highlights

agrI trends p7

VOL. 4 NO. 17
JuNe 27-JuLy 3, 2011

THIS ISSUE: /P15 20 PAGES e-mail: editorial@edgedavao.net marketing@edgedavao.net

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Raising for profit

Indulge p18

The Business PAPER

National awards
games p19

Golfer of the week

figures of the week

stoCk MArket PerforMANCe

PhIlIPPIne Stock Index

As of June 24, 2011

As of May 20, 2010

US dollAR = PhIlIPPIne PeSo

As of June 24, 2011

As of May 20, 2010

Tel. Nos.: 299-0199, 297-7233, 303-0555, 297-8090, 0917-7000911, 0922-8831358

Important: The information contained herein is based on sources which we believe are reliable but is not guaranteed by edgedavao and A & A SecuritieS, inc. This report is provided for information purposes only and should not be construed as an offer or solicitation of an offer to buy or sell the security mentioned herein.

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A & A Securities, Inc.

systemic changes needed to save our coral reefs

eaningful change occurs, and has lasting effect, when it ensues from the ground up. When there is a groundswell of support from the very grassroots of society, effective change takes place. The problems facing the waters of Davao gulf need this kind of change to take place soon. The major industry of the island garden City of Samal is tourism, what with all the white-sand beaches, diverse dive spots, even hiking trails and caves. The citys coastlines are now dotted with beach resorts, from the high-end ones to the for-backpackers type of weekend getaway. More properties are expected to be put up in the coming years. Supply < Demand in contrast, sizable communities of fisherfolk make their living on Samal. The more enterprising ones sell their daily catch to Samal and Davao merchants, but i believe the majority of them are subsistence fishermen. Samal fishermen and their families rely on the seas bounty to survive. The sea, however, is no longer a limitless supply of sustenance, owing to high population growth and the alarming rate of destruction of coral reefs in many parts of the country. How does one go about telling the gulfs fishermen to conserve marine resources when theyre practically hungry? and yet, they are very much part of the difficulties in realizing sustainable marine conservation. lets take, for example, the case of the crown-of-thorns starfish infestation in Samal some years back. The unrestrained propagation of this destructive starfish (a group of which can consume an entire coral colony in just hours) was attributed to the overfishing of its natural predator, the Triton snail. Tritons are a delicacy, and fishermen who hawk such a prized catch to beach-goers will certainly earn enough to get by and then some. Today, Triton sightings are rare in Samal. Destructive Practices Most conceivably due to their lack of knowledge regarding marine life, fishermen are wont to dispose of their old fishing nets into the sea. These are called ghost nets and they tend to blanket entire coral colonies. aside from being a gruesome eyesore in the otherwise remarkable seascape, ghost nets seriously harm coral. and, it can cause dolphins, sea turtles and

VOL. 4 NO. 17 JuNe 27-JuLy 3, 2011

On the cover

THE BUSINESS PAPER EDGEDAVAO

It fIgures
REVENUE target which ABC Development Corporation, operator of TV5 broadcast network, expects to achieve for the year, according to TV5 president Ray Espinosa. I just got the sales report and it looks very promising, Espinosa said adding that high TV ratings and increasing ad revenues are the factors behind the networks strong performance.

P3 billion

by Blogie robillo

sharks to get ensnared and thus cause them to drown. another potentially destructive practice among fisherfolk is the use of makeshift baskets that have one-way openings, used for catching fish and crab. locally called bobo, these underwater traps are heaved onto the sea floor and then retrieved later on. While this isnt exactly an undesirable means of fishing, fishermen indiscriminately throw these cages into the sea without regard for potential damage to coral underneath. When being anchored is a bad thing Diving recently at the Coral gardens dive site, located off the coast of Talikud island, i was saddened by the sight of scarred coral heads in this underwater haven. i also saw an overturned brain coral, uprooted clean to the core nothing else could have caused this atrocity but a boats anchor. Most banca operators throw anchor when they go to dive sites or beaches. its a destructive practice that some conscientious Dabawenyos try to remedy by installing buoys around Talikud island. Sadly, most of the buoys have long been stolen, presumably by locals. a hundred meters or so into deeper sea from the Coral gardens, there remains one buoy thats meant for banca to latch on to. They dont use it, however, because its too far, according to a boatman i talked to one day. That same day, i witnessed an atrocity i couldnt stomach when i went diving with a group of three Koreans. On our first dive, i saw them poking at different kinds of coral with a stick. Why they were doing that escapes me. i let them be, as i was trying to take in the awe-inspiring underwater sights. But on our second dive, at the Dapia Wall (also near Talikud island), what one of the Korean divers did drove me to action. i noticed two of them had brought down food containers, and i caught one of them trying to catch tropical fish. again, why? What fish they catch would, in all probability, only die sometime after surfacing. Theres more. a current was coursing through the reef, so this Korean diver anchored himself by stepping on a table coral. and his other fin, he jammed into a crevice formed by the wall and a sea fan. fearing for the delicate coral (growth rate: less than 5cm per year), i approached

Coral reefs are precious resources [Photo by Steve de neef]

him and wagged my finger in front of his mask, and when he backed off i pointed to the coral hed almost ruined. He wasnt all too happy with me. Truth be told, id be happier if he and his companions never returned to Davao. Their behavior was utterly disrespectful of nature and of our countrys resources. i told the dive master about the incident, but only to let him know, not to urge him to act. not yet. i have this sinking feeling that dive operators in Davao City might hesitate to enforce environmental protection measures for fear of losing business. Very short-term thinking, i know. This observation is based on the fact that no dive shop in the city displays any information regarding

ship of the Gokongweis in Cebu Air Inc., owner and operator of Cebu Pacific. Cebu Air has 611.236 million outstanding shares as of April 30. Of these, the Gokongweis own 400.817 million shares. GROWTH rate in net income of Insular Life Insurance Co. The company reported that it posted double-digit growth rates in all of its financial indicators last year, including an all-time high net income. The company posted an all-time high consolidated net income of P2.6 billion.

65.57 percent PERCENTAGE of owner-

23 percent

Ghost net found near Liguid Island [Photo by Steve de neef]

Infographic: Plunder of Philippine Coral Reefs

marine conservation in their premises. Sanitary napkins and diapers earlier, edge Davao also ran a story about discarded sanitary napkins and diapers litter the ocean bed and coastal areas of Davao gulf and are causing the widespread bleaching of coral vital to the life of marine life. This is particularly true in areas near the island garden City of Samal, according to Dr. fred Medina, head of the Davao coral divers group. Medinas group participates in the scubasureros

coastal cleanup drive regularly conducted by thousands of residents and government employees in the waters and communities around the Davao gulf. Medina, a physician, said divers and other organizers of the cleanup have never been able to trace the source of the bags of napkins and diapers. ang mga diapers and sanitary napkins nakita namin ay sako-sako, he said, adding i will not say na women ang nagtatapon nito. Kasi organized na pagtatapon eh, binalot sa sako, kasi up to the neck of the sack.

We dont know kung galing ito sa isang resort, galing sa isang barko, o galing ano... you know, but its there. We found them. Tingnan muna naming sa loob, baka sasabog ang laman. ang baho naman talaga nito. Hindi mo maamoy pero makita mo yung lumalabas. So we dont know where its coming from. But, oh yah, we dont know kung tinapon ito sa barko, maliit na boat, sa isang resort, o sa isang bahay. So, but meron kaming nakita na maraming diapers nakakalat anywhere. Sometimes more often than not, ang iba, doon naming nakikita sa magaganda nating mga corals. nakabara ng ganun. So, we have to get that out. Sometimes, naka entangle na. in the process, if you are not too careful, sometimes ang coral napupunit. Media practitioners, who heard Dr. Medina in a media forum, speculated that the garbage must have come from either hospitals or inter-island passenger ships. Next Steps When we now have less than 5% of Philippine coral reefs intact, a concerted effort to conserve what we have left must be initiated and sustained. fisherfolk need to be educated and made aware of their responsibility to the sea; dive masters and guides need to be deputized somehow; tourists diving the waters of the gulf need to be clearly and firmly informed of conservation policies; the local governments serving in the gulf need to learn from other areas where marine conservation programs are succeeding, and implement a holistic approach for the protection of Davao gulf. it must be a community endeavor, with everyone doing his part, not because he was told to do so but because he appreciates exactly why it must be done.

the Board of Trustees of the Home Development Mutual Fund or Pag-IBIG Fund, the countrys provident fund for Filipino workers. The dividends are for year 2010 benefiting Pag-IBIGs nine million members worldwide. The amount comprises 71 percent of the net income of the Pag-IBIG Fund in 2010, according to Vice President Jejomar C. Binay, concurrent chairman of the Housing and Urban Development Coordinating Council (HUDC) and the Pag-IBIG Fund. PERCENTAGE of Japanese voters who want to see a gradual phase-out of nuclear power, a newspaper poll showed on Tuesday, the latest sign of concerns about atomic safety as the country struggles with the worlds worst nuclear crisis in 25 years. THE amount that VF Corp., the worlds largest apparel maker, is willing to pay in buying hiking-boot company Timberland Co. VF will pay about 12 times Timberlands earnings before interest, taxes, depreciation an amortization, according to data compiled by Bloomberg.

P7.882 billionby DIVIDENTS declared

75 percent

$1.8 billion

Harbour Industrial Development Corp. on a steel barsmaking plant in Panabo City, according to the Mindanao Development Authority (MinDa). (Figures in this section have been culled from past issues of Edge Davao and other local and national publications. -The Editors)

P1.947 billionthe MONEY invested by

EDGEDAVAO THE BUSINESS PAPER

JuNe 27-JuLy 3, 2011 VOL. 4 NO. 17

Keeping healthy together

C
by kenshin Yuri
OuPle Christopher and Rosanna Tiu personifies the adage -- a couple that is healthy is happy together. for 15 years of their marriage they never faced problems they couldnt handle. That is, until illness came into their lives. like other couples, good health matters to the Tius to sustain their marriage and family. it is common knowledge that illness affects marriage and family. apart from both have to deal with the emotional baggage, caregiving to the other half who is sick all of the time is a huge responsibility and can be a huge burden. also having a parent who has a serious illness also greatly affects the children since they usually have higher levels of emotional distress, somatic concerns, behavioral problems and lower self-esteem when compared with children who have physically healthy parents. Susans misery started in april 2009 when she started to feel pain in her sides. She took antibiotics every time the pain occurred. The medicine stopped the pain for awhile, but it eventually kept recurring. Suspecting that the symptoms pointed to urinary tract infection (uTi), she went to a doctor for checkup. She underwent a laboratory test which showed no definitive result. So, she was advised to undergo an ultrasound procedure. That was when an ovarian cyst was discovered, measuring four centimeters. The cyst caused Rosanna to easily feel fatigue, loss of energy and strength and insomnia. She and her husband feared the worst; that the cyst would lead to cancer. in fact, the doctor told her that if it would grow two centimeters more, she would have to undergo operation. She was also con-

the tiu couple chris and Susan.

fused because the doctor did not prescribe any medicine for the cyst, although she was allowed to go herbal. it was during those times, when Susan and Chris had lost all hope that the cyst would ever be cured, that they came across a television commercial on the wonders of MX3 capsules as the most successful food supplement ever. That gave them a ray of hope that maybe, just maybe, here was the answer to their prayer. She then bought one (1) box of Mx3 Capsules and tried taking 2 Mx3 Capsules a day for fifteen (15) consecutive days. after 15 days of taking the capsule, she went back to her doctor for another ultrasound ses-

sion. This time her doctor was pleasantly surprised when the test showed that her cyst was completely gone. i sleep well now, Susan said. Meanwhile, her husband began taking MX3 capsule upon Susans prodding. Chris had been suffering from hemmorhoids (almoranas) for 15 years, an ailment which dated back when he was still a bachelor. He said he had acquired it genetically, and that it had worsened because he did nothing about it. There were traces of blood every time i discharged, he explained. Such illness did not only bring him discomfort but made his life miserable as well as it caused him much stress, insecurity, loss of energy and sleepless nights. He tried finding solution and remedy to said problem but to no avail. Consequently, he was already resigned to his fate that he would carry that sickness for life. His luck came about through his wifes quest for cure of her illness.

after taking MX3 capsules for 15 days, his discharge had no more traces of blood. not only that his Hemorrhoid disappeared, regained his strength and vigor and could now sleep soundly. Chris said he only followed his wifes advice to take the capsules, unaware at the time that MX3 would cure his hemorrhoid without side effects. Today he feels much, much better, thanks to the capsules that he takes daily. The Tiu couple regularly takes MX3 capsules for maintenance, especially since both are busy managing their business. Based on their experience with the product, some of their regular customers are now into the MX3 capsule habit themselves, with wonderful results to their health. We are not being paid for this testimony. My proof that MX3 healed me is my latest ultrasound result, Susan said.

the economy
VOL. 4 NO. 17 JuNe 27-JuLy 3, 2011
as of august 2010

THE BUSINESS PAPER EDGEDAVAO

Cebu Pacific Daily Zest Air Daily Cebu Pacific Daily Philippine Airlines Daily Philippine Airlines Daily Cebu Pacific Daily Cebu Pacific Daily Cebu Pacific Daily Cebu Pacific Mon/Tue/Thu/Fri/Sun Philippine Airlines Daily Cebu Pacific Daily Silk Air Wed/Sun Cebu Pacific Thu Cebu Pacific Tue/Wed//Sat

5J961 / 5J962 Z2390 / Z2390 5J593 / 5J348 PR809 / PR810 PR819 / PR820 5J394 / 5J393 5J599 / 5J594 5J347 / 5J596 5J963 / 5J964 PR811 / PR812 5J595 / 5J966 MI588 / MI588 5J965 / 5J968 5J965 / 5J968

