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ABC ORGANISATION LTD

Template Request for


Proposal
Request for Proposal
[Author]
[Pick the date]

[Type the abstract of the document here. The abstract is typically a short summary
of the contents of the document. Type the abstract of the document here. The
abstract is typically a short summary of the contents of the document.]

ABC Organisation Ltd - Request for Proposal

Contents
Contents..................................................................................................................... 2
Summary....................................................................................................................3
Tender Process........................................................................................................... 3
Background................................................................................................................ 3
Organisation............................................................................................................ 3
Current website & electronic communications........................................................3
Branding ................................................................................................................. 3
Purpose & Objectives..................................................................................................3
Audience..................................................................................................................... 3
Functional Requirements............................................................................................4
Integration issues / legacy systems............................................................................4
Staff resources........................................................................................................... 4
Project timetable........................................................................................................ 4
Budget........................................................................................................................ 4
Evaluation criteria...................................................................................................... 4
Format for proposals.................................................................................................. 4
Recommended appendices........................................................................................4

ABC Organisation Ltd - Request for Proposal

Summary
Insert a brief summary of the whole project and the nature of proposals sought.

Tender Process
Set out a clear description of the intended process including the following key
pieces of information:

The date proposals should be submitted by.

How requests for further information will be dealt with.

The number of agencies who are being asked to submit proposals.

Whether you are open to additional solutions and ideas or require only direct
responses to the issues raised in the RFP.

Background
Set out clear information about the organisation and requirements to allow an
accurate and focussed response.

Organisation
Include general information about purpose, size, activities.

Current website & electronic communications


Describe state of current website, including procedure for updating content, and
details about email newsletters, use of social media, etc.

Branding
Summarise the status of the organisations branding, i.e. going through a
rebranding exercise, have full brand guidelines, seeking assistance on branding,
etc.

Purpose & Objectives


List the practical goals and objectives that will be used to measure the success of
the new website.

Audience
Set out profiles for key anticipated users of the website, including specific things
that each user group will be looking for.
3

ABC Organisation Ltd - Request for Proposal

Functional Requirements
List all desired functionality (online shop, integrated payment processing, user
registration, interactivity, social media integration, etc).

Integration issues / legacy systems


List full details of any existing databases, CRM systems or other systems that relate
to the website redevelopment project.

Staff resources
Provide job descriptions and summary of expertise for each staff member that will
be involved in the running or maintenance of the website.

Project timetable
Set out a target date for completion, any other key dates and, if possible, a full
anticipated project timeline.

Budget
Provide a budget range and any details of specific factors that will affect the
flexibility or segmentation of the budget.

Evaluation criteria
Describe on what basis the successful agency will be selected.

Format for proposals


List any specific questions that should be answered in proposals and the format,
including desired size, that proposals should follow.

Recommended appendices

Branding guidelines

Sample content

Technical requirements

Site map

Competitors

ABC Organisation Ltd - Request for Proposal

Site references like/dislikes