African Footwear

INDUSTRY PROFILE
Footwear in South Africa

Reference Code: 0044-0619 Publication Date: June 2010
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South Africa - Footwear

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EXECUTIVE SUMMARY
EXECUTIVE SUMMARY
Market value
The South African footwear market grew by 4% in 2009 to reach a value of $1,903.5 million.
Market value forecast

In 2014, the South African footwear market is forecast to have a value of $2,429.3 million, an increase of 27.6% since 2009.
Market segmentation I
Clothing, Footwear, Sportswear & Accessories Retailers is the largest segment of the footwear market in South Africa, accounting for 73.2% of the market's total value.
Market rivalry
The footwear retail market is highly fragmented, but large retail groups hold a strong position in the market wielding bargaining power over suppliers. Rivalry is strongest between these large players.

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CONTENTS
TABLE OF CONTENTS
EXECUTIVE SUMMARY MARKET OVERVIEW Market definition Research highlights Market analysis MARKET VALUE MARKET SEGMENTATION I FIVE FORCES ANALYSIS Summary Buyer power Supplier power New entrants Substitutes Rivalry LEADING COMPANIES Bata India Ltd. New Balance Athletic Shoe NIKE, Inc. Pepkor Limited MARKET FORECASTS Market value forecast MACROECONOMIC INDICATORS APPENDIX Methodology Related Datamonitor research Disclaimer ABOUT DATAMONITOR Premium Reports 2 7 7 8 9 10 11 12 12 13 14 15 16 17 18 18 20 22 27 28 28 29 31 31 32 33 34 34

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CONTENTS
Summary Reports Datamonitor consulting
34 34

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CONTENTS
LIST OF TABLES
Table 1: Table 2: Table 3: Table 4: Table 5: Table 6: Table 7: Table 8: Table 9: Table 10: Table 11: Table 12: Table 13: Table 14: Table 15: South Africa footwear market value: $ million, 200509(e) South Africa footwear market segmentation I:% share, by value, 2009(e) Bata India Ltd.: key facts New Balance Athletic Shoe: key facts NIKE, Inc.: key facts NIKE, Inc.: key financials ($) NIKE, Inc.: key financial ratios Pepkor Limited: key facts South Africa footwear market value forecast: $ million, 200914 South Africa size of population (million), 200509 South Africa gdp (constant 2000 prices, $ billion), 200509 South Africa gdp (current prices, $ billion), 200509 South Africa inflation, 200509 South Africa consumer price index (absolute), 200509 South Africa exchange rate, 200509 10 11 18 20 22 25 25 27 28 29 29 29 30 30 30

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CONTENTS
LIST OF FIGURES
Figure 1: Figure 2: Figure 3: Figure 4: Figure 5: Figure 6: South Africa footwear market value: $ million, 200509(e) South Africa footwear market segmentation I:% share, by value, 2009(e) Forces driving competition in the footwear market in South Africa, 2009 Drivers of buyer power in the footwear market in South Africa, 2009 Drivers of supplier power in the footwear market in South Africa, 2009 Factors influencing the likelihood of new entrants in the footwear market in South Africa, 2009 Factors influencing the threat of substitutes in the footwear market in South Africa, 2009 Drivers of degree of rivalry in the footwear market in South Africa, 2009 NIKE, Inc.: revenues & profitability NIKE, Inc.: assets & liabilities South Africa footwear market value forecast: $ million, 200914 10 11 12 13 14
15 16 17 26 26 28
Figure 7: Figure 8: Figure 9: Figure 10: Figure 11:

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MARKET OVERVIEW
MARKET OVERVIEW
Market definition
The footwear market consists of the total revenues generated through the sale of all types of men's, women's and children's shoes. The market is valued at retail selling price with any currency conversions calculated using constant annual average 2009 exchange rates.

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MARKET OVERVIEW
Research highlights
The South African footwear market had total revenue of $1.90 billion in 2009, representing a compound annual growth rate (CAGR) of 5.9% for the period spanning 2005-2009. Clothing, footwear, sportswear and accessories retailers sales proved the most lucrative for the South African footwear market in 2009, with total revenues of $1.39 billion, equivalent to 73.2% of the market's overall value. The performance of the market is forecast to decelerate, with an anticipated CAGR of 5% for the five-year period 2009-2014, which is expected to drive the market to a value of $2.43 billion by the end of 2014.

