LEONARDO V.

CRISOSTOMO
95 Coolidge Street ? Brookline, Massachusetts 02446 (617) 256-3034 ? lcb99ecc@we
stpost.net

SALES AND ACCOUNT MANAGER with over 15 years of experience in business to busine
ss and business to client sales. Background in leading New England industries in
cluding healthcare .
COMPETENCIES
? Business Development ? Local and National Account Management ? Account Penet
ration ? Lead Generation ? Consultative and Solution Sales ? Prospecting ? Netwo
rking ? Community Outreach ? Sales Training
? Client Education ? Product Launches ? Presentations ? Needs Assessments
SELECTED ACCOMPLISHMENTS
? Generated monthly revenue on new account sales at rate of 200% greater than ot
her team members
? Presented information at sales meetings with as many as 400 participants.
? Ranked #1 in sales conversion with the highest sales average in the company
? Surpassed target renewal rate by 84%, representing top percentage renewal rate
of team
? Within the first year in position, grew account revenue by 30% across all exis
ting accounts compared to team average of 20%
? Achieved and sustained monthly sales pipeline of $2.8M, significantly exceedin
g corporate expectations

EXPERIENCE
Seccion Amarilla, Malden, MA
ACCOUNT MANAGER for the publisher of SpanishYellow Pages directories in print an
d online.
Responsible for prospecting and securing local and national accounts. Developed
existing book to boost revenue generated in print directories, as well as online
sources. 2009
Yellowbook USA, Burlington, MA
ACCOUNT EXECUTIVE for Yellow Pages directories, a company of 8,000 employees an
d annual revenue of $1.9B. Expanded revenue expansion in the small to mid-sized
business sector, building sales in print, Internet, and new media advertising wh
ile prospecting for and securing local and national accounts. 2007-08
SUMMIT MORTGAGE, LLC, Wakefield, MA
SALES CONSULTANT for a provider of residential mortgage products and services in
Minnesota. Created customized marketing strategies and plans. Optimized and ex
panded long-term relationships with key real estate agencies, vendors, and lende
rs to sustain referral-based business. 2004-07
MSA Mortgage, Wakefield, MA
SALES CONSULTANT AND OFFICER for a local provider of home loans with annual reve
nue in excess of $100M. 2002-04
Tufts Associated Health Plans, Watertown, MA
AMBASSADOR SALES SUPERVISOR- Secure Horizons Division- for a leading health insu
rer of Massachusetts, providing HMO, PPO, POS, and Medicare Advantage plans to e
mployers and individuals. 2000-2001
? Built customer relationships to achieve status in community as key contact per
son for Medicare
? Delivered sales presentations to prospective clients through host organization
s and provided performance analysis. Controlled budgets and payroll. Hired, trai
ned, managed, and established goals for ambassador member sales force
? Developed training programs for Ambassadors on new health plan benefits, progr
am changes, and Medicare Regulations to ensure program compliance at all levels
? Developed relationships within the senior community-senior centers, Council on
Aging, and Key Physician Groups
? Partnered with outside sales team to help establish, develop, and grow key rel
ationships within territories
MEDICARE SALES REPRESENTATIVE, Secure Horizons Division
Chosen to conduct sales ?Town Hall? Sales Meetings for potential clients. Invol
ved with training new sales representatives. 1995-2000

? Presented at education and sales meetings with as many as 200 attendees, inclu
ding public officials, physicians, and Tufts Health Plan Executives
? Provided feedback to management and mentoring to peers to help develop best pr
actices
? Drafted and launched sales and marketing campaigns to increase territory conve
rsion
? Collaborated with other departments-enrollment, benefits, compliance, member e
ducation to improve sales process and generate new marketing ideas
? Hired as one of the core sales reps during initial phases of program launch to
Medicare Market

EDUCATION
B.S., Business Administration
Boston University, Boston, Massachusetts
CERTIFICATION
Certificate, Face-to-Face Sales, Dale Carnegie ? Google-Certified Training
ADDITIONAL TRAINING
Sales Advantage: Building Relationships, Dale Carnegie