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about nicholas webb

Nicholas Webb is a world-renowned innovation thought leader. He is the author of The Innovation Playbook, The Digital Innovation Playbook and The Innovation Superstar Workbook. He is a successful inventor with a wide range of technologies from one of the worlds smallest medical implants to consumer and industrial products. He has been awarded over 35 patents by the US patent and trademark office. He has launched hundreds of technologies in his 25 years career. He currently provides innovation strategy consulting to a wide range of clients from small startups to Fortune 500 companies.

topics and books

Nicholas Webb boldly de-bunks common myths about innovation.


Steve Faktor, American Express

The Innovation Playbook, offers core elements that all of us can incorporate and learn from to help build success. Chris Thoen, Procter & Gamble

In researching his books for one of the worlds largest nonfiction publishers (Wiley), Nicholas Webb has identified the key success drivers for innovation. Researching organizations from the vantage point of an innovator has given him a unique and special vantage point on what works in the real world. His research includes organizations like, the U.S. Army, Hewlett-Packard, Kodak, IndyCar, Southwest Airlines, and Adobe just to name a few.

a wide range of topics


Centered around the creation of world class customer service experiences. These topics include Innovation, Digital, Social Media and Customer Experience. Innovation Creating a culture of innovation RealOpen - Mastering open innovation Becoming an Innovation Superstar Innovation superstar LI and LII Training The Innovation Playbook

Nicholas Webb receives on average a 98% excellence rating on all speaking engagements www.nickwebb.com

Digital Media and Customer Experience Customer co-creating through digital media Mastering your market through digital media innovation Creating a transformative customer experience The digital dynamic - Build sales and profit fast Customer Service Customer experience mastery Customer Mapping - Contact point innovation The role of innovation and customer experience Off the Hook - Telemarketing and innovation Patient centered healthcare

Prolific entrepreneur Nick Webb has studied over 200 of the most innovative companies in the world to find out how they increase speed-to-market and, ultimately, the profitability of their innovations. In fact, Nick a serial inventor himself has literally written the book on breakthrough innovation strategies. Now hes revealing the secrets to more effective and faster innovation in this eye opening 90-minute webinar designed specifically for tech transfer professionals and faculty innovators.

Prepare to have your assumptions, strategies, and even the way you think about innovation challenged!
Nick Webb is one of the most sought-after and dynamic speakers in the innovation game. Why? Because he delivers his message with passion, and with a thought-provoking approach that will challenge your long-held assumptions and may just serve as a launch pad for transforming your organization into a world-beater in terms of delivering what your customers want and speeding those customer-driven innovations to market. Heres a quick look at just a fraction of what youll learn about: Building a systemic culture of innovation Fast-tracking innovation assessments with the Webb triangle How to automate innovation filtration Keys to developing world-class innovation platforms Replacing risk management with opportunity management Assuring maximum market penetration with customer-driven innovations How to out-invent the competition using innovation safaris Tools for value layering your innovations Introduction to the state-of-the-art RealOpen innovation management system

Plus, youll also hear case studies and lessons learned from world-leading innovators that you can adapt in your organization.

Some of Nicks audience:

What speaking clients are saying:


Nicholas Webbs keynote was ranked NUMBER ONE out of the 25 professional speakers at this years Orthoworld annual meeting. His message provided real-world answers not theories or concepts. Jack Detweiler, Vice President, Business Development, ORTHOWORLD What Orthoworld attendees are saying: Fantastic. Best speaker of the entire conference! Very dynamic. WOW Love the energy and passion Excellent case studies GREAT speaker very passionate about what he does Well presented and inspiring Entertaining and relevant Enjoyed the stories of real-life experiences Thought provoking Nick is a great speaker. I wish he had more time to talk Eye opening- pushed me to change my way of thinking Nicks program taught us how to turn a failed product into a multi-million technology. Now thats a great return on investment. - John Konefes, University of Northern Iowa Our audience loved Nicholass message, but more importantly they respected him because of his real-world expertise. Our selection committee has already asked him back for the 2010 conference. - Michael Good, Pharm.D., MBA, VCRI