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MARKET OVERVIEW
Market analysis
The South African footwear market has seen fairly strong growth in recent years and despite a slight deceleration of the growth rate recently, the market will continue to grow strongly. The South African footwear market had total revenue of $1.90 billion in 2009, representing a compound annual growth rate (CAGR) of 5.9% for the period spanning 2005-2009. In comparison, the European and Asia-Pacific markets grew with CAGRs of 3.4% and 4.4% respectively, over the same period, to reach respective values of $77.17 billion and $33.52 billion in 2009. Clothing, footwear, sportswear and accessories retailers sales proved the most lucrative for the South African footwear market in 2009, with total revenues of $1.39 billion, equivalent to 73.2% of the market's overall value. In comparison, sales of Department Stores generated revenues of $234.8 million in 2009, equating to 12.3% of the market's aggregate revenues. The performance of the market is forecast to decelerate, with an anticipated CAGR of 5% for the five-year period 2009-2014, which is expected to drive the market to a value of $2.43 billion by the end of 2014. Comparatively, the European and Asia-Pacific markets will grow with CAGRs of 3% and 4.4% respectively, over the same period, to reach respective values of $89.58 billion and $41.66 billion in 2014.

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MARKET VALUE
MARKET VALUE
The South African footwear market grew by 4% in 2009 to reach a value of $1,903.5 million. The compound annual growth rate of the market in the period 200509 was 5.9%. Table 1: Year 2005 2006 2007 2008 2009(e) CAGR: 200509 Source: Datamonitor South Africa footwear market value: $ million, 200509(e) $ million 1,512.3 1,630.9 1,748.1 1,831.0 1,903.5 ZAR million 12,808.2 13,812.1 14,805.4 15,507.2 16,120.8 million 1,087.6 1,172.9 1,257.2 1,316.8 1,368.9 % Growth 7.8 7.2 4.7 4.0 5.9% DATAMONITOR
Figure 1:
South Africa footwear market value: $ million, 200509(e)
Source: Datamonitor
DATAMONITOR

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MARKET SEGMENTATION I
MARKET SEGMENTATION I
Clothing, Footwear, Sportswear & Accessories Retailers is the largest segment of the footwear market in South Africa, accounting for 73.2% of the market's total value. The Department Stores segment accounts for a further 12.3% of the market. Table 2: Category Clothing, Footwear, Sportswear, Accessories Department Stores Hypermarket, Supermarket, Discounters Discount, Variety Store, General Merchandise Other Total Source: Datamonitor South Africa footwear market segmentation I:% share, by value, 2009(e) % Share 73.2% 12.3% 8.8% 2.0% 3.7% 100% DATAMONITOR
Figure 2:
South Africa footwear market segmentation I:% share, by value, 2009(e)
Source: Datamonitor
DATAMONITOR

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FIVE FORCES ANALYSIS

The footwear market will be analyzed taking footwear retailers as players. The key buyers will be taken as individual consumers, and footwear manufacturers as the key suppliers.
Summary
Figure 3: Forces driving competition in the footwear market in South Africa, 2009
Source: Datamonitor
DATAMONITOR
The footwear retail market is highly fragmented, but large retail groups hold a strong position in the market wielding bargaining power over suppliers. Rivalry is strongest between these large players. The footwear market in South Africa will be analyzed taking end-user consumers as buyers and footwear manufacturers as suppliers. As footwear is a basic necessity, and thus involves high sales volumes, buyer power for individual consumers is reduced considerably. Much of the footwear sold across the South Africa is sourced from manufacturers based in low-cost manufacturing locations, especially SouthEast Asia, and therefore domestic manufacturers lack the ability to compete effectively within the mainstream footwear market without outsourcing to such regions. As fixed costs for retail operations are relatively low, new entrants are common. However, owing to the existence of large established retail groups, that wield significant economies of scale, it may be difficult for such new entrants to increase in size considerably. Although footwear retailing is fairly fragmented, the market is dominated by large retail groups between whom there is a high degree of rivalry.

