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The position will report to Director of U.S. marketing. The scope of the position includes a full range of marketing responsibilities in the U.S. The position will also interact frequently with global marketing colleagues. Depending on the level of experience and development needs of the candidate, the job responsibilities could include a variety of responsibilities such as advertising development, market research, media planning, new product development, promotions, supply chain, professional marketing, strategy development, annual planning, and P&L/budget management. Experienced Associate Brand Managers will be considered. Brand Managers are also encourage to apply. The candidate should have brand/product marketing experience, preferably in consumer healthcare or packaged goods. MBA is preferred. Candidates with related experience will also be considered. The candidate should posses strong strategic skills, leadership qualities, team orientation, project management skills, analytical skills, organization skills, communications and creativity. The candidate should be able to step into a strong leadership role on a dynamic, complex business.
Must have strong analytical skills Must have strong interpersonal skills and communication skills.
Educational Requirements: BS/BA degree in a business related function MBA (concentration in Marketing preferred)
Success Attributes: Demonstrated leadership and team skills Strategic thinking skills Analytical and problem solving skills Communication skills (written and oral) Creativity Results orientation Multifunctional skill base (financial, operations as well as marketing)
Persuasiveness and tenacity to sell ideas High level of initiative and assertiveness
BA degree required; MBA preferred Minimum of 5 years of marketing experience in positions of increasing responsibility as well as a proven track record of successful program development, implementation and marketing leadership specifically in the area of promotions Proven abilities in translating brand/marketing strategies into appropriate and effective promotional programs and alliances Experience in evaluating prospective properties and partners; experience in negotiating promotional agreements Experience in managing outside agencies and vendors Strong strategic and conceptual abilities coupled with a high bias for action and a proven track record of results Experience in a start-up and/or rapid growth environment, sound judgment, a strong work ethic and the ability to manage and motivate cross functionally is highly desired Strong strategic, entrepreneurial, communication and interpersonal skills as well as expertise in problem solving, prioritizing, tactical execution, planning and analysis
Your dedication will pay off with great pay and benefits including health, life, dental insurance, company-matched 401k, vacation time and educational assistance.
recommendations, developing appropriate research designs, planning and executing market research projects, presentation of findings, and driving the consumer perspective into all aspects of the brand's decision making process. Qualifications:
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Bachelor's degree in Marketing, Economics, Psychology, or Statistics. MBA preferred. 5 year's marketing/market research experience or MBA. Strong project management experience. Solid interpersonal and communications skills.
Responsible for the conception, analysis and conduct of U. S. Marketing Research programs to provide management with accurate, timely and relevant business strategy conclusions and recommendations to support Marketing/Sales and R&D decisions. This information will be used to manage the company's portfolio of products, to evaluate licensing opportunities for related products, and manage the competitive product strategies. Product lines may include a large portfolio of existing products and business segments, which use multiple and varied external secondary databases. The Manager's proactive assessment of marketing research needs is critical to the marketing success of corporate projects. The incumbent directs the activities of and sets priorities for the personnel that he or she manages, incorporating long-term strategic thinking into the process with the goal of maximizing profits to the corporation. Requires an MBA or other advanced degree in fields such as Life Sciences, Economics or Public Health or equivalent experience. Minimum of ten years marketing research experience in international or US at least four of which are in the pharmaceutical industry. A minimum of one year supervisory and/or marketing research training experience, or equivalent background. Requires a high degree of skill and experience in all aspects of secondary research using more than 15 different audits as well as thorough knowledge of questionnaire design (to elicit qualitative and quantitative feedback without introducing bias), and data analysis including technical approaches such as conjoint, perceptual mapping, logit analysis and factor analysis. The incumbent must have the ability to interface with high levels of internal management. In addition, the position requires coordination of projects with diverse groups and an ability to clearly and concisely communicate both verbally and in writing. Requires an MBA or other advanced degree in fields such as Life Sciences, Economics or Public Health or equivalent experience. Degree beyond MBA or equivalent experience preferred. Minimum of ten years marketing research experience in US or international, at least six to eight are in the pharmaceutical industry. A minimum of three years of supervisory and/or marketing research training experience, or equivalent background. Incumbent must have a sound knowledge of company products, PDU products in development, multiple markets, marketing activities and objectives. Incumbent must be able to work with a high degree of independence, plan, organize and implement multiple projects within time and budget constraints. Must be able to read and comprehend scientific and legal documents, publications and reports.