Very inspiring and real. In a world of hype, Nick cuts through to the core. - John Lopker Nick cut out the fluff and provided real substance that could be immediately implemented as soon as you leave. - Mike Kirkpatrick A wonderful seminar experience. One of the most professional and positive experiences of my career! - Charlie Childers Excellent to be provided a system to use in evaluating the viability of a product. - Joanne Angell An easy to follow plan. To get to point D, you must first go to A through B through C and if your ideas make it through the proper steps, then and only then do you do D. - Bruce Engles

keynote topic
RealOpen - Mastering Open Innovation
In a shrinking economy with rapidly emerging competition, innovation rules the day. The problem is most innovation systems are slow, inefficient and do not truly connect to the increased demands of the market. There is no question that the biggest movement in the area of business growth and profit is open innovation. The problem is the overwhelming majority of organizations have not succeeded in achieving true openness. This is no small problem as the market is moving too fast and product lifecycles are far too short to not take advantage of accessing both external and internal innovations. The primary cause of open innovation failure is the internal challenges of cultural adoption and ultimately deployment. In this program Webb provides a step-by-step account of the common pitfalls in managing business innovation and more importantly what to do about them. This program has been presented to dozens of Fortune 500 companies and is widely considered to be the best practice in deploying open innovation in organizations. Workshop attendees will learn: The creation of a comprehensive innovation platform The development of a comprehensive internal and external submission portal The development of a digital strategy to solicit external innovation submissions The creation of custom innovation measurement tools Installation of fast-track methodologies to quickly move the innovation from filtration to the find/forget phase Fast-track innovation assessment through the Webb Triangle Creation of a multi-front innovation procurement plan The development of a digital command center

This program takes a nonlinear and configurable approach towards increasing sales, plan value, and ultimately, profit. You will learn from case examples based on some of the best organizations on the planet.

takeaways
Unlike risk-centered programs of the past, our customer-driven approach builds world class organizations. In this program you will learn: How to fast track innovation to out-invent the competition. Increase efficiency and improve the patient experience through, Contact Innovation Points (CIP). How to use the RealOpen Innovation Management System for speed and profit. Build world-class innovation platforms. Create a truly customer connected organization.

format
All programs are available as a keynote, half-day or full-day workshop. All programs are customized to meet the specific needs of our client. Certification programs are also available.

keynote topic
Innovation Superstar Certification Training Level I
The Innovation Superstar Training Program is designed to give participants the latest best practice in Innovation Management. Unlike competitive programs, our Innovation Superstar Certified Training Program (ICS) is a nonlinear and non-legalistic system. This allows anyone to configure it to their companys unique needs. Innovation Superstar Certified (ISC) Level I was created using information gathered from the study of more than 200 of the most innovative companies in the world. The program provides for dynamic and easy-to-understand tools that allow the student to leave with real world deliverables that can be applied immediately. Program case studies include service, product, and high technology industries. The training program also helps organizations increase their access to both external and internal innovations. It is based on fast-track methodologies that increase speed, and ultimately, profitability. The program is also targeted to specific job functions. For instance, our ISC L1 certification is targeted for product managers and engineers. Our ISC L2 certification is specialized for executive managers including, CEO, CIO, VP of Innovation, Vice President of new business development, and research and development. The ISC L1 is available as an on-site workshop or as an online training program. Participants can also petition for certification online by completing a 50 question test with a passing score of 85 percent or better. The ISC L2, is only available as an on-site training program that includes on-site testing and oral interviews. Program prerequisites include a minimum of two to four years of direct experience in the area of product and project management. Most participants have a bachelors degree or greater. The program textbook is The Innovation Playbook A Revolution in Business Excellence (Wiley) by Nicholas J. Webb. ISC L1 is available as an online certification program or as an on-site workshop. A score of 85 percent or more on a 50 question multiple-choice test is required for certification. Program fees do not include certification. Certification is issued to program participants that complete an on-site or online training program and has completed the test questions with an 85 percent or better score. The purpose of the certificate is to validate satisfactory course completion. No certification accreditation is expressed or implied. Innovation Superstar and RealOpen are trademarks of Lassen Scientific Inc. a California corporation.

takeaways
In this program you will learn: Introduction to the state of the art RealOpen innovation management system How to automate innovation filtration Developed world-class innovation platforms Develop veal VOC by developing systematic carpet time To out invent the competition with innovation safaris Value layering your innovations with Project X Fast-track innovation assessments with the Webb triangle Hardwire internal and external innovation to your corporate culture Replace risk management with opportunity management Build a systemic culture of innovation Lead your market with customer and market driven innovations

format
All programs are available as a keynote, half-day or full-day workshop. All programs are customized to meet the specific needs of our client. Certification programs are also available.

