MARINA L.

ROTA
2000 F Street, NW, Apt. 415, Washington, DC
20006a"4229202/369a"0445 (cell) ~~mre30370@westpost.net
QUALIFICATIONS SUMMARY
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FUNCTIONAL EXPERTISE a" Research, analysis, online writing and
editing, and publications editing, design, production, and marketing.
Well-versed in Plain language and search engine optimization
techniques.
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POLICY KNOWLEDGE a" Sustainable energy development and community
economic development.
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WEB/ELECTRONIC PUBLISHING TECHNICAL SKILLS a" Proficiency in MS
Office 2010, including SharePoint; Adobe Creative Suite; SEO, social
media, and web authoring tools; Section 508a"compliant HTML and web
scripting languages; and various content management systems.
(Proficiencies addendum available on request.)
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PROFESSIONAL SKILLS a" Focused attention to detail. Strong
analytical-creative ability and follow-through skills.
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EDITORIAL STYLE a" AP/Chicago/GPO

EDITORIAL AND PUBLIC/MARKETING COMMUNICATIONS EXPERIENCE

WRITER-EDITOR, CONTRACTOR/CONSULTANT, Washington, DC. April 2003 a"
present
On a contractual/freelance basis, provide editorial, production,
research, and analytical support. Key engagements:
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COPY EDITOR for U.S. DEPARTMENT OF HEALTH AND HUMAN SERVICES, OFFICE
OF THE SECRETARY. Edited the Secretary's _Strategic Plan
2010a"2015._
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ONLINE EDITOR for BOOZ ALLEN HAMILTON. Developed content inventory.
Analyzed www.boozallen.com pages for marketing risk and editorial
quality. Entered changes into AtlasWorks content management system.

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WEB EDITOR/JUNIOR CONTENT MANAGER for U.S. ENERGY INFORMATION
ADMINISTRATION. Researched, wrote, and edited content on energy's
impact on the environment and the economy. Wrote feature articles on
renewable energy and energy efficiency for youth. Reviewed issue
briefs on related topics, including cap-and-trade proposals. Located
photos, and developed line and graph charts, using Illustrator and
Photoshop. Completed energy industry study program.
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ACTING EDITOR for NATIONAL COMMUNITY REINVESTMENT COALITION. Wrote
and edited newsletter articles for _ReinvestmentWorks_. Wrote blog
posts, using WordPress.
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CREATIVE COPY EDITOR for CALVERT GROUP, LTD. Reviewed textual and
visual elements to ensure quality of sustainable investing-related
toolkits and of landing pages for
www.calvert.com/instlindex.html.
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ONLINE EDITOR for TELECOMMUNICATIONS INDUSTRY ASSOCIATION. Wrote
promotional copy, aggregated and posted daily industry news, and
designed page layout with Adobe Contribute. Analyzed basic Web trends
for www.tiaonline.org/ with Google Analytics.
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RESEARCH ASSOCIATE for FANNIE MAE FOUNDATION. Conducted background
research for media appearances and keynote addresses on housing and
community development. Wrote grant recommendations.
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WRITER-EDITOR for WORLD BANK GROUP:
For CITIES ALLIANCE, supported outreach on the UN's Millennium
Development Goal 7, Target 11: Ensure Environmental Sustainability.
Analyzed program operations and reviewed World Bank research. Drafted
content on sustainable development in Sub-Saharan Africa.
For WWW.DOINGBUSINESS.ORG, a flagship knowledge management product,
edited content on global business regulations. (Subcontractor to
Communications Development Incorporated.)
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TECHNICAL/PROPOSAL WRITER-EDITOR for international development
contractors a" AECOM, AMEX International, Inc., ARD, Inc., and
Nathan Associates, Inc. a" and for major firms, including the Top 4
consulting firms.

FEDERAL RESERVE BOARD, Washington, DC. October 1995 a" April 2003
Editor in Management Division
Produced intranets, brochures, training handbooks, and
administrative manuals. Ensured editorial quality of technical
communications, including contracts, solicitations, and statements of
work.
SPECIAL CONTRIBUTIONS: Upon analyzing business and program
requirements, developed Web content, produced graphics, and
hand-coded accessible, Section 508-compliant HTML pages. Recognized
in Office of Inspector General's program audit for effective content
development and information architecture. Other contributions include
raising awareness of 508-compliance requirements, developing
leadership skill training for Take Your Daughter to Work Day,and
initiating, producing, and marketing EEO program's first diversity
committee intranet.

U.S. POSTAL SERVICE/HCR CONSULTING, Washington, DC. September 1994

a" October 1995
Technical Writer-Editor in Purchasing Policies and Corporate
Information Management
Developed, wrote, and edited agency directives and training and
consumer handbooks.
KEY PROJECT: Wrote training handbook for field contracting officers
by researching recycling market trends, business practices, and
relevant acquisition and environmental policy. Interviewed industry
experts and collaborated with cross-functional teams to ensure
content accuracy. Formed basis of program that won Vice President
Gore's Closing the Circle Award three years in a row.

COUNCIL ON SOCIAL WORK EDUCATION, Alexandria, VA. October 1992 a"

November 1993
Acting Managing Editor for Publications and Media Commission
Managed media-publications operations for accrediting body of
university programs. Developed, produced, and marketed publications
a" journal, newsletter, books, and reports. Planned and wrote
newsletter copy. Sourced and managed editorial, graphics, and
printing vendors. Collaborated with authors, editorial board, and
allied organizations.
KEY ACCOMPLISHMENTS: Launched book publishing program designed to
advance knowledge of social work education and training. Redesigned
newsletter's graphic format, and expanded editorial content to
include coverage on best practices, membership news, and professional
resources. Rated "ten out of ten" in Washington Edpress Excellence in
Publications Award competition for "using design elements to make
piece more inviting." Recommended enhanced production methods,
resulting in cost-savings of up to 43 percent. Received letter of
recommendation, citing reader recognition of enhanced publications
quality.

EDUCATION
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 MA, Government. With_ _highest_ _honors. JOHNS HOPKINS UNIVERSITY
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Certificate, Publications Specialist/Professional Editing. GEORGE
WASHINGTON UNIVERSITY
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Certificate, Legal Assistant Studies/Advanced Legal Writing Seminar.
GEORGETOWN UNIVERSITY
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BA, Italian/History. Junior Year at University of Florence, Faculty
of History. RUTGERS COLLEGE