5:45 5:45 6:00 6:10 7:50 7:50 8:00 9:10 9:40 11:30 12:00 12:55 12:55 13:35

stAt wAtCh
iNDiCAtior
1. GNP Growth Rate (At Constant 1985 Prices) 2. GDP Growth Rate (At Constant 1985 Prices) 3. Exports 1/ 4. Imports 1/ 5. Trade Balance 6. Balance of Payments 2/ 7. Broad Money Liabilities 8. Interest Rate 4/ 9. National Government Revenues 10. National government outstanding debt 11. Peso per US $ 5/ 12. Stocks Composite Index 6/ 13. Consumer Price Index 2000=100 14. Headline Inflation Rate 2000=100 15. Core Inflation Rate 2000=100 16. Visitor Arrivals 17. Underemployment Rate /7 18. Unemployment Rate /7

lAtest
3.6 % 1st Qtr 2011 4.9% 1st Qtr 2011 USD 3,864 million Feb 2011 USD 4,688 million Feb 2011 USD -823 million Feb 2011 USD 1,606 million Feb 2011 P4,214,627 million Feb 2011 4.23% Feb 2011 P107,152 million Mar 2011 P 4,741 billion Mar 2010 P 43.50 Mar 2011 4,055.1 Mar 2011 173.5 Apr 2011 4.5 Apr 2011 3.8 Apr 2011 247,191 September 2010 19.4% Jan 2011 7.4 % Jan 2011

He Department of agriculture (Da) has earmarked multimillion funds for various livelihoods in Mindanao. The Das Mindanao Rural Development Program (Da-MRDP) has already disbursed a total of P234.96 million for its livelihood arm qhile, another 260.56 million was issued with Certificate of availability of funds (Caf) and are ready for download to beneficiaries making the overall portfolio of CfaD to P495.51 million. Program director lealyn a. Ramos, in her report to Da Secretary Proceso J. alcala, said the Community fund for agricultural Development (CfaD) component spent the amount mostly in food security interventions, community managed livelihoods and small support infrastructure. The various livelihoods have benefitted 49,537 individuals. With the aim to increase agricultural production and increase incomes of small farmers, CfaD component is a municipal-based funding facility though which MRDP provides financing for the diverse needs and priorities expressed by poor communities. The bottom-up approach under the Program where the peoples organization themselves identify and mange the project has promoted participation and transparency in governance and prompted for the empowerment of many rural folks, Ramos said. To date, there are already 1,988 agribased livelihoods funded. 671 were completed, 365 are still on-going and the rest are ready for implementation.

MrDP earmarks P495-M for agri-based livelihood

Manila-Davao-Manila Manila-Davao-Manila Cebu-Davao-Iloilo Manila-Davao-Manila Manila-Davao-Manila Zamboanga-Davao-Zamboanga Cebu-Davao-Cebu Iloilo-Davao-Cebu Manila-Davao-Manila Manila-Davao-Manila Cebu-Davao-Manila Singapore-Davao-Cebu Manila-Davao-Manila Manila-Davao-Manila

6:15 6:25 6:30 7:00 8:50 8:10 8:30 9:40 10:10 12:20 12:30 13:35 13:25 14:05

Silk Air Mon/Sat Cebu Pacific Mon/Tue/Wed/Fri Philippine Airlines August Zest Air Daily Cebu Pacific Daily Philippines Airlines Daily Cebu Pacific Mon/Tue/Thu/Sat Cebu Pacific Daily Cebu Pacific Tue/Sat/Sun Cebu Pacific Daily Airphil express Daily Philippine Airlines Daily except Sunday Philippine Airlines Sunday

MI566 / MI566 5J507 / 5J598 15:55 Z2524 / Z2525 5J967 / 5J600 PR813 / PR814 5J215 / 5J216 5971 / 5J970 5J973 / 5J974 5J969 / 5J972 2P987 / 2P988 PR821 / PR822 PR821 / PR822

14:35 15:00 Mani2Mani 16:05 16:35 16:55 18:00 18:40 20:00 20:30 20:30 21:20 22:20

Cebu-Davao-Singapore Cebu-Davao-Cebu 16:50 Cebu-Davao-Cebu Manila-Davao-Cebu Manila-Davao-Manila Cagayan de Oro-Davao-Cagayan de Oro Manila-Davao-Manila Manila-Davao-Manila Manila-Davao-Manila Manila-Davao-Manila Manila-Davao-Manila Manila-Davao-Manila

15:20 15:30 16:45 17:05 17:45 18:20 19:10 20:30 21:00 21:00 21:50 22:50

eASy RIde. Going to his farm, a farmer-beneficiary of Libungan, North Cotabato rides on his carabao he acquired from the livestock dispersal project under the livelihood component of DAMRDP and the local government unit of Libungan. Despite the advancement of farming practice, Carabao remains to be a reliable partner of many farmers in Mindanao. [SheRwIn b. MAnUAl]

The autonomous Region in Muslim Mindanao (aRMM) leads in the implementation with P118 million under its portfolio. aRMM completed 89 subprojects, 66 are on-going and 146 are ready for implementation. Caraga region follows closely having accessed P113.33 million for its covered towns. The region has a total of 471 subprojects where 108 completed, 79 are ongoing and the rest are ready for implementation. Region 12 has a portfolio of P81.325 million with a total 405 subprojects; Region 11 has P75.5 million for its 287 proj-

ects; region 10 has accessed P63.10 for its 311 subprojects. and region 9 P44.25 million for 213 projects. aside from the number of completed subprojects, we are also glad that we are attaining our goal to benefit 30 percent of women and indigenous peoples, Ramos added. in its mid-term assessment, CfaD has benefited a total of 4,498 iPs or 28 percent of the total beneficiaries. While women count reaches 7,474 or 47 percent of the total beneficiaries. [SherWiN B. MaNual/
Da-MrDP].

MoNthlY AVerAge eXChANge rAte (January 2009 - January 2011)

Month Average December November October September August July June May April March February January

2011

43.24 43.52 43.70 44.17

2010 45.11 43.95 43.49 43.44 44.31 45.18 46.32 46.30 45.60 44.63 45.74 46.31 46.03

2009 47.637 46.421

47.032
46.851 48.139

He recent diplomatic squabble between the Philippines and China over ownership of the Spratly group of islands in the South China Sea (West Philippine Sea) has so far not affected the growth of the Philippines Chinese tourism market. Mary ann Montemayor, chairperson of the Davao Regional Tourism Council, said that despite the Spratlys incident the number of Chinese tourists entering the country is till growing at an unprecedented rate. Department of Tourism figures show that tourism arrivals from China grew 18.54% from the period January to april 2011. in the Davao region it ranks number three in the east asian market next to Japan and South Korea. Tourism is non-political, Montemayor said, adding that tourists wont be swayed by political issues like territorial disputes. Montemayor was with members of the team composed of the Davao Regional Tourism Council, Department of Tourism and other private partners in Beijing during the launch of the Davao Cultural festival: from Highlands to island held last June 11. The festival in the Chinese capital signified the push to promote Davao as an alternative ecotourism, extreme adventure

Chinese tourism market unaffected by Spratly

and culinary destination among the growing Chinese market, particularly to tourists from Beijing. Montemayor during her report at Club 888s media forum at The Marco Polo Davao, said the festival was a huge success. One particular aspect was the culinary festival held at the Marco Polo Parkside Hotel in Beijing where a crack team of filipino chefs lef by gene gonzales whipped out filipino, particularly Dabawenyo, dishes. The cuisine merited media attention as CCTV, the Chinese national television network, devoted an eight-minute feature on the culinary event. Montemayor said that Davao will be the focus of the upcoming Beijing subway billboard campaign where photos featuring famous tourism attractions will be posted in Beijing subways. furthermore, Davao is already considered as a honeymoon and wedding destination for romantic Chinese travelers. Meanwhile, Beijing gets a taste of Davao culture after the private sector, with the support of the Philippine Department of Tourism brings Davao culture to Beijing, China for a showcase of Davao s cuisine. Dubbed as Davao Cultural festival in Beijing started last June 11 and will last until end of the month. This is a venue for Davao to feature its cuisine, culture and crafts before members of the Beijing Media and the travel and trade networks. another aim of the festival is to foster public-private partnership amongst tourism key players in the region in the aim of promoting Davao to the international market. led by gonzales, the rest of the Center for asian Culinary Studies team shared the taste of Davao cuisine along with the known local products like Durian and Pomelo, and the Malagos cheese from Davao s Malagos farm. Some of the dishes to be prepared by the team are Kaldereta de Kabrito, a colonial style braised goat stew with olives; adobo Manuc ating Dilo, braised chicken in spiced vinegar and turmeric. The Davao Cultural festival in Beijing is considered a good venue to inform foreignerns on what Davao Region has to offer from its exotic islands to the challenging highlands. Based from the monthly report of 55 licensed accommodations, China is at the top five foreign markets that visit the city. a total of 13 percent increase was noted from 2010 to 2011.[Pia 11]

48.161
48.146 47.905 47.524 48.217

48.458 47.585 47.207

EDGEDAVAO THE BUSINESS PAPER

Tony Geniston

entrepreneurs

JuNe 27-JuLy 3, 2011 VOL. 4 NO. 17

his odorless VCo, a world market hit

by lorie Ann A. Cascaro
million, geniston realized that it was not sufficient to produce odorless VCO. unfazed, this chemical engineer managed to assemble a centrifuge that did away with the unpleasant odor. He recalled how he went to scrap yards to look for parts for the machine which he personally assembled. Soon enough, his company was producing 500 kilos of VCO a day, a far cry from the original 30 kilos daily production of VCO when they started the business in 2005. Today, ag Pacific employs 50 people and produces VCO valued at P9 million annually. Quality control of their products is assured by harvesting their own coconuts at the right maturity stage of the nuts, which he said is a tough job in itself. The good quality of their VCO helps the company survive despite despite their limited number of buyers. Perseverance is the key, he said of their success, adding that his company had almost gone bankcrupt during its birthing stage when it almost folded up. But we continued to strive because we believed we had a very healthy product that would benefit filipinos before foreigners, he said. The company, mindful of the health benefits from VCO, wants to help this segment of the coconut industry because the price of VCO cannot arbitrarily be controlled unlike what uscrupulous traders do to 2009, ag Pacific participated in the international food exhibition 2011 at the SMX Convention Center in Pasay City. That helped propel ag Pacific and its product into the world market where its VCO product has been in high demand in the uS, australia, Taiwan, The Dominican Republic and Hong Kong.

nOWn to fight pathogens that protect the body from diseases, virgin coconut oil (VCO) is made out of fresh coconut meat whose rancid odor assails the nose of those who pass by a coconut oil factory. However, antonino Tony geniston, general manager of ag Pacific neutriceutical Corporation in Butai, Padada, Davao del Sur, discovered the right technology to produce fine VCO without the obnoxious smell. long before genistons discovery which made his product a hit abroad, he had heard over the radio about the health benefits of VCO from host Solita Monsod, a professor from the university of the Philippines Diliman, and popular media personality. geniston, a 50-year old chemical engineer, took Monsods words to heart and conducted his own research on VCO. He found out that VCO has been in high demand in the united States. in 2005, geniston and his business partners embarked on the manufacture of VCO even as they sought a way to eliminate the natural odor of dried coconut meat. in time they stumbled upon the reason for the unwanted smell: the presnece of impurities and moisture in the oil. usually, when a product has a strong smell, it means that there was something wrong in the process, said geniston. However, starting the business on a capital of P2

copra. Bouyed by the quality and popularity of their product, ag Pacific then, took up another challenge by venturing into the international market, mindful of the big demand of VCO in the uS. The Department of Trade and industry (DTi)

has stepped in to support micro-business enterprises by bringing them to regional and national trade exhibits. Recognized as one of the outstanding OTOP MSMe (one-town-oneproduct micro, small and medium enterprises) in the Davao region in 2008 and

VOL. 4 NO. 17 JuNe 27-JuLy 3, 2011

PrOPerty forum
Camella Davao marketing staff Stephanie Palanca and administrative head Sheila lara who both made sure everyone was feted with the best service and enjoyed his/her reward to the fullest. This luxury resort day tour is an example of the many perks given to loyal and top performing brokers of Camella. last year, Camella Davao sent its top business director, Teresita gonzaga, to join over 70 others on an all-expense paid, luxury asian cruise complete with pocket money and ViP treatment courtesy of Vista land & lifescapes. Camella also sent its outstanding business directors last year to a three-day stay in Manila touring the different high-end developments of Vista land as well as for some rest and recreation. in this years 2nd quarter incentive program, Camella will give away substantial prizes and giveaways

THE BUSINESS PAPER EDGEDAVAO

for hitting their targets last month, 12 business directors, sales managers, and agents exclusively selling Camella projects were rewarded with Tara! Pearl farm Tayo, an all-expense-paid day tour at the world-class beach resort last June 9. Camella Davao sent to Pearl farm Beach Resort business directors anne Meryl alderite, Teresita gonzaga, and Merlita Romero, division managers Vismenda alderite and Jose Roselier Romero, and property executives Humphrey King Romero, angel Paa, James austria, eula austria, Cielito Calabria, Heidi alderite and Marialita Pamonag. Theres nothing like lazying at the beach, enjoying good food, and dipping in an eternity pool in a lush, high-end resort. Clearly, Camella knows how to reward its agents, remarked angel Pana. accompanying the 12 were

Camella fetes top agents at hi-end resort

such as cash, lCD TVs, expensive wristwatches, branded bags and perfumes, and the latest electronic gadgets. Those who already received their rewards through the Wow sa Tag-araw promo were Teresita gonzaga (32

inch Samsung lCD TV), angel Pana and Humphrey King Romero (ipod Touch), and Merlita Romero (Whirlpool Microwave). Those who will hit their 2nd quarter target will receive their prizes towards the end of June.

