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Ankur Srivastav PGPMM, B.Com +91 76663 12492 ankurs2809@gmail.

com SYNOPSIS -------------------------------------------------------------------------------------------------------------------------------------------------------------------------------With a post graduate diploma in Marketing Management, I consider myself an individual who can manage projects and operations easily and can meet the delivery timelines of the same. I am good at team building & management skills. WORK EXPERIENCE QED Research, Navi Mumbai, Research Executive 16 Months (Feb 10 to current) o Meeting and liaising with clients to discuss and identify their research requirements. Working with Senior Colleagues on the research proposal based on clients brief. Communicating with field agency and monitoring day to day field activity of projects. Working with colleagues on questionnaire design and other research tools based on the need of the project. Analysis of the data. Working on the presentation and report with senior colleagues.

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CORPORATE EXPOSURE SUMMER INTERNSHIP PROJECT: Elder Health Care, Mumbai 2 Months (April, 07 to June, 06)

o Objective: To evaluate the impact of Display in deodorant category for the


o brand named FUEL in the stores. Approach: o Assisting the Sales Person in implementing the display of FUEL o Monitor the display on regular basis o Evaluate the display by comparing the sale with non display store Outcome: Being an impulse category, display plays an important role in sales.

SALES IN PRACTICE Gits Food, Pune 6 Months (July, 09 to December, 09)

o Making the demand funnel for selling food products in ready to mix category o Achieved more than 100% of the target on the first two months of the project.
0THER EXPOSURE

o Conducted a Market research on investment pattern in equity market for


Darashaw. Genesis Institute of Business Management Batch of 2008-10

o Carried out a Market Research Study to understand the changes in Work Culture
o and Ethics with QED Research. Conducted a Market research to understand the fund management practices followed by Organizations that did not take any external help such as insurance company.

Genesis Institute of Business Management Batch of 2008-10

EDUCATIONAL QUALIFICATION Post Graduate Program in Marketing Management (Sales & Brand Management) Genesis Institute of Business Management, Pune Period: 2008-10 Aggregate Score: 71% Bachelors of Commerce Veer Bhadur Singh Purvanchal University Period: 2004-07 Aggregate Score: 58% KEY ACHIEVEMENTS o Received appreciations from client on two projects. As a core member of Cinema Paradiso (cinema Club of GIBM) arranged a flim festival. Member of Act One (Theatre Club of GIBM). Acted in play title Refund and appreciated by all. Won intra college TT championship and was also part of Winning Volley ball team and Cricket Team.

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AREAS OF PROFICIENCY o o Strong number-crunching and analytical skills Ability to work well with colleagues and contribute towards the fulfillment of team objectives Ability to relate the things and look at the things from a wide perspective

PERSONAL DETAILS : 28th September, 1986 : English, Hindi : Flat No. 103, B Wing, Vijaya Apartment, In-front of Chandra Drashan, Sector 14, CBD Belapur, Navi Mumbai 400614 Permanent Address : C/o Dr. Rakesh K. Srivastav, Maiher Devi Road, Shastri Nagar Jaunpur Interest / Hobbies : Cricket, Movie, and Books Date of Birth Languages Local Address REFERENCES On request

Genesis Institute of Business Management Batch of 2008-10

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