CAROL FREY CLARK

Home: 410-323-3235 Cell: 202-297-3943 cvfclark@yahoo.com Baltimore, MD 21212

SENIOR EXECUTIVE BUSINESS DEVELOPMENT

Global Growth Strategy / Major Accounts / Corporate / Foundation / Partnerships / Capital Campaigns / B2B / B2C / Branding / Community Relations / Market Expansion / Program Development / Cost Control / Revenue & Profit Growth

Recognized for optimizing business performance. Consistently grew revenues and profits in highly competitive environments. Designed and implemented successful strategies to boost regional, national and international market share. A high-energy, results-oriented leader with keen business insights, an inclusive management style to meet/exceed corporate goals. Skills include: Positioning businesses to meet aggressive performance objectives Building strong business and community relationships Improving brand identity/boosting market share while controlling costs Developing superior fundraising, marketing and communications team Representative Accomplishments
Launched and administered a $15M Capital Campaign while directing Annual Fund growth of 12%. Administered revenue acquisition campaigns that increased the donor base of a small Advocacy NGO by 25% ($10K) and secured