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Agritrends

JuNe 27-JuLy 3, 2011 VOL. 4 NO. 17

Raising butterflies for profit

aTTenDeD recently the wedding of my friends daughter. There was nothing unusual about the program until something caught my attention. it was when the bride got a box full of butterflies and released them into the air. The audience clapped their hands; i was stunned. it was the first time i saw such an entrancing event. Butterflies are like flowers with wings, a worldrenowned Malaysian poet once penned. indeed, theres no better way of celebrating the beginning of a couples married life than with a cloud of these magical creatures? after the wedding, i talked with my friend about it and he told me that they got the butterflies from the Davao Butterfly House. immediately, i called up Philip Sonny Dizon to ask him how much they are selling their butterflies. fifty pesos each, he replied. The Philippines is not the only country where butterflies are sold commercially. Costa Rica, el Salvador, india, Kenya, Madagascar, Taiwan, and Thailand have also embarked on this high-profit business. in the united States, commercial butterfly dealers sell butterflies at P5,000 per dozen. There are now about 350 butterfly breeders throughout the Philippines , according to the laguna-based Philippine Council for agriculture, forestry and natural Resources Research and Development (PCaRRD). This excludes the butterfly gardens, gene banks, and parks set up by government and private entities. Butterflies comprise the true butterflies, skippers, and the moth-butterflies. There are about 24,000 species of butterflies. Some migrate over long distances. Some butterflies have evolved symbiotic and parasitic relationships with social insects such as ants. Butterflies range in size from a tiny 1/8 inch to a huge almost 12 inches. They are not color-blind; they can see red, green, and yellow. Butterflies are important economically as pollinators for some species of plants although in general they do not carry as much pollen load. They are, however, capable of moving pollen over greater distances. Many butterflies, such as the Monarch butterfly, are migratory and capable of long distance flights. They migrate during the day and use the sun to orient themselves. They also perceive polarized light and use it for orientation when the sun is hidden. The top butterfly flight speed is 12 miles per hour. Culturally, butterflies are a popular motif in the visual and literary arts. in some parts of the world, a butterfly signifies an omen. Some people say that when a butterfly lands on you it means good luck. in the Philippines, a black butterfly lingering in the house is taken to mean that someone in the family has died or will soon die. The

by Jims Vincent t. Capuno

idiom butterflies in the stomach is used to describe a state of nervousness. Butterflies are notable for their unusual life cycle with a larval caterpillar stage, an inactive pupae stage and a spectacular metamorphosis into a familiar and colorful winged adult form, and most species being day-flying they regu-

larly attract attention. Butterflies feed primarily on nectar from flowers. Some also derive nourishment from pollen, tree sap, rotting fruit, decaying flesh, and dissolved minerals in wet sand or dirt. as adults, butterflies consume only liquids. They feed on nectar from flowers and also sip water from damp patches. This they do for water, for energy from sugars in nectar and for sodium and other minerals which are vital for their reproduction. Several species of butterflies need more sodium than provided by nectar. They are attracted to sodium in salt and they sometimes land on people, attracted by human sweat. another interesting fact about butterflies is that they sense the air for scents, wind and nectar using their antennae. The antennae come in various shapes and colors. The hesperids have a pointed angle or hook to the antennae, while most other families show knobbed antennae. a butterflys sense of taste is coordinated by chemoreceptors on the tarsi, which work only on contact, and are used to determine whether an egglaying insects offspring will be able to feed on a leaf before eggs are laid on it Butterflies are different from moths although some people may think they are the same. Butterflies can be distinguished from moths in several ways: the antennae of butterflies are knobbed at

the tips, while those of moths almost never have terminal knobs and are often feathery; the body of a butterfly is more slender and usually smoother than that of a moth; butterflies are active by day, while most moths are nocturnal; when at rest most butterflies hold the wings vertically, while most moths flatten them against the surface on which they are resting. But there are also things in which butterflies and moths are alike. like moths, butterflies have coiled, sucking mouthparts and two pairs of wings that function as a single pair; the wings are covered with scales that come off as dust when the insects is handled. Butterfly farming is very viable, asserted PCaRRD. actually, butterfly farming is breeding butterflies in captivity. The livelihood focuses on the production of butterfly pupae, the stage between the

larvae and the imago or adult, in which the insect is enclosed in a hardened case. Butterfly farming is simple and can be done in the backyard. Sustainable livelihood Options for the Philippines, published by the Department of environment and natural Resources (DenR), has come up with simple method on butterfly farming. Here it is: Stock collecting and breeding Collect female and male adult butterflies using an insect net. The male butterfly has a narrow pointed abdomen while the female butterfly has a stout and rounded abdomen. adult butterflies are everywhere. The best time to collect them is during summer and when flowers are in bloom. Just a thought: Secure permit to collect adult butterflies for breeding from the DenRs line agency, the Protected areas and Wildlife Bureau, before the collec-

tion. This way, you wont have any legal problem which may arise later on. Keep the pairs of butterflies in an improvised insectarium. it is a net enclosure of 1.5 meters by 2.5 meters by 4 meters with live food plant inside where the butterfly breeders are reared. ensure the cleanliness of the insectarium at all times. in the insectarium, the adult butterfly feeds on fresh flowers. Supplement the food with a mixture of sugar and water placed in a basin. Be sure to change the

water in the bottle (where the food plants are placed) twice a day. Wait until the butterflies lay eggs. laying of eggs may be hours, days or months after mating. The egg is enclosed in a protective shell, more or less spherical and very small. The eggs are deposited on the leaves of the food plants. an adult butterfly lays an average of 70 eggs. However, release from the insectarium the pair of butterfly after laying about 50 eggs to allow the butterfly to lay the remaining eggs in the natural habitat. larvae and pupae development Collect the food plant with the eggs and put in a bottle with water. Place the bottle with the food plant in a hatchery (an enclosed screened cabinet). Put a basin with water at the bottom of the hatchery to prevent the ants from crawling in. Wait for four days when the egg will hatch into larvae and feed on the foliage of the food plant. larvae vary considerably in shape and size depending on the species. larvae vision can detect differences between light and darkness and their tastes are acute. food discrimination is prominent and many larvae will rather starve than eat abnormal food plants. let the larvae develop into pupae after 16 days. like the larvae, pupaes size, shape and color vary with species. Pack 100 pupae in a box cushioned with cotton. Sell these to a middleman with an export permit because there is no local market yet for pupae. Pupae are exported mostly to the australia , Canada , Denmark , germany , Japan , netherlands , Palau , Switzerland , Taiwan , united Kingdom , and united States . adult butterfly can also be raised from the eggs. The pupae are not totally marketed; some are developed into adult butterflies. The adult butterflies can be sold to people who want them for special events like birthdays and weddings. Butterfly farming is considered environment-friendly inasmuch as there is symbiotic relationship between the plants and the butterflies, the DenR publication states. The former provides nectar for the butterfly while the latters activity hastens the pollination of the flowers. There is no significant effect on the photosynthesis process.

i think that you dont have to be an expert in foreign relations to conclude that we cannot fight China. i believe the Spratlys issue is best settled in multilateral venues.
--Senator Franklin Drilon

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VOL. 4 NO. 17 JuNe 27-JuLy 3, 2011

VAntAge poInts

THE BUSINESS PAPER EDGEDAVAO

on ageing (Part 1) By Lee Kuan Yew Singapore Minister Mentor

Commentary
Stay interested in the World, Take on a Challenge by Singapore Minister Mentor lee Kuan Yew MY COnCeRn today is (at age 87), what is it i can tell you which can add to your knowledge about ageing and what ageing societies can do. You know more about this subject than i do. a lot of it is out in the media, internet and books. So i thought the best way would be to take a personal standpoint and tell you how i approach this question of ageing. if i cast my mind back, i can see turning points in my physical and mental health. You know, when youre young, i didnt bother, i assumed good health was godgiven and would always be there. When it was about 1957 - i was about 34, we were competing in elections, and i was really fond of drinking beer and smoking. and after the election campaign, in Victoria Memorial Hall we had just won the election, the City Council election - i couldnt thank the voters because i had lost my voice. id been smoking furiously. id take a packet of 10 to deceive myself, but id run through the packet just sitting on the stage, watching the crowd, getting the feeling, the mood before i speak. in other words, there were three speeches a night. Three speeches a night, 30 cigarettes, a lot of beer after that, and the voice was gone. i remember i had a case in Kuching, Sarawak. So i took the flight and i felt awful. i had to make up my mind whether i was going to be an effective campaigner and a lawyer, in which case i cannot destroy my voice, and i cant go on. So i stopped smoking. it was a tremendous deprivation because i was addicted to it. and i used to wake up dreaming...the nightmare was i resumed smoking.. But i made a choice and said, if i continue this, i will not be able to do my job. i didnt know anything about cancer of the throat or oesophagus or the lungs, etc. But it turned out it had many other deleterious effects. Strangely enough after that, i became very allergic, hyper-allergic to smoking, so much so that i would plead with my Cabinet ministers not to smoke in the Cabinet room. if you want to smoke, please go out, because i am allergic. Then one day i was at the home of my colleague, Mr, Rajaratnam, meeting foreign correspondents including some from the london Times and they took a picture of me and i had a big belly, a beer belly. i felt no, no, this will not do. So i started playing more golf, hit hundreds of balls on the practice tee. But this didnt bring down my waist size. There was only one way it could go down: consume less, burn up more. another turning point came when - this was 1976, after the general election - i was feeling tired. i was breathing deeply at the istana, on the lawns. My daughter, who at that time was just graduating as a doctor, said: What are you trying to do? i said: i feel an effort to breathe in more oxygen.. She said: Dont play golf.. Run. aerobics. So she gave me a book, quite a famous book and, then, very current in america on how you score aerobic points swimming, running, whatever including cycling. i looked at it sceptically. i wasnt very keen on running. i was keen on golf. So i said, lets try. So in-between golf shots while playing on my own, sometimes nine holes at the istana, i would try and walk fast between shots.. Then i began to run between shots. and i felt better. after a while, i said: Okay, after my golf, i run. and after a few years, i said: golf takes so long. The running takes 15 minutes. lets cut out the golf and lets run. i think the most important thing in ageing is you got to understand yourself. and the knowledge now is all there. When i was growing up, the knowledge wasnt there.. i had to get the knowledge from friends, from doctors. But perhaps the most important bit of knowledge that the doctor gave me was one day, when i said: look, im feeling slower and sluggish.So he gave me a medical encyclopaedia and he turned the pages to ageing. i read it up and it was illuminating. a lot of it was difficult jargon but i just skimmed through to get the gist of it. as you grow, you reach 20, 21, 22, 23, 24, 25 and then, thereafter, you are on a gradual slope down physically. [To be continued]

edItorIal
eaR Ye, HeaR Ye!!! first the good news. The uS government has unveiled a new set of cigarette warnings in the form of graphic images in color that will appear on cigarette packs sold in the united States starting in September 2012 to highlight the health risks of smoking. a lifeless body, a scarred mouth and a blackened lung will be among the graphic images to be shown. each image will occupy 50 percent of the front and rear panels of cigarette packs and the top 20 percent of cigarette advertisements. One-pack-a-day smokers will see the images 7,000 times a year. The two-packers 14,000 times. One of the images shows a man with his chest sewn up. another shows a mouth filled with scattered brown teeth and a lip with an open sore, warning: Cigarettes cause cancer! according to the food and Drug association (fDa), smoking kills 1,200 people a DaY in the united States alone where about 20 percent of the population smokes. Similar graphic warnings can be seen on cigarette packs from Brazil to Britain and beyond. We can only wonder if the uS experience will be replicated in the Philippines where the tobacco lobby in Congress, like the PMfTC (Philip Morris

to shock and awe

fortune Tobacco Corporation) is a formidable force to reckon with by antismoking proponents. it is safe to predict that the expected battle in Congress between the pros and the cons on the issue of graphic images on cigarette packs will be contentious. Should that come to pass, it could be the knock em down, drag em out variety. Be that as it may, the World Health Organization (WHO) is certain to get into the act and trot out statistics designed to shock and awe smokers into quitting the vice. The tobacco industry in this country would not be taking such a development lying down. in fact, over in the uS, the industry has filed a lawsuit challenging the labels, arguing that they put undue restriction on tobacco companies right to free expression by confiscating too much of the packet space. They are not about to surrender just like that to the anti-smoking sector of society. in Davao City, an average of three people die each day from tobacco-related diseases like cancer and chronic bronchitis while another eleven die each day from all sorts of heart diseases caused by smoking. While the good news in the Philippines is the continuing and relentless campaign against smoking, the BaD neWS is that President noy refuses to take the lead. for obvious reasons.

DaVaO City is growing in all aspects in both emerging and traditional industries.
--Dr. Maria Lourdes G. Monteverde, president of the Davao City Chamber of Commerce and Industry, Inc.