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Buyer power
Figure 4: Drivers of buyer power in the footwear market in South Africa, 2009
Source: Datamonitor
DATAMONITOR
Buyers with respect to the footwear market are defined as end-user consumers and market players as footwear retailers. The necessity, and therefore high sales volumes, of footwear reduces the buyer power of individual consumers considerably. As a consequence of fashions and the variety of different functional footwear categories, there is a great deal of differentiation within the footwear market. This increases choice for consumers and the availability of suitable products, which in turn strengthens the power of market players over buyers as they can target a wider range of customer. Overall, buyer power with respect to the footwear market is moderate.

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Supplier power
Figure 5: Drivers of supplier power in the footwear market in South Africa, 2009
Source: Datamonitor
DATAMONITOR
Suppliers to the footwear retail market are defined as footwear manufacturers. Much of the footwear sold within South Africa is sourced from manufacturers in low-cost manufacturing locations, especially SouthEast Asia, and therefore many western countries' domestic manufacturers lack the ability to compete effectively within the mainstream footwear market. Many suppliers have gained power within the market through differentiating their offerings. They have achieved this both by producing specialist footwear for specific applications and by producing high-end designer footwear. The high number of manufacturers within low-cost manufacturing regions provides ample potential for switching and this, coupled with the economic advantage held by western retailers and wholesalers, means that supplier power in this context is weakened. With the exception of very popular brand name manufacturers such as Nike, it is difficult for a manufacturer to establish themselves in retail and therefore forward integration is rare. Overall, supplier power with respect to the footwear market is moderate.

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New entrants
Figure 6: Factors influencing the likelihood of new entrants in the footwear market in South Africa, 2009
Source: Datamonitor
DATAMONITOR
Fixed costs for retail operations are relatively low and new entrants are common. However, there exists in this market a number of large established retail groups that wield significant economies of scale through bulk purchasing and pooling certain back office operations. As a consequence of this, it is difficult for such new entrants to increase in size considerably. Given the large number of low cost manufacturers supplying the market, it is relatively easy for new players to establish the required supply chain. With the exception of certain specialist types of footwear, such as sportswear and designer products, brand recognition of footwear retailers is relatively low, further facilitating the entrance of new players. Furthermore, the South African footwear market has shown strong growth in recent years and more growth is forecast. This makes the market attractive to potential new entrants. Overall, the threat of new entrants with respect to the footwear retail market is strong.

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Substitutes
Figure 7: Factors influencing the threat of substitutes in the footwear market in South Africa, 2009
Source: Datamonitor
DATAMONITOR
As footwear is a basic necessity, the threat of substitutes to the market is limited. However, there is a significant degree of substitution between segments of the market. For example, sportswear is often a substitute for other more traditional footwear types. Overall, the threat of substitutes is moderate to weak.

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Rivalry
Figure 8: Drivers of degree of rivalry in the footwear market in South Africa, 2009
Source: Datamonitor
DATAMONITOR
Although footwear retailing is fairly fragmented, the market is dominated by large retail groups, between whom there is a high degree of rivalry. However, fixed costs for retail operations are not prohibitively high and, therefore, smaller companies easily co-exist within the market. Furthermore, this allows relatively easy expansion of output capacity, which enhances rivalry. There is a high degree of diversity between retailers, with dedicated shoe retailers competing with apparel retailers and large supermarket chains. Overall, rivalry between footwear retailers is assessed as moderate.

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LEADING COMPANIES
LEADING COMPANIES
Bata India Ltd.
Table 3: Head office: Telephone: Fax: Website: Financial year-end: Ticker: Stock exchange: Source: company website Bata India Ltd.: key facts Bata House 418/02, Gurgaon Mahrauli Road, Sector 17, Gurgaon 122 002, Haryana, IND 91 124 412 0100 91 124 410 0883 www.bataindia.com December 500043 Bombay DATAMONITOR
Bata India Limited is a manufacturer and marketer of various types of footwear, footwear components and leather. The company also markets products related to footwear, accessories, garments, sports goods and other merchandise. The company is part of the global Bata Shoe Organization based in Toronto, Canada. The company manufactures footwear in five plants located in Batanagar, West Bengal; Faridabad, Haryana; Bangalore, Karnataka; Patna, Bihar; and Hosur, Tamil Nadu. The company secures its leather supply from two tanneries in Mokamehghat, Bihar; and Batanagar, West Bengal. It Operates 1200 retail stores. The company has three wholesale divisions: Urban, branding and bata industrials. In urban wholesale, the division has 16 depots, 150 distributors and more than 20,000 dealers throughout the country. Urban division has wholesaler and dealer. Branding division has 15 distributors, located in metros across the country. The brands consist of Hush puppies, Dr Scholl's, Power and Bubblegummer. Bata industrial division provides footwear to various public and private industries and institutions. The company employs more than 6800 people.

