Hal Watkins 910 508 7062

PO Box 568, Kure Beach, NC 28449

hwc73136@westpost.net

Highly motivated growth oriented proven professional medical device and

services representative; Johnson and Johnson Man of the Year and multiple
award winner in Neuro, Spine, and Endo. Great expertise in utilizing strong
leadership skills to establish positive business relationships to increase
visibility and profitability. Extensive experience in working with key
opinion leaders, top surgeons in their field and with major hospitals and
medical schools from the beginning of the business cycle through
installation of products, instruments, services and surgical support
systems. Known as a personable and cooperative team player; effective and
comfortable at presenting to all levels of professional individuals and
groups, with an exceptional aptitude for surgeon training and an accurate
ability to work autonomously in fast paced and changing medical and
surgical business environments. Searching for a Neuro/Spine position where
I can utilize over 15 years experience, 10 years surgical and 5 year
surgical diagnostics.

Blue Ridge XRay, 2006-2010

Medical Imaging Sales Consultant

Achievements: Established relationships with key Neurosurgeons, Ortho-

Spine and Orthopedic Surgeons, and Pain Clinics in coastal NC,SC,GA. Met
key decision makers in the OR and in Radiology. Converted the 3 largest
accounts in my territory in the 1st 180 days of employment representing 3
million dollars in new annual revenue. This was a 1000% increase mix of
capital equipment, CT Scanners, Digital Xray Units, CR, DR viewing
hardware, medical monitors, and software: PACS, RIS, Electronic Medical
Records, and consumables from Kodak, GE, Siemens, Bayer, Covidien,
Konica, Agfa, Fuji and many other major corporations. Became primary
provider to NHHN Hospitals and the largest radiology groups in the area.
Established over 60 new customer accounts and opportunities in 1st 2
years leading to over 7 million dollars in new capital equipment bids in
hospitals, large physician practices and outpatient surgery clinics in
the coastal Carolinas.
Responsibilities: Worked with Neuro, Spine, and Orthopedic surgeons and
radiologists demonstrating C-Arms and Image Intensifiers during
orthopedic procedures, spine surgery, using digital x-ray systems and
showing viewing software for diagnostics and implant templating. Created
hundreds of new business opportunities and expanded the territory and
customer base in 3 states by a large margin. Worked with manufacturer's
executives and surgeons in the field to write specs, set pricing, plan
installations, master the products, and foster good relationships with
all customers through each business cycle. Met the changing needs in fast
paced rapidly evolving technical products industry. Maintained
professional relationships with key physicians in the community and in
area hospitals fostering repeat business.
Comprehensive Rehab Inc., 1995-2005
CEO, Administrator:
From concept to completion: I wrote the business plan,
acquired financing, and managed the entire project of design, construction
and opening of a 1.8 million dollar state of the art physical therapy,
occupational therapy, and speech therapy clinic to serve the areas Neuro,
Spine, and Ortho surgeons. I managed all phases of this business with
surgeon input to develop better treatment protocols for post-op spine,
ortho implant and total joint rehab. I was personally responsible for
attending surgery and learning each type implant or joint replacement
procedure.

Responsibilities: Developed interest and fostered relationships with key

physicians, surgeons and allied health professionals in eastern NC
hospitals, orthopedic practices and neurosurgical clinics leading to 31
successful long term contracts providing PT, OT, and Speech therapy
services and contract staff. I founded CRW Inc. as a clinical training
site for allied health students from Duke, ECU, UNC, and Bowman Gray.

Johnson and Johnson, 1982-1992

Neurosurgical, Ortho Spine Sales, Field Sales Training,
Technical Products Sales Specialist

Recruited by Johnson and Johnson. I successfully served several divisions

in several different professional capacities. 1st as a neurosurgical,
instrument Sales Rep in NC where I won or placed for virtually every
sales award and remained in the top 10% of the sales force for years,
rapidly promoted to surgeon specialist and field sales trainer, and then
to Technical Products Sales Specialist. #1 in capital equipment sales.
Taught surgeons at NYU, Mt Sinai, Harvard, Yale, and Sloan Kettering many
other medical schools and hospitals how to choose implants and neuro
instrument sets, use of Micro CO2 lasers in Neuro and Spine. Ultrasonic
Aspirators, Operative Ultrasound with Intraopbiopsy Guidance Systems.
Taught hundreds of surgeons instrument use and in vivo laparoscopic
procedures.

Sales Awards:
Ring Club, Watch Club, Presidents Club, Surgeons Cup, (highest surgeon
call activity) Weekend In The Country: ICP Monitoring, Shunts, and
Implants Sales Pro team, MICRA Ophthalmic Instruments 1st Place,
Technical Products Specialist Sales #1(capital equipment,) Winner 2
Glamour Prizes as one of top 10 annual sales producers, Ethicon
Endosurgery: largest acct landed in 1st 60 days. Johnson and Johnson:
Codman: Man of The Year 1992 for Technical Products.