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EDGEDAVAO THE BUSINESS PAPER

vantage poInts

why the k+12 is doomed

HeRe is no doubting the fact that that the quality of the countrys human resources is declining. The country produces more than 1.2 million college graduates a year, yet everyone seems to be in unison in agreeing that the quality of our graduates leaves much to be desired. Meaning, a considerable number of the graduates can hardly compete to survive in the real world. naturally, the obvious sector that takes the brunt is the countrys education system. Worse, the public education system is being blamed because of its seeming inability to raise their quality compared to the private sector, a very depressing development which should not have happened. The private education system has also its own lapses and is equally blamed for the dismal performance of many of their graduates. We should understand that until now, most of us cannot seem to agree what we really mean by quality education. everyone simply wants to see graduates who are already equipped to be on their own. Thus, their apparent weaknesses are blamed squarely on the education system, which is not absolutely correct. even the K+12 strategy is certainly facing the impossible task of reversing the trend unless the main cause of the failure of the education system is addressed. When i say system, it is not only the content of the school curriculum but in its en-

JuNe 27-JuLy 3, 2011 VOL. 4 NO. 17

tirety, how it is managed, and most importantly how we as a nation view education. first to blame is the continued failure of the Philippine governments to set the development direction for this country. The development agenda of the country is the basic framework that should dictate what type of education system we should have. its that simple. all we need to do is to find an anchor to all the efforts, and since this is absent, then what standards or quality are we talking about? every administration promises change for the better, but their failure to define what they intend to achieve leaves everyone, including those in the education sector, guessing. Second, we tolerate the notion that quality education is only for the privileged which only leads to commercialization. Though the right to education is recognized, the private sector is left to themselves to take advantage of the opportunity to define their own concept of quality, thus creating the presumed gap against the public system. Schools offer courses that

are based on business interest rather than the countrys development agenda. When the demand for nurses abroad swelled, almost all schools offered nursing courses until the glut occurred. Schools dont show remorse for the fate of the students. They simply ignore their liability and look again for other lucrative courses to offer. even the glamour of working in a media company is used to lure students to take mass communication courses despite its very narrow opportunities. now, we are again focusing our attention on basic education, however, what it intends to achieve still remains a puzzle. The quest for quality education without any direction leaves private schools in a frenzy to lure client students. Many schools claim to offer quality education to the extent of teaching students as early as grade two or three in advance mathematics and algebra, or to make their course offering more palatable to parents while grade one students are offered ridiculous lessons on identifying the parts of a cell

phone! They make it hard for the child to pass the subjects designed to impress the general public the schools own perception of quality education, thereby causing additional financial burden on parents to get the services of tutors for their children. We seem to forget, that quality education must be linked to the nations agenda, particularly human resources development. We need an education system that effectively responds to that requirement by effectively managing and strengthening the cognitive growth of our children. Though we are in a technological age, our children are still human beings that grow according to their biological sequence of growth and mental development. There are no shortcuts. Our ignorance erodes our childrens will to learn instead. The development direction of this country cones first; its goals and strategies, which will guide all efforts in nation building including the human resources before recommending interventions to change the educational system. in sum, an effective education system is a system that should be responsive to the goals in the nations agenda and with a clear and established role in the overall effort. Without it, with great certainty, after the K+12 is implemented, fingers will again point in different directions to put the blame. For comments, e-mail to rolanalex@yahoo.com

love-struck Chinese visitors to invade Davao

when money talks, everybody listens

n old but popular saying tells us that money cant buy happiness. Do you agree? if you dont, youre right! according to a study by the university of Warwick in london, england, money Can and DOeS buy happiness. Well, not literally, of course. You see, one just doesnt go out and buy happiness over the counter in a convenience store. its not a consumable item, you know. The Warwick study says that one needs a lot of money to be truly happy, and the degree of happiness depends on the amount of money one has in the bank. So, there you are more money equals greater happiness. Sounds logical, doesnt it? But, is it lasting? now, how much brings true happiness? One million uS dollars, the study says. Converted to pesos, thats a bit over forty-three million pesos these days (give or take), enough to

last several lifetimes for the average Pinoy family if properly managed. The london study reveals that a substantial amount of money thousands of dollars can definitely cause positive changes in peoples lifestyle. first, they begin to feel a marked improvement in their psychological health. Second, they begin to have more self confidence and show a pronounced happy disposition. The study concludes, quite strongly, that indeed and in fact, MOneY CHangeS people, more than anything else. Money may be an ab-

stract thing in one sense-, but it is discernible in ones body language, eyes and face. a happy person exudes an aura of confidence and contentment. He/she talks lucidly and moves smartly, even exhibiting some traces of arrogance and unmistakeable bravura. now, what kind of money brings happiness to people? The london study lists the following categories: inheritance money these are tax-free; lottery earned or through successful business ventures; Retirement money, at least one million dollars;

How credible is the london study? its unquestionable. a hundred of researchers toiled for 10 years collating information and talking to more than 10,000 individuals of different economic social strata. Their answers led to one common indisputable fact: Money works wonders on people. Do you want to be a millionaire and a happy person? Try any of the following tested ways: go to business; 2. go buy a lottery ticket; 3. go after Yamashitas treasures; 4. go find a rich widow/widower; 5. go to Congress. if any of the above fails, then go berserk. Points to ponder: When money talks, everybody listens. The bible says that the love of money is the root of all evil. So, dont love money; love the one who has plenty of it. But, be sure you are loved in return.

EDITORIAL
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Door 14 ALCREJ Building, Quirino Avenue, 8000 Davao City, Philippines e-mail: editorial@edgedavao.net marketing@edgedavao.net tel: (082) 301-6235 telefax: (082) 221-3601

The Business Paper

MARKETING & ADVERTISING

General Manager | Olivia D. Velasco Director of Sales | Jocelyn S. Panes Advertising Specialist | richard C. ebona imelda P. lee Finance | Rogelia E. Mamaed Circulation | Cheree P. Pajarillaga

Editor In Chief | Antonio M. Ajero Associate Editor | Gregorio G. Deligero Editorial Consultant | Ramon M. Maxey Section Heads | lifestyle | Kenneth Irving K. Ong sports | Moses P. Billacura Staff Writers | Lorie Ann A. Cascaro Maria Teresa Ungson Cartoonist | Arlene D. Pasaje Columnists | Alex C. Roldan Aurelio A. Pea Nicasio Angelo J. Agustin Nikki Gotianse-Tan Edcer Escudero Zhaun Ortega Jet Villamor Photos | Joseph Lawrence P. Garcia Pre Press | Alven Flordelis

f YOu geT someone like Babes Montemayor at Club 888 Marco Polo to talk about tourism, you gotta listen because she knows all about it like the back of her hand, being in the thick of it all---over the years Of course, it also pays to be the head of the Davao Regional Tourism Council, a post she took over after Tagums alma uy wound up her term some months ago. Thats why it wasnt surprising that Babes was really bubbling all over about her recent trip to Beijing, mainland China, where she kept things running smoothly for the Davao Cultural festival that took place there last June 11-30. One thing that really struck her was how the Chinese look at the Philippines and all its 7,000+ islands as a beautiful country and dream about spending their vacation here with their loved ones. Babes discovered the key to bringing them over to this country (especially Davao) boils down to only one word: love. One fast emerging trend she uncovered is the dream of many Chinese to get married in a tropical paradise like the Philippines. This is one emerging market we like to target for our China tourist market--Chinese visitors who want to get married at one of our resorts, Babes told reporters. Tour operators, she said, should start packaging special tour packages that include wedding services---whether Christian or Buddhist---for Chinese visitors. This could attract many of them to come to Davao for their wedding, Babes said. There are many exotic places in Davao where these Chinese visitors can consummate their love complete with a formal wedding ceremony. Resorts like Pearl farm in Samal island, eden nature Park, Malagos nature Resort, Mt apo-Kapatagan in Davao del Sur, White Peak in Comval, etc are just some of the places they could consider where to tie the knot. Chinese visitors, she noted, had been coming in droves over the years, growing by about 15% to 18% yearly and counting in

Babes the keydiscovered to bringing them over to this country (especially Davao) boils down to only one word: Love. One fast emerging trend she uncovered is the dream of many Chinese to get married in a tropical paradise like the Philippines.

the coming months. a growing, robust China economy has improved the lives of millions of Chinese and putting more disposable extra income into their pockets. TOuRiSM nOTeS. its rather pathetic for the three governors of Davao del Sur, Davao Oriental and Davao del norte to ignore an invitation to be included in a forthcoming Davao guide visitorss guidebook. This is one travel guidebook that will promote tourism in the Davao region. The only province that wants to be included is Compostela Valley which will be featured in this travel guidebook together with Davao City---without segments about those three provinces. This only means the three governors have nO inTeReST to promote more tourism in their provinces. next time they mention in their speeches about their grandiose plans to promote tourism, well all say: iSTORYaHeee! (Comments ? Email me at : tradingpost_davao@yahoo.com )

Cagayan de Oro Marketing Office:

Marketing Manager | Liezl A. Deloso
Unit 6, Southbank Plaza Velez - Yacapin Sts. Cagayan de Oro City Tel. No.: (88) 852-4894

Manila Marketing Office:

Marketing Manager | Angelica R. Garcia
Blk. 1, Lot 10, La Mar Townhomes, Apitong St., Marikina Heights, Marikina City Tel. No.: (02) 942-1503

PaPer will never be out. its going to be there. although the process changes. --Eladio Lads E. Aviola, chairman and
president of the Printing Industry Association of the Philippines, Inc. (Piadi) on the socalled paperless society.

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HELPING YOU MAKE INFORMED BUSINESS DEcISIONS.

He Philippine Marketing association Davao will celebrate the national Marketing Month this July with several activities, beginning with Philmark 2011, followed by the third Mindanao Marketing expo, Marketing Wars and the associations general nembership meeting. This years guest of honor is renowned author, con-

pma davao prepares for July Montinolas term as BPI prexy, CEO extended as national marketing month T T
sultant and entrepreneur,r Josiah l. go. The third Mindanao Marketing expo will be held at the newly-opened abreeza Mall of Davao City and the gMM will be at The Marco Polo Davao. Josiah l. go will speak in the Philmark lecture Series on July 22 in the morning and in Tagum City in the afternoon of the same day. along with him will be civic leader, former government career person and entrepreneur now a self-proclaimed Corn Husk Queen Ms. Rue Ramas, ecoarchitect James g. Jao and tourism director art Boncato. as his personal advocacy for marketing educators, in the evening of July 22, Mr. go will conduct a free seminar for marketing teachers and will give a free book to every school-accredited, currently teaching, participating marketing educator. as seats are limited, interested parties are encouraged to pre-register by getting in touch with the association at pmadavao@yahoo.com, or through mobile phones at 09228085259 and 09179626808 or through direct land line numbers at (082) 2216351 and 2216442. Kinely ask for Romelyn or Bernie. [PMa-DaVaO iNC]

10 VOL. 4 NO. 17 JuNe 27-JuLy 3, 2011

cOmPetitiVe edge

THE BUSINESS PAPER EDGEDAVAO

First concrete pouring of new ONB Center

ne network Bank (OnB) the widest rural banking network in the Philippines now with 80 branches and 106 aTMs all over Mindanao recently held the first pouring of concrete for the construction of its 7-storey OnB Center building last June 3 at Km 9, Sasa, Davao City. The event started with the blessing of the construction site officiated by Davao Citys Most Reverend archbishop fernando R. Capalla, D.D. The pouring of concrete was led by OnB president alex V. Buenaventura together with OnB vice-chairman antonio P. avelino, board firector antonio R. Cabreira, Jr., and architect Pablito P. labao. OnB group heads Romulo guererro and

He Board of Directors of the Bank of the Philippine islands has extended the term of aurelio R. Montinola as BPi President and CeO for a period of two years. Mr. Montinola reaches the Banks mandatory retirement age this august, but the Board has requested him to stay for this extended period to enable the completion of the transformation initiatives that Mr. Montinola has introduced over the last few years, as well as to ensure continuity of the Banks commitments. Montinola was appointed president of BPi in 2005.

Dario Magnaye, engr. loreto Dalangin,Vi OnB civil works department head and engr. Raymundo P. Pronda of D.M. Consunji, inc. (DMCi) also took part in the ceremony. This new multi-storey corporate center is currently under construction by DMCi, known today as the countrys prime Builder of landmarks and pioneer of advanced engineering technology application in Philippine construction. This future Davao City landmark is a product of collaborative efforts of the countrys leading building consultants in structural, electro-mechanical and sanitary engineering as well as in interior design. Due to be completed in March 2012, this P117.4 million structure, with its 9,670 square

Globe unveils its 4G product lineup

Photo from left to right: Architect Pablito P. Labao, ONB Board of Director Antonio R. Cabreira, Jr., ONB Vice-Chairman Antonio P. Avelino, ONB President Alex V. Buenaventura and Davao Citys Most Reverend Archbishop Fernando R. Capalla, D.D.

meters of space, will unite, and be home to, all of the 300 OnB head office employees - a move towards streamlining the Banks branch support system in its vision of being the primary pro-

vider of modern banking services to Mindanaos countryside. The OnB Center will also house state-of-the-art training facilities for officers and staff of the Bank. [Suey aSuNCiON]

Republic of the Philippines REGIONAL TRIAL COURT 11TH JuDICIAL ReGION OFFICe OF THe CLeRK OF COuRT-SHeRIFF Davao City EJF-REM CASE NO. 12,316-11 NATIONAL HOME MORTGAGE FINANCE CORPORATION (NHMFC) Mortgagee, -versusROBERT J. LUMPAY, married to ERLINDA C. LUMPAY, Mortgagor/s NOTICE OF EXTRA-JUDICIAL SALE upon extra-judicial petition for sale Act 3135, as amended, filed by the above-mentioned mortgagee against ROBeRT J. LuMPAy with postal address at Lot 16 blk.1 Hillside Subd., Buhangin, Davao City, to satisfy the mortgage indebtedness which as of April 30, 2011 amounted to Php 682,193.21 Phillippine Currency, and plus other legal expenses incident of foreclosure and sale; the undersigned Sheriff of the Regional Trial Court, Davao City, will sell at public auction on JuLy 7,2011 at 10:00 A.M., or soon thereafter, at the main entrance of Hall of Justice, ecoland, Davao City, to the highest bidder for CASH and/or Managers Check and in Philippine Currency, the real property with all its improvements found thereon particularly described below, to wit: TRANSFER CERTIFICATE OF TITLE NO. T-165398 A parcel of land of the subd. Project(Lot 16, blk1 of the subd. Plan Psd-11027699 xxx) situated in the Barrio of Buhangin, City of Davao, Island of Mindanao xxx. Containing an area of ONe HuNDReD THIRTy (130) SQuARe MeTeRS, more or less, All sealed bids must be submitted to the undersigned on the above-stated time and date. In the event that the public auction should not take place on the said date, it shall be held on AuGuST 4, 2011 without further notice. This NOTICe will be posted in three (3) conspicuous public places in the City of DAVAO and in the place where the property is located and where the auction sale will take place for the information of the general public and the parties. Prospective buyers are hereby enjoined to investigate for themselves the title herein above-described and encumbrances thereon, if any there be. Davao City, Philippines, June 1, 2011. FOR THe eX-OFFICIO SHeRIFF: (SGD) CONRADO P. MACUTAY, JR. Sheriff IV Noted by: Atty. Edipolo P. Sarabia, Jr. Clerk of Court VI & ex-Officio Provincial Sheriff Cc: Mortgagee :SPS. Robert J. Lumpay and erlinda C. Lumpay Mortgagor : National Home Mortgage Finance Corporation (NHMFC) Publisher: eDGe DAVAO Posting : 3 (6/13, 20,27)

