2011

78

-1 -2 -3 -4 -5 -6

-7 -8

-1
79

) ) . .

. (..... (

. . . : -

80

:
-1
Master Plan Objectives Mission
.. ( . : . )
.(1)

Strategy

) .

y y y
.
81

-2
Strategic Management Advantages Competitive

. : .

. :

y
. . .

y
.
82

. . .

-3

:(2)

Mission and Goals

. . .

-1-3

Environmental Analysis
(SWOT)

-2-3
. .

Strategic
83

Factors Opportunities

Threats
.

Strengths
.

Weaknesses

Strategy Formulation

-3-3

.
.

.(

. ( ) :(3) . -

Corporate Level
. . .

84

: / . .

Growth Strategies Stable Strategies Retrenchment Strategies

.

Business Units Level

.

). .(

85

. . .

Functional Level

) ( . .

.. . .

Strategy Implementation

-4-3

.(

86

Evaluation and

-5-3 Control
. .

. .

87

(1)

(3 ) :

(2 )

(1 )

: .

88

-4

. .. . . . . :(4)

y
.

y
.

y
.Just-in-time

y
.

y
89

y
.

90

Corporate strategy

. . :
( 5)

. : .

Administrative Linkage

-1-2

. .

One Way Linkage

. .

-2-2

Two-Ways Linkage

-3-2
.

. .
91

Integrative Linkage

-4-2

. : . .

y y y
.

. :
(2- 3)

.
92

:
. : . .(6) .

The Best Fit Model

Porter
) ,Boxall

-1-3

Miles and Snow .( .

) . : ( . )

y y
.

Contingent
.

y situation

93

) .( ) - 1-1-3

External Fit
( )

. ( . . . )

Internal Fit
Horizontal Bundling
.

- 2 -1-3

.Deadly combinations

. .

94

. . ( 7)

The Best Practice School

. . .

-2-3

.Universalistic Model .One Best Way . .

Pfeffer
. :(8)

Employment security
.

95

Selective hiring
.

Self-managed teams
.( ) .

Organization performance

. . . .

Status differences

Sheering information

:
96

. . . . . .

The Resource -Based

1959 .Barney1997 " . . ( 9) . ) .( . )

-3-3 Model
Penrose
"

Resource
.(
97

. .

. . .

Barney 1997
:(10)

Value Rare Inimitability Non

y y y y substitutability

. .

Strategic
.

Asset

.
98

:(11) ) ( . .2 . .1

( 2)

..

99

1. William Anthony and others, (1999), Human Resource Management; A Strategic Approach, 3rd.ed.New York; Dryden Press.P.10.
: ) : (2005 .2

3. Thomas L. Wheelen and J. David Hunger (2004). Strategic Management (New York: Addison Wesley, 7th, ed., P.3.
: ) .73 -72: .103 -100 : .(2006 (2001 .5 : ). .4

6. Boxall, Peter, and Purcell,John, Strategic human resource management: where have we come from and where should we be going? International Journal of Management Review, June 2000,Vol.2 Issue 2,pp183-221.See also ; Boxall, Peter. (1992) Strategic human resource management: beginnings of a new theoretical sophistication? Human Resource Management Journal, 2(3), 60-79. 7. Baird, L. and Meshoulam, I. (1988). Managing two fits of strategic human resource management. Academy of Management Review, 13(1), 116-128. 8. Pfeffer, J., The Human Equation; Building Profits by Putting People First, Boston; Harvard Business School Press. 1998. 9. Penrose, E., The theory of Growth of the Firm. Oxford; Blackwell. 10. Barney, J.B., Gaining and Sustaining Competitive advantage, Reading; Mass.: AddisonWesley, pp.145-164.
100

.11 .111: (2005 : )

101

102

103