© CoolAvenues.

com
 Mint – CoolAvenues.com Annual
Contents Placements Survey 2011

The survey, which is now in its 11th

consecutive year, has covered top ten MBA
institutes offering two year MBA / PGDBM
program. Page 1

Editorial

B-Schools that fared well in Placements 2011 Page 2

Placements 2011 extends indefinitely at IIM Ahmedabad Page 3
Finance continues to be major recruiter, consulting follows Page 3
B-School Placements 2011 Highlights Page 5
XLRI Placements 2011: 25% batch placed in marketing Page 6
Sketching Placements 2011 at SJMSOM IIT Bombay Page 7

Statistical Data from 23 B-schools

Function wise placements data of IIM Page 9

Placement 2011: Function wise Split Non-IIM B-schools Page 9
Overseas Placements at IIM Page 10
Overseas Placements at Non-IIM B-schools Page 11
Pre-Placement offers at IIM Page 12
Pre-Placement offers at Non-IIM B-Schools Page 13
Placements 2011: Indian, Overseas salary details of IIM Page 14
Placements 2011: Indian, Overseas salary details of Non-
IIM b-schools Page 15
Top Recruiting Companies at IIM Page 16
Top Recruiting Companies at Non-IIM B-schools Page 18

Class Profile Data of B-schools

IIM Class Profile 2011: Age Composition Page 19

Class Profile 2011 of Non-IIM B-schools: Age Composition Page 20
IIM Class Profile 2011: Educational Background Page 20
Non-IIM B-schools Class Profile: Educational Background Page 21
IIM Gender Profile: Class of 2011 Page 22
Non-IIM B-school's Gender Profile: Class of 2011 Page 22
IIM Class Profile: Pre-MBA Work Experience of 2011 batch Page 23
Non-IIM B-schools Class Profile: Pre-MBA Work Experience
of 2011 batch Page 23

For any query please email at editor@coolavenues.com

© CoolAvenues.com
Preface

I take immense pleasure to present 11th edition of CoolAvenues B-School Placement

Survey 2011 in your hand, which was jointly published by Mint Newspaper (a HT Media
– Wall Street Journal partner) on 22th April 2011.
The published survey at Mint Newspaper covers Placements 2011 extensively at top 10
b-schools around India including IIM Ahmedabad, Bangalore, Calcutta, Lucknow, XLRI
Jamshedpur, JBIMS Mumbai, NITIE Mumbai, SPJIMR Mumbai, IIM Kozhikode and FMS
New Delhi, however online edition of survey covers 33 top B-schools of India (the
survey is available at www.coolavenues.com/mba-placements).
CoolAvenues.com which is one of the most popular website in India for MBA career and
education is carrying out these Placements survey since its inception in year 2000. It first
survey was jointly published by Business Today as the BT-CoolAvenues.com Placements
Survey 2000. This is fifth year is row when Mint published CoolAvenues Survey
(previous ones were published by Business Today).
CoolAvenues.com Placements data is used extensively by corporate / recruiters and
MBA aspirants to make their recruitment and career related choices.
CoolAvenues started in year 2000, gets more than 300,000 visitors every month and is
popular destination for anything related to Management Knowledge / Career /
Admissions with all leading corporates as well as B-Schools as its clients.
I am enclosing copy of 2011 & 2010 survey as published in Mint newspaper. In case you
have any query regarding this data or inclusion of your institute in online edition, feel
free to reach me.
Wishing you a great year ahead

Kanika Singh
Editor
CoolAvenues.com
kanika@coolavenues.com / editor@coolavenues.com
+91 120 4355 686

© CoolAvenues.com
Mint - CoolAvenues.com Annual Placement Survey 2011
Mint - CoolAvenues.com Annual Placement Survey for year 2011 is out. The survey,
which is now in its 11th consecutive year, has covered top ten MBA institutes offering
two year MBA / PGDBM program.

