**formatted Resume & Cover Letter available upon request**

http://www.linkedin.com/in/karenaemerymmc (view my professional recommendations)

SUMMARY
* Seasoned Manager with over 6 years of experience including staff development/s
upervision and budget development/maintenance
* 10+ years of Communications experience, representing organizations' positions
internally/externally via: producing/directing, researching, writing, and proofr
eading of marketing, recruitment, training and public relations materials in bot
h non-profit and for-profit sectors. Communications and Marketing/PR Campaign de
velopment experience includes, but is not limited to: Legislative White Papers,
video, television commercials, viral email, social media, brochures, interactiv
e cd-rom, web pages, newsletters, RFP's, direct mail, press releases and present
ations
* 7+ years of experience working Recruitment/Outreach/MarComm at regionally acc
redited institutions of Higher Education including: Arizona State University (Al
umni Association, School of Art, Channel 8/KAET Public Television [part of ASU])
, GateWay Community College, and A.T. Still University/Arizona School of Health
Sciences; Pro-Bono Freelance Consultant at dually accredited University in Paris
, France
* 9+ years of experience in Business/Community Outreach, Corporate/Agency Partn
ering & Client Relations, Business Development, Marketing & Public Relations and
Strategic Planning in both non-profit and for-profit sectors, including state a
gencies:
Community/Subcontractor/Government/Donor/Stakeholder Relations * Contract Nego
tiation/Risk Management * Institutional Advancement
* Bilingual (Proficient in English and Spanish: reading, writing, speaking, tran
slation/Marketing collateral development)
EDUCATION
Master of Mass Communication (M.M.C.) [Public Relations, Media/Communications De
sign, Broadcasting, Journalism]
Walter Cronkite School of Journalism and Mass Communication - Arizona State Univ
ersity
Bachelor of Arts/Secondary Education (B.A.) [Teaching Specialization: Spanish]
-- Arizona State University

EXPERIENCE & SELECTED ACCOMPLISHMENTS

FIRST THINGS FIRST/AZ EARLY CHILDHOOD DEVELOPMENT AND HEALTH BOARD, STATE OF ARI
ZONA
APPOINTED PUBLIC OFFICER & GRANT REVIEWER - CENTRAL MARICOPA REGIONAL PARTNERSHI
P COUNCIL (AHWATUKEE, CHANDLER, GUADALUPE, TEMPE)
voluntary, uncompensated position 4/2008 - present
* Appointed by the Arizona Early Childhood Development and Health Board to serve
on a regional community council charged to collect regional needs and assets da
ta of the Central Maricopa community; prioritize those needs; develop a strategi
c plan for how to address those needs; partner with local agencies, businesses a
nd CBO's to ensure success; and determine how state tobacco tax funding will be
utilized
to implement programs and services for all children in the Central Maricopa comm
unity age 0-5 years;
* Appointed by the Arizona Early Childhood Development and Health Board to serve
2 terms:
*Business Representative, April 2008 - June 2010 *Member At Large, July 2010 - J
une 2014
* Selected to serve on Maricopa county-wide Communications Taskforce;
* Selected to serve as an RFGA/Grant Reviewer to review applications and determi
ne recipients of state funding for the Central Maricopa Region.
MAXIMUS, INC., HUMAN SERVICES NORTH AMERICA (AKA MAXIMUS. AZ JOBS PROGRAM: AZ D
EPT OF ECONOMIC SECURITY WELFARE TO WORK PROGRAM)
MANAGER, COMMUNITY OUTREACH / BUSINESS DEVELOPMENT [EXECUTIVE-DEPARTMENT HEAD]
contract: 8/07- 11/07; permanent: 11/07 - 7/09
* Manage all Project Marketing & Public Relations (Community, Government, Employ
er, CBO) for MAXIMUS Jobs Program including development of all communications (b
randing, writing, proofreading/editing, design): newsletters, Legislative White
Papers, video, brochures, flyers, etc.;
* Establish, Negotiate and Manage over 20 Arizona Subcontracts and MOU's to prov
ide Employment/ Training/ Development/ Social Services to all Maricopa County TA
NF Jobs Program participants (60% of State TANF Jobs Program; 13 offices);
* Outreach:
a) Develop and maintain positive relationships with State/City/County/Corporate
/Government/Stakeholder/Non-Profit entities to ensure Prime Contract continuatio
n;
b) Manage Subcontractor Relations to maintain more than 20 Subcontracts and Mem
oranda of Understanding;
c) Represent Project's position to community and business stakeholders, governm
ent agencies, CBO's and the public;
d) Supervise, Train, Develop, Coordinate assignments and Evaluate Outreach & Pa
rticipation Coordinators/Job Club Facilitators;
* Strategic Planning, Business Development, Staff Supervision, Training, Program
/Procedural Development & Resource Management;
* Monitor State and Federal Legislation and Congressional Committee activity to
ensure continuation of current MAXIMUS-DES contract,
identify/screen RFP's/RFGA's to develop new business, and conduct research in
order to author/position Legislative White Papers.
SELECTED ACHIEVEMENTS:
* Mitigated risks to Prime Contract while maintaining positive external communit
y relationships:
o Issued compliance letters and meetings, maintained positive relationships whil
e successfully holding subcontractors accountable
o Recommended removal of a non-compliant subcontractor - developed/negotiated an
improved service-delivery-model with new subcontractor;
* Produced Jobs Program Participant Orientation (JPPO) video to standardize Orie
ntations at all 13 offices - wrote script and treatment, selected production com
pany, floor direction of staff/talent during filming, directed all final video e
diting, trained staff to lead new orientation format;
* Developed consistent visual branding for Arizona Project internal/external com
munications - wrote/edited all marketing collateral
* Identified need and created the Arizona Project's Participant and Employee Inc
entivized Performance Program ("VIP Program") including
developing cross-functional work team, negotiating incentives and creation of al
l marketing & training materials, and training all office supervisors.

