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STACY L.

TURNER
8616 La Riviera Drive * Sacramento * CA * 95826
PHONE.916.606.5798 * E-MAIL: st86e28e@westpost.net

CBS RADIO, SACRAMENTO, CALIFORNIA J


uly 2007 - Present
Senior Marketing Consultant / MEDIA
Senior Marketing Consultant responsible for prospecting, cold-calling, generatin
g new business development and marketing concepts on behalf of five local radio
stations in the Sacramento Market, the largest media group in the Market.
* Assist local businesses to create and execute integrated marketing campaigns,
utilizing on-air, on-site and online elements
* Increased account base through assertive salesmanship, ethics and consistent f
ollow-up
* Met and exceeded all quotas and client expectations set throughout tenure
* Promoted to "point" person due to strong client relationships in the market
* Established marketing relationships with Fortune 500 companies, including McDo
nald's and Macy's while growing local businesses, including The Park Downtown, J
ackson Rancheria Casino and Hotel and California Sun Centers, with integrated ma
rketing campaigns
* Honored with numerous sales awards for exceeding quarterly goals by creating t
he most innovative marketing campaigns for various clients
ENTERCOM RADIO, SACRAMENTO, CALIFORNIA May 2000 -J
uly 2007
Marketing Consultant / MEDIA
Marketing Consultant responsible for prospecting, cold-calling, generating new b
usiness development and marketing concepts for six local radio stations in the S
acramento Market, 2nd largest media group in the Market.
* Assisted local businesses to create and execute integrated marketing campaigns
, utilizing on-air, on-site and online elements
* Sold the largest deal in the company's history for $400,000, partnering McDona
ld's and the California Milk Processors Board
* Increased account base through assertive salesmanship, innovation and consiste
nt follow-up
* Met and exceeded all quotas and client expectations set throughout tenure
* Honored with numerous sales awards for exceeding quarterly goals for tradition
al, event and Web advertising

THIELEN & ASSOCIATES, SACRAMENTO, CALIFORNIA Dec. 1998


- May 2000
Media Buyer / Planner
Created and executed strategic marketing campaigns in 10 markets for Taco Bell a
nd Valley Yellow Pages, placing their television, radio, cable, newspaper, onlin
e and outdoor advertising.

STRAT-IM ADVERTISING, SACRAMENTO, CALIFORNIA Sept. 1997 - Dec. 19


98
Media Buyer
Created and executed strategic marketing campaigns in 22 markets for FIRSTPLUS F
inancial, placing their television and radio advertising.

KCRA-TV, CHANNEL 3, SACRAMENTO, CALIFORNIA June 199


6 -Sept. 1997
Marketing Assistant
Assisted senior level account executives in all television selling aspects inclu
ding, but not limited to creating marketing campaigns for their high-level clien
ts.
PAPERWHIRL IN PAVILIONS, SACRAMENTO, CALIFORNIA Jul
y 1990 -March 1996
Store Manager / Purchasing Manager / Bookkeeper
Performed all aspects of retail business including, but not limited to buying, a
ccounting, marketing, promotions and staffing.

SUMMARY OF KNOWLEDGE AND EXPERIENCE:


Customer Service, Computer Savvy, Public Relations / Marketing, Proposal Writing
, Highly Organized, Creative, Efficient, Detail-oriented

EDUCATION: CALIFORNIA STATE UNIVERSITY, CHICO 1985 -1990


Bachelor of Arts in Communications, Emphasis in Journalism/Public Relations, Min
or in Psychology

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