Coordinator “ Dr. D.J. Pati ” for giving
an opportunity to work on my own district Allahabad.

A special thanks to Mr. Om Prakash Narayan , DPRO of “ District

Allahabad” for his precious time for providing all the required necessary
available data.

Last but not the least to my family and all my friends and batch mates
for their support and guidance.

2
 DECLARATION

I do hereby solemnly declare that the report

District Media Profile on Allahabad has been entirely done by

me under the guidance of Mr. Om Prakash Narayan,

the District Public Relation Officer for the state of Uttar Pradesh.

This report is entirely drafted by me and has not been submitted to any

other institution and has not been published anywhere else.

3
 SYNOPSIS

SERIAL TOPIC
NO.
1. Map of Allahabad
2. History
3. Geography
4. Demographic
5. Climate
6. District At Glance
7. Places Of Interest
8. Excursions
9. Accessibility
10. Education
11. Festivals
12. Cinema
13. Multiplexes At Allahabad
14. North Central Zone Cultural Centre
15. Newspapers At Allahabad
16. Television
17. Radio Channels At Allahabad
18. Advertising Agencies At Allahabad
19. Bibliography

4
MAP OF ALLAHABAD

5
 HISTORY
The city of Allahabad is among the largest cities of
Uttar Pradesh and situated at the confluence of three
rivers- Ganga, Yamuna and the invisible Saraswati. The
meeting point is known as Triveni and is especially
sacred to Hindus. The earlier settlements of the Aryans
were established in this city, then known as “Prayag”
Prayagasya Praveshshu Papam Nashwati Tatkshanam.
All sins are cleaned with entry in Prayag ( the ancient
name of modern time Allahabad) PRAYAG is one of
the historic & mythological cities of India with glorious
past and present.  It continues to enjoy the distinction of
being a place of haunting  and lasting memories. It is a
city of mixed culture of Hindu, Muslims, Jains and
Christans.
 
Its sanctity is manifest by references to it in Purans, the
Ramayan and the Mahabharata. According to Hindu
Mythology, Lord Brahma, the creator God of the
Trinity, chose a land on earth (i.e. Prayag) to perform
‘Prakrista Yag’, at the beginning of the creation and he
also refereed to it as Tirth raj or the King of all
pilgrimage centers’ As per writing of ‘Padam Puran’ –
“As the sun is amongst the moon and the moon
amongst the stars, likewise Prayag is best amongst all
places of pilgrimage.”
The bathing at Prayag is mentioned in Brahma Puran’s
“ in the month of Magha at the bank of Ganga Yamuna
in Prayag bestows results of millions and millions of
Ashvmedha Yajna”
 
Prayag is birth place of Som, Varuna and Prjapati.
Prayag has been associated with mythological
personalities in Brahmanical (Vedic) and Buddhist
Literatures. It was the seat of the great sage Bhardwaj,
sage Durvasa and Sage Pannas sage Bhardwaj lived
here circa 5000BC and taught more than 10000
disciples. He was the greatest philosopher of ancient
world.

6
 
The Present Jhunsi area very close to Sangam was the
kingdom of Chandrabanshiya ( lunar clan ) king
Pururava. Nearby Kaushambi bloomed to prosperity
during Vatsa and Maurya Rule. The earliest monument
of antiques Ashok Pillar with inscriptions of third
century B.C. years the inscriptions of his directions to
his fellow rajas and praise of King Samudragupta. The
Chinese traveler Huan Tsang in 643 BC found Prayag
inhabited by many Hindus who regarded the place very
Holy.
 
1575 AD Emperor Akbar founded the city in by the
name of “ ILLAHABAS” which has now become
ALLAHABAD meant “The City of Allaha” impressed
with the strategic importance of the SANGAM. In
medieval India the city enjoyed the honour of being the
religio-cultural center of India. For a long time it was
Provincial capital of the Mughals. Later it was captured
by Marathas.
 
1801 AD British History of the city begun in this  year
when the Nawab of Oudh ceded it to the British
Throne. British army used the fort for their military
purposes.
 
1857 AD The town was the centre of  war of
Independence and later became the crucible of Indian
Freedom Movement against British.
 
1858 AD The East India Company officially handed
over India to British Government here at Minto Park
After the first war of independence  the town was
named “ALLAHABAD” and was made the capital of
United Province of Agra and Oudh.
 
1868 AD it become a seat of Justice when Allahabad
High Court was established .
 
1871 AD British architect Sir William Emerson erected
a majestic monument All Saint Cathedral thirty years
before he designed the Victoria Memorial in Kolkata.
 

