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TOM GREENE

320 Shelli Lane a Roswell, Georgia 30075


678-641-9911 Cell a tgc82b4a@westpost.net
SALES AND MARKETING PROFESSIONAL
Value focused, strategic leader fusing hands-on business development and marketi
ng expertise to drive service and performance levels while expanding market awar
eness and revenue streams. Adept at relationship building that generates win-wi
n collaboration. Can take a situation, do the market analytics, develop a plan
and then execute that plan, whether that situation be Category Management or bui
lding-out a New Business Develop plan. Strong leadership abilities that develop
high-performing teams and facilitating process improvement for increased sale/e
fficiencies.
Core Strengths Include:
a Relationship building a Strong Analytical Skills
a New Business Development a Category Management
a Strategic planning and execution a Manage high performing teams
a Ability to translate needs to solutions a Deliver high impact presentations
EXPERIENCE
NIELSEN, Atlanta, GA 1999-Present
Regional Director Select Accounts / New Business Director (2006-Present)
Maintained relationships and contractual status with existing client base, while
acting as the New Business Develop point for the division.
a Maintained contractual status with over 80 existing clients coast to coast wit
h no loss of business.
a Opened, won RfPas at more than 60 new clients over this period resulting in $
6 million in new Revenue.
a Consistently exceeded budget revenue goals each year by double digits a" grew
the business from $1.9 to $8.3 million during this period as the New Business De
velopment point.
Eastern Region Director of Client Service a" Premier (1999-2006)
Managed a team of eight across two offices, (Atlanta, GA and Wilton, CT) expandi
ng the business base for the Beverage Alcohol vertical.
a Negotiated contract renewals with existing clients leading to strong relation
ships with clients.
a Led major RfPas to secure new and on-going business that resulted in double d
igit budget attainment each year.
a Consulted with clients at high levels to better adapt in the changing BevAl In
dustry which lead to strong on-going relationships.
HUNT-WESSON FOODS, Atlanta, GA 1992-1999
Category Merchandising Manager a" Southeast
Supported Field Sales with analysis, presentations on item assortment, shelf str
ategies, pricing/promotional tactics. Supported HQ marketing staff with new ite
m introductions and insights
a Designed, developed and implemented the required business applications that fa
cilitated Fact Based Selling and Category Management efforts of the Southeast Di
vision which resulted in hundreds of new items placed, better promotional spendi
ng, and better pricing compliance.
a Managed, trained and coordinated the Category Merchandising Analyst, Promotion
al Business Analyst, and Retail Operations Managers efforts to fully execute the
plans developed above.
HUNT-WESSON FOODS (Continued)
a Developed several Custom Applications that the Category Management and Retail
Operations teams used in their Fact Based Selling efforts which resulted in sign
ificant hours of time savings.
a Trained the Southeast Sales Team on Microsoft software as part of the companie
s acomputerizationa
NIELSEN/LOGISTICS DATA SYS. 1985-1992
VP Regional Sales Manager, Chicago/Atlanta
Pioneered new industry selling innovative software and consulting solutions to t
he highest levels of retailers and suppliers to more efficiently manage retail s
helf space.
a Analyze the market place and develop detailed plans to take the marketplace.
a Successfully opened two regions while exceeded all quotas; lead Company in sa
les 4 out of 6 years.
PRIOR SALES AND MARKETING EXPERIENCE:
Classically trained in ever growing responsibilities
CLOROX a" KINGSFORD, Chicago, IL
Regional Sales Manager
a Worked with Marketing to develop and implement the a3 Brand Concepta that went
over very well in the market place leading to many exclusive distributions for
Kingsford and Matchlight
JOHNSON & JOHNSON DISPOSAL DIAPERS, Chicago, IL
District Sales Manager
PROCTER & GAMBLE PAPER PRODUCTS, York, PA
Sales Representative
EDUCATION
BS, Business Administration, University of Delaware
Newark, DE
AWARDS
Nielsen
Bev Alcohol MVP award in 2008
Bev Alcohol Teams Client Service Manger of the year 2007
aRookie of the Yeara award 1999
Hunt Wesson Foods
aJerry Nutting Awarda for performance above and beyond.
Revlon
Region Manager of the Year a" Twice
Clorox-Kingsford
aBroker of Yeara award - 2 out of 4 years
J&J Disp Diaper Div
Ring Club
District Manager of the year
P&G Paper Div
District Salesman of the Year award 2 out of 3 years.