keynote topic
Innovation Superstar Certification Training Level II
The Innovation Superstar Training Program is designed to give participants the latest best practice in Innovation Management. Unlike competitive programs, our Innovation Superstar Certified Training Program (ICS) is a nonlinear and non-legalistic system. This allows anyone to configure it to their companys unique needs. The program provides for dynamic and easy-to-understand tools that allow the student to leave with real-world deliverables that they can apply in their business immediately. Program case studies include service, product, and high technology industries. The training program also helps organizations increase their access to both external and internal innovations. It is based on fast-track methodologies that increase speed, and ultimately, profitability. The program is also targeted to specific job functions. For instance, our ISC L1 certification is targeted for product managers and engineers. Our ISC L2 certification is specialized for executive managers including, CEO, CIO, VP of Innovation, Vice President of new business development, and research and development. The ISC L1 is available as an on-site workshop or as an online training program. Participants can also petition for certification online by completing a 50 question test with a passing score of 85 percent or better. Level L2 is our strategic innovation level. This program is specifically designed for organizational leadership including CEOs, CIOs and Vice President of new business development and research development. The ISC L2, is only available as an on-site training program that includes on-site testing and oral interviews. Program prerequisites include a minimum of four to six years of direct experience in the area of product and project management. Most participants have a graduate degree. The program textbook is The Innovation Playbook A Revolution in Business Excellence (Wiley) by Nicholas J. Webb. ISC2 is only available as an on-site training program that includes on-site testing and oral interviews. A score of 85 percent or more on a 50 question multiple-choice test is required for certification. Program fees do not include certification. Certification is issued to program participants that complete an on-site training program and has completed the test questions with an 85 percent or better score. The purpose of the certification is to validate satisfactory course completion. No certification accreditation is expressed or implied. Innovation Superstar and RealOpen are trademarks of Lassen Scientific Inc. a California corporation.

takeaways
The program includes: Comprehensive orientation of the RealOpen innovation management system The must-have tool for innovation innovation scenario tactics The five leadership skills of innovation How to create an innovation culture How to structure innovation teams Developing a digital command center How to increase access to market-leading innovations How to improve innovation filtration and throughput The role of innovation across the enterprise The latest tools, and techniques and methods for increasing speed and profitability through innovation How to configure an innovation driven organization How to create innovation champions within your organization

format
All programs are available as a keynote, half-day or full-day workshop. All programs are customized to meet the specific needs of our client. Certification programs are also available.

keynote topic
Mastering the Customer Experience Through Digital Innovation
How to Become a Customer Service Superstar
There is no better way to build sales and profit than through the creation of world-class customer experience. Unfortunately, most organizations take a fractional and superficial approach towards their customer service initiatives. Customer service, real customer service is about providing an enterprise-wide culture that delivers exceptional customer experiences. This includes your digital presence. Learn how to do this by studying companies such as In-N-Out Burger and Sierra Nevada Brewery, which systematically deliver A-plus customer service using layered approaches that provide net customer value. Webb explains how companies such as these not only provide a solid product, they utilize the five senses of their customers to present a full-spectrum experience for their most valuable resource their customers. In studying more than 500 companies researching The Innovation Playbook and The Digital Media Innovation playbook, Webb found some that go above and beyond in the innovation industry. Webb calls such companies Innovation Superstars. These companies have found the Soul of the Customer, rather than the more superficial Voice of the Customer that gains the focus of many other, inept companies. And in understanding the soul, these superstars deliver above par products, service and more in other words, a world class customer experience. For example, Webb named Adobe and Hewlett-Packard Innovation Superstars due to their absolute devotion to an innovative culture centered on value rather than risk. Hewlett-Packards HP Garage initiative demonstrates even large companies can continue to create world-class innovations. Adobe practices innovative co-creation on a daily bases fostering an entrepreneurial and highly customer connected environment. These superstars come from a wide-range of industries, but still contain some common attributes that make them world-class customer experience innovators. Studying these attainable commonalities can teach any organization how to follow in these big footprints and become innovators as well. In this program you will learn to significantly increased sales, while concurrently reducing internal costs. You will also develop an enterprise-wide customer value plan. As a hugely successful innovator, Webb will share the roles of open and other innovation methodologies that can be used as tools in delivering world-class customer service, a huge step forward in pursuit of the Innovation Superstar title. This program is targeted for management and leadership in the creation of customer relationship planning and provides the tools that can allow any organizations to lead their industry in customer satisfaction.

