Michael J.

Plotnick
3135 Autumn Trace Drive
Maryland Heights, MO 63043
314.477.4530
mp621ee0@westpost.net
Twitter: @SomeChum
OBJECTIVE ___________________________________________________________
To secure a dynamic corporate communications position that will capitalize on my
skills and expertise in writing, editing, media relations, project management,
strategic planning and people development.
QUALIFICATIONS_____________________________________________________
Twenty years of broad, hands-on communications experience in diverse and demandi
ng environments. Skilled in the effective integration of traditional and social
media strategies.
EXPERIENCE__________________________________________________________
HOK, the world's largest architectural/engineering firm.
Communications Manager (February 2001 to present)
Oversee and implement firm's corporate publicity and internal communications pro
grams, including positioning of projects, people and expertise in target media;
writing and editing materials; building relationships with journalists; coordina
ting local-market PR firms and initiatives; and managing results. Actively engag
ed in firm's industry-leading social-media strategies and outreach.
STREAMSEARCH.COM, an aggregator and syndicator of online multimedia content.
Senior Publicist (June 2000-December 2000)
Communicated company's business strategy, achievements, partnerships and vision
by securing favorable publicity in print, broadcast and online media outlets. Re
sponsibilities included strategic positioning of corporate messages, writing/edi
ting publicity materials, building and maintaining media contacts, securing and
coordinating media interviews with CEO, and assisting with development of presen
tations.
KUPPER PARKER COMMUNICATIONS, a full-service marketing communications firm.
Public Relations Account Supervisor (1994-2000)
Managed and contributed to the successful implementation of PR/ communications i
nitiatives for multiple clients, including Missouri Department of Economic Devel
opment, Medicine Shoppe International, Ameristar Casinos, Nooter Corporation and
MD Consult. Contributed to quadrupling of income and staff in five-year period.

FLEISHMAN-HILLARD, one of the world's largest public relations firms.

Account Executive (1993-1994)
Coordinated image-enhancement programs for Caterpillar Engine Division and Baxte
r International. Activities included developing news releases, fact sheets and m
edia kits; conducting media pitches; and compiling results.
FUNK/LUETKE INC., an Ohio-based regional public relations firm.
Account Executive/Account Manager/Account Coordinator (1988-1993)
Managed progressive print communication program to communicate Owens-Corning's s
trategic direction to its 18,000 employees worldwide. Responsible for strategic
planning, client contact, writing/editing, managing team of writers and designer
s, and evaluation of results. Ongoing projects included bimonthly employee magaz
ine, daily electronic newsletter, quarterly benefits newsletter and quarterly ma
nagement publication. Special projects included speechwriting, brochure developm
ent and writing of news releases.
MONSANTO RESEARCH CORPORATION, Miamisburg, Ohio
Public Relations Intern (Summer 1987)
Assisted with production of employee magazine and monthly newsletters. Interview
ed employees, took photos, wrote/edited articles, and assisted with layout.
THE OHIO STATE UNIVERSITY AT MANSFIELD, Mansfield, Ohio
Public Relations Intern (Summer 1986)
Wrote news releases, developed promotional brochures and posters, assisted with
compilation of 20-year historical tabloid, contributed to development of slide p
resentations to recruit potential students.
EDUCATION___________________________________________________________
Bachelor of Science in Journalism, cum laude, May 1988
Bowling Green State University, Bowling Green, Ohio
Major: Public Relations
Minor: Creative Writing/Psychology
PROFESSIONAL AFFILIATIONS________________________________________
International Association of Business Communicators (1991 to present)
* President, 2000-2001
* Vice President of Professional Development, 1998-1999
* Received 1998 President's Award for Volunteer Service
* Earned 1998 Conference Scholarship from IABC District 4
REFERENCES__________________________________________________________
Professional references are available on request.