The schools covered by survey (order does not specify ranking) are IIM Ahmedabad,
Bangalore, Calcutta, Lucknow, XLRI Jamshedpur, JBIMS Mumbai, NITIE Mumbai, SPJIMR
Mumbai, IIM Kozhikode and FMS New Delhi.

CoolAvenues.com Placement Survey aims to capture the placement process as it

happens at the top schools in India and bring out one of the most important parameter
in a B-school life, though many B-schools assert or wish to say that they are not in
Placement business or Job shops. Given the fact that a B-School is all about business
education and the way a value of a company is captured in its balance sheet and profit
& loss account similarly, value of an MBA institute can be judged by the value the
market ( the key hirers) place on the product of a particular institute and for this sole
reason we believe that Placements are the true yard stick to judge a school as no
building / infrastructure / subjective or objective component can do a justice to a
business oriented product the way markets can do. Unfortunately, B-Schools teach this
mantra all time to their students / disciples but forget when it comes applying on their
own.
Mint – CoolAvenues 2011 Placements Survey captures specific b-school related data
including profile with minute points such as number of students actually participated,
companies that recruited, Indian and overseas salary details, most popular job stream or
function and number of students placed overseas in order to present a holistic view to
its readers. Placement data of top b-schools was collected and compiled
comprehensively, comparing it with last four years data, starting from 2006.

CoolAvenues.com, which pioneered the concept of Placement Survey in India, has been
conducting placement surveys from last 11 years. CoolAvenues released its Placement
Survey in 2000, which was jointly published by Business Today as the BT-
CoolAvenues.com Placements Survey. This relationship continued for eight years, with
Business Today publishing jointly- BT-CoolAvenues Placements Surveys from 2000 to
2007. Mint—A Hindustan Times and Wall Street Journal initiative, published the
CoolAvenues Placement Survey exclusively in 2007, 2008, 2009 and 2010. This (2011) is
fifth year in a row when Mint has published CoolAvenues Placement Survey.

© CoolAvenues.com
Click here for CoolAvenues – Mint Placements 2011 Survey

PDF 1: Mint - CoolAvenues B-Schools Placements Survey 2011

PDF 2: Mint - CoolAvenues B-Schools Placements Survey 2011

To read Mint epaper click here

About Mint
Mint is a Hindustan Times and The Wall Street Journal collaboration launched on
February 1, 2007. It is an English business daily published from Delhi and Mumbai—the
finance capital of India.

About CoolAvenues
CoolAvenues, founded in year 2000, is an MBA community focused website in India
which caters to MBA Aspirants, B-School Students and MBA alumni. It has multiple
channels such as Jobs, Career, MBA Preparation, B-School, Knowledge Zone, Seminars
& Events listing and Café. CoolAvenues main feature has been its coverage of the
placement processes of IIMs and other leading MBA institutes.

B-Schools that fared well in Placements 2011

Reflecting the up-surging economy, not only did IIM prove their potential in getting the
best hires for their graduating batch of 2011, but other reputed institutes did showed up
to the expectations of their students, successfully placing the entire batch—except the
ones who deferred placements in pursuit of independent entrepreneurial ventures.

Some institutes that have been moving up the popularity ladder are – IIM Shillong, DMS-
IIT Delhi, SJMSOM IIT Bombay, IME IIT Kanpur, DoMS IIT Roorkee, XIM Bhubaneswar,
IMI New Delhi, BIM Trichy, Great Lakes Institute of Management-Chennai, TAPMI-
Manipal, and so on.

These b-schools, though missed out in the Mint – CoolAvenues.com B-School Annual
Placement Survey 2011, are no less when it comes to placements of their students. The
emerging B-schools not just recorded 100% placements; there was also a quantum jump
in salaries and total number of offers. Statistics reveal that these institutes are worth
keeping an eye.

© CoolAvenues.com
IIM Shillong, one of the youngest members in IIM family, is gradually becoming the
preferred choice of aspirants, as market value of students graduating from IIM Shillong
is increasing every year.

So with the Indian economy booming, and Indian management students getting
international recognition and acceptance, probably sky is the limit for those who dare to
dream big.