takeaways
The program includes: Your digital presence and how to delivering exceptional customer value Understanding the three key levels of organizational commitment How to make customer experience initiatives stick How to build sales and profit through Contact Point Innovation Understanding the ins and outs of digital and social media The 90 day customer experience makeover

format
All programs are available as a keynote, half-day or full-day workshop. All programs are customized to meet the specific needs of our client. Certification programs are also available.

keynote topic
Mastering the Customer Experience
In a shrinking economic universe with fierce emerging competition, mastering the customer experience has become a mandate. There is simply no better way to build sales, brand value, customer loyalty and ultimately profit. Unfortunately however the oldfashioned customer service systems have failed. In the good, old days when money was abundant and competition was slight, superficial customer service approaches worked. But those days are gone and gone for good. Many nave organizations are under the erroneous impression that their customer service initiative is adequate to compete in todays market. This assumption is dead wrong. Customer service has evolved into something entirely new: customer experience. Customer experiences arent created easily and can in fact only be found through truly innovative methods. In virtually all organizations customer service is a fractional solution that has been applied to a holistic problem. A common myth among customer service believers is that if you simply offer a good product, you will succeed. While I would argue a good product is an absolute necessity as well, theres a lot more to a holistic customer experience that just serving up a good product. SERVING a customer is only one part of a total customer experience. Another common issue many organizations experience is a lack of follow through. There are more than 5,000 training and customer service programs available through a wide range of consultants and vendors. Theres no lack of resources out there, yet most organizations fail to take advantage of the wealth of information easily accessible to any and all. But if you do the math, its been found that 80 percent of organizations never sign up. Of those who do, 80 percent are no-shows. Of the remaining percent that get to work ultimately give up. True customer experience innovation isnt easy, but its far less frightening than bankruptcy. To provide truly meaningful net customer value, organizations must understand they are a system comprised of multiple departments all moving in the same direction delivering net customer value. The key word here is system. Your organization is not just a front-line interface. It is an enterprise that must work in absolute synchronicity. The reason so many common customer service initiative fails is that they focus solely on the front line. Its certainly no coincidence that examples of great customer experiences can be found within those companies with an excellent culture a life support system for innovation and great people. In researching The Customer Playbook, more than 200 organizations were studied both good and bad. Companies with poor culture were littered with bad people who sucked the good out of organizations, or housed good people forced to deliver bad experiences by companies driven by innovation socialism an environment based on fear, processes and strictly internal needs. Innovation capitalism is at the other end of the spectrum and followers of this model understand an organizations prosperity is based on an externally-focused business model, which also encourages and rewards employees for adding meaningful net customer value. The point is the strong culture centers on the creation of an organization that rewards exceptional customer experiences. In this powerful program you will learn how to master the customer experience and ultimately rule your market.

takeaways
Unlike other programs that talk theory and concepts this is a step-by-step process detailing how to achieve innovation mastery in your organization. You will learn how to: Take advantage of the benefits of the Customer Value Strata (CVS). Increase efficiency and improve the Customer experience through, Contact Innovation Points (CIP). Develop customer-driven innovation and enterprise-wide innovation best practices. Significantly reduce customer dissatisfaction while improving the quality of work life your team.

format
All programs are available as a keynote, half-day or full-day workshop. All programs are customized to meet the specific needs of our client. Certification programs are also available.