AMERICAN GRADUATE SCHOOL OF INTERNATIONAL RELATIONS & DIPLOMACY (PARIS, FRANCE)

FREELANCE CONSULTANT
[CONCURRENT] 4/07 - 9/07
* Alumni Association Strategic Planning & Implementation - On-site and Distance
Consultant to Alumni Relations Staff to assess effectiveness and develop strateg
ic goals, objectives and special events; launched Inaugural Alumni Association f
or regionally-accredited graduate school in France;
* Marketing & Recruitment - On-site and Distance Consultant to Promotions & Prog
ram Coordinators to assess/develop U.S. Recruitment program.
ARIZONA STATE UNIVERSITY ALUMNI ASSOCIATION
COORDINATOR, SR. OF YOUNG ALUMNI, STUDENT ALUMNI, MEDALLION AWARD PROGRAMS
11/05 - 2/07
* Strategic Planning/Implementation, Event Planning, Marketing/PR and Resource M
anagement of 3 membership programs (including budget administration);
* Donor/Volunteer/Student Relations-Recognition Programs [some examples] -
* Donor cultivation, stewardship/retention: assess, develop and promote programs
to provide donors/alumni recognition and
meaningful opportunities for engagement with students and other alumni
* Identification and solicitation of in-kind donations and scholarship donation
s
* Coordinate, Market/Recruit and Manage Medallion Scholarship Committee (Al
umni/Donors/Board) & Student Alumni Assn (Students);
* Develop/deliver presentations, workshops, trainings and orientations and rela
ted materials - includes vendor selection and management.
* Appointments - AA Benefits Task Force; SORC Advisor Network; ASU Foundation GO
LD Task Force; ASU New Student Orientation Task Force.
* Expansion Success: Developed, Marketed and Managed the Inaugural, Expanded "Me
dallion Scholarship and Mentorship Program"
GATEWAY COMMUNITY COLLEGE (MCCCD)
COORDINATOR OF RECRUITMENT & OUTREACH PROGRAMS [DEPARTMENT MANAGER] Contract 4
/02 - 9/02; Permanent 9/02 - 11/05
* Direct state-wide College Recruitment-Marketing Program including statewide Ou
treach and On-Campus Event Planning for over 85
occupational programs, 15 traditional programs and numerous non-traditional c
ustomized programs [diverse targets included: Adult
Re-Entry, ABE/GED, Traditional, Hispanic (English- and non-English-speaking),
Native American, African American, International];
* Department Manager of College Recruitment; Developed/Administered budgets, Ass
essed institutional effectiveness and developed objectives
and strategic plan; Supervised and developed Policy & Procedures; Hired, trai
ned & evaluated staff; Developed & implemented College
Recruitment Cross-Training Program (Educational Program Promotion & Advising
techniques);
* Initiate/Develop/Write Marketing Communications Collateral including: Spanish
-language brochures and postcards; Newsletter for Counselors & Corporate/Agency
H.R. Personnel; TV Commercials (copywriting, treatment, alumni and student casti
ng, wrangling during shoot, editing, V.O.); Interactive Recruitment CD-Rom (wrot
e copy [English & Spanish], directed cover & interface design, editing);
* Reporting/Enrollment Management/Tracking - Developed Annual Administrative/Str
ategic Planning Reports; Identified need and worked collaboratively to develop
and implement a customized application for Tracking and Reporting: Student Enrol
lment, Conversion /Yield rates, prospect communications and to identify trends/u
tilize Predictive Modeling to maximize enrollment (TRACE);
* Public/Community Relations & Institutional Advancement: Develop, Expand, Coord
inate Business/Community Partnerships.
* Committee Appointments [by Dean and Associate Dean, Student Svcs] -
Enrollment Management, Staff Development, Orientation, Latino Institute [Chair]
; Student Services Integration, New Student System Training Team, etc.
* Some Achievements:
* Expanded Recruitment Contacts by over 100% in first year of my tenure
* Developed College's 1st Interactive Recruitment CD-Rom (wrote copy [English &
Spanish], directed cover & interface design, edited)
* Fundraising - Developed and expanded St. Vincent de Paul Society partnership t
o include scholarships for GateWay students
* Originated partnership with Univision TV (Spanish-language TV) to host annual
Univision-MCCCD "A Su Lado" Telethon
* MCCCD SOAR Council [co-authored initial District Proposal; Inaugural Co-Chair;
Chair, Native American Recruitment Committee, etc.]
ARIZONA HEALTH ACADEMY (MARICOPA INTEGRATED HEALTH SYSTEMS [MIHS])
OUTREACH COORDINATOR/HEAD COUNSELOR - [FREELANCE CONSULTANT; GRANT-FUNDED CONTRA
CT] 4/01 - 8/01
* Community Relations/Development Consultant: coordinated and participated in p
rogram expansion negotiations with prospective partner institutions;
* Non-traditional Education Program Promotion, Recruitment and Advisement of hig
h school students from underrepresented communities for healthcare career explor
ation program (Hispanic, Native American, African American, Pacific Islander, an
d Socio-Economically-challenged);
* Program Assessment and Curriculum and schedule development & Career Exploratio
n Seminar delivery;
* Recruited/coordinated Volunteer Speakers, Instructors and Preceptors to delive
r conferences, courses and workshops;
* Marketing Collateral Development/Branding: wrote and designed - business card
s, brochures, flyers, press releases, web page;
* Orientations/Training: Planned, organized, and delivered Student and Parent O
rientation programs and developed training materials;
* Reviewed applications/transcripts, interviewed students, and made final select
ions with Program Director.
* Expansion Success: researched & initiated negotiations that resulted in Arizon
a State University's joining the Program - led to Program
including all 3 Arizona state universities and the inclusion of credits at Arizo
na State University in the curriculum.

