Practical, analytical Senior Sales and Marketing Professional with a demonstrate
d record of successful execution of B2B marketing strategies for color cosmetics , hair care, skin care, and specialty ingredients in the personal care industry, a strong technical foundation providing improved claim substantiation, better i dentification of market benefits and a diverse background in relationship sales targeting customer lifetime value. Mentor and collaborator able to work across d epartments to generate success in developing customer centric focus, brand recog nition, and sales growth. Career highlights include: * US territory 20% sales increase in the first year, 3 year growth of 36%. * Improvement in FTR (first time right) production from 52% to 98%. * Transitioned outsourced service leading to a cost savings of >$180,000. PROFESSIONAL EXPERIENCE SENSIENT COSMETIC TECHNOLOGIES, South Plainfield, NJ 2002 - 2010 Director of Marketing - North America (2004 - 2010) Identify trends, analyze opportunities and sales threats, develop and execute ma rketing strategy, drive innovation, commercialize new products, develop sales in itiatives with supporting literature for color cosmetics, hair care, skin care, specialty ingredients; conduct sales training, give internal / external technolo gy presentations, organize tradeshows, assign pricing, set safety stock levels. Supervised a staff of 5 (internal sales, applications, sampling). Leader of prod uct rationalization / inventory consolidation team, sample room transition team, and customs team (NAFTA/NON-NAFTA and 10+2 requirements). * Leader of team that established new guidelines for assigning product market li nes and market classes producing improved recognition of product lifecycles, pro duct trends, product line sales and shifts leading to identifying and managing t he fluctuating forces within our business. * Leader of inventory team addressing off standard and excess inventory resultin g in the elimination of >$200K of inventory reserve directly impacting profit (F Y2008). * Improved dye production processes at the Century Ave (sister) facility leading to an improvement in FTR (first time right) production from 52% to 98%, improvi ng SBU absorption and allowing the recovery of >$75K in off standard product. * Executed 16 domestic tradeshows designed to increase sales through experientia l marketing, grow customers, and promote new products. Show presence resulted in >250 new contacts, over 1000 sample requests (NYSCC 2005 - 09) and significantl y enhanced brand recognition. * Project managed the transition of an outsourced sampling service to internal r esponsibilities leading to a cost saving in excess of $180K (FY2009), improved c ustomer service, opportunity tracking and sales follow up. * Generated territory sales growth of 16% (2008) and 8% (2009). Technical Sales Account Manager - Haircolor / Haircare (2002 - 2004) Managing day to day customer relationships focusing on customer lifetime value, maximizing segment growth, sales and profit. Supervised one haircolor technician in the development of permanent, semipermanent and temporary haircolors. * Transitioned external Arianor (distributor) business to internal responsibilit ies leading to improved profitability, improved inventory cost control, and impr oved customer contact and service. * Increased US territory business 20% in the first year. * US territory 3 year sales growth of 36%.
GLENN GUTKOWSKI Page Two Home: 732-970-5117 gg68ad5a@westpost.net Cell: 201-230-6230
ESTEE LAUDER COMPANIES, Melville, NY 2001 - 2002
Principal Scientist - Haircolor Interact with the marketing groups of the 15 Estee Lauder Companies to identify opportunities, potential product fit, and outlets to introduce and market hairco lor by EL. This includes managing the development, clinical testing, claims subs tantiation, piloting and scale up. JOS. H. LOWENSTEIN & SONS, INC., Brooklyn, NY 2000 - 2001 Technical Representative - Haircolor Lab Involved in upgrading the capabilities of the staff through mentoring and tutori ng. Internationally focused to expand sales through technical engagement, direct ly in Spain, UK, Brazil and Argentina. Domestically focused to expand sales in t he US and Canada. * Drove technical development resulting in the commercialization of Unilever's S unsilk Permanent Haircolor in Argentina and Natura's semipermanent haircolor in Brazil. BURKE SPENCER USA INC., Linden, NJ 1999 - 2000 Vice President Family start up business. Involved in the strategic and financial planning, gene rating financial projections, day to day accounting, developing marketing plans, executing marketing strategy including website and advertising, sourcing raw ma terials, outsourcing manufacturing, purchasing and inventory control, importatio n of finished goods. * Developed a business plan that resulted in the investment of >$250K. * Executed plan that resulted in QVC relationship generating >$60,000 in sales. * Networked a distribution outlet that incorporated product usage into the regim en of the National Women's Soccer Team (World Cup Champions 1999). PRIOR RELEVANT EXPERIENCE REVLON, INC. Senior Development Chemist JOS. H. LOWENSTEIN & SONS, INC. Technical Manager CROMPTON & KNOWLES, INC. Commodities Purchasing/ Office Manager Production Chemist EDUCATION MBA, Finance, Seton Hall University, South Orange, NJ BS, Chemical Oceanography, Florida Institute of Technology, Melbourne, FL PROFESSIONAL DEVELOPMENT Critical Path Strategies: Strategic Account Management JVS Corporate Services: Project Management, Statistical Process Control, Total Q uality Management PATENTS US#5843193: Hair Dye Compositions and Practice US#6596035: One Step Method for Simultaneously Coloring and Highlighting Hair APP# 20070020208: Modified Colorants and Uses of the Same APP# 20090185984: Colorants Surface Treated with Urethanes and Methods for Makin g and Using the Same