7
 1887 AD Allahabad become the fourth oldest
University. Allahabad  has been rich in numerous
Victorian and Georgian buildings made in synthesis
with Indian architectural tardyons.
 
This city was the heart of the Indian Freedom
Movement against the British rule with Anand Bhawan
being the epicenter , It was in Allahabad the Mahatma
Gandhi proposed his program of non-violent resistance
to liberate India. Allahabad has provided the largest
number of prime ministers of Post independence
India Pt. Jawahar Lal Nehru, Lal Bahadur Shastri,
Indira Gandhi, Rajiv Gandhi, V.P.Singh. Former Prime
Minister Chandreshekhra was student of Allahabad
university.
 
Allahabad is basically an Administrative and
Educational city. High Court of Uttar Pradesh, Auditor
General of Uttar Pradesh, Principal Controller of
Defence Accounts ( Pension ) PCDA, Uttar Pradesh
Madhymik Shiksha Prishad ( UP BOARD ) office,
Police Headquarters and in education Moti Lal Nehru
Regional Engg. College MNREC, Medical and
Agriculture College, Indian Institute of Information
Technology ( IIIT )
 
ITI Naini and IIFCO Phulpur , Triveni Glass are some
of major industries here.
 
From the days of civilization Allahabad has been seat
of learning, wisdom and writing. It is the most vibrant
politically spiritually conscious and spiritually
awakened city of India.

8
 GEOGRAPHY
Allahabad is located at 25°27′N 81°50′E_ / _25.45°N 81.84°E_ /
25.45; 81.84 in the southern part of the Uttar Pradesh at an elevation of
98 meters (322 ft) and stands at the confluence of two, the Ganges and
Yamuna. The region was known in antiquity as the Vats country. To its
south and southeast is the Bagelkhand region,To its east is middle Ganges
valley of North India, or Purvanchal,To its southwest is the Bundelkhand
region, to its north and northeast is the Awadh region and to its west
along with Kaushambi it forms the part of Doab i.e the Lower Doab
region.

Allahabad stands at a strategic point both geographically and

culturally. An important part of the Ganges-Yamuna Doab region, it is
the last point of the Yamuna River and is the last frontier of the Indian
west.

The land of the Allahabad district that falls between the Ganges and
Yamuna is just like the rest of Doab, fertile but not too moist, and is
especially suitable for the cultivation of wheat. The non-doabi parts of the
district, which are the southern and eastern part of the district, are
somewhat similar to those of adjoining Bundelkhand and Bagelkhand
regions - dry and rocky.

The Indian longitude that is associated with Jabalpur also passes

through Allahabad, which is 343 km (213 mi) north of Jabalpur on the
same longitude.

9
 DEMOGRAPHIC

Allahabad district has a population of 4,936,105 while Allahabad city

has a population of 1,206,785 as per the 2001 census. It lists as the 32nd
most populous city in India. Allahabad literacy rate is 82%. Allahabad
has an area of about 70 km2 (27 sq mi) and is 98 m (322 ft) above sea
level.

Hindi , Urdu and English are the language that are spoken in
Allahabad .The dialect of Hindi spoken in Allahabad is Awadhi, although
Khariboli is most commonly used in the city area. In the eastern, non-
doabi part of the Allahabad district Bagheli dialect is more common. All
major religions are practiced in Allahabad. Hindus comprise about 85%
and Muslims about 12%. There are small groups of Christians, Sikhs and
Buddhists.

10
 CLIMATE
Allahabad features the typical version of a humid subtropical climate
that is common to cities in north-central India. Allahabad experiences
three seasons: hot dry summer, cool dry winter and warm humid
monsoon. The summer season lasts from April to June with the maximum
temperatures ranging from 40 °C (104 °F) to 45 °C (113 °F). Monsoon
begins in early July and lasts till September. The winter season lasts from
December to February. Temperatures rarely drop to the freezing point.
Maximum temperatures are around 22 °C (72 °F) and minimum around
10 °C (50 °F). Allahabad also witnesses severe fog in January resulting in
massive traffic and travel delays. It does not snow in Allahabad.
Lowest temperature recorded, −2 °C (28.4 °F) −2 °C; highest 48 °C
(118 °F) 48 °C.