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LEADING COMPANIES
Key Metrics The company recorded revenues of $205 million in the fiscal year ending December 2008, an increase of 15.3% compared to fiscal 2007. Its net income was $12 million in fiscal 2008, compared to a net income of $9 million in the preceding year. More recent financial information was not available for this company at the time of publication.

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LEADING COMPANIES
New Balance Athletic Shoe

Table 4: Head office: Telephone: Fax: Website: Source: company website New Balance Athletic Shoe: key facts Brighton Landing, 20 Guest Street, Boston, Massachusetts, 02135 2088, USA 1 617 783 4000 1 617 787 9355 www.newbalance.com DATAMONITOR
New Balance Athletic Shoe (New Balance) is a manufacturer of sports footwear, athletic apparels and related products. The company's footwear is designed for running, walking, cross training, basketball, tennis and adventure sports. Besides footwear, New Balance offers sports apparel, related accessories, foot care products and fitness equipment. The company markets its products in more than 120 countries. The company has wholly-owned subsidiaries in the UK, France, Germany, Sweden, Hong Kong, Singapore, Australia, New Zealand, Mexico, Canada, Japan, Brazil and South Africa. The company has five manufacturing facilities and employs nearly 2,800 people. New Balance markets its products under the following five major brands: Dunham, PF-Flyers, Aravon, Warrior and Brine. The Dunham brand offers styled men's footwear for work and casual wear. It has a large range of sizes and widths; some of its boots and shoes are available in more than 80 size/width combinations. PF-Flyers offers a range of sneaker-based styles beyond athletic, including oxfords, heels and boots. Aravon designs all sort casual footwear for women such as sandals, pumps, loafers and clogs. Under the Warrior brand, the company provides sports footwear and related performance products tailored for games like lacrosse and hockey. Its offerings include handles, gloves, helmets, protective gears, bags and accessories. The Brine brand is specially designed for outdoor games like lacrosse, soccer, field hockey and volleyball. New Balance also has several licensees, joint ventures and distributors all over the globe. Some of its licensees are Moretz Sports, Eyewear Designs, Fitness Quest, Franco Apparel Group, Packworks, Hickory Brands and Highgear.
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LEADING COMPANIES
Key Metrics New Balance reported worldwide sales of $1.64 billion in 2008. New Balance is a private company so no further financial details are available.

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LEADING COMPANIES
NIKE, Inc.
Table 5: Head office: Telephone: Fax: Website: Financial year-end: Ticker: Stock exchange: Source: company website NIKE, Inc.: key facts Nike, Inc., One Bowerman Drive, Beaverton, Oregon 97005 6453 USA 1 503 671 6453 1 503 671 6300 www.nike.com May NKE New York DATAMONITOR
Nike is primarily engaged in the design, development and worldwide marketing of footwear, apparel, equipment and accessory products. The company sells its products primarily through its retail stores and various distributors and licensees, in over 180 countries across Americas, Europe, the Middle East, Africa, and Asia Pacific. Nike's operations are supported by manufacturing, sourcing and distribution facilities. The company procures raw materials including natural and synthetic rubber, plastic compounds, foam cushioning materials, nylon, leather, canvas and polyurethane films to make Air-Sole cushioning components used in footwear from Nike IHM, Nike (Suzhou) Sports Company, wholly owned subsidiaries of Nike and independent contractors located in China and Taiwan. Nike and its contractors and suppliers purchase raw materials for apparel products in the country where they manufacture apparel products for Nike and its subsidiaries. The key raw materials used in apparel are natural and synthetic fabrics, thread, plastic and metal hardware and specialized performance fabrics designed to repel rain and retain heat. The company operates one footwear factory which accounts for around 6% of the company's total footwear production. In addition to manufacturing, the company procures footwear from contract suppliers located in China, Vietnam, Indonesia and Thailand. Of the total Nike branded footwear the company procured 36% from manufacturers located in China, 33% from Vietnam, 21% from Indonesia and 9% from Thailand. The company has manufacturing agreements with independent factories in Argentina, Brazil, India, Italy and South Africa which manufacture footwear for the company to be sold in those countries.