Republic of the Philippines REGIONAL TRIAL COURT 11th Judicial Region Branch 8, Davao City SP PROC NO. 11,375-2011 IN THE MATTER OF PETITION FOR ADOPTION OF MINOR JUVEN S. BADILLA MARIE JOSELLE D. BADILLA Petitioners x----------------------------------------x ORDER This is a verified petition for the adoption of Juven S. Badilla, filed by petitioner Marie Joselle D. Badilla, thru counsel, praying that after due notice,publication and hearing, the said minor be declared for all intents and purposes, the petitioners child. Finding the verified petition to be sufficient in form and substance, set hearing of this petition to July 25, 2011 at 8:30 in the morning. Social Worker Ms Loreli C. Basillote is hereby directed to submit separate child case study and home case study reports to address, particularly, the following: i. the availability of the minor for adoption; and, ii. The qualifications of petitioner, pursuant to Republic Act 8552, otherwise known as the Domestic Adoption Act of 1998, within thirty (30) days from receipt of this Order. Petitioner is hereby directed to cause the publication of this Order at her expense once a week for three (3) consecutive weeks, in a newspaper of general circulation, which has been selected after raffle, in the City and the four (4) provinces of Davao. Likewise, petitioner is further directed to furnish the Office of the Solicitor General a copy of her petition. Any person interested or who seeks to oppose the instant petition may appear to state why said petition should not be granted. SO ORDeReD. Davao City, Philippines, May 30, 2011 (Sgd) SALVADOR M. IBARRETA, JR. Presiding Judge
Copy furnished: The Solicitor General Pros.Serafica J. Weis Atty. Francisco A. Villano, Jr. The Local Civil Registrar, D.C City Legal Office,D.C. RTC-OCC, Davao City Ms Loreli C. Ballisote Ms Marie Joselle D. Badilla 6/20,27,July 04)

globe Telecom launched a suite of multimedia devices and services that allow subscribers to enjoy its 4g mobile technology using the global standard HSPa+. Only a few weeks after announcing the commercial rollout of our 4g network, we are excited to announce our initial lineup of 4g offers. Today, we are introducing a very diverse product portfolio best enjoyed via globe 4g, from devices, handsets to applications, said Peter Bithos, globe Senior advisor for Consumer Business. globe introduced the revolutionary Tattoo Tonino lamborghini, the fastest mobile broadband stick available in the market today which provides subscribers with internet speeds of up to 10 Mbps, or 5x than regular broadband dongles. under Tattoos newest postpaid plan, the Tattoo Tonino lamborghini is available for only P2,199 monthly. using the device, subscribers can enjoy surf-allyou-want, high speed mobile broadband access powered by the countrys first and biggest 4g network. globe is also the first operator to bring the first-ever 4g-enabled mobile phone to the country, the Samsung galaXY S ii. Samsung galaXY S ii is the perfect handset which enables users to take advantage of the HSPa+ technology and enjoy mobile internet of up to 6 Mbps. The powerful device dons a massive 4.3 SuperaMOleD capacitive touchscreen display delivering superior color, enhanced readability, contrast ratio and screen sharpness. Powered by android 2.3 gingerbread and a 1.2 gHz dual-core processor for fast web browsing, seamless multi-tasking, and superior

graphics, users experience PC-like browsing in the palm of their hands with the ultraslim 8.49mm form factor, a luxurious design and an easy grip. it comes equipped with an 8MP rear camera that also takes full 1080p HD video recording. Touted as the next generation smartphone and the next step in the evolution of mobile communication, Samsung galaxy S ii is exclusively available to globe subscribers for free under My SuperSurf Plan 3799 starting June 27. Completing the 4g portfolio is the Video Message Service (VMS), the newest and one of the most interactive media channels for mobile phone users best enjoyed under the 4g network and the Samsung galaxy S ii device. Through VMS, users can create, view, upload, share, send and receive video content through their mobile phones. it also allows users to connect with their favorite celebrities by following their video blogs and music videos, watching their video clips, or being updated with the latest happenings and events through partnership with gMa new Media. as a special treat, VMS be will available for free to My SuperSurf Plan subscribers until July 31. Bithos added, Complementing the launch of our offers is the aggressive expansion of our 4g HSPa+ sites, which will benefit more subscribers in the coming months. To date, commercial deployment of HSPa+ has doubled, with presence now available in Mandaluyong, navotas, Caloocan and Valenzuela. To know more about the offers, visit www.globe.com. ph.

The public needs a government agency it can rely on to respond to its copyright concerns.
--Senator Manny Villar, chairman of the Senate Committee on Trade and Commerce, reporting on the bill strengthening the protection of intellectual property rights.

BizQuiPS

EDGEDAVAO THE BUSINESS PAPER

OSePH foltz, deputy chief of office for energy and environment of the uSaiD, graced the groundbreaking ceremony and unveiling of project signboard of the public markets wastewater treatment facility in general Santos City last June 23. He thanked the city for implementing the project

usaId official graces groundbreaking rites J

aimed at protecting the environment which, he said, is also among the priorities of the u.S. government. genSan City Mayor Darlene antonino-Custodio said the protection of the environment, especially Sarangani Bay, is a priority of her administration, including the protection of the Bays natural corals where various species of fish
NeSTO]

gOVernance

JuNe 27-JuLy 3, 2011 VOL. 4 NO. 17

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lay their eggs. The wastewater treatment facility valued at P6.1-M is designed to treat and clean wastewater coming from the public market before it ends up in Sarangani Bay. The DenR and ecogov2 are also involved in this project, particularly in the technical aspects. [CPiO/PiNg aPO-

Eye P1.2 B ARMM election savings Comval launches to hire more kindergarten teachers 20Million15 Trees
W
sum of which corresponds to the amount saved from the postponement of the elections in the autonomous Region in Muslim Mindanao. This is one good conversion that must be pursued. if were looking for a redeeming value in the postponement of the elections, then rechanneling its budget to education is our best bet, angara said. an estimated 2.4 million five-year-olds were expected to be enrolled in public schools kindergarten this month which has been made free, universal and compulsory under the governments reform K+12 basic education platform. angara explained that the additional enrollees will trigger a need for at least 30,000 teachers, assuming that one teacher will handle a morning and an afternoon class of 40 pupils each. But this year, government will hire only 10,000 teachers, mainly to fill vacancies in public elementary and high schools. in fact, the beginningof-the-school-year estimate of a shortage of 56,919 teachers did not take into account the new personnel needed for kindergarten. angara added that converting the P1.2 billion saved from the aRMM polls and using it to recruit teachers will result in the hiring of mentors for about 776,000 kindergarten pupils. under the 2011 national budget, P480 million had been appropriated for the conduct of automated polls in the autonomous region. But, according to Comelec chairman Sixto Brillantes, actual projected cost is P1.2 billion and that the Department of Budget and Management has given the Comelec the go-signal to plug the difference using the poll bodys savings in the previous years.

bUSIneSS 101. Sarangani province Vice Governor Steve Chiongbian Solon gives words of encouragement to participants of the Business 101 seminar in partnership with Spectrum and Strengthening Technological Advancement for Reforms (STAR) under the office of the vice governor. [bon-bon QUIo/SARAngAnI InfoRMAtIon offIce]

iTH the aRMM elections moved to 2013, aurora representative edgardo M. angara is proposing that the P1.2 billion allocated for the scrapped polls be used to hire more kindergarten teachers. Theres a P1.2 billion savings from the postponement of the elections. its time to distribute the dividend. i say, we give it to education, by employing more teachers for our children in kindergarten, angara said. He added that hiring 9,700 kindergarten teachers immediately will entail P1.2 billion for their July to December pay, the

greening program
in its bid to strengthen its environmental program, Compostela Valley launched its Provincial greening Program and Value Oriented leadership Thru environmental Regreening (VOlTeR) Program last June 18 at Barangay San Roque, Maco. This followed on the heels of executive Order no. 26 issued by President Benigno Simeon aquino dated february 24, 2011, declaring the implementation of the national greening Program as a government priority to reduce poverty, promote food security, environmental stability and biodiversity conservation, and enhance climate change mitigation and adaptation. Dubbed 20Million15 Trees, the provincial launching was held in time for Macos foundation week celebration. We have already launched as early as 2004 and this is an urgent call for all of us to heed, said Mayor arthur Carlos Voltaire Rimando. earlier on, a tree planting activity was simultaneously conducted at the municipal tree park and all 37 barangays of Maco followed by a run for a cause participated in by both government and private sectors. Sangguniang Panglalawigan member Ruwel Peter gonzaga, representing gov. arturo uy, said environmental protection had already been one of the administrations priorities and encourages everyone, from merely planting trees, to also take care of them and ensure their survival. Dilg regional director ananias Villacorta lauded gov. uy and local officials for focusing on the greening program. Both local greening programs support and complement eO no. 23, an earlier directive of President aquino, which bans logging in natural and residual forests, as well as Proclamation no. 125, declaring 2011 as the national Year

Republic of the Philippines REGIONAL TRIAL COURT 11TH JuDICIAL ReGION OFFICe OF THe CLeRK OF COuRT-SHeRIFF Davao City HOME DEVELOPMENT MUTUAL FUND, (HDMF) or Pag-ibig Fund, Mortgagee -versusFRANORA C. LAGAHIT married to Justino Roman D. Lagahit Mortgagor/s. x- - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -x NOTICE OF EXTRA-JUDICIAL SALE upon extra-judicial petition for foreclosure and sale under Act 3135, as amended, filed by the mortgagee Home Development Mutual Fund against FRANORA C. LAGAHIT married to Justino D. Lagahit, with postal address at Blk. 07 Lot 17 Kadayawan Homes 4 , NHA Bangkal, Davao City to satisfy the mortgage indebtedness which as of March 9, 2011 amounted to ( Php 299,865.23) Philippine Currency, inclusive of interest, penalty charges, plus attorneys fees equivalent to TeN ( 10%) of the total indebtedness plus other legal expenses incident of foreclosure and sale; the undersigned Sheriff IV of the Regional Trial Court, Davao City, will sell at public auction on July 14 , 2011 at 10:00 A.M. or soon thereafter, at the main entrance of Hall of Justice, ecoland,Davao City to the highest bidder for Cash or MANAGeRS CHeCK and in Philippine Currency, the following real property together with all the improvements thereon, to wit: Transfer Certificate/s of Title No. T- 214289 A parcel of land xxx (Lot 17, Blk.7,xxx) situated in the City of Davao, Island of Mindanao.xxx Containing an area of THRee HuNDReD (300) SQuARe MeTeRS, more or less All sealed bids must be submitted to the undersigned on the above-stated time and date. In the event the public auction should not take place on the said date,it shall be held on August 11, 2011 without further notice. Prospective buyers are hereby enjoined to investigate for themselves the titles herein described real property/ies and the encumbrances thereon, if any there be. Davao City, Philippines, June 1, 2011. FOR THe eX-OFFICIO PROVL SHeRIFF: (SGD.) ABE C. ANDRES Sheriff IV EJF-REM CASE NO. 12, 328-11

IGACOS sees activation of Task Force Samal

teers being trained by the Task force Davao, some of them had already been utilized as Bantay Dagat patrolling Samals coast. guerrero said that the focus of these future SCaas will be on stopping illegal fishing, anti-piracy, anti-terrorism, antidrugs and law enforcement. The SCaa Company which will be funded by the iocal government of the island garden City of Samal will be equipped also with watercaft for coastal patrol. Mayor aniano antalan of igaCoS said that the establishment of the Task force Samal will help support the City in ensuring peace and order needed to attain progress in the tourism industry.

SlanD garden City of Samal is in the process of forming its own Special Cafgu active auxiliary (SCaa) Company named Task force Samal which will be under the supervision of Task force Davao. Col. Rey leonardo guerrero, commander of the Task force Davao sees the Samal unit as green warriors since part of their duties will be the preservation of the environment particularly anti-illegal fishing operations aside from anti-terrorism and general law enforcement role. We are just waiting for the activation order of their SCaa Company and their appointment orders as SCaas. There are 28 civilian volun-

DAVAO BASED PACKAGING MANUFACTURING COMPANY IS LOOKING FOR THE FOLLOWING

HR MANAGER Male, 40 - 50 years old Extensive HR experience in Manufacturing Industry Good people management / Interpersonal skills Responsible, hardworking, flexible & can work under pressure Good communication skills & leadership quality Trustworthy & pro-active WAREHOUSE OPERATIONS INVENTORY OFFICER Male, 27-38 years old Extensive experience in warehouse operations Graduate of Accounting or related course Multi tasking, with initiative Trustworthy and hardworking Able to work effectively even under pressure SALES REPRESENTATIVE Male or Female, 25 to 35 years old Graduate of any 4-year business course Must have good communication skills, initiative & is trustworthy Responsible, hardworking & can work unsupervised under pressure
email or send Comprehensive Resume with recent 2x2 picture and Transcript of Records to metroaceplastic@yahoo.com Or The Manager, MP blue gate, Opposite Granland Bldg., R. Castillo Street, Davao City

of forests in the Philippines. it mandates the Da-DaR-DenR Convergence initiative to be the oversight committee for the program, with DenR as the lead agency. its objectives includes climate change mitigation, poverty reduction, sustainable management of natural resources, promotion of public awareness, social and environmental consciousness on the value of forests and watersheds, and harmonization of all greening efforts by the province, civil society and private sector. The components of the program are production of planting materials (forest tress, fruit trees, rubber, cacao, coffee, bamboo, mangroves and others. it will also rehabilitate degraded areas in priority watersheds and protected areas, rivers, stream banks and other suitable areas and develop tress, forest parks, upland farms (agro-forestry) and greenbelts in suitable sites in urban areas including the maintenance and protection of planted trees and established plantations by partner implementers. With the target of having 20,000,015 trees planted and grown by the year 2015, the areas to be planted are forestlands, mangrove areas, protected areas, ancestral domains, civil and military reservations, riverbanks, stream banks, urban areas identified by the lgus such as parks, open spaces, highways, roadsides, church, schools and office compounds, inactive and abandoned mine sites, other suitable public and private lands. To ensure maintenance and protection of the planted seedlings, a memorandum of undertaking will be forged among the concern parties and stakeholders. [rODielyN a. MaNugaS-iDS COMVal]

Noted by: (SGD) ATTY. EDIPOLO P. SARABIA, JR. Clerk of Court VI & ex-Officio Provincial Sheriff

The PPa (Philippine Port authority) port project would be plain and simple highway robbery if ever it is implemented.
--Former Senate President Aquilino Q. Pimentel Jr., criticizing PPAs planned P400million rehabilitation of Macabalan Port in Cagayan de Oro as overpriced and patently disadvantageous to the government.