11
 DISTRICT AT THE GLANCE

Tehsils .....8( Eight )

 

 Karaon
 Saraon
 Meja
 Handia
 Phulpur
 Bara
 Sadar
 Karchana

Development Blocks……20(Twenty)

 Kaurihaar
 Kolagarh
 Maumaima
 Saraon
 Baharia
 Phulpur
 Bahadurpur
 Pratappur
 Saidabad
 Dhaunpur
 Handia
 Jasra
 Shankar Garh
 Chakka
 Karchana
 Kaundhiara
 Urwa
 Meja
 Karaon
 Manda

12
MAJOR INDUSTRIES

 ITI naini
 Raymond Synthetic Karchana
 Hindustan Cables Ltd. Naini
 Triveni Sheet Glass Ltd. Naini
 IFFCO Phulpur
 GEEP Indusries

13
 PLACES OF INTEREST

The holy place SANGAM is the place where the three holy rivers
GANGA, YAMUNA, and the mythical SARASWATI merge into one. It
offers fascinating view at sunrise and sunset. At SANGAM few drops of
nectar is believed to be fallen making the water truly magical. The place
comes alive, during the Kumbh Mela and the Ardh Kumbh, attracting
millions of devotees from all across the country. The Sangam is the site
for important fares and festivals, the year around.

The lofty Allahabad fort, built by emperor Akbar in 1583 AD, on the
bank of river YAMUNA  stands close to the SANGAM. Inside the fort
stands the pokished sand stone Ashokan piller dating back to 232 BC this
10.6 mtr high piller has sevral rare edicts.

14
 Anand Bhavan is the ancestral home of Jawaharlal Nehru, the
freedom fighter and the first Prime-Minister of India. The place is also
home to Indira Gandhi, the "Iron Lady of India". The place has today
been turned into a fine museum. The importance of this place also
increases because of the fact that several momentous decisions and
events, related to the freedom struggle took place here. The main building
houses a museum that displays the memorabilia of the Nehru family.

The most interesting part of the museum is Nehru's bedroom and

study. There is a room specially dedicated to Mahatma Gandhi, father of
the Indian Nation, where he used to stay during his visits. There is a room
dedicated to Indira Gandhi as well that houses many of her belongings.
The drawing room also houses some of the belongings of Moti Lal and
Jawaharlal Nehru. The study is another interesting section where you can
glance through numerous bookshelves that are full of titles dedicated to
Marx and Lenin. Out in the lush green garden is an outhouse that houses
a picture gallery dedicated to the life and times of Jawaharlal Nehru.
Next-door is Swaraj Bhawan, where Moti Lal Nehru lived until 1930 and
where Indira Gandhi was born. It houses a museum featuring dimly lit
rooms and an audio-visual presentation 'The Story of Independence'.

15
The old Anand Bhavan, which in 1930 was donated by Motilal Nehru, a
freedom fighter and father of Jawaharlal Nehru, is renamed by Motilal
Nehru as Swaraj Bhawan. This building served as the headquarters of the
Congress Committee. Now, the premise conducts classes to teach arts and
crafts to children.

A light and sound programme is also organized here. There will be four
shows every day.

16
 Built in 1979, Jawahar Planetarium was built to promote scientific
thinking. The planetarium is located beside Anandh Bawan. There are five shows
on any day. Each show is a celestial journey. Each show features interesting and
intriguing aspects related to space and astronomy.

There is a moon model on display. Visitors can find their weights on Moon and
Jupiter, too. The planetarium is also called Allahabad Planetarium.

The museum is located beside the Chandra Shekar Azab park. It

was inaugurated in 1947. The museum has separate galleries — 18 of
them — dedicated and devoted to archaeological findings, natural history
exhibits, art gallery and terracotta artifacts. The museum also displays the
documents and the personal effects of Jawaharlal Nehru and the Indian
freedom movement.

Antiques from various well-known and renowned schools of sculpture

such as Gandhara, Mathura, Kausambi, and Saranath are also on display.
The coin collection of the Allahabad Museum is brilliant and includes
Kushana and Gupta gold coins.

Described as the finest Anglican cathedral in Asia dedicated to memory of

people of all ages and places who have faith in God , following the 13th century
Gothic style, this is a remarkable example of colonial Architecture in India designed
by Sir William Emerson, architect of Victoria memorial, Calcutta. the cathedral still
retains the much of its stained glass work and its impressive marble altar. It is also
called Patthar Girja.

17
 It was originally founded as the High Court of Judicature for the
North-Western Provinces at Agra on 17 March 1866 by the Indian High
Courts Act of 1861 replacing the Sadr Diwani Adalat. Sir Walter Morgan,
Barrister-at-Law was appointed the first Chief Justice of the High Court
of North-Western Provinces.