keynote topic
The 90-day customer Relationship Makeover
How to Become a Customer Experience Superstar.
In order to compete in todays marketplace, its critical that organizations use innovation techniques to invent world class customer service. From John Deere to Harley-Davidson, an innovative customer experience is the driving force behind delivering net customer value and inspiring customer satisfaction and loyalty. In todays market there are several myths driving many organizations under. The first is the Customer Service Myth. In researching The Customer Playbook, author Nicholas J. Webb found of the hundreds of business managers interviewed, none gave the same answer twice when asked the definition of customer service. Most interview subjects gave job-centric answers. The finance manager saw customer service through the lens of finance. The marketing department saw marketing behind customer service. You get the pattern. Virtually all customer service initiatives were centered on fractional approaches that were highly internalized. They didnt account for the fact that customer service wasnt about brand loyalty or making a better profit. A holistic approach is about providing a complete customer experience. Another myth Webb saw was the Customer Relationship Management Myth, which states that customer relationships can and should be managed. Computers and spreadsheets do a lot of things extremely well. However, understanding what customers really care about isnt one of those things. Customer innovation requires actions such as active observation, which can only be done by a live, breathing human being. Then theres the Customer Value Myth. In todays hyper-competitive market, pseudo value will kill your business. Many organizations will say anything to get you to buy. But the real question should be, what will they do to get you to stay. In a world of digital media and social media; fake value will kill your organization faster than anything. The final myth is the Voice of the Customer Myth, which looks at why VOC programs such as focus groups, field studies and customer interviews completely miss finding what customers really want. Also learn about the System Myth, which looks at the wide range of systems and methods used by companies to manage resources. We manage facilities, people, money, time, budgets productivity and more. Most of these things are easy to quantify using a spreadsheet. But innovation, that cant easily be quantified. And it shouldnt be. Innovation does not live well in captivity and is extremely difficult to measure. This is a significant problem because the long-term benefits of customer-driven innovation are immeasurable. In researching companies for The Customer Playbook, Webb found some of the best companies didnt try to quantify the benefits of enterprise wide innovation systems. Or if they did, it was done very simply. Take Sierra Nevada Brewing Company for example. When the organization set out to create the worlds best beer they had only one measurement of success: great beer. Sound too simple? Its not. The brewing company has become one of the biggest successes in the beer industry thanks to that defining goal. In this program you will learn how innovative ideas such as carpet time and innovation safaris can give you the real facts about what your customers need and want, as well as mistakes that could be killing your business. Youll also learn the invaluable facts that can be gathered from The Customer Service Strata and find what Webb calls the Soul of the Customer, much better than the superficial Voice of the Customer. Organizations must connect with their customers, but carefully. Get on the street level with your customer. The bottom line is knowing is out, and experience is in.

takeaways
The program includes: Avoid the common mistakes and customer relationship initiatives Build brand value Create an online buzz Develop a digital command center Rapidly improve your customers experience Eliminate unhappy customers Develop micro-communities

format
All programs are available as a keynote, half-day or full-day workshop. All programs are customized to meet the specific needs of our client. Certification programs are also available.

keynote topic
The 90-day Innovation Makeover
Master Enterprise Wide Innovation in Just 90 Days
This program addresses the important of developing innovation initiatives that are not cookie-cutter solutions. There are more 170 different innovation management systems. Which ones right for you? Answer none of them. The only innovation system that is right for your organization is the one that you configure to address the uniqueness of your culture, market and capabilities. This program shows you how to take a toolbox approach towards configuring a system that will build sales and long-term sustainable profit. When it comes to innovation, a holistic philosophy of net customer value is needed. We will look at some specific tools that can be deployed in todays fast moving, flexible environment in a prescribed way in order to address the issues that face current organizations. These tools will help you combine the best of your internal resources and those on the outside in the industry at large. The first problem and a major pitfall in innovation today is the use of a cookie-cutter approach towards improving innovation. Some companies are excellent at accessing external innovation, yet extremely bad at taking those technologies to market. Some companies have a very good new product development function, but are very bad at deploying it. The problem is innovation requires a broad array of skill sets. But those skill sets can be easily built in as long as the right philosophy and culture of innovation exists. Achieving superstardom in the innovation space is a matter of three things, and three things taken in balance: a customer focus and an effective process that keeps innovation moving along, all supported by a healthy innovation-focused culture. In The Innovation Playbook, author Nicholas J. Webb uses organizational examples such as In-N-Out Burger and Sierra Nevada Brewery to show how a systemic culture can systematically deliver A-plus customer service using layered approaches that provide net customer value. Webb explains how companies such as these not only provide a solid product, they utilize all five senses of their customers to present a full-spectrum experience for their most valuable resource their customers. Webb also calls companies such as Adobe and Hewlett-Packard Innovation Superstars due to their absolute devotion to an innovative culture centered on value rather than risk. You will learn to significantly increased sales, while concurrently reducing internal costs. You will also develop an enterprise-wide customer value plan. As a hugely successful innovator, Webb will share the roles of open and other innovation methodologies that can be used as tools in delivering world-class customer service. This program is targeted for management and leadership in the creation of customer relationship planning.