BizQuiPS

Copy furnished: The Mortgagee- Home Development Mutual Fund The Mortgagor- Franora C. Lagahit married to Justino Roman D. Lagahit PuBLISHeR eDGe DAVAO POSTING 3 conspicuous places (edge 6/20, 27,July 04)

AMORE and the Coca-Cola Foundation

lean potable water is a basic human need, given its scarcity in the upland areas of Marilog district, Davao City. Data from the Philippine Department of Health reveal that children aged five and below are most vulnerable to waterborne diseases as a result of contaminated water and poor sanitation. Therefore, it is imperative to find a renewable source that is not only affordable but also easy for the local community to sustain. inadequacy of water The Kibangay elementary School, Barangay Malamba, Marilog district in Davao City is approximately 1.5 kilometers from the Davao-Bukidnon Hignway and is 50 kilometers from Davao Citys central district. The school sits on top of a hill and is isolated from the cluster of households downhill. Before the implementation of the project, the 280 students of the school fetched water from a spring downhill, a physical task that eats up the students time to study and play. aside from the inadequate supply of water, only one of the two existing crude cisterns in the shoal is func-

12 VOL. 4 NO. 17 JuNe 27-JuLy 3, 2011

cOmmunity sense

THE BUSINESS PAPER EDGEDAVAO

Bringing energy, safe water to marilogs children

By kenneth irving ong

tional and the latrines in most of the classrooms are seldom used. Because of this, school children are forced to relieve themselves behind trees and bushes around the school premises, a practice that raises concern over contamination spread of diseases. addressing the problem To address the problem Kibangay elementary School, the Coca-Cola foundation (CCf) and the alliance for Mindanao and Multi-Regional Renewable/Rural energy Development (aMORe 3) created a program for safe water and sanitation utilizing a rainwater harvesting facility. The latest in a string of community water access programs, the Kibangay elementary School facility can process rainwater through ferrous cement filtration technology coupled with chlorination capable of storing up to 6,000 liters of clean potable water. all added, the programs provide clean water for over 2,275 households and 15,000 students through rainwater harvesting systems in Pavia, iloilo; San Jose, Romblon; Carlos P. garcia, Bohol; Pangapuyan island,

Everyone is all smiles with the new rainwater harvesting system Zamboanga; Kapangan, Benguet; Mandaue City, Cebu, as well as in 20 gawad Kalinga villages nationwide in luzon, the Visayas, and Mindanao. Simultaneously, with each of the programs mentioned above, the CCf and aMORe 3 also implemented an education and awareness program with the involved communities to ensure the sustainability of the projects and enable environmental awareness. The project also enlists the active engagement of various stakeholders, such as the barangal local government unit; Barangay Water and Sanitation association (BaWaSa); parents, teachers and community association; the barangay local government unit (Mlgu); and the local Department of education AMORE chief of party Laurie (Deped). B. Navarro

DaLight, Therma Mobiles build five AGAPP Day Care Centers

Hedcor, Inc. grants scholarships

ReAdy foR college. These four freshmen are being supported by hedcor as college scholars through hedcor administrative manager Aileen Mabanding (left) and Sibulan grid manager Jocip Ebarle (right).

aVaO light & Power Co. and two other Mindanao-based aboitiz companies under the Power group, are presently building five Day Care Centers in support of the governments newly launched K+12 education program. The aboitiz-owned Davao light, which distributes power in the cities of Davao and Panabo, and in the municipalities of Carmen, Dujali and Sto. Tomas in Davao del norte, is half-way in its construction of three centers located inside the campuses of Maa elementary School in the citys 1st district; C. Villafuerte Sr. elementary School in Calinan of the 3rd district; and Mudiang elementary

School in the citys second district. Therma Mobile 1 based in Maco, Compostela Valley Province, is building its Day Care Center at the campus of Maco Central elementary School. Therma Mobile 2, on the other hand, is building its Day Care center in Sta. ana elementary School in nasipit, agusan del norte where it is based. The donation of these Day Care buildings is made possible through the intervention of the aklat, gabay at aruga tungo sa Pag-angat at Pag-asa (agaPP), a foundation headed by Presidential sister Pinky abellada. agaPP is linking up with private business and other organizations for assistance in the con-

struction of day care centers all over the country. agaPPs effort came about to backstop the Department of educations integration of the Day Care education under its umbrella. This after the Deped launched the K-12 expanded elementary and secondary curriculum. each of the two-classroom agaPP Day Care Center costs an average of P1 million. The whole aboitiz group has committed to build for agaPP and donate to the Deped 50 units of Day Care Centers for the period 2011 2012. Davao light will construct six of the 50 while the two Therma Mobiles will be building two units each for the same period.

CCeSS to college education has always been a problem for high school graduates who live in farflung areas and are too poor to avail of tertiary education. fortunately, that is not the case with four college freshmen who have found a benefactor in the wholly-owned subsidiary of aboitizPower, Hedcor, inc. which recently granted them full scholarships in schools of their choice. The grant covers tuition fee, book allowance, and monthly financial assistance until they acquire their degree. aiza Bayali, a graduate of Tugbok High School, Davao City at age 20 had lost both parents when she was only 12 years old, But that did not deter her from finishing

her elementary and secondary education through her own efforts. She worked as a househelp to support her schooling. Today, thanks to Hedcor, she is enrolled at the university of Mindanao in her quest for a degree in civil engineering. The scholarship grant of Hedcor is such a wonderful blessing for me, Bayali said. now, i can start reaching for my dreams.. Other scholars include andro Miasco from Brgy. Catalunan Pequeo, Keyse gulani from Brgy. Sibulan, Davao del Sur, and glyn Michael Dolauta from Barangay Darong, all are from the host communities of the recently commissioned Talomo Hydroelectric and Sibulan Hy-

droelectric Plant. Being the countrys leader in power generation, Hedcor is committed in its host communities partnership and continues to help deserving students by sending them to college. apart from the college scholarships, 30 high school students from five different schools in Davao City and Sta. Cruz, Davao del Sur are currently benefiting from Hedcors financial assistance to high school students. Hedcor, the largest developer of run-of-river hydropower plants in the country, operates 18 hydropower plants in Benguet and Davao with a total capacity of 150 megawatts. To date, Hedcor has allotted more than 7.8 million pesos primarily for education.

The Day Care Center being built by Therma Mobile 1 inside the campus of Maco Central Elementary School is more than half way rising in time for its turnover on July 29.

EDGEDAVAO THE BUSINESS PAPER

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Nokias new flagship N9 gets mixed reviews

OKiaS latest attempt to win back market share with its n9 phone received mixed reviews Wednesday but analysts said the real test will come when it releases new models using the Windows Phone 7 operating system. fans lauded the n9s ease of use without any home button -- a feature of the iPhone and other rivals -- while detractors mocked what they saw as its outdated Meego operating system. unveiled by nokia chief executive Stephen elop at the Communicasia telecoms fair in Singapore this week, fans crowded around the companys booth to try out the device. The n9 has a 99-millimetre (less than four inches), 854 x 480 pixel display and weighs 135 grams (less than five ounces), putting it clearly in iPhone territory. its most distinctive fea-

14 VOL. 4 NO. 17 JuNe 27-JuLy 3, 2011

ict hub
ture is an all-screen display, with users swiping the screen to switch between applications. The device also has a function that allows users to link it to dedicated accessories such as a headset or speakers by simply touching the phone against them. Being a user of apple, an iPhone, this is light years ahead of what iPhone 3g does, declared Paul Krzystoszek, operations and marketing manager for australian Satellite Communications. The ease of use... the intuitive nature of swiping across the screen instead of using a button, theres no button on it, the plastic casing, i think theyre all things that make it a lot better than what we have already, he told afP after trying the phone at the nokia booth. awesome was how Shahiran Jaafar, chief executive officer of Malaysian firm Microtel Systems and user of an iPhone 3g, described the n9. The fact that you can just swipe it and it goes back to whatever screen that you need it to go back to, the fact that it can show all the open tasks thats available, thats fantastic, he said. it just dwarfs the iPhone, the iPhone is nothing now. However, some were unimpressed by the fact that the n9 was still operating on nokias Meego platform despite the companys impending adoption of the Windows Phone 7 platform later this year. i have a problem with... the operating system, said Phoosith Ratpiyasoontorn, a Thai systems integration engineer, lamenting that Meego lacked user volume and compatibility with many applications. Technological consultancy firm Ovums consumer information technology analyst Tim Renowden said the true test of whether nokia can reverse its sagging fortunes will be when its new handsets using Windows Phone 7 are rolled out. The n9 is an interesting demonstration that nokia can still build excellent hardware, and it shows the progress made on the Meego OS, he said. But it doesnt change the fact that most nokia fans will be waiting for the first Windows Phone 7 handsets to arrive later this year, he told afP. With nokias focus shifting to Windows Phone 7 its hard to get excited about Meego on nokia hardware, despite the apparent merits of the n9 itself. Ratpiyasoontorn added that the choice for him would be clear if the n9 was stacked up against the iPhone. iPhone for sure because

THE BUSINESS PAPER EDGEDAVAO

the ecosystem, they have a lot more content, more applications, he said. in finland, nokia touted the virtues of Meego as the n9 was unveiled in asia. it reflects a change in philosophy, hardware and software coming together at

nokia in a very specific way to create a device, said Peter Skillman, nokia Vice President of Services and Meego Design. This impacts everything from smartphones to lowend phones right across the board.

Globe Telecoms chief legal counsel Twitter users open represents PH in ITU special meet to ads integration T T
He Philippines is representing the asia Pacific region in a special working group meeting in geneva, Switzerland from June 27 to 29 to thresh out amendments to the constitution of the international Telecommunications union (iTu). in a press statement, globe Telecom revealed that its chief legal counsel, lawyer Rodolfo Salalima, will sit as one of the vice chairmen of the Working group on a stable iTu constitution. The iTu, a specialized agency set up by the united nations to allocate global radio spectrum and satellite orbits, develops technical standards to ensure seamless interconnection of networks and technologies and improve eCHnOlOgY blogs are full of headlines announcing Twitters rumored plans to begin using in-stream ads as a way to increase revenue. in the Twittersphere, however, the majority of users are open to Twitter ads integration -- provided it doesnt detract from their social networking experience. a quick review of tweets including the terms Twitter and ads returned the following opinions: if twitter ads were clearly labelled, not dms or @s or RTs with a sensible volume and it means twitter exists, im fine with it, said @cold-

access to information and communication technologies (iCTs) to underserved communities worldwide. according to ivan John uy, chairman of the Commission on information and Communications Technology (CiCT), Salalima was specifically appointed by iTu head Dr. Hamadoun Toure, in recognition of the Philippines active role in the iTu. as an official member of the Philippine delegation to the iTu, atty. Salalima has shown mastery and competence in handling legal issues during floor debates, which may have been a factor in his being chosen as Vice Chairman of the Wg, uy said in his letter to globe president and CeO ernest l. Cu conveying Salalimas appointment. Salalima has represented globe in several key issues before the national Telecommunications Commission and the Philippine Senate, specifically in the imposition of caps on broadband servicesand, more recently, the share-swap deal between globe rivals PlDT and Digitel. uy stressed that Salalimas appointment to the working group is of utmost importance and should be a source of pride for the country. The iTu working group is chaired by Mexico and also has co-vice chairpersons from Turkey, Russia, Kenya and algeria.

SAlAlIMA

climate. in-Stream Sponsored Tweets? Well, Twitter has to make money somehow. lots better than scattered adSense ads too, commented @dabockster. assuming there arent too many, i actually welcome in-stream ads. i tend to find ads informative and love the idea of supporting @Twitter, said @michaelschade. i wouldnt mind promoted tweets in my timeline. Just give me a chance to opt out with a premium model, offered @digithought. not all tweets on the subject were in favor of Twitters ad-supported business model.

Facebook names Netflix CEO to networks board

aCeBOOK announced Thursday that it has named Reed Hastings, chairman and chief executive of uS video giant netflix, to the social networks board of directors. Reed is an entrepreneur and technologist who has led netflix to transform the way people watch movies and TV, facebook co-founder and chief executive Mark Zuckerberg said in a statement. He has built a culture of continuous rapid innovation, something we share and work hard to build every day. Hastings, who founded

iF the country would be able to close its trade deficit with China, it would be scoring a big economic victory more meaningful han trying to sink one of their vessels.
--Senator Ralph G. Recto, proposing that the Philippines should reduce its huge trade deficit with China than boycotting its products.