The location was shifted to Allahabad in 1869 and the name was
correspondingly changed to the High Court of Judicature at Allahabad
from 11 March 1919.

On 2 November 1925, the Oudh Judicial Commissioner's Court was

replaced by the Oudh Chief Court at Lucknow by the Oudh Civil Courts
Act of 1925 enacted by the United Provinces Legislature with the
sanction of the Governor General.

On February 25, 1948, the Uttar Pradesh Legislative Assembly passed

a resolution requesting the Governor to submit to the Governor General
the request of the Assembly to the effect that the High Court of Judicature
at Allahabad and the Oudh Chief Court be amalgamated. Consequently,
the Chief Court of Oudh was amalgamated with the High Court of
Allahabad.

When the state of Uttaranchal was carved out of Uttar Pradesh in

2000, this high court ceased to have jurisdiction over the districts falling
in Uttaranchal. Allahabad High court was built by Khan saheb
Nizamuddin of Loha Mundi, Agra, India. He also donated the water
fountain to the High court.

18
This garden is a walled historic garden created by the Mughal king Jahangir, in
memory of his beloved son Khusro. Khusro was murdered by his brother Shah Jahan.
The garden has the tomb of the murdered prince, a sandstone mausoleum, which was
completed in 1622. Prince Khusro’s mother Shah Begum was also buried next to him.
She was believed to poison herself because of the despair over her son’s opposition to
Jahangir.

This place is associated with the Indian freedom struggle. It is on G.T. Road near
Allahabad Railway Junction. The garden is famous for Guavas and mangoes.

Standing tall inside the Allahabad Fort, built by Akbar, is

the polished sandstone Ashoka Pillar. This 10.6 m high
pillar dates back to 232 BC. This pillar has several edicts.
It was earthed by the order of the great Mauryan king Ashoka.
The inscriptions of the pillar praise the victories of Samudragupta, another great
Mauryan king. A Persian inscription of the Mughal emperor Jahangir and inscriptions
about other contemporary kings can be seen on the pillar.

The Hanuman Temple is also near the

SANGAM, houses the largest unique
reclining image of LORD HANUMAN it is believed that the river
GANGA rises during the annual floods to touch the feet of the image
before receding back.

  EXCURSIONS
JHUNSI Alias Pritshthanpuri ( 9 K.M.) 

In olden times known as Pritshthanpuri a place for mental peace and

spritual healing, Ashrams and Temples Today's  Jhunsi is across the river
Ganga.  places of interest include Shiv Temple, Samudrakoop, Hans
Teerth Temple Caves and many Temples and Ashrams. Situated just 9
KM from Allahabad accessable by BUS, Taxies, Boats
ARAIL ( 11KM)

Across the river yamuna Arail is a religious cente with many temples and
Ashrams prminent among them are Someshwarnath Temple, Chakra

19
Madhev Temple, Lalia Devi Temple and Triveni Pushpa. Approchable by
raod boat.

SHRINGVERPUR ( 40 KM )

Said to be the kingdom of Nishad Raj( King of Boatmen). It has a temple

of Shringi Rishi revealed from excavations. There is a famous place
known as "RAM CHAURA" where Lord Rama have stayed overnight
while proceeding to his exile and his feet were washed by Nishad Raj
before taking Him in his boat.

LAKSHAGRIHA ( 45 KM )

Presently there is a big MOUND but it is said to be made up of LAC to

Burn Pandavas of great epic MAHABHARATA

KAUSHAMBHI ( 60 KM )

Once the Capital of old Vats Kingdom, ruled by king Udayan,

Kaushambi was also a great center of BUDDHISM and JAINISM, Lord
Buddha is said to have delivered several discourses here. The ruins of an
ancient Fort bear witness of the antiquity of the place. There are some
Archaeological remains like Ashokan Column, Ghosita Ram Vihar,
Syenchiti and  ruined places. There is a Digamber Jain Temple Renovated
in 1919 AD.

KARA ( 69 KM )

There is a famous Temple of KARA DEVI ( Sheetla Devi ) on the bank

of river Ganga. It was once the Provincial capital of Mughals. KARA
DEVI Temple, Samadhi of Sant Maluk Das, Mound of Jaichand's fort,
Jama Masjid, Kshetrapal Bhairav Temple, Hanuman Temple, Kaleshwar
Mahadev Temple, Khwaja Karak's Dargah and Shivala Mahrishi Ashram
are attractions of this place.