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LEADING COMPANIES
Nike procures apparel for sale from the US and other international markets from independent contract manufacturers located in 34 countries such as China, Thailand, Indonesia, Malaysia, Vietnam, Turkey, Sri Lanka, Honduras, Mexico, Taiwan, Israel, Cambodia, India and Bangladesh. Its largest single apparel factory accounted for approximately 8% of total 2008 apparel production. Through a futures ordering program the company offers its merchandise to retailers in the US and other international locations. In the US, the company distributes footwear through its distribution centers located in Wilsonville, Oregon and Memphis. Nike distributes apparel and equipment from centers located in Memphis, Tennessee, Tigard, Oregon, and Foothill ranch, California. Nike operates 11 distribution centers in Europe, Asia, Australia, Africa and Canada from which it distributes to its stores in international locations. Nike's operations can be divided into four product lines: footwear, apparel, equipment and other. The company manufactures and sells footwear for specific athletic use such as running, training, basketball and soccer. It also manufactures and sells sports-inspired urban shoes and children's shoes. In addition, the footwear product line comprises shoes for casual and leisure use. The company also sells shoes designed for tennis, golf, baseball, football, bicycling, volleyball, wrestling, cheerleading, aquatic activities, hiking, outdoor activities and other athletic and recreational activities. The company offers these products for men, women and children. Nike offers sports apparel and accessories for athletic activities such as running, training, basketball, soccer, golf, baseball, football and bicycling. Nike sells sports apparel and accessories for most of the activities for which it offers footwear. Nike's apparel product line comprises sports-inspired lifestyle apparel, athletic bags and other accessory items. The company offers apparel and accessories to complement its athletic footwear products. It also offers footwear, apparel and accessories in collections designed in a similar fashion or for a specific purpose. The company also markets apparel with licensed college and professional team and league logos. Nike sells performance equipment under the Nike brand name, including bags, socks, sport balls, eyewear, timepieces, electronic devices, bats, gloves, protective equipment and other sports equipment The company also licenses the production and selling of Nike branded swimwear, cycling apparel, children's clothing, school supplies, eyewear, golf accessories and belts. In addition, Nike sells a wide range of plastic products to other manufacturers through its subsidiary, Nike IHM.

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LEADING COMPANIES
The company offers athletic company owned branded footwear, apparel and equipment through 254 retail stores in the US. Of these 121 are Nike factory stores which carry primarily overstock and closeout merchandise, 14 are Nike stores which also house Nike Women stores, 12 are Nike Towns which are designed to shelf Nike branded products and four Nike employee-only stores. Nike offers its products in other countries though Nike-owned retail stores and through a mix of independent distributors and licensees. The company sells its products to over 27,000 retail accounts outside the US, excluding sales by independent distributors and licensees. Outside the US, the company offers its products through 141 Nike factory stores, 46 Nike stores, three NikeTowns and 12 Nike employee-only stores. The company' other product line primarily includes the external sales by its subsidiaries: Cole Haan Holdings, Converse, Hurley International, Nike Golf, and Umbro. Nike's other businesses comprise subsidiaries through which Nike sells apparel, footwear and accessories of brands other than Nike. Nike's wholly owned subsidiaries include Cole Haan Holdings, Converse, Hurley International and Nike IHM. The company sells a line of dress and casual footwear, apparel and accessories for men, women and children under the Cole Haan and Bargano brand names through its subsidiary, Cole Haan Holdings. Converse, a subsidiary of the company, designs and distributes athletic and casual footwear, apparel and accessories under the Converse, Chuck Taylor, All Star, One Star, John Varvatos, and Jack Purcell brand names. It also offers footwear under the Hurley brand. Hurley International, a subsidiary of the company designs and distributes a line of action sports apparel for surfing, skateboarding, snowboarding and youth lifestyle apparel and accessories under the Hurley brand. The company also provides athletic and casual footwear, apparel and equipment, primarily for the sport of soccer under the Umbro brands. Nike Golf, a subsidiary of the company, designs and markets golf equipment, apparel, balls, footwear, bags and accessories across several geographies. Further, the company operates four Nike employeeonly stores, 102 Cole Haan stores that house factory and employee stores, 35 Converse stores that house factory and employee stores and seven Hurley stores. Outside the US, the company operates 57 Cole Haan stores. In addition to the physical retail store channel, the company also offers its products across various countries through the websites, Nike.com, nikestore.com and www.nikewomen.com.