Placements 2011 extends indefinitely at IIM Ahmedabad

The campus placements at Indian Institute of Management Ahmedabad seem to be the

longest ever this year. It is for the first time in the history of this premier management
institute that placements had gone beyond the annual convocation, which was held on
March 26.

If official sources are to be believed, there is just one student left to be placed who has
“specific profile and location preferences”. “There are enough of job offers for this
particular student, but he has his own career choices,” said Prof Saral Mukherjee,
faculty and placement committee chairperson at IIM-A. “IIM-A is providing all kind of
infrastructural support to this student, but at the end of the day IIM-A is not a
placement agency,” added he.

According to Prof Mukherjee, “The placements were much better this year and there
were many job offers."

The final placement process at IIM-A began on February 12 as a cohort based placement
process—spread across four cohorts after which it was converted into a rolling process.

Prof Mukherjee said, "Placements will continue till three months after graduation or till
all students are placed after which we will release final details of placements.”

Also 12 students of the post-graduate programme in management for executives (PGPX)

are yet to be placed. “You look at the placement data of top b-schools overseas and you
will know that the placement for executives continue till three months after graduation
and it is not just a case with IIM-A alone,” asserts Prof Mukherjee.

According to a formal PGP placement release, IIM-A will be releasing placement

statistics within 3 months of convocation. The report will be as per the Placement
Reporting Standards proposed this year by IIM-A.

© CoolAvenues.com
Placements 2011: Finance continues to be major recruiter,
consulting follows

The economic turmoil has slowly and completely vanished from the economic circles of
India increasing total number of offers, recruiters, salaries, new recruiters and what not
at b-schools campus placements.

Unlike in the past years, when economic recession had hit the world, most of the
companies shedding their workforce to cut cost, finding recruiters for campus hires was
a tough nut to crack. And even if b-schools managed to have some, the pay packages
were not as alluring as they had been always.

When the whole world was suffering from recession, if there was something which
managed to survive its buoyancy was the finance sector. This year too finance continued
to be the major recruiter during final placements 2011 at b-schools around India.

Major finance companies like Goldman Sachs, Nomura, JP Morgan Chase, Religare, SBI
capital, American Express, Standard Chartred, ICICI Bank, Axis Bank Barclays Capital, Citi
Global, Deutsche Bank, HSBC Global, BofA-Merill Lynch, Morgan Stanley and Olam
International among others recruited in good numbers.

Many finance companies also offered roles at international locations like Singapore,
London, Hong Kong, New York, Dubai.

© CoolAvenues.com
Finance firms dominated placements at IIM Bangalore recruiting 36 per cent of the total
batch of 348 students, 31 per cent at IIM Calcutta, 32 percent at IIM Kozhikode, 41 per
cent at IIM Shillong, 36 per cent at JBIMS, 33 per cent at IIT Delhi and 33 per cent at FMS
Delhi. It also dominated the campus recruitment at other IIMs and b-schools.

The next top runner in terms of campus recruitment was consulting firms. Consulting
majors like BCG, Bain & Co, AT Kearney, Accenture Business Consulting, Cognizant
Business Consulting, TCS and Essex Lake group among other recruited in good numbers.
Global consulting firms felt their presence at campuses around India, offering roles at
international locations like Singapore and Sydney.

Another most preferred sector was marketing/ sales/ advertising. Marketing firms
recruited 33 per cent of batch of 203 students at FMS Delhi and 32 percent at BIM
Trichy.

B-School Placements 2011 Highlights

It has been an excellent placement season at Indian Institute of Management Lucknow
with total number of offers made reaching an all time high at 528, including pre-
placement offers, lateral offers and offers made during final placements.

This year, the number of offers per student for a batch of 365 students who participated
in placement stood at 1.45. However, last year the figure was some where around 1.2
with a comparatively smaller batch size of 315 students.

A whooping 206 recruiters had visited IIM-L campus for recruitment, while the figure
was much lower last year with 121 recruiters visiting campus. The number of recruiters
at IIM-L this year is the highest across all IIMs.