VINDHYACHAL ( 93 KM )

One of the famous and prominent ShaktiPeeths, Vindhayavasani Devi

Temple, Asthbhuja Devi Temple and Kalikhoh Devi Temple.

VARANASI ( 125 KM )

20
One of the oldest living cites of the world famous for Temples and Ghats.

CHITRAKOOT ( 137 KM )

A famous Hindu Pilgrimage situated on the banks of river Mandakini

where Lord Brahma, Vishnu and Shiva believed to have been born.
Kamadgiri, Ramghat, Jankikund, Hanuman dhara, Gupt Godavari and
Sati Ansuiya Ashram are among the 30 temples in the city

AYODHYA ( 167 KM )

Famous as birth place of Lord RAMA. It is known for its beautiful

Temples and Akharas-Ashrams

ACCESSIBILITY

AIR
Bamrauli Airport is 14 Km from Allahabad.
Regular Flights from Allahabad to Delhi
 Air India
Monday to Saturday at 4:20 PM

Rail

21
Allahabad is well connected by trains with all major cities, viz. Calcutta,

 Agra, (433 km),  Jhansi, (375 km)

 Ahmedabad, (1207 km),  Khajuraho, (294 km)
 Ayodhya, (167 km),  Mumbai (1444 km)
 Bhopal, (680 km),  Lucknow, (204 km)
 Calcutta, (799 km)  Nagpur (618 km)
 Chennai (1790 km)  Patna (368 km)
 Chitrakoot, (125 km)  Trivandrum (2413 km)
 Delhi (643 km)  Udaipur (956 km)
 Hyderabad, (1086 km)  Varanasi (125 km)
 Jaipur, (673 km)
Delhi, Jaipur, Lucknow and Mumbai. Some of the important trains
providing access to Allahabad are:
 1093/1094 Mahanagari Exp. (VNS-Mub)
 2559/2560 Shivganga Express (New Delhi-Varanasi)
 2427/2428 Reeva Express (New Delhi-Reeva)
 2403/2404 Mathura Express (Allahabad-Agra-Mathura)
 2311/2312 Kalka Mail (Kalka/Delhi-Calcutta)
 2381/2382 & 2303/2304 Air Conditioned Express (Amritsar-Delhi-
Calcutta);
 2815/2816 New Delhi-Puri Express;
 3007/3008 Udyan Abha Toofan Express (Shriganganagar/Delhi-
Calcutta);
 3011/3012 Howrah Express (Calcutta-Delhi);
 2321/2522 North East Express (New Delhi-Guwahati);
 2391-2392 Magadh Vikramshila Express (New Delhi-Patna);
 2417/2418 Prayag Raj Express (New Delhi)
 1071/1072 Kamayni Exp. (VNS-Mub)
 2275/2276 Allahabad/New Delhi Duranto Exp.

Road

Allahabad, on National Highways 2 and 27, is connected to all parts of

the country by good roads. Some important road distances are:

22
 EDUCATION

Allahabad is a city in the state of Uttar Pradesh, India. Historically it

had been an important place of learning, attracting people from other
places to the city to gain education. Allahabad University, built by the
British and once called the Oxford of the East, has always been famous
for its intellectual atmosphere and for providing the best education to its
students though for the past two decades it had declined a lot while
Universities and Colleges in other parts of the country gained ground. But
recently Allahabad University was declared a Central University (like it
had once been previously) and this has given a boost to bringing back the
past glory of this prestigious University.

23
SCHOOLS AT ALLAHABAD:

 Maharishi Patanjali Vidya Mandir (Teliarganj)

 A.B Inter Collage (Civil Lines)
 S.K. Inter College (Khatri Pathshala)
 Bishop Johnson School & College, Allahabad (BJS)
 Boys' High School and College (BHS)
 Girls' High School and College
 YMCA School and College (YSC)
 St. Mary's Convent Inter College (SMC)
 St. Anthonys's Convent Inter College (SAC)
 St. Joseph's College, Allahabad (SJC)
 Bethany Convent School Naini
 Crosthwaite Girls Intermediate College
 Government Intermediate College
 Mustafa Rasheed Shervani Inter College
 Yadgar-e-Husaini Intermediate College
 City A. V. Intermediate College
 Jumna Christian Inter College
 K.P.Inter College
 Sindhu Vidya Mandir
 Mary Lucas School & College (MLS)
 K V (Air Force Station) Bamrauli School (KV AFS)
 Tagore Public School
 Government Inter College (GIC)
 Colonelganj Intermediate College, (CIC)
 Maharishi Vidya Mandir Kalindipuram, (MVM Kalindipuram)
 D.P.Girls Inter College
 Kendriya Vidyalaya Old Cantt, Teliarganj
 Kendriya Vidyalaya New Cantt
 MLAP Inter College, Soraon
 Holy Trinity School, Allahabad
 Bharat Scout & Higher Secondary School
 Jagat Taran Golen Jubilee School
 madhav gyan kendra inter mediate coolage (naini)
 I P E M International School, Civil Line
 K V (Air Force Station) Manauri School (KV AFSM)