Responsibilities: Codman & Shurtleff: Neurosurgical, Ortho/Spine, General

Surgery Sales, Sales Trainer, Senior Sales Council Leader, with DM, and RM
interviewed and selected applicants for hire. Represented J&J in National
Accounts Negotiations, Dealer Networks, Codman J&J Technical Products
Specialist: Developed relationships with leading neuro and spine surgeons
at medical schools and top hospitals. Set up 1st Beta Sites for CO2 Laser,
Ultrasound, and Ultrasonic Aspirator Sales, Field Sales Trainer: created
the training manuals and field guidelines for all capital equipment.

Ethicon EndoSurgery, 1992-1995

Laparoscopic Sales Specialist, Sales Trainer, Dealer Liaison, Equipment
Consultant, Converted 80% of US Surgical business in 1st year. Directed
many surgical vivariums for surgical residents to learn and practice
procedures . Established ECU Medical School as Beta Site for Ethicon, and
personally trained all general and thoracic surgeons, as well as all ECU
surgical residents. Consultant to surgeons and operating room staff on the
instrumentation for each procedure. 80% of time spent in surgery.
Education and Training: Biological Sciences, East Carolina University

Major: Premedical Sciences, Minor: Anatomy and Physiology

Attended Gross Anatomy with medical students from ECU medical school
120 semester hours coursework toward BS Biological Sciences

Harvard Medical School/Johnson and Johnson: 320 Classroom hours in

Anatomy and Physiology of Laparoscopic Surgical Procedures taught by
Dr Aaron Reuhalter, professor, anatomist, medical illustrator Harvard.

Ethicon EndoSurgery Institute graduate in Laparoscopic Surgery.

Xerox Professional Selling Skills I, II, III

Wharton Business School MBA professors, evening, online courses:

Marketing and Management through J&J Executive Development Program

Notable Work: Top Neurosurgeons

Johns Tew, MD Chief of Neurosurgery, Univ Of Cincinnati: Cinn, Ohio.
Co2 Lasers for Neurosurgery, Microsurgical Spine Surgery Device Name:
"Neurolase Clinical Trail " Evaluation of Microscope Mounted, CO2
Microsurgical 150 micron Lasers for tumor removal in the brain and spine."
Leonard Mallis, MD Chief Of Neurosurgery, Mt Sinai Medical Center, NY,NY.
CMC I, CMC II, Bipolar Coagulators for Neurosurgery, Device name: "CMC II
Bipolar Coagulator" study results of applied random aperiodic wave forms to
brain matter."
Robert Selker, MD Chief of Neurosurgery, University of Pittsburg Medical
Center.
Clinical Study: "Inter-cranial pressure monitoring, implantable shunts,
and the treatment of hydrocephalus in infants."
I worked with Frank Guglielmo on many of these projects at J&J Codman,
(DePuy). Frank is Vice President of Integra Life Sciences, and is an
excellent resource for information on spine surgery and he also knows my
background, talent, and experience. Office: 609 936 2302
Robin Wilfong, MD, is a neurosurgeon, Duke Medical Center, and his own
private practise in New Bern, NC that has known me for many years. He too
will attest to my comfortable demeanor, my ability and knowledge in the OR.
He can be reached at his home number: 910 458 0156. He would welcome your
call .
Clinical Trials Experience: 510(k) prototype development, IDE Class II, III
Data Acquisition, Capture, Reporting.
References:

Dr Robin Wilfong, 910 458 0156. Neurosurgeon, Customer, 15 years

Tammy McGlone, RT, 910 251 3000. Manager, Delaney Radiology

Mike Dapper, 513 702 7848, Manager, Johnson and Johnson 10 years

Nial Thomson, 910 995 1233, Blue Ridge X-ray, Business Associate
Donna Corr, 619 889 4917, Division Manager, Codman (DePuy)

Community Service:
Senatorial Advisor To Senator Bob Etheridge on Medicare Reform
Reimbursement Bill for PT, OT, and Speech Therapy.
Wilson Chamber of Commerce Board Member
Wilson County Board of Health: Finance Chair, Allied Health Advisor
Wilson Hospice, Volunteer and Board Member
United Way: Medical Community Outreach Coordinator
Wilson Memorial Hospital: Citizens for a Healthier Wilson, Hospital Ball
Fund Raiser
Red Cross Volunteer, Fund Raiser, Medical Offices Liaison.
St Therese Church: Vice Chair
Lower Cape Fear Hospice Volunteer
Member Carolina Beach Presbyterian
St Therese: Church Parish Advisory Council, Teacher Confirmation Class 7
years, 4th Degree Knights of Columbus.

Personal Accomplishments: United States Merchant Marines: USCG Licensed

Captain, Sail and Power
Able Seaman,1st Class. SOLAS trained, Coxswain.