Institute Total Recruiters

IIM Ahmedabad 120
IIM Bangalore 135
IIM Calcutta 138
IIM Indore 100
IIM Kozhikode 110
IIM Lucknow 206
IIM Shillong 24

© CoolAvenues.com
If IIM-L had topped the list in terms of number of offers and recruiters, IIM- Bangalore
had made it big in overseas placements. The total number of overseas offers made to
IIM-B students this year is 74—the highest across all IIMs (the placement data of IIM-A
has not been released yet). IIM Calcutta closely followed IIM-B with 64 international
offers. In 2010, IIM-C had placed 17 students at international locations.

A post graduate degree in management is usually considered a sure shot route to

success—success in terms of high paying salary packages. FMS New Delhi, JBIMS
Mumbai and XLRI Jamshedpur had made it big in terms of average salary offered to the
batch of 2011. The average salary offered by recruiters was above Rs. 15 lakhs at these
b-schools. However, NITIE Mumbai, FMS New Delhi and XLRI Jamshedpur have topped
the list in term of salary offered to students placed overseas. The highest international
package offered at NITIE and FMS is US$ 150,000, while XLers grabbed US$ 120,000.

Name of the institute Average package Highest package

offered offered
XLRI Jamshedpur 15.5 30
FMS New Delhi 15.4 26
JBIMS Mumbai 15.54 26
SPJIMR Mumbai 14.07 23
IIM Indore 14.06 32

*(The order does not illustrate any ranking)

Overall, it was raining jobs and high pay packages at b-schools around India, depending
on school’s popularity index.

XLRI Placements 2011: 25% batch placed in marketing, ICICI top

recruiter with 21 offers

Year 2010 marked beginning of the resurgence with Final Placements at b-schools
around India retaining a positive response from the recruiters. This year too final
placement at XLRI Jamshedpur saw a keen participation from the industry.

Class of 2011, with a batch size of 240 students, was placed successfully in less than four
days. The number of recruiters visiting XLRI for campus placement this year saw a 45
percent increase over last year with 109 recruiters—including lateral and final, making
317 offers, i.e. 1.32 offer per student, the highest ever in the history of XLRI. The
number of offers per student in 2010 was 1.2.

© CoolAvenues.com
The number of lateral offers doubled than last year, but the b-school opted not to
disclose the actual numbers. Average salary offered is Rs.16.5 lakhs, which has increased
9.27 percent over last year’s Rs.15.1 lakhs. The institute boasted of 19.25 percent
increase in number of Pre Placement Offers (PPOs) over last year, i.e. 48 offers.

The highest domestic salary offered at XLRI saw a marginal fall of around 12% compared
to last year where the highest domestic salary is Rs.23 lakhs vis a vis INR 26 lakh offered
last year. However, the average domestic package saw a 12 percent rise over last year.
The average domestic package offered in 2009 was Rs.12.12 lakhs, this increased to
Rs.14.2 lakhs in 2010 to Rs.15.8 lakh this year.

Finance sector remained one of the top recruiters at XLRI with 25 percent offers this
year. However, this is relatively low than that of last year, i.e. 28 percent. ICICI made

highest number of offers and with 21 offers it joined the league of top recruiters at XLRI.
Students were offered varied roles in finance, marketing, HR, consulting and general
management.

Marketing emerged as the most sought after profile with 25 percent students accepting
roles in marketing. A significant rise in students opting consulting roles is recorded this
year involving 25 percent students—just 10 percent students had opted for consulting
roles last year.

This year about 13 percent roles were offered in general management and leadership.
However, according to last year’s placement data available with CoolAvenues, there
were no offers made in general management role.

Global pharmaceutical major, Novartis AG offered HR Leadership Development role at

Basel, Switzerland, offering highest international salary of US $120,000. This figure was
$110,000 in 2009.

