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VANESSA M.

LINDBECK
1712 CRESCENT KNOLLS GLEN, ESCONDIDO, CA 92029
PH/FAX: (760) 737-0105- CELL: (425) 829-1202
vl5b745a@westpost.net

SALES & SALES MANAGEMENT


Strong emphasis in consumer retail sales. Successful record of accomplishment f
or exceeding monthly/annual sales objectives. Demonstrated ability to lead, deve
lop, and motivate sales teams to achieve goals in time of rapid change/growth.
Recognized for creating and implementing strategies and programs to generate sal
es and exceed key company sales initiatives. Excellent Customer Relations Manag
ement ability. Successful brand to market launch capability.

PROFESSIONAL EXPERIENCE & NOTABLE ACHIEVEMENTS


ENESCO, LLC - San Diego, CA 2007 - 2010
REGIONAL SALES MANAGER - Western Region
Manage 12 Account Executives in S. CA, NM, NV, CO, AZ, HI, TX, NE & KS. Hire, t
rain and develop sales team. Grow company sales initiatives within new channels
of distribution for region in both specialty gift and region chain retailers.
Develop regional and territory realignment/sales structure. Develop new account
sales goal program initiatives driving new company directives. Build, develop
and drive sales force to reach desired sales success achieving bottom line compa
ny goals/objectives.
- Increased sales performance of region from double digit deficit at inception t
o positive sales
performance in first six months
- Increased new account penetration by 30%
- Increased top 10 regional account performance by 25% in 2009
- Grew new sales channel distribution by 20% in first year
Recognition/Awards
- Developed/implemented company wide sales training & development tool
- Highest employee retention rate
TY, INC. - Seattle, WA 2005 - 2007
REGIONAL SALES MANAGER - NW Region
Manage 16 Account Executives in WA, OR, ID, UT, CO, MT, WY, AK and NW Canada (pr
evious alignment to have included Reno and N. CA). Hire, train and develop sale
s team. Grow company sales initiatives within new channels of distribution for
NW region; specialty gift and regional chain retail distribution. Create new bu
siness opportunities within respective market territories. Develop region and m
arket realignments. Manage market sales objectives, quotas and sales forecastin
g. Build and maintain successful key account relationships.
- Established key points of distribution for region/market; assess volume, point
s of distribution and partnership opportunities, resulting in successful regiona
l account growth and customer retention
- Provided effective leadership resulting in 50% higher employee retention rate
- Increased regional account base by 35%
- Increased regional sales by $1.5 m 2006 to 2007
- Provided strategic planning for increased market performance and industry pene
tration
Recognition/Awards
- Increased regional sales performance from national ranking of number 6 to numb
er 2
- Highest number of new account business for new channel distribution
- Highest annual employee retention rate
GIZMONDO - Seattle, WA 2004 - 2005
REGIONAL SALES MANAGER - West Division
Established, grew and maintained key points of national retail sales distributio
n for product launch. Developed and executed business/marketing plans. Provide
d effective leadership to retail sales channels; including, but not limited to m
ass retail and wireless network providers. Successful Customer Relationship Man
agement.
- Established key points of distribution for region; assess volume, points of di
stribution and partnership opportunities
- Facilitated key account relationships with GSM, CDMA/TDMA carriers for product
development/enhancement
- Increased regional performance by 70%
- Provided strategic planning for increased market performance/penetration
- Market branding campaign development
- Product launch development
Recognition/Awards
- Exceeded budget in first quarter of 2004 by 30%
VANESSA LINDBECK, (425) 829-1202 PAGE 2
INFINITY BROADCASTING, KZOK 102.5 FM - Seattle, WA 2003 - 2004
ACCOUNT MANAGER - Pacific Northwest Territory
Develop new/existing business through both agency media relations and new client
acquisitions. Create effective advertising campaigns to meet client objectives
. Customer Relationship Management. Manage weekly/monthly business forecast/bu
dgeting. B2 B client acquisitions.
- Developed strategic/creative campaign for client business objectives; promotio
ns, remotes, effective advertising schedule, etc.
- Presented innovative ideas that enhanced clients business needs
- Managed account payable/receivables
Recognition/Awards
- Attained 142% to budget first three months of employment
T-MOBILE USA (formerly VoiceStream Wireless Corporation) Bellevue, WA 1996 - 20
03
REGIONAL SALES MANAGER, NW Region
Lead National Indirect Retail Operations for a seven state region; WA, OR, ID, U
T, N. CO, AZ & NM. Developed and executed business plans. Hired, trained and d
eveloped Sales Management and Account Representative Teams. Manage market objec
tive and quota allocation/ attainment. Provide effective leadership to National
Retail Indirect sales team. Build successful business relationships with natio
nal retail accounts/distributors.
- Developed and executed operational hiring policies and procedures; resulting i
n increased sales performance by 64% within six months of inception
- Increased regional performance by 70% resulting in 2002 acquisition of Arizona
and New Mexico markets
- Hired, trained and developed management/account sales team; one noted as top 5
national sales performer and two promoted to management
- Provided strategic planning for increased market performance/penetration
Recognition/Awards
- Lowest cost per gross addition (per acquisition) in sales channel with increas
ed average revenue per unit (per consumer) of 18% in Q1 2003
- Second highest sales performance in National Retail chain of distribution
- Exceed all budget expectations
NATIONAL RETAIL INDIRECT SALES MANAGER, Oregon
Developed and executed market business plan to increase sales revenue/performanc
e. Hired, trained and developed successful sales team of 25 to support National
Retail distribution. Developed, managed and grew sales associate recognition r
eward & incentive programs. Prepared and executed monthly and quarterly forecas
t and budget development.
- Grew sales associate staffing program by 50% resulting in market performance r
anked top 4 in nation
- Decreased cost per gross addition (cost of new customer acquisition) by 10-20%
- Increased market sales performance by 40% within 8 months of inception
Recognition/Awards
- Exceeded "focus one" account sales expectations, achieving nationwide ranking
of number one in sales performance with 50% revenue increase
TERRITORY MANAGER/NATIONAL RETAIL SALES, Pacific Northwest Territory
Provide account management and growth of 42 national retail accounts. Developed
and managed key account relationships. Manage daily, weekly and monthly produc
t inventory. Successfully establish point of purchase merchandising and distrib
ution programs.
- Developed and implemented internal Sales Associate staffing program within all
Western Washington Costco retail locations
- Hired, trained and supervised 28 Indirect Sales Associates, resulting in 5 ass
ociate promotions and 50% employee churn reduction
- Created and implemented new hire training standards for national sales associa
te staffing program
- Communicated regularly with Sales/Account Management team regarding issues tha
t impact point of sale; fraudulent activity, inventory concerns and consumer sup
ply/demand
- Successfully launched new market channel operations
Recognition/Awards
- Increased revenue by 75% in 6 months resulting in number one market performanc
e in Costco account sales program

VANESSA LINDBECK, (425) 829-1202 PAGE 3

EDUCATION / TRAINING
Business Administration & Applications, English - Bellevue Community College
Business Training/Courses: Business Law, Business Administration, Career Writin
g, Computer Applications, Word Processing and Electronic Problem Solving, and Ma
naging People
FACILITATION
Technical Training: Provided by Catapult, Ramco, National Seminars, and Senn &
Delaney: Hiring & Selection Training for Managers, Train the Trainer, Effective
Leadership & Management, Leadership Training
COMMUNITY SERVICE
Volunteer Work: Big Brothers/Big Sisters, First Choice, Fountain Court Assisted
Living, Eastlake Community Church, Team In Training - Leukemia & Lymphoma Societ
y

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