takeaways
The program includes: Comprehensive orientation of the RealOpen innovation management system The must-have tool for innovation innovation scenario tactics The five leadership skills of innovation How to create an innovation culture How to structure innovation teams Developing a digital command center How to increase access to market-leading innovations How to improve innovation filtration and throughput The role of innovation across the enterprise The latest tools, and techniques and methods for increasing speed and profitability through innovation How to configure an innovation driven organization How to create innovation champions within your organization

format
All programs are available as a keynote, half-day or full-day workshop. All programs are customized to meet the specific needs of our client. Certification programs are also available.

keynote topic
Digital Innovation
Nicholas J. Webb has researched hundreds of companies while writing his book, The Digital Innovation Playbook. What he has discovered will astonish your audience. He learned how some of the best organizations in the world are using digital and social media to drive unprecedented levels of customer value. His case studies include how the U.S. Army has solved its major problem through its digital presence. Hell show how great innovators like Yamaha and Kodak are creating world-class innovations through digital connectivity. Digital Innovation is literally the next generation of innovation and best practice. This information is extremely fresh and updated prior to every presentation.

takeaways
The program includes: How the digital universe is driving the most innovative companies How to increase access to both breakthrough in incremental innovation The power of the digital sandbox How to digitize open innovation How to build sales while reducing costs

format
All programs are available as a keynote, half-day or full-day workshop. All programs are customized to meet the specific needs of our client. Certification programs are also available.

keynote topic
Innovation leadership
The rules of successful innovation management have changed, and they have changed drastically. Our digitally connected world has mandated that leadership understands the role of social and digital media in innovation. Leaders today also need to understand new methods of driving speed to market while concurrently increasing efficiencies. In this keynote, Nicholas J. Webb literally creates a roadmap for innovation and leadership success.

takeaways
The program includes: The best systems and practices for innovation management How to digitize your innovation function How to reward and motivate stakeholders How to create true internal collaboration How to connect to external customer communities The five essential innovation leadership skills

format
All programs are available as a keynote, half-day or full-day workshop. All programs are customized to meet the specific needs of our client. Certification programs are also available.

keynote topic
Innovation Superstars
Nicholas Webb has been involved in innovation for over a quarter of a century. His success as both an inventor and as an innovation strategist has taught him the key elements for innovation success. This real-world experience in combination with his research of hundreds of companies has given him the secret formula for innovation success. In this powerful keynote, Nicholas Webb identifies the anatomy of innovation superstars. He provides real-world case studies and takeaways that allow you to apply this formula to your businesses immediately.

takeaways
The program includes: The anatomy of an innovation superstar The power of passion The will of innovation craftsmanship How to create an innovation culture How to avoid the five common innovation mistakes How to create your innovation game plan

format
All programs are available as a keynote, half-day or full-day workshop. All programs are customized to meet the specific needs of our client. Certification programs are also available.

custom keynote topics


Nicholas Webb can provide custom keynotes that are surgically targeted to the specific needs of your organization and industry. Other topics include: The future of innovation in medical technology Innovation in the delivery of healthcare Managing change and the future The great news about the current economy The power of innovation in sales and marketing Contact point innovation and driving customer experiences How to achieve business excellence

retreats and customized events


We provide a wide range of customized training, coaching and retreats. We also provide many workshop programs.

the innovation superstar award - innovation incentive programs


We provide a turn key employee incentive program that is targeted around rewarding and recognizing stakeholders for driving innovation. Our research has found that a well-defined innovation awards program provides the best sustainable means of incentivizing employees. Our Innovation Superstar Award program is easy to adopt and provides tremendous results. We work closely with your HR department to identify other potential incentives that can be connected to the award. Rewarding employees and innovation stakeholders is a critical component to a sustainable innovation initiative.