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LEADING COMPANIES
Key Metrics The company recorded revenues of $19,176 million in the fiscal year ending May 2009, an increase of 2.9% compared to fiscal 2008. Its net income was $1,487 million in fiscal 2009, compared to a net income of $1,883 million in the preceding year.
Table 6: $ million
NIKE, Inc.: key financials ($) 2005 13,739.7 1,211.6 8,793.6 3,149.4 26,000 2006 14,954.9 1,392.0 9,869.6 3,584.4 28,000 2007 16,325.9 1,491.5 10,688.3 3,662.9 30,200 2008 18,627.0 1,883.4 12,442.7 4,617.1 30,200 2009 19,176.1 1,486.7 9,103.0 4,147.0 32,500
Revenues Net income (loss) Total assets Total liabilities Employees Source: company filings
DATAMONITOR
Table 7: Ratio
NIKE, Inc.: key financial ratios 2005 8.8% 12.1% 11.4% 1.3% 35.8% 14.5% $528,450 $46,600 2006 9.3% 8.8% 12.2% 13.8% 36.3% 14.9% $534,104 $49,714 2007 9.1% 9.2% 8.3% 2.2% 34.3% 14.5% $540,593 $49,387 2008 10.1% 14.1% 16.4% 26.1% 37.1% 16.3% $616,788 $62,364 2009 7.8% 2.9% (26.8%) (10.2%) 45.6% 13.8% $590,034 $45,745
Profit margin Revenue growth Asset growth Liabilities growth Debt/asset ratio Return on assets Revenue per employee Profit per employee Source: company filings
DATAMONITOR

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LEADING COMPANIES
Figure 9:
NIKE, Inc.: revenues & profitability
Source: company filings
DATAMONITOR
Figure 10: NIKE, Inc.: assets & liabilities
Source: company filings
DATAMONITOR

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LEADING COMPANIES
Pepkor Limited
Table 8: Head office: Telephone: Fax: Website: Source: company website Pepkor Limited: key facts 36 Stellenberg Road, Parrow Industria 7493, PO Box 6100, South Africa 27 21 933 51 37 27 21 933 50 75 www.pepkor.co.za DATAMONITOR
Pepkor Ltd is a South Africa based investment holding company operating predominantly in the retail segment in Africa, Australia and Poland. The group manages a portfolio of retail chains focused on the value market and selling clothing, footwear and textiles. Its main operating subsidiaries are Pep and Ackermans in South Africa and Best & Less in Australia, all based on a high volume/lower margin business model. The group trades from more than 2200 stores and employs almost 20,000 people. Key Metrics Financial information about the company is unavailable.

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MARKET FORECASTS
MARKET FORECASTS
Market value forecast
In 2014, the South African footwear market is forecast to have a value of $2,429.3 million, an increase of 27.6% since 2009. The compound annual growth rate of the market in the period 200914 is predicted to be 5%. Table 9: Year 2009 2010 2011 2012 2013 2014 CAGR: 200914 Source: Datamonitor South Africa footwear market value forecast: $ million, 200914 $ million 1,903.5 1,994.3 2,088.0 2,184.8 2,279.5 2,429.3 ZAR million 16,120.8 16,890.4 17,683.4 18,503.2 19,305.3 20,574.1 million 1,368.9 1,434.2 1,501.6 1,571.2 1,639.3 1,747.0 % Growth 4.0% 4.8% 4.7% 4.6% 4.3% 6.6% 5.0% DATAMONITOR
Figure 11: South Africa footwear market value forecast: $ million, 200914
Source: Datamonitor
DATAMONITOR

