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The Swedish results in KWD Webranking 2011 (formerly conducted under the brand H&H Webranking), were published today in the Swedish financial newspaper Dagens Industri. SCA wins the annual ranking of corporate websites in Sweden, receiving 80.5 points out of 100 points. SCA is also the only company among the Swedish top tier to improve its performance. Last years winner Swedish Match settles for third place with 73.5 points. The silver medal goes to SKF with 73.75 points. For the fifteenth consecutive year, KWD Webranking has surveyed corporate websites of the largest listed companies to evaluate how they address the online information needs of their diverse institutional audiences. Previously known as H&H Webranking, KWD Webranking includes the FT Europe 500 and the 100 largest companies in FT Global 500. The corporate websites of the 100 largest listed companies in Sweden are included in the survey.
SCAs strengths
One of several strengths in SCAs corporate website is the section dedicated to the credit market covering the companys risk management. SCA also publishes important corporate events every month giving the visitor not only an historical retrospect but also the possibility to evaluate the company in the long term. Theyve been doing this since 2008. Furthermore, SCA excels in social media and search.
www.kw-digital.com
United Kingdom.
Hallvarsson & Halvarsson Marcus Eriksson, research Telephone + 46 8 407 22 17 E-mail marcus.eriksson@halvarsson.se
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