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KENNETH M.

LANE
1840 Habersham Trace, Cumming, Georgia 30041 * 323-973-3850 * kldd31e8@westpost.
net
GENERAL MANAGER: AUTOMOTIVE INDUSTRY
SELECT CAREER HIGHLIGHTS
* Catalyst with an extensive history of transforming underperforming markets int
o top revenue producers through sales of ACURA, HONDA, and FORD automobiles and
fleet vehicles, leveraging strong sales teams, operations, client relationship-b
uilding, and vendor management skills.
* Boosted vehicle grosses from $1950 to $2700 per unit sold with only a 7% volum
e increase after fine-tuning model mixes in alignment with PMA demographics.
* Catapulted $20K in average monthly losses into $15K in profits within 90 days
after overhauling the operational structure of a Ford dealership.
* Knowledgeable in U.S. Lemon Laws, the AAX automobile inventory system, vAuto,
and Reynolds & Reynolds computer systems. Continually expanding knowledge of U.S
. auto dealership operations as well as accurate U.S. sales document completion
in compliance with all applicable laws.
* Completed Management Courses as well as all Ford Program Certification courses
.
* Won numerous sales awards for outstanding performance, including Dealer of the
Year (3), the President's Award (2), the Distinguished Achievers Award, and the
Sales Club Award.
Direct Sales * Turnarounds * Corporate Restructuring * Sales Leadership * Staff
Management
Sales & Revenue Growth * Operations Management * Customer Needs Assessment
Training & Development * Presentation * Strategic Planning * Client Relations *
Customer Service
RELEVANT PROFESSIONAL EXPERIENCE
PHIL MCCARROLL FORD, Camden, Australia * 2007
General Manager (Contract)
Boosted the sales and revenue of the underperforming company by attracting custo
mers from the surrounding high-growth areas as well as positioning it to effecti
vely compete against the 3rd biggest Ford dealership in Australia.
* Transformed $20K average monthly losses into ~$15K profits within 3 months of
hire after devising and implementing a solid foundational operating structure.
* Elevated gross sales retention rates by 25%.
* Lowered new and pre-owned car inventories within 90 days, ultimately besting i
ndustry benchmarks within 6 months.
ALTO FORD, Artarmon, Australia * 2005-2007
General Manager / Dealer Principal
Overcame the numerous challenges of the failing commercial & industrial fleet sa
les dealership, including $200K monthly losses and extended inventory holding ti
mes, ultimately growing it into a viable sales target amid declining Ford market
share values.
* Revitalized the sales division after recruiting 2 top-performing Sales Manager
s to oversee and salvage major fleet accounts, yielding sales of an additional 7
0 vehicles each month.
* Retained vehicle sales gross levels despite the rise in fleet & governmental p
urchases with relatively lower gross margins as compared to retail business.
* Raised vehicle grosses from $1950 to $2700 per unit sold with only a 7% volume
increase after modifying the model mix in alignment with PMA demographics.
* Brought new vehicle preparation services in-house to better coordinate departm
ental resources.
HILLS FORD, Hornsby, Australia * 2000-2005
Dealer Principal
Supervised the new and used vehicle sales, service, and parts departments, worki
ng with individual division managers to chart and achieve operations goals. Ment
ored sales team members on effective ways to drive sales and deliver qualitative
customer service. Cont...
Cultivated relationships with customers, vendors, and area vehicle dealerships.
Tasked with purchasing accountabilities as a participant in Dealer Group Adverti
sing program. Spurred fleet contract sales using effective maketing plans.
* Grew annual sales volume by 10% despite a drop in Ford market share from 16.1%
to 13.1%.
* Maintained profit levels deemed among the highest, if not the best, realized i
n the history of the business.
* Elevated vehicle volumes by 36% and used car gross profits by 33% after overha
uling dealership facilities.
* Revamped and expanded the sales space to enable the dealership to profitably p
enetrate and serve the nearby high-income residential and major university marke
t. Completed renovations before projected deadline and well within budget in ful
l compliance with corporate requirements.
CITY FORD, Sydney, Australia * 1996-2000
General Sales Manager
Supervised daily sales, finance, and insurance department operations for a 3-sit
e dealership in the Sydney's central business district. Retained yearly volumes
topping 4000 n/v despite a plunge in Ford market share from 21.2% to 16.1%.
* Contributed to the achievement of numerous awards, including FMC Dealer of the
Year (3), the President's Award (2), the Distinguished Achievers Award, and the
Sales Club Award (3).
CURRENT PROFESSIONAL EXPERIENCE
ED VOYLES ACURA, Chamblee, Georgia * 2010-Present
Internet Sales Manager
Tapped to become Pre-Owned Sales Manager at a major mall-area dealership. Comple
ted the Certified Pre-Owned (CPO) process, orchestrating picture-taking for all
vehicles and the online upload of automobile features and sales information to d
ealership and partner websites.
MALL OF GEORGIA FORD, Buford, Georgia * 2009-2010
Sales Consultant
Sold new Ford vehicles to a broad customer base. Became current on all US-used p
rograms/software including vAuto, Reynolds and Reynolds ERA/POWER DMS and AAX In
ventory Management Software.
PETER WARREN AUTOMOTIVE, Warwick Farm, Australia * 2008-2009
Relief Manager (Contract)
Began process of learning US particulars of sales and dealer operations. Co-mana
ged the New Vehicle Sales division as part of a short-term assignment. Helped ad
minister the Customer Satisfaction Index (CSI) program. Set staff schedules.
* Drove new vehicles sales in the Primary Market Area (PMA) by maximizing the ad
vertising budget.
* Mentored and trained new hires on sales department procedures in accordance wi
th Group KPI requirements and closing processes.
Career Note: Sales Consultant, MILLER HONDA, Van Nuys, California * 2008
EDUCATION
Government Certificate of Education (Hon. Discharge),
NAVAL, Junior Recruit Training Establishment
PROFESSIONAL DEVELOPMENT
Professional Sales Manager Program/ Advanced Professional Sales Managers Program
Ford Motor Company, Australia
ASIC, Financial Services Regulatory Agency, Australia
Sales Management Courses/Ford Credit AFIP Certification, Ford Motor Company, USA
& Australia

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