24
  Air Force School Manauri
 St. Angel's Convent School, Kydganj
 Kendriya Vidyalaya, IFFCO-Phulpur
 [Army School ,New Cantt Allahabad]

COLLEGES AT ALLAHABAD:

· Allahabad Agricultural Institute

· Allahabad Degree College
· Allahabad University
· C.M.P. Degree College
· Ewing Christian College
· Govind Ballabh Pant Social Science Institute
· Hamidia Girls Degree College
· Harish Chandra Research Institute
· Institute of Engineering and Rural Technology (IERT)
· Indian Institute of Information Technology Allahabad (IIIT-A)
· Iswar Saran Degree College
· Motilal Nehru Medical College
· Motilal Nehru National Institute of Technology (MNNIT)
· Motilal Nehru Institute of Research & Business Administration
(MONIRBA)
· United College of Engineering & Research, Naini
· Jagat Taran Girls Degree College
· S.S.Khanna Girls Degree College
· Anglo Bengali Intermediate College
· Dr. Shyama Prasad Mukherjee Govt. Degree College, Phaphamau

25
· Shambhunath Institute Of Engineering & Technology (SIET-A)
· Northern Regional Institute of Printing Technology
· BBS College of Engineering & Technology, Phaphamau
· United Institute of Management.

FESTIVALS

KUMBH MELA
Festivals have always been an important part of life in India,
where a celebration is held for almost every occasion. Some festivals are
traditional, like Diwali, the Hindu New Year; some are ceremonial, like
Kojagari, the harvest festival; and some are religious, like Rama-vijay,
which commemorates Lord Rama's victory over the demon Ravana. All
these festivals are held with great pomp and rejoicing. But of all the

26
festivals in India, kumbha mela, the festival held every twelve years at
Allahabad, on the bank of the Ganges River, is by far the grandest.
The Kumbha Mela derives its name from the immortalizing pot of
nectar described in India's ancient scriptures. Kumbba in the Sanskrit
language means "pot," pitcher," or "jar," and mela means "festival."
Kumbha mela is internationally famous as
the earth's largest gathering of human
beings. Throughout the twentieth century,
Western civilization has marveled at the
Kumbha Mela. Sensationalistic and
inaccurate journalism-reports of "millions
of ignorant people bathing in the filthy
water of the Ganges," worshiping pagan
gods and performing mysterious sacrifices"—has given the Western
world something less than a noble appreciation of the Kumbha Mela.
Thus few Westerners have taken the time to attend a Kumbha Mela or to
understand the esoteric meaning of this poignant event.
There is something about the Kumbha Mela, however, that captivates the
Western mind. Some people say the reaction to the Kumbha Mela is so
strong because it represents the opposite of Western culture. Others say
that it beckons the very soul of our existence, calling our higher self to
shake off attachments to worldly life and step toward eternity. At any
rate, it stirs the thoughts and emotions of most of us.
Kumbha Mela represents all that is India, past and present. One sees
represented at the festival all the great spiritual cultures of India. Side by
side the ancient traditions stand with a modern, industrialized India with
all the latest innovations in television, radio, and computer technology.

ARDH KUMBH MELA

The half Kumbh, this festival is held once every six years, on the banks of
the Sangam.

DUSSEHRA

Dussehra time in Allahabad is an experience, unrivalled by any other in

the rest of northern India. During this period, in the evening and at night,
beautifully decorated tableau are taken out from different localities,
depicting various scenes from Indian mythology. 