BizQuiPS

netflix in 1997, said that facebook is propelling a fundamental change in how people connect with each other and share all kinds of content. im looking forward to working with Mark and the rest of the board to help facebook take advantage of all the opportunities ahead, he said. The los gatos, California-based netflix, which ships DVDs of movies and television shows by mail and also streams them over the internet, has more than 23 million members in the united States and Canada.

EDGEDAVAO

E-mail: edgedavao_editorial@yahoo.com.ph

The Redhead model search is on at SM!

Last year, it was alex, K-La and tanny who each claimed the coveted redhead Girl title. this year it could be you! are you a fashionable, out-going gal who loves the limelight? then you have what it takes to be the next face of redhead! young fashionistas can show off their glamour with a single receipt minimum purchase of Php499.75 from June 2 to June 30, 2011 of any redhead The lasT 3 redhead girls (l-r) alex, K-la and alex item from the Girls so why wait? Make your modelteens Wear at all sM Department stores. each valid receipt will en- ing dreams come true and be one title one (1) applicant to join the of the three lucky faces of redhead! contest via the redhead virtual For more information or derunway. tails please see posters or like our Log onto www.gtwredhead. page: http://www.facebook.com/ gtwredhead com for on-line application!

UP AND ABOUT

STYLE

Davao Partner
The Business PAPER

You can now buy your favorite Business Paper from any of these establishments still at Php 15.

Establishments

For two years in a row, Freeway has gained immense recognition for being a creative innovator with its national artist Collectors series which started in 2009. Gone are the days where only casual wear are available to show ones pride and culture. with Freeways culturally intelligent collections, fashion forward Filipinos can now wear Fashionalism not just on weekends, but also for work and special occasions. Freeway re-introduces todays youth with our renowned Philippine national artists as it merges Filipino culture with current pop fashion. after paying tribute to national artists nick Joaquin (Literature), ang Kiukok (Visual arts), Jose Garcia Villa (Literature) and ramon Valera (Fashion Design), Freeway is excited to feature its first living nation-

Freeways fashionalism

al artist in the series. This May, Freeway launches the national

artist Collectors series Fall 2011 Collection featuring the works of national artist for Literature F. sionil Jos. F. sionil Jos is one of the best and most active writers of contemporary Philippine literature in english. Throughout his career, sionil Joss writings espouse social justice and change to better the lives of average Filipino families. He is one of the most critically acclaimed

Filipino authors internationally, although much underrated in his own country because of his authentic Filipino english and his anti-elite views. sionil Jos was hailed as national artist for Literature in 2001. Freeway features some of his well known works as interpreted in a pocket collection which includes staple favorites graphic tees in trendy silhouettes, modern tailored woven tops and dresses and accessories. Free yourself from the mainstream and wear the Pinoy Pride power on your sleeves in a more creative and fashion-forward way! all items will have their own gift packaging, a swing tag of sionil Joss bio and an F. sionil Jos authenticity stamp printed on the merchandise. The Freeway national artist Collectors series Fall 2011 Collection is available at Chimes.

Tulip Drive, Ecoland, Davao City

HELPING YOU MAKE INFORMED BUSINESS DEcISIONS.

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VOL. 4 NO. 17 JuNe 27-JuLy 3, 2011

You can now buy your favorite Business Paper from any of these establishments still at Php 15.

Partner

Koronadal
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Gen. Santos Drive, Koronadal City Telefax No.: (083) 520-0816 Mobile No.: 0922-843-9427 email: manggorio09@yahoo.com

Establishments

Sonys digital world

B
riGHtLy Lit spaces with walls full of the latest 3D LeD tVs that can connect to the internet; tables filled with the latest digital cameras and digital picture frames to show off your award winning photos; high speed laptop computers with 3D capabilities; camcorders that not only take beautiful videos in high definition but also project the videos for the everyone to see; if the world was made by sony, then these things are a reality.

THE BUSINESS PAPER EDGEDAVAO

RIBBON CUTTING. Takao Kuroda, president and managing director, Sony Philippines is joined by Metro Plazas Cathy Bangayan, Vice Mayor Rody Duterte and Ruben Bangayan.

Alunan Ave. corner Abad Santos St., Koronadal City

No one Does IT Only at TIANAS

FREE Delivery: the er 300 ( within Minimum ord l) center of marbe and ering services We accept cat ngs exclusive booki 28 Call: 083-22811

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General Santos
2f Meetrovi, South osmea St., general Santos city tel no. (083)- 301-1991

ABOVE: Guests checking out the latest Bravia LED 3D TV. LEFT: The Playstation counter showcases the latest Playstation and all the latest accessories.

Be it the latest Bravia internet LeD tVs, to Cyber-shot compact digital cameras, Handycam HD camcorders, alpha digital sLr cameras, Vaio computers, walkman mp3

players, and even to the Playstation 3 and all of its accessories, the sony Centre acts as a firm welcome handshake for the future denizens of sonys digital world.

Establishments

Stratford International School

Jose Catolico Avenue, General Santos City Tel. No.: (083) 5541615 email: info@stratford.edu.ph website: sratford.edu.ph

am i being the usual day dreamer that i am? not really. all you need to do is to visit the newest sony Centre by Metro Plaza at the third level of the abreeza Mall and you can experience the complete sony digital lifestyle. The showroom offers virtually every new sony digital gadget enough to make every geek and technocrat drool like a hungry fox in a hen house. what makes the sony Centre special is that it allows curious individuals, tech heads, and mere mortals to immerse themselves into whatever sony product hay are interested in.

offers the following:

Degree Programs: Bachelor of Science in Information Technology Bachelor of Science in Computer Science Bachelor of Secondary Education Bachelor of Elementary Education Bachelor of Science in Business Administration Bachelor of Science in Hotel and Restaurant Management Bachelor of Science in Psychology Bachelor of Arts in Theology Graduate in Midwifery Two-Year Diploma High School Elementary Preschool tesda registered training and Assessment Center for: Computer hardware servicing NC II Programming NC IV Plumbing NC II Massage Therapy NC II Health Care Services NC II Commercial Cooking NC II SMAW NC II Electrical Installation and Maintenance NC II Building Wiring Installation NC II Housekeeping NC II Consumer electronics Servicing NC II Automotive Servicing NC II Food and Beverage NC II Caregiving NC II Hairdressing NC II

tel no. (083)- 553-221

Upper ground floor. kcc Mall, general Santos city

HELPING YOU MAKE INFORMED BUSINESS DEcISIONS.

cameras galore. The sony cybershot and alpha Dslr showcase.

EDGEDAVAO THE BUSINESS PAPER YOUTH TRENDS

DMitteDLy, a hard and jaded Partyphile like myself have little inclinations on becoming too emotional. in fact, only three things in life make me emotional: good food, good drinks, and weekends. and the emotion i choose to feel when faced with these three elements of bliss is happiness. so yes, i was happyecstaticwhen i found out that one of the few places that could offer all three elements of my happiness was now in Davao.

Friday state of mind a

tGi Fridays, as you probably already know (unless of course if you have been living under a rock these past few months, which has been out-of-chic since obamas death inside a cave) opened some time at the end of May (2011 of course. Check the date on top of the page in case you are reading this some time in the distant future) in abreeza Mall. yes, the one owned by the ayalas, along JP Laurel. Fridays actually started out as a bar, and even though they gained popularity in the country for being a casual dining resto, they could not forego the bar because it is a very important part of their identity. But of course, this is not what you want to read about. i know what your thought process is when you step inside Fridays. you got here thinking that you are about to enjoy really good food. and then, all of a sudden, a huge bar comes into your line of sight. suddenly, you start thinking twice about having some food. alcohol, of course, is always better than solid food (well, for most of us, that is). But then of course, you decide to do what you went there for: eat. at the back of your mind, you are thankful that you decided to skip their cocktails because you would not really know what to order. and that is where i come in. Being the Partyphile you love (or hate) i have whipped up a review of six of their best-sellers. so no. Do not expect me to say bad things about their drinks because: 1.) They gave them to

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Enzo is the man to look for in the bar. He whips up Fridays signature cocktails and has little tricks up his red-and-white sleeves

L-R The Pina Colada, The Margarita, The Electric Lemonade, and The Classc Mojito which is also served bottomless.

me for free. 2.) These are bestsellers for a reason. 3.) They are just too good to bash. so without further ado, here are six of the cocktails you must definitely check out at tGi Fridays: The Classc Mojito: This cocktail is the king of all cocktails as far as tGi Fridays is concerned. Their Mojitos are the stuff of Urban (Cocktail) Legends. Have you ever read passages and stories about the power of a Mojito to transport the drinker to a beachside setting with a bevy of friends in tow, and a sunny disposition to boot? well, i havent either. But that is exactly where this cool and citrusy Mojito takes you. if this cocktail does not refresh you and remove all the stress that

has pent up from whatever it is you do (work, school, or shop), then nothing else in the world can. This cocktail tastes like a citrusy, minty, fizzy burst in your mouth. it is cool and calming and is made with rum. How can you go wrong with that? oh, and to make things even better, tGi Fridays offers Bottomless Classc Mojitos from 4PM until closing time at only Pesos 305. and do not even try to argue that you can buy two buckets of beer with that money in your friendly neighbourhood sari-sari store. These Mojitos are BottoMLess. nuff said. The Margarita: served on the rocks, this classic cocktail is one of the more popular

items on their cocktail menu. if feels like a shower of citrus and alcohol in your mouth, that is bound to make your knees weak with one sip. Dont tell me i didnt warn you. This cocktail is potent but is easy on the palette. in fact, while i was sampling this cocktail, a fine gentleman from Japan kept on giggling beside me. turns out, he has had 6 servings of this cocktail and it was not even 6 PM. it seems like, with the Margarita, you just can not stop with one. a well-made cocktail is good in any language, i guess. whats in it? tGi Fridays very own Margarita Mix, triple sec (a citrus-based liquor; do your own research to find out why it got its special name), and tequila. alright. i am ending this paragraph here. tequila should be enough to convince you. The Electric Lemonade: ok. so you think that Lemonade is a boring drink. it is kind of flat and one-sided. it is simply lemon, sugar, and water. right? right. Thankfully, the Partyphile Gods have blessed us with alcohol; and this makes everything a little better. so, tGi Fridays serves up a gorgeous electric Lemonade: a combination of Lemonade, some really good Vodka, and some Blue stuff. it might be Blue Curacao; it might be not. But at this point, would you really care? i wouldnt too. all i care about is a good cocktail; and this might be a good introduction for somebody who hasnt grown accustomed to cocktails just yet. if you are new to the whole cocktaildrinking bandwagon; then this is the one for you. oh, and by the way, tGi Fridays (as well as most of the food establishments at the Ground Floor of abreeza) will be extending their closing time to two in the morning. so please, for the love of alcohol, grow accustomed to cocktails now. all in all, the cocktails at tGi Fridays are above par. These yummy alcoholic treats, combined with some finger food (Ballpark nachos, perhaps) seem to be the perfect combination to transport you a weekend-state-of-mind, at any day of the week. after all, in here, it is always Friday.

UP AND ABOUT

SM brings Mad Science to Davao, July 3!

mission is free. VIP passes will be available at the event venue for the first 200 registrants with a minimum single or accumulated purchase (during event date) of P300 from any mall tenant. For inquiries, please call 297.6998 local 126 or visit www. smcitydavao.blogspot.com. You may also like SM City Davao on Facebook for event updates.

CatCh SM Davaos Mad Science invasion at the Event Centre on July 3, 3PM. Sparking imaginative learning worldwide, Mad Science is the worlds leading science enrichment provider. the show will let kids experience a unique and hands-on science that are both entertaining and educational. Mad Science encourages scientific literacy in children in an age when science is as vital as reading, writing and arithmetic. Enter a world of scientific wonder! ad-

Edge Davao wins 2 national awards:

Dge DaVaO, The Business Paper, received two national awards during last Thursday nights presentation of the 2010 Civic Journalism Community Press awards at the Traders Hotel, Manila. The paper was declared Best in Business and economic Reporting and Best in Science and environmental Reporting in the weekly newspaper category. it was the first time the three-year old edge Davao entered the nationwide contest conducted yearly by the Philippine Press institute (PPi) in cooperation with The Coca Cola export Corporation (TCCeC) Philippines Division, PPis partner in the advocacy for civic journalism as a framework seeking to promote journalism as medium of community feedback and participation.

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VOL. 4 NO. 17 JuNe 27-JuLy 3, 2011

THE BUSINESS PAPER EDGEDAVAO

best in business, environment reporting

e
for being adjudged best in science and environmental reporting, edge Davao is cited for presenting a holistic approach to the reporting of science and technology coupled with environment. it presents many feature articles and news features on health, science, technology and environment. it is easy to read and grammatically correct and well-written. as awardee in best in business and economic reporting, edge Davao got the jurors nod because its coverage of news on the economy and business and trade has more impact on the business community of the region. The contest judges also cited its two sections featuring agritrends and entrepreneurs. antonio M. ajero, editor in chief, received both trophies for the paper. later he was also

MIndAnAo delegAteS. Philippine Press Institute members from Mindanao pose for posterity during the awards night. From left: Anates F. Basilio of the Mindanao Daily Mirror, Tessie de Leon of the Afrim (Alternate Forum for Research in Mindanao)

publications, Eva Tan of the Mindanao Cross, Amalia BandiolaCabusao of Mindanao Times (standing), and Olive Velasco, Jocelyn Panes and Angelica Garcia of Edge Davao. [Photo by IzzA MARIe gARcIA.]

asked by PPi executive director ariel Sebellino to speak for edge Davao, which is the institutes

youngest member publication, and on behalf of the other winners.

