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Maruti Udyog Limited (MUL) was established by Indian Government in Feb 1981 through an Act of Parliament, to meet the

growing demand of a personal mode of transport caused by the lack of an efficient public transport system. In the year 1982 Suzuki Motor Company of JAPAN was chosen from seven worldwide giants of automobile industry for a collabaration which included Toyota, Nissan and Honda. Suzuki Motor Company was chosen due to their undisputed leadership in small cars worldwide A licence and a Joint Venture agreement was signed between Government of India and Suzuki Motor Company (now Suzuki Motor Corporation of Japan) in Oct 1982During this era, scooters or two-wheelers had a long waiting as industrial production was low in numbers. There were only two car models in the name of Indian car industry, Hindustan Ambassador and Fiat Padmini. Later, Maruti Suzuki made a successful move with its ever running Maruti 800 in 1983. With the launch of Maruti 800, Indian manufacturing and car industry saw a new dawn.. Maruti Suzuki is one of India's leading automobile manufacturers and the market leader in the car segment, both in terms of volume of vehicles sold and revenue earned. It is the largest automobile manufacturer in South Asia .The company's headquarters are located in Delhi. Its manufacturing facilities are located at two facilities Gurgaon and Manesar south of Delhi.Maruti Suzuki is also listed on BSE and NSE. P2 VISION: Visions of any company are those values on which company works. As the MUL is started by Governmental initiatives it tends to be more consumer oriented and hence cost effective, but on the other hand Suzukis participation ensures not only need of the profit, but of the need of maximum profit. The Leader in the Indian Automobile Industry, Creating Customer Delight and Shareholder's Wealth; eventually become a pride of India MISSION: Mission is the statement of an organizations purpose, what it want to accomplish in the larger environment and its goals which are specific, realistic and motivating. Missions are described over visions and visions demand certain objectives. The main objectives/Missions of MUL are: - Modernization of the Indian Automobile Industry. - Developing cars faster and selling them for less. - Production of fuel-efficient vehicles to conserve scarce resources. - Production of large number of motor vehicles which was necessary for economic growth. - Market Penetration, Market Development Similarly Product Development and Diversification. - Partner relationship management, Value chain, Value delivery network .

P3 Manufactured Locally 1. 800 (Launched 1983) 2. Omni (Launched 1984) 3. Gypsy (Launched 1985) 4. WagonR Launched 2001) 5. Alto (Launched 2000) 6. Swift (Launched 2005) 7. Estilo (Launched 2006) 8. SX4 (Launched 2007) 9. Swift DZire (Launched 2008) 10. A-star (Launched 2008) 11. Ritz (Launched 2009) 12. Eeco Launched 2010) Imported Suzuki Grand Vitara 1. Suzuki Grand Vitara (Launched 2007) Discontinued Car Models 1. 2. 3. 4. 5. 6. 1000 (1990-1994) Zen (1993-2006) Esteem (1994-2008) Baleno (1999-2007) Versa (2001-2010) Grand Vitara XL7 (2003-2007)

FACTS OF MARUTI UDYOG LIMITED Quick Facts

Year of Establishment February- 1981 Vision-"The Leader in The Indian Automobile Industry, Creating Customer Delight and Shareholder's Wealth; A pride of India." Industry Automotive - Four Wheelers

Listings & its codes BSE - Code: 532500 NSE - Code: MARUTI Bloomberg: MUL@IN Reuters: MRTI.BO Joint Venture With Suzuki Motor Company, now Suzuki Motor Corporation, of Japan in October 1982. Registered & Corporate Office -11th Floor, Jeevan Prakash 25, Kasturba Gandhi Marg New Delhi - 110001, India Tel.: +(91)-(11)-23316831 (10 lines) Fax: +(91)-(11)-23318754, 23713575 Telex: 031-65029 MUL IN Works- Palam Gurgaon Road Gurgaon -122015 Haryana, India Tel.: +(91)-(124)-2340341-5, 2341341-5 Website - http://www.marutiudyog.com/ P4

SEGMENT

Maruti Competition A1 (Mini - Hatchback)- M800 A2 (Compact -Hatchback) - Zen, Wagon R, Alto, Swift, Ritz, A Star, Estilo A3 (Mid Size) - Esteem, Baleno, Swift Dzire, SX4 C (Van Type) - Omni, Versa MUV (Utility Vehicles)- Gypsy, Grand Vitara, Eeco

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