Loren N.

Burch
5324 Back Sail Ct. a Raleigh, NC 27613
919.271.6111 a email:lb6d650c@westpost.net
Sales/Sales Management Executive
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Dynamic, entrepreneurial sales and management professional with an 18+ year reco
rd of achievement and demonstrated success driving multimillion-dollar sales gro
wth while providing award-winning sales leadership in highly competitive markets
. Company revenues were boosted 350% by improving sales-team performance by aggr
essively going after new business, securing customer loyalty, growing with exist
ing customers and forging strong relationships with external business partners.
a- Grew multiple companys product line sales by developing high caliber, aggres
sive marketing plans by reducing the customer base 25% while increasing revenue
and profit over 50%.
a- Skilled in building and maintaining relationships with key corporate decis
ion makers, establishing large volume, high profit accounts with excellent level
s of retention and loyalty.
a- Possess goal driven thinking and decisive leadership strengths; able to manag
e corporate and division assignments in diverse product environments including l
aunch, growth, restructuring and acquisition.
a- Exceptional work ethic, well organized, with a track record that demonstrates
self-motivation, creativity, and initiative to achieve both personal and corpor
ate goals.
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Industry Expertise and Management Skills________________________________________
a-* Account Development a-* Customer Relationship Building
a-* Multi-Level Sales Growth a-* Sales Training & Team Leadership
a-* Region & Territory Expansion a-* Sales Presentation
a-* Negotiation & Closing a-* Solution & Consultative Sales Models
a-* Account Retention a-* Customer Service Delivery
a-* Financial & Investment Strategies a-* Product Research & Evaluation___
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Career & Achievement Summary________________________________________
PRESIDENT AND CEO 2006 to Present
Castle Industries, LLC Raleigh, NC
a- Transformed a 15 year old multi-line rep. agency to a start-up supplier of
liquid resinous flooring products by utilizing toll manufacturing to service cus
tomers in the territory with quicker turnaround and lower costs from both a loca
l warehouse as well as partners warehouse.
a- Secured strategic partnerships with multiple suppliers of raw materials, chem
ical additives, and complimentary products in order to provide an almost one sto
p shopping experience.
a- Identified business development opportunities with key clients to support a s
tartup company with no record of manufacturing.
a- Expanded sales and distribution territory from 3 states the first year in bus
iness to 14 states by the end of the second year. International shipments for r
esellers and the military added the third year.
a- Delivered technical consulting services to the State of North Carolina for a
Community College as well as projects for the North Carolina and Virginia Depart
ment of Corrections, and DOT.

Loren Burch Resume Page Two

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PRESIDENT AND CEO 1992 to 2006
Castle Industries Raleigh, NC
a- Launched a manufacturers representative agency for NC, SC and VA territory by
securing multiple complimentary product line sales contracts from companies in
the $5M to $25M annual sales range.
a- Negotiated exclusive sales territory contracts with 20 companies resulting in
$30 million in sales. Largest company sales increase was from $700k to average
$2.5M the last three years under contract.
ACCOUNT EXECUTIVE 1989 to 1991
WebCorr, Inc. Raleigh, NC
a- Launched a manufacturers representative agency with two major product lines s
erving the Paper Industry in NC, SC, VA and TN with $6.5 million sales of engine
ered polymer fabrications for both capital and maintenance projects. Company i
ncorporated with four partners including myself.
BOWATER PAPER CO., CALHOUN, TN - 1981 to 1988
Assistant Pulp Mill Superintendent
Special Projects Coordinator
Executive Assistant to the Vice President of Manufacturing
Technical Process Engineer
a- Assigned to a team to specify, design, purchase, construct and operate a $250
million Pulp Mill utilizing state of the art, world class, operating equipment
never before configured in the industry. Equipment vendor selection required mu
ltiple trips to locations in the US and Europe.
a- Managed operations, scheduled routine and annual maintenance for a department
of 58 hourly employees as well as 7 salaried foreman for this $25 million opera
ting unit. Other duties included vendor selection for specialty chemical purchas
es, field trials, submission and justification of capital projects for environme
ntal, quality or operating and labor cost savings.
a- Served as a startup management supervisor for two major capital project proce
ss launches.
a- Responsible for multiple process improvement projects yielding $5 million in
annual cost savings.
a- Promoted to management & transferred to Corporate headquarters in Greenville,
SC for 18 months as a trainee. Responsibilities included corporate field assis
tance for capital project justification requiring travel to company locations in
Nova Scotia, Newfoundland and SC.
a- Organized and verified corporate information for S-1 filing to take company p
ublic on the NYSE.
PROCESS ENGINEER 1979-1981
Buckeye Cellulose Corp. (Div. of P&G) Memphis, TN
a- Designed and field tested new manufacturing production line. Process develop
ment included lab testing, pilot plant process verification in vendors facility
in OH, writing operating manuals & startup.
a- Supervised quality field testing team through process sampling for proposed m
odifications in Grand Prairie, Alberta and Foley, FL facilities.
a- Selected as a supervisor for a 12 month long production startup team for a br
and new $240 million greenfield facility in Oglethorpe, GA. First saleable prod
uct made on my shift Christmas Eve, 1980 which was required for the company to r
eceive a 10% Investment Tax Credit.
________________________________________Education
BS, Chemical Engineering University of Tennessee
MBA in Management coursework completed at Memphis State University & Furman Univ
ersity