The other winning weekly newspapers were: Mabuhay, best in photojournalism and best edited paper; and Baguio Midland Courier, best in editorial page. among the daily newspapers, the winners were: Sun.Star Cebu, best edited paper and best in photojournalism; Sun.Star Davao, best

also renewed its financial support for PPis advocacy of civic journalism for the next three years, according to Wally Panganiban, TCCeC director for media affairs, who represented TCCeC President guillermo aponte, in the program. The annual awards national board of judges was composed of Vergel O. Santos,

ReceIvIng tRoPhy. Edge Davaos editor Antonio M. Ajero receives trophy for Best in Business and Economic Reporting from PPI trustees Jake Macasaet of Malaya, Elnora Cueto of Lucena herald and Fr. Jonathan Domingo of Mindanao Cross as Supreme Court Justice Vicente Mendoza (extreme right) looks on. [Ig]
in science and environmental reporting and best in business and economic reporting; and Cebu Daily news, best editorial page. earlier, the PPi members elected a new set of officers. among those elected were Malaya publisher Jake Macasaet as PPi chairman-president and former secretary Jesus g. Dureza, who is now publisher of the Mindanao Times as trustee for Mindanao. The awards nights guest of honor and keynote speaker was Justice Vicente V. Mendoza who BusinessWorld publisher and PPi vice chair, as chairman; glenda M. gloria, newsBreak Publishing, inc. managing editor, gerardo a. Mariano, De la Salle university assistant professor, Pacita u. Juan, chair of the Philippine Coffee Board inc. and director, eCHOstore sustainable lifestyle, and evelyn M. del Rosario, senior manager of community relations division, Philippine long Distance Telephone Company (PlDT), as members. The entries from Mindanao were screened by the

celebRAtIon. Mindanao Times editor Amy Cabusao (foreground) and Mindanao Cross Fr. Jonathan Domingo (background) join Edge Davao delegates in simple celebration in a watering hole in Traders hotel Manila. [Ig]
spoke on Courts and the Press as Partners of good government. The press awards coincided with the 15th national Press forum on Reporting governance and Human Rights and the 2011 annual membership meeting. The Coca Cola export firm Polytechnic university of the Philippines College of Communication. Those from the Visayas were handled by St. Scholastica College Department of Mass Communication, while the entries from luzon were passed upon by the asian institute of Journalism and Communication.

EDGEDAVAO THE BUSINESS PAPER

games
golfers of the week
HeRe are no more superlatives to be written. What Rory Mcilroy achieved at Congressional was nothing short of unbelievable. Rory simply blew away the worlds best golfers to break and set records which will stand for a long time. ever since Rory stepped into our lives through the Darren Clarke foundation nearly 10 years ago, we have known that he possessed a rare and special talent. That talent turned itself into the recent uS Open champion in the shadow of americas capital and with the golfing world wide-eyed and and mouths agape at what they had just witnessed. To win by eight shots anywhere, anytime is remarkable. To do it at a major championship is incredible. Comparisons with past winners and current champions are inevitable, but without doubt i believe we are entering a other requirements for them to compete in national tournaments. Mr. So, also a tai chi practitioner, was an advocate of sports development even before becoming TaTaP president by pointing out that sports activities can strengthen the youth and create better communities. [MOSeS P.
BillaCura]

SKC Sports Awards set

The family of the late sports leader So Kim Cheng has given the go signal for the Davao City Sports Council to organize this years SKC Sports awards on July 22. Dexter So, grandson of the late sports philanthropist and esteemed leader of the Table Tennis association of the Philippines and Council, met with Council president Beethoven Sur last Thursday night and jointly agreed to start the ball rolling in preparing for the biggest sports event that will honor the regions outstanding athletes, officials and supporters. Committees have been formed to review and discuss the criteria in a meeting last friday at apung Kula Restaurant that will be followed up by a general membership meeting on Tuesday, June 28. We hope that those inactive members will join us and work with us again for the better good of sports in general and for the greater glory of Davao City in particuRepublic of the Philippines Department of Transportation and Communications LAND TRANSPORTATION FRANCHISING AND REGULATORY BOARD Regional Office No. XI Davao City Case No.2006-XI-00270 Petition for Renewal of a Certificate of Public Convenience to operate a TH FReIGHT TRuCK Service. SALVADOR P. ZAMORAS, SR., Petitioner x- - - - - - - - -- - - - ----- ---------- x NOTICE HEARING Petitioner is a grantee of a Certificate of Public Convenience issued in this case authorizing the operation of TH FReIGHT TRuCK SeRVICe SeRVICe on the route: WITHIN PANABO CITy AND FROM SAID PLACe TO ANy POINT IN ReGION XI accessible to motor vehicle traffic and vise versa with the use of FIVe (5) units, which Certificate expires on November 10, 2011. In the petition filed on June 06, 2011, petitioner requests authority to extend the validity of said certificate to operate along the same route with the use of TWO (2) units out of Five (5) units previously authorized. NOTICe, is hereby given that this petition will be heard by this Board on July 19, 2011 at 09:20 A.M. at this office at the above address. At least, TeN (10) days prior to the above date petitioner shall publish this Notice once in a one (1) daily newspaper of general circulation in Mindanao Parties opposed to the granting of the petition must file their written opposition supported by documentary evidence on or before the above date furnishing a copy of the same to the petitioner, and may if they so, desire appear on said date and time. This petition will be acted upon by this Board on the basis of its records and the documentary evidence submitted by the parties, unless the Board deems it necessary to receive additional documentary and/or oral evidence. WITNeSS the Honorable BeNJAMIN A. GO, CeSO V, Regional Director, this 6th day of June 2011 at Davao City. TERESITA DELA PEA-YIGUEZ Chief Transport Development Officer
/hoc Copy furnished: Petitioner, Salvador P. Zamora, Sr. 7041 Glodo Subd., Prk 4, Brgy. San Francisco, Panabo City Counsel, Atty. eduardo T. Manzano, Rm. 208, New Borgaily Bldg. San Pedro St.,Davao City NOTe: Affidavit of Publication and newspaper where notice was published must be submitted three (3) days before the scheduled hearing.

JuNe 27-JuLy 3, 2011 VOL. 4 NO. 17

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lar, said Sur. Sports association heads will be submitting their nominations this week for deliberation in order for the Council to finalize the list as soon as possible. Plaques are to be prepared once the list is finalized and will be awarded to the nominees next month in time for the birthday of the late Mr. So. So was the first president of the Council, then known as Philippine Olympic Committee Bureau 11, in 1986 and remained its leader until his untimely death in 1993. He was the only national head of a sports association to be based in Davao City but this has not hindered him to organize international competitions in Manila where the best table tennis players took part, a hard work he had done that triggered the popularity of table tennis in the country, epecially in the Davao region. The top honcho of the Modern Times Trading conducted monthly meetings with members and was known to financially support poor athletes needing fare money and providing

rory, rory, hallelujah

new era. Rory is not the new whoever, he is the first Rory Mcilroy. Those cynics who kept harping back to what happened at augusta when Rory let a healthy lead slip away, did not appreciate the make-up of this 22-year-old. it was never going to eat into his heart and soul, it was only going to make him all the more determined to show how much he learns from his experiences. and he did it in the most fantastic fashion. it was probably iSMs greatest week in all because all our four weekend survivors finished in the top 10. lee Westwood was a highly creditable third considering he was four over par after round one, and both our South african major champions, louis Oosthuizen and Charl Schwartzel, finished alongside one another tied for 9th. So, now we hold three out of the four grand slam titles with the uS Pgas

Wannamaker Trophy required to complete the set. Dont back against it being joining the others in august. for the moment we will enjoy Rorys success in the belief that many more are to follow. golf has been crying out for a new, fresh, young superstar. its got one now.
[ChuBBy ChaNDler/rOryMCilrOy.COM]

NBA 3-on-3 list-up over

R
lenge on July 2 and 3 and win cool prizes from the nBa! Registration will be on site. There are exciting activities for the entire family. nBa legend and four-time nBa champion Horace grant of the Chicago Bulls and the la lakers will interact with fans during the three-day event. There will also be an authentic nBa half-time show featuring performances by the new York Knicks City Dancers, nBa merchandise giveaways and live music to keep fans entertained. entry to watch the tournament and soak in the festivities is free of charge. for those keen to see more nBa events in the country, we encourage all filipino basketball fans to visit the event website athttp:// www.nba.com/3on3/philippines/ and give us ideas on what other nBa activities you would like to see in the future. You might just see your favourite player or team make it to your city! [Pr]

egiSTRaTiOn for the first ever nBa 3-on-3 Philippines 2011 presented by Sprite has closed more than a week ahead of its sign-up deadline. Due to overwhelming public response, all slots for the inaugural event have been taken, setting up an exciting tournament with a full field. The event, announced earlier this month, will be held at the SM Mall of asia from July 1 to 3. in a span of two weeks, all the divisions (boys, girls and open) filled up with teams eager to compete for bragging rights and top honors. a highlight of the tournament includes a ViP and celebrity division featuring some local stars and sporting heroes that fans should come and check out. But all basketball aficionados, mall-goers and those who did not get to register for the 3-on-3 can still participate in the Sprite Slam Dunk Contest and energen Skills Chal-

Laguna stops Pacman Warriors, score 69-61

He laguna golden lions served notice of their title hopes by stopping the MP Warriors of genSan, 69-61, in continuing action in the SMC liga Pilipinas Conference V general Santos City leg last Thursday night at the gMP Sports Complex. Trailing by six, 47-53, the golden lions of gov. eR ejercito and coach Philip Cezar limited the Warriors of Rep. Manny Pacquiao and coach arvin Bonleon to only eight points in the final quarter while unloading 22 of their own. new recruit edwin asoro

scored eight points to go with seven rebounds in the emotionpacked contest. The golden lions victory was marred by a skirmish between eJ feihl and Jam alfad after a rebound play, resulting in both players ejection. Robert Sanz led the way for the golden lions with 13 points on top of nine rebounds while glenn Bolocon had 13. louie Medalla was the only Warrior in twin digits with 10 markers as the whole squad struggled. earlier in the day, Cebu landmasters RDaK-Mandaue planted one foot into Satur-

HiS corner is giving a space to an interesting article written by Manny Pacquiaos trainer, alex ariza to let you know how our world boxing champion maintains his stamina. enjoy and learn. *** Stamina has a lot to do with your heart rate- how relaxed are you, but more importantly, what happens to your breathing pattern once your heart rate elevates. How you breathe will determine the amount of oxygen your body gets in- the longer you will last in a fight. 1st off there are different breathing techniques while running that can be employed for exercises. i have even heard so much as, breathe through you nose and your mouth at the same time, which i believe to be impossible. i will discuss this in a video blog. if you do your research you will read Breathe through your nose and out through your mouth. You will read this is the way to train, because it maximizes air to your lungs. When you get more air to your lungs you will be able to perform your cardio routine for a longer period or time. in the corner i do have my fighters breathe through their nose and out through their mouth in order to relax, refuel, and get ready for the next round. Breathing through your nose and out through your mouth is an excellent way to calm your body down and get the maximum amount of oxygen to your lungs, but it is not a realistic way to train when you are training for a fight, because it is not the way you will breathe during the fight itself. i always train my fighters to breathe through their mouth and out their nose. This is realistic during the fight. i want my fighters to have a rhythm to their breathing, maximizing the realities they will feel when they get in a war during the fight. if i was to train my days finals by edging the ilocos Sur CS Tigers, 66-64, and remained undefeated in two starts in the tournament supported by San Miguel, Molten, Summit natural Drinking Water and accel. Making up for his scoreless performance the other day, ariel Capus exploded for 20 points, 10 rebounds, four assists and four steals to make

How Pacquiao maintains his stamina

fighters to breath through their nose and out their mouth then they would not be prepared for what was ahead. Their reality is they will be in a fight that will raise their heart rate to a level causing them to breathe through their mouths in order to get the amount of air their body is demanding from them at that very moment. When this happens in a fight my fighters are mentally and physically ready for it. This is why i like swimming so much. it teaches your to breathe through your mouth and slowly let the air our of your nose. even when you are fatigued in the water and your heart rate is pounding your have to stay to that same rhythm; in through your mouth and slowly let it trickle out your nose. in a fight and your body forces your to breathe through your mouth and when you train for this action to occur you are 100% comfortable and ready for it. if you werent then your heart rate would go even higher, causing you to become exhausted sooner. if you are not trained for this and your body goes against something it has been trained for it will go into a panic. guess what happens when your body goes into a panic? it gets drained even faster, causing more fatigue to set in. This is one of the main reason you see Pacquiao strong in the later rounds, it is because his breathing patterns up for the absence of team leader Mark Magsumbol who opted to rest his injured back from a hard fall the day earlier in their win over the golden lions. Harold Sta. Cruz provided support with 11 points and seven rebounds. Raymond aguilar paced the CS Tigers of gov. luis Chavit Singson and coach Johnedel Cardel with 17 points and 10 re-

are something he has come equipped to learning and mastering. i can not emphasize this aspect of training enough. if you are in a fight and start breathing in a way you have not trained your body to become accustomed to it will panic and you will exhaust yourself. There, i have let out a secret and one of the reasons you see what you see in all of my fighters. Sometimes it is hard for me to write these blogs, because i have to let out what my specialties are, but i feel i have the best boxers in the world and if some other boxer learns some of my techniques then so be it, we will still beat them! Plus, i have more conditioning methods than just this. i am letting out the little things to let people know the truth. The truth is, their fighters, or they themselves, are not doing things the proper way. Most boxers are behind the times or they are not working with someone that knows what he or she is doing. for me this is easy. i think about it in my sleep. i figure things out and i apply them to my fighters. We all have our gifts in life. Most of the gifts people have are not from something they read out of a text book; it is something that was written in a text book because of what they know. until next Time Only on Mp8.ph. alex ariza bounds. Chito Jaime scored 14 points and had six rebounds. While the wards of Joe Soberano, Rick King and coach Jun Tan prepare to go for their third weekly trophy, the CS Tigers are facing the grim possibility of not qualifying for next months Super leg unless they end their current skid their fourth straight and 10th overall loss in 14 games.

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THE BUSINESS PAPER EDGEDAVAO