executive coaching
Because of our expertise we have been hired by dozens of Fortune 500 companies to train and coach their core team. Our executive coaches are Certified Management Consultants as designated by the Institute of Management Consultants. Less than 2% of management consultants have achieved this level of training and expertise. IMC CMC certification number 5587329 (IMC USA), a ISO/IEC 17024:2003 Certifying body certifies Nicholas J. Webb as an Certified Management Consultants (CMC)

innovation safaris
We provide a service where we actually go out into the field with our client companies to assist them in identifying new innovation opportunities. We use our proven contact point innovation method that guarantees results every time. Our safaris are typically 2 to 5 days long and virtually always result in identifying a new product or service innovation.

itinerant vice president of innovation


We can provide itinerant executive leadership and management on an outsourced basis. Some of our clients have used us for years to serve as their emerging innovation or new innovation departments.

innovation and creativity retreat


Imagine having a world-renowned innovation expert host a retreat for your organization. We can manage all aspects of an innovation and creativity retreat that has one simple objective, RESULTS. Our retreats create a true transformative experience for the attendees. Our retreats are powerful, fun and most importantly they turn your team into true Innovation Superstars.

the five questions you must ask before selecting an innovation workshop. 1.
Is your innovation expert an innovator? There is a surprising, but little-known fact that most so-called innovation experts have never actually ever invented anything. Meeting attendees are demanding experts not theorists. Nicholas J. Webb is a successful master inventor having been awarded over 35 patents by the US patent and trademark office. His technologies range from complicated industrial technologies, consumer products to one of the worlds smallest medical implants.

2.
Is the speakers message new and relevant? Many speakers are delivering the same message that they delivered over a year ago. Innovation is experiencing major changes as a result of the role of digital and new media. It is extremely important to deliver fresh and relevant information to your attendees. Nicholas Webb updates each and every presentation and as the author of The Innovation Playbook and The Digital Innovation Playbook his information is truly cutting edge.

3.
Does the speaker have an executive background? The speaker must have real world experience in taking the theories of innovation and applying them to a business enterprise. Most innovation speakers today have not served in the capacity of President or CEO. Nicholas Webb has served as the CEO of several technologies based corporations where he applied the theories of innovation into the real world of business.

4.
Does the speaker have a wide range of industry experience? The general principles of innovation apply to all businesses, however there are vastly different ways in which innovation is deployed based on industry. A speaker must have experience in a wide range of industry categories to be able to create a presentation that is relevant to your audience. Nicholas Webb works with a wide range of clients in categories including: pharmaceuticals, medical device, consumer electronics, industrial, consumer packaged goods, telecommunications, travel and hospitality, retail, wholesale, finance and biotechnology just to name a few.

5.
Does your speaker have the necessary pedigree? Many innovation speakers are nothing more than entertainers. But in a shrinking economy with fierce competition, attendees need deliverables. They want proven ideas that they can take back to their organization to achieve real results. Speakers must have the necessary pedigree to have that knowledge and to gain the respect of the attendee.

a snapshot of nicholas webbs expertise


Master Inventor awarded 35 patents by the US Patent Office CEO Background served as a CEO for several technology companies World-Renowned Author two major books in the last two years Business Expert Fortune 500 clients, Certified Management Consultant Five Star Rated 98% excellence rating by attendees Innovation Deployment Launched hundreds of new technologies

why hire a certified management consultant (CMC)?


The Certified Management Consultant (CMC) designation is awarded to a select group of consultants (only 10,000 worldwide) who have demonstrated that they produce substantive results, adhere to the IMC USA canon of ethics, and manage their practices professionally. IMC USA participates in the 44-nation International Council of Management Consulting Institutes (ICMCI), which sets the global standards of technical competence and professional conduct. CMCs must maintain this level of performance and stay current with global standards to be able to renew their certification every 3 years.

industries we serve
The rules of innovation apply across all industries. However, our wide range of industry experience provides a unique and special benefit to your organization. We understand the market drivers and other environmental factors that affect your organization. This industry-specific expertise allows us to deliver a world-class customized training program.

Biotechnology Consumer goods and retail Electronics Energy Financial services Healthcare delivery Medical device industry Digital media Software Telecommunications Automotive Consumer packaged goods

University technology transfer State agencies Chemical and process industries Fresh produce and farming Supply-chain management Purchasing Services industries Innovation management Private equity Aerospace and defense Consumer & industrial Hardware Manufacturing

our superstars