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MACROECONOMIC INDICATORS
Table 10: Year 2005 2006 2007 2008 2009(e) Source: Datamonitor South Africa size of population (million), 200509 Population (million) 47.5 47.9 48.4 48.8 49.1 % Growth 1.0% 0.9% 0.9% 0.9% 0.6% DATAMONITOR
Table 11: Year 2005 2006 2007 2008 2009(e)
South Africa gdp (constant 2000 prices, $ billion), 200509 Constant 2000 Prices, $ billion 160.0 168.3 176.9 182.3 179.1 % Growth 4.9% 5.2% 5.1% 3.1% (1.8%) DATAMONITOR
Source: Datamonitor
Table 12: Year 2005 2006 2007 2008 2009(e)
South Africa gdp (current prices, $ billion), 200509 Current Prices, $ billion 242.8 257.8 283.6 276.7 293.8 % Growth 12.3% 6.2% 10.0% (2.5%) 6.2% DATAMONITOR
Source: Datamonitor

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Table 13: Year 2005 2006 2007 2008 2009(e)
South Africa inflation, 200509 Inflation Rate (%) 3.4% 4.7% 7.1% 11.5% 6.2% DATAMONITOR
Source: Datamonitor
Table 14: Year 2005 2006 2007 2008 2009(e)
South Africa consumer price index (absolute), 200509 Consumer Price Index (2000 = 100) 128.0 134.0 143.5 160.0 169.9 % Growth 3.4% 4.7% 7.1% 11.5% 6.2% DATAMONITOR
Source: Datamonitor
Table 15: Year 2005 2006 2007 2008 2009
South Africa exchange rate, 200509 Exchange rate ($/ZAR) 6.3811 6.7881 7.0693 8.2751 8.4692 Exchange rate (/ZAR) 7.9315 8.5168 9.6731 12.1085 11.7765 DATAMONITOR
Source: Datamonitor

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APPENDIX
APPENDIX
Methodology
Datamonitor Industry Profiles draw on extensive primary and secondary research, all aggregated, analyzed, cross-checked and presented in a consistent and accessible style. Review of in-house databases Created using 250,000+ industry interviews and consumer surveys and supported by analysis from industry experts using highly complex modeling & forecasting tools, Datamonitors in-house databases provide the foundation for all related industry profiles Preparatory research We also maintain extensive in-house databases of news, analyst commentary, company profiles and macroeconomic & demographic information, which enable our researchers to build an accurate market overview Definitions Market definitions are standardized to allow comparison from country to country. The parameters of each definition are carefully reviewed at the start of the research process to ensure they match the requirements of both the market and our clients Extensive secondary research activities ensure we are always fully up-to-date with the latest industry events and trends Datamonitor aggregates and analyzes a number of secondary information sources, including: National/Governmental statistics International data (official international sources) National and International trade associations Broker and analyst reports Company Annual Reports Business information libraries and databases
Modeling & forecasting tools Datamonitor has developed powerful tools that allow quantitative and qualitative data to be combined with related macroeconomic and demographic drivers to create market models and forecasts, which can then be refined according to specific competitive, regulatory and demand-related factors Continuous quality control ensures that our processes and profiles remain focused, accurate and up-to-date

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APPENDIX
Related Datamonitor research

Industry Profile Footwear in Europe Global Footwear Footwear in Asia-Pacific Footwear in Egypt Footwear in Ireland

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APPENDIX
Disclaimer
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Footwear in South Africa

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South Africa - Footwear

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Market value forecast

South Africa - Footwear

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South Africa - Footwear

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Summary Reports Datamonitor consulting

South Africa - Footwear

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South Africa - Footwear

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Figure 7: Figure 8: Figure 9: Figure 10: Figure 11:

South Africa - Footwear

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South Africa - Footwear

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South Africa - Footwear

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South Africa - Footwear

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South Africa footwear market value: $ million, 200509(e)

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South Africa footwear market segmentation I:% share, by value, 2009(e)

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FIVE FORCES ANALYSIS

FIVE FORCES ANALYSIS

South Africa - Footwear

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FIVE FORCES ANALYSIS

South Africa - Footwear

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FIVE FORCES ANALYSIS

South Africa - Footwear

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FIVE FORCES ANALYSIS

South Africa - Footwear

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FIVE FORCES ANALYSIS

South Africa - Footwear

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FIVE FORCES ANALYSIS

South Africa - Footwear

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South Africa - Footwear

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South Africa - Footwear

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New Balance Athletic Shoe

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South Africa - Footwear

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South Africa - Footwear

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