Other recruiters who recruited this year were Goldman Sachs, Nomura Holdings, India
Infoline, Citibank, Standard Chartered, Axis Bank, YES Bank, SBI Capital Market,
Hindustan Unilever, Cadbury, L&T and Reliance Industries Ltd, BharatiAirtel, KPMG and
Lenovo to name a few. Though, the numbers have not been disclosed yet.

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© CoolAvenues.com
Sketching Placements 2011 at SJMSOM IIT Bombay: 10.2% hike
in total offers, average salary rises
Final Placements 2011 at Shailesh J. Mehta School of Management, IIT Bombay
concluded successfully placing 94 students from a batch of 96 students, as two students
deferred their placements to follow other career options.

This year, 62 recruiters had visited SJMSOM IIT Bombay for campus recruitment. The
recruiters made 119 offers to the 94 students who participated in the placement
process, making 1.27 offers per student. In 2010, the total number of offers made was
108, in 2009 it was 72.

The average domestic salary had also increased from Rs.10.28 lakhs in 2009 to Rs.13.87
lakhs this year, highest being Rs.20.5 lakh per annum.

The lateral placement process kicked off in the month of December as a rolling process
at SJMSOM IIT-B and the final placement process happened in the month of January was
a day process. Out of 17 Pre Placement Offers, 15 students accepted offers to join their
summers recruiting company.

Procter and Gamble, Deloitte and Accenture were the top recruiters this placement
season with 7 offers each, closely followed by ICICI and Yes Bank making 5 offers each.

Consulting had been an all time favorite of students at SJMSOM IIT-B. This year, 27 per
cent of the batch got placed in consulting sector—in 2010, 26 per cent had opted for
consulting roles.

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© CoolAvenues.com
Students had various consulting roles from the likes of Ernst & Young, KPMG, PwC,
Accenture, Deloitte, Capgemini Consulting, Avalon Consulting, Bristlecone, Cognizant
and Global eProcure.

The second top recruiting sector at SJMSOM IIT-B is Banking and Financial Services with
22 percent of batch opting for it. The BFSI sector is represented by domestic and
multinational giants like JP Morgan Chase, Citibank, Nomura, CRISIL, JM Financial, HSBC,
ICICI, Yes Bank to name a few.

Sector % of batch placed

Banking / Financial Services 22
FMCG 20
IT / Software Services 15
Engineering / Diversified (Manufacturing) 14
Others (Telecom, Logistics, Media) 2

There is a remarkable rise in the number of Leadership & General Management profiles
being offered to the students. An increasing preference to profiles and growth prospects
over the pay packages is seen among the students.

Placements 2011 Data of B-schools

Function wise placements data of IIM

Note: -

The Institute name order does not indicate any rank whatsoever.
Function-wise placement details have been provided by the institute and have
not been verified with Recruiters.
The data included in the survey is only for the flagship programmes of the
institutes.
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© CoolAvenues.com
Placement 2011: Function wise Split at Non-IIM B-schools

The Institute name order does not indicate any rank whatsoever.
Function-wise placement details have been provided by third party and have not
been verified with Recruiters.
N.A. = Not applicable

Overseas Placements at IIM

Note: -

10
© CoolAvenues.com
 The Institute name order does not indicate any rank whatsoever.
Overseas Offer details have been provided by the institute and have not been
verified with Recruiters.
The data included in the survey is only for the flagship programmes of the
institutes

Overseas Placements at Non-IIM B-schools

Note: -

The Institute name order does not indicate any rank whatsoever.
Overseas Offer details have been provided by the institute and have not been
verified with Recruiters.
The data included in the survey is only for the flagship programmes of the
institutes.

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© CoolAvenues.com
Pre-Placement offers at IIM

The Institute name order does not indicate any rank whatsoever.
Pre-Placement Offer details have been provided by the institute and have not
been verified with Recruiters.
The data included in the survey is only for the flagship programmes of the
institutes.
NA: Not Available; ND: Not Disclosed

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© CoolAvenues.com
Pre-Placement offers at Non-IIM B-Schools

The Institute name order does not indicate any rank whatsoever.
Pre-Placement Offer details have been provided by the institute and have not
been verified with Recruiters.
The data included in the survey is only for the flagship programmes of the
institutes.