27
 CINEMA

Theatres Phone
Niranjan 401565

Palace 624691

Chandralok 401665

28
Ajanta 400542

Gautam 413608

Sangeet 413608

Darpan 413608

Mansarovar 401093

Avtar 545698

RajKaran 606142

Kajal 613924

Vishwamitra 611583

Payal 603042

Mohan Palace, Lalgopalganj 915-52140

Ashok, Mauaima 915-34154

Shakuntlam, Soraon 915-62330

Sahnkar Chitra Mandir, Karma 915-83384

Sahrda Chira Mandir, Ghurpur 913-83333

Kamlakar ,Shankar Garh 913-22223

Vandana, Koraon 914-32444

Manish, Sirsa 914-79221

Prem Palace, Sirsa 914-22565

RajKamal, Bharat Ganj 914-34502

Ram Chitra Mandir, Phulpur 912-52273

Krishna, Handia 912-22089

Shankar Palace, Barout 912-32212

29
Sargam, Naini 697548

Lakshmi  

MULTIPLEXES AT ALLAHABAD

There are mainly 2 multiplexes at Allahabad, Few more are under

construction. They are namely –

1. PVR Cinemas
2. BIG Cinemas

30
 NORTH CENTRAL ZONE
CULTURAL CENTRE

Established in 1986 in 16574.Allahabad, North Central Zone Cultural

Center (NCZCC) is an independent organization under the Ministry of
Tourism and Culture, Department of Culture, Government of India.

31
NCZCC, one of the seven zonal cultural centers in the country, is located
in a 4 acre campus having an office complex, two big gardens, art gallery,
indoor and open air auditoria, shilp-haat, seminar hall and a reference
library. The office building is an illustration of Anglo-Indian architecture.
Administrative section, program section, accounts section and
publication-cum-documentation section are the main departments
functioning in the center.
NCZCC promotes the development of folk and tribal arts and literature
and helps to develop the rich diversity and uniqueness of various arts
between the states. To fulfill this objective, they organize many cultural
performances in open areas. NCZCC has branches in Uttar Pradesh,
Madhya Pradesh, Rajasthan, Haryana, Bihar and Delhi.

32
 MEDIA ENVIORNMENT AT
ALLAHABAD

PRESS MEDIA
NEWSPAPER AT ALLAHABAD

1. NYAY KA PRAHARI – 129128 DAILY HINDI

2. NYAY ADHEESH- 121475 DAILY HINDI

33
3. UNIVERSITY STUDENT EXP. - 123574 DAILY HINDI

4. NORTHERN INDIA PATRIKA - 100032 DAILY ENGLISH

5. AMRIT PRABHAT - 120227 DAILY HINDI

6. UNITED BHARAT - 127219 DAILY HINDI

7. DAINIK JAGRAN - 127764 DAILY HINDI

8. OUR LEADER – 100557 DAILY ENGLISH

9. SWATANTRA CHETNA-123247 DAILY HINDI

10. CHETNA VICHARDHARA - 124087 DAILY HINDI

11. KAUMI MUKAM - 161126 DAILY URDU

12. PRAYAGRAJ TIMES - 121583 DAILY HINDI

13. AMAR UJALA - 126989 DAILY HINDI

14. ROZNAMA SAFEER-E-NAU - 160440 DAILY URDU

15. TIRATHRAJ TIMES - 127906 DAILY HINDI

16. AJ - 125033 DAILY HINDI

17. SANGAM JYOTI - 127834 DAILY HINDI

34
18. ANTRASHTRIYA SHROTA FORTNIGHTLY HINDI
SAMACHAR - 120976

19. PED-PAUDHA SAMACHAR – 126943 FORTNIGHTLY HINDI

20. MANOHAR KAHANIYAN - 123035 MONTHLY HINDI

21. HINDUSTAN, LUCKNOW - 129871 DAILY HINDI

22. SAHAJSATTA - 128787 WEEKLY HINDI

23. SHAFAQ - 161299 DAILY URDU

24. B.R.TIMES - 126957 WEEKLY HINDI

25. SHAHAR SAMTA - 128784 WEEKLY HINDI

TELEVISION
There are TWO local channels of ALLAHABAD .

1.MOON T.V
2.C-NEWS
3.D.G NEWS
4.SAHARA SAMAY
5.E.T.V
6.A.N.I

35
 7.AAKASHWANI
8.D.D NEWS
9.DOORDARSHAN,LUCKNOW
10.LIVE T.V
11.AAJ TAK
12.ZEE NEWS
13.NEWS 24
14.INDIA T.V
15.INDIA NEWS
16.LIVE INDIA
17.IBN-7
18.NDTV
19.STAR NEWS
20.P-7 NEWS
AND MANY MORE…..