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We assist health-care professionals and their patients with treatment of complex medical conditions, including cancer, hemophilia, immune disorders, kidney disease and trauma. Recognized by Fortune magazine as one of the "100 Best Companies to Work for in America," Baxter International applies its expertise in medical devices, pharmaceuticals and biotechnology to make a meaningful difference in patients' lives. Position Description Responsible for the development and execution of the strategy for the Baxter Patient Care System product portfolio in the US Region. Provide analysis, project management and support in the establishment of the strategic direction for the development and execution of the tactical marketing programs associated with the launch of the product portfolio. Develop and implement market and environmental assessments (market research/competitive intelligence plans) to gain insights for strategic and tactical plan development through greater understanding of current market dynamics. Assist in the evaluation of new projects or product launches by performing market research and assisting with feasibility assessments for life cycle management. Work with the marketing team to develop and execute communication plans for both internal and external customers including: intra/internet based tools, sales collateral, conventions/exhibits, sales force meetings, trade shows to showcase the product portfolio. Provide marketing input to product development and R&D teams. Attend national and regional conventions, trade shows and symposia and
make sales and marketing presentations as needed. Work with the Sales Training, US Sales and Client Services teams to ensure successful implementation of all marketing programs. Strong team oriented, self-initiated individual. Excellent analytical skills and business acumen to prioritize and track the value of marketing initiatives. Working knowledge of competitive assessment and market research skills. Ability to work in a highly matrixed environment. Excellent written and verbal communication skills across functions. Must be able to work with all levels of an organization. Adept at affecting change through others. 3-5 years marketing experience, MBA required. Business development and strategy experience a plus. As a global leader dedicated to building the best team in health care, Baxter offers competitive compensation and full benefits.
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RESPONSIBILITIES: Senior level individual contributor that provides complete, thorough staff work performing research and analysis of the company's markets and customers. Research and make presentations on critical customer, and market trends. Analyze customer needs, perceptions, and behavior through a combination of proprietary and syndicated customer research studies. Develop research questionnaires, analyze and interpret the data, develop presentations and make recommendations on findings. Coordinate major research programs. Perform statistical analysis and modeling of customer research results. Support vendors to conduct research. Contribute to analysis of market environment & future trends; make recommendations based on findings. Publish regular updates on market environment to track company progress. Provide customer data for marketing campaigns & customer analytics. Maintain and provide on-going support for research databases and models. Manage on-going tracking studies providing monthly updates and insightful summaries. Document all research findings. Coordinate with others on the research team. Support client teams providing an integrated view of their segment/market or function. Focus on Wireless Data research needs. REQUIREMENTS: Must have a minimum of four years experience managing quantitative and qualitative market research projects. Proficiency with personal computers including Microsoft Word, PowerPoint and Excel, is required. Must have the ability to apply statistical and other multivariate analyses. Must have strong verbal and written communication skills and the ability to clearly communicate research results/conclusions in written reports. Must think strategically: critically evaluate and clearly synthesizes information. Demonstrate maturity and good judgment. Must have the ability to work independently. Must be able to demonstrate the ability to organize and complete multiple projects in an efficient and timely manner. Must show extreme attention to follow through and work quality. Excellent interpersonal skills, with a ability to effectively interact with a diverse team of people, is required. Must demonstrate the ability to deal with a fast paced environment with changing work priorities. EDUCATION: Bachelor's degree in related discipline or equivalent experience required. Master's degree or other advanced degree in related discipline preferred.
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BACKGROUND & RESPONSIBILITIES Help develop and implement an acquisition strategy targeting mid-sized companies for Corporate Card and Corporate Purchasing Card. This group is currently responsible for generating 50% of prospects for the fastest growing segment of Corporate Card. Candidate will help develop a strategy for acquiring new customers and generating leads. Candidate will also be responsible for managing vendor relationships and vendor selection. REQUIREMENTS Candidate needs to be result-driven and be able to comfortably handle numerous work streams simultaneously. Must have proven track record of driving results, strong strategic and analytical skills and ability to communicate complex ideas both clearly and concisely. Candidate must also demonstrate ability to collaborate with and influence others.
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