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© CoolAvenues.com
Placements 2011: Indian, Overseas salary details of IIM

Note: -

The Institute name order does not indicate any rank whatsoever.
Salary details have been provided by the institute and have not been verified
with Recruiters.
N.A. = Not Applicable.
N.D. = Data not disclosed to us.
The data included in the survey is only for the flagship programmes of the
institutes.

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© CoolAvenues.com
Placements 2011: Indian, Overseas salary details of Non-IIM b-
schools

The Institute name order does not indicate any rank whatsoever.
Salary details have been provided by the institute and have not been verified
with Recruiters.
N.A. = Not Applicable.
N.D. = Data not disclosed to us.
The data included in the survey is only for the flagship programmes of the
institutes.

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© CoolAvenues.com
Top Recruiting Companies at IIM

© CoolAvenues.com
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Note: -

The Institute name order does not indicate any rank whatsoever.
Offer details have been provided by third party and have not been verified with
Recruiters.
Here "companies" referes to those companies who registered for the placement
process and recruited students.

17 © CoolAvenues.com
Top Recruiting Companies at Non-IIM B-schools

© CoolAvenues.com
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 The Institute name order does not indicate any rank whatsoever.
Offer details have been provided by third party and have not been verified with
Recruiters.
Here "companies" referes to those companies who registered for the placement
process and recruited students.
N.D. = Data not disclosed to us.

Class Profile Data of B-schools

IIM Class Profile 2011: Age Composition

Note: -

The Institute name order does not indicate any rank whatsoever.
The age details have been provided by the concerned institutes.
The data included in the survey is only for the flagship programmes of the
institutes.

© CoolAvenues.com
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Class Profile 2011 of Non-IIM B-schools: Age Composition

Note:-

The Institute name order does not indicate any rank whatsoever.
The age details have been provided by the concerned institutes.
The data included in the survey is only for the flagship programmes of the
institutes.

IIM Class Profile 2011: Educational Background

© CoolAvenues.com
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Note: -

The Institute name order does not indicate any rank whatsoever.
The educational background details have been provided by the concerned
institutes.
The data included in the survey is only for the flagship programmes of the
institutes.

Non-IIM B-schools Class Profile: Educational Background

Note: -

The Institute name order does not indicate any rank whatsoever.
The educational background details have been provided by the concerned
institutes.
The data included in the survey is only for the flagship programmes of the
institutes.

© CoolAvenues.com
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IIM Gender Profile: Class of 2011

Note: -

The Institute name order does not indicate any rank whatsoever.
The gender related details have been provided by the concerned institutes.
The data included in the survey is only for the flagship programmes of the
institutes.

Non-IIM B-school's Gender Profile: Class of 2011

Note: -

The Institute name order does not indicate any rank whatsoever.
The gender related details have been provided by the concerned institutes.
The data included in the survey is only for the flagship programmes of the
institutes.

© CoolAvenues.com
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IIM Class Profile: Pre-MBA Work Experience of 2011 batch

Note: -

The Institute name order does not indicate any rank whatsoever.
The work-experience related details have been provided by the concerned
institutes.
The data included in the survey is only for the flagship programmes of the
institutes.

Non-IIM B-schools Class Profile: Pre-MBA Work Experience of

2011 batch

© CoolAvenues.com
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Note: -

The Institute name order does not indicate any rank whatsoever.
The work-experience related details have been provided by the concerned
institutes.
The data included in the survey is only for the flagship programmes of the
institutes.

All rights are reserved with CoolAvenues.com

Mint – CoolAvenues.com Annual Placements Survey 2011 is protected by copyright

laws. Hence, any kind of reproduction—partial or complete, is not allowed by the
publisher.

In case you have any queries, kindly get in touch with editor@coolavenues.com or call

CoolAvenues.com
+91-120-435-56-86

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