RADIO CHANNELS AT
ALLAHABAD

There are mainly 3 radio channels that are broadcasted on air from
Allahabad. These includes-

36
Undaunted by the arrival of different rival FM channels, Vividh Bharti is
determined to further strengthen its grip on radio listeners and is currently
going all out to fortify and tighten further its monopolistic hold on
presentations of the vintage era. That is a sphere in which the rival FM
channels are woefully lacking – the field of old film music, classic non-
film music and the rest of it.They have already increased the duration of
‘Bhoole bisre geet’ from half hour(7-7.30am) to one hour (6.30—7.30
am). Vividh Bharti is seeking the cooperation of possessors of vintage
records in various ways. And I would say that this has impressed me but
would like to add that if they properly balance their commercial ads with
the programmes broadcast and ensure that there is no overlapping, no
sacrifice of music at the cost of commercials then Vividh Bharti would
certainly remain a matchless and unconquerable radio channel. Another
suggestion in this regard is: Stop playing rubbish in the programme of old
film songs. They seem to depend on new , young announcers to choose
songs that were liked by their grand-parents. They almost invariably fail
in this task in which Radio Ceylon excels even though its announcers
belong to the younger generation.

Big 92.7 FM has made announcement about the launching of its station in Allahabad.

In the initial phase of its launches, Big 92.7 FM sets up Stations in the metropolitans
including Delhi, Hyderabad, Chennai, Kolkata, Bangalore and Mumbai.

37
The second part of launches has taken Big 92.7 FM to various mini
metros crosswide the country that will finally take the total count to 45.

In Allahabad, RJ’s Prateek, Neeru, Arshi and Ranjana will be entertaining

the City.

The day will begin with 'Sehar', accompanied by 'Big Chai' by RJ

Prateek. 12.00 noon - 3.00 pm will be 'Garam Masala', and between 3.00
pm – 7.00 pm it will be RJ Arshi who will amuse the City with his on-air
show 'Full 2 Matargasthi'. 7.00 pm – 10.00 pm will be 'Direct Dil Se', a
show by RJ Ranjana, accompanied by Yadeein by RJ Rahul from 10.00
pm to 11.00 am.

Manav Shankar, Cluster head – Uttar Pradesh (East), Big 92.7 FM said,
“We are excited to launch our Station in Allahabad and are looking
forward to entertain the people of city of sangam. The programming mix
of the Station has been put together after much research and
understanding of local requirements.”

ADVERTISING AGENCIES AT
ALLAHABD

1. R.D. ADVERTISING PVT. LTD

2. BRAIN BRIDGE ADVERTISING AND MKT PVT. LTD

38
 3. LEHAR COMMUNICATION PVT. LTD
4. ADNACK ADVERTISING PVT. LTD
5. AKRITI ADVERTISING
6. ANU IMAGE ADVERTISING
7. BEAMO PUBLICITY
8. KHER PUBLICITY
9. J.P. ADVERTISNG
10.LIVE COMMUNICATION
11.NATIONAL PUBLICITY
12.PARTH ADVERTISING AGENCY
13.ROYAL ADVERTISERS
14.SATYA ADVERTISING
15.SULEKHA ADVERTISING
16.VIDYARTHI ADVERTISERS

SWOT ANALYSIS OF ALLAHABAD

The situational amenities are very important for any area . The district of
Allahabad is lagging behind with 21such amenities. Apart from this the
district is suffering with inter area abnormalities. The Yamuna river area
is backword in respect of Ganga river area.

The obstruction in agriculture is small farming in which there is less

profitability. There should be search for the alternatives employment to

39
get rid of this seasonal unemployment –if this not happened at the earliest
the small farmer will not be able to fulfill the growing need of the people
and this way the agriculture lag behind .

The suggestion is to transformation of unfertile land to fertile land at

the earliest by employing various scientific methods. More new hospitals
and power plants are required.

CONCLUSION

The city of Allahabad has great potential. It is on a rise. The State

Government of Allahabad projects the city as the prime destination of

40
 North. The increasing trend of tourists is a testimony to that fact. It is
booming and investors see it as an untapped proposition. Tough it is at its
infancy, media industry is adopting the professionalism in a big way.
From here there is only one way to go for the media industry and that
way is upwards direction.

BIBLIOGRAPHY

41
To complete this project I haven concerned to various websites which are
listed below they are as follows.

1. www.allahabad.nic
2. www.allahabad.com
3. www.allahabad.justdail.com
4. www.tourism-of-india.com/allahabad.html
5. www.tourismallahabad.org/

42