SELECTED AWARDS / APPOINTMENTS / PROFESSIONAL ASSOCIATIONS

Appointed Public Officer - AZ Early Childhood Development & Health Board/First T
hings First Councilmember/2008 - present [Central Maricopa Region: Business Rep
resentative, 2008-2010; Member At Large, 2010-1014]
Board of Directors - Tonya Allen Foundation/2010 - present
International Association of Business Communicators/2007 - present
Arizona Humane Society: Volunteer/2006 - 2008; Docent/2008 - present
Advisory Board Member - Childhelp Arizona's KEYS Community Center Advisory Board
/2007- 2009
Advisory Board Member - Family Support Services (FSS)/Public Housing Alliance Ad
visory Board/2007 - 2009
Executive Board Member - The Arizona High School/College Relations Council (501c
3 non-profit)/2002-2007 [President, 2005-2007 (President-Elect, President); 2-y
ear Institution Representative, 2003-5]
The Arizona Education Consortium/2002-2005 [Education Fair Committee Chair, 2004
-5; Marketing Committee Co-Chair, 2003-4]
Maricopa Association of Governments (MAG)/ 2007 - 2009 [West Valley Human Servi
ces Alliance; Transportation Subcommittee; Continuum of Care Committee on Homele
ssness]
Governor's Division for Women: EITC Task Force/2007 - 2009
AZ Coalition to End Homelessness/2007 - 2009
Community Reintegration Coalition/2007 - 2009
The Association for Women in Communications (AWC)/2000 - 2009
The Council for Advancement and Support of Education (CASE)/2005 - 2008
Association of Fundraising Professionals (AFP)/2007- 2008
American Association of Collegiate Registrars and Admissions Officers (AACRAO)/2
002-2005
MCCCD Student Outreach, Orientation and Recruitment Council (SOAR)/2003-2005
[*Co-author of Original Proposal to form SOAR to Vice Chancellor Helfgot, Ton
ya Drake, and Deans of Student Services Council; Inaugural year Co-Chair of Coun
cil, 2003; Chair, Native American Recruitment Subcommittee, 2003; Chair, Recruit
ment Committee, 2004]
Speaker (some examples):
National Conferences:
ASU Alumni Assn Chapter Leadership Conference (Tempe, AZ - 2006);
NAAHP National Conference (Orlando, FL - 2000)
State Conferences:
Arizona Association of Collegiate Registrars and Admissions Officers Confere
nce (Thatcher, AZ - 2005)
Arizona High School/College Relations Council Annual Regional Counselor Conf
erences
(Northern, Central and Southern Regions);
Arizona State Counselors Assn Annual Conference (Mesa, AZ - 2004, 2005)
Latino Institute Annual State Conference (Phoenix, AZ - 2003)
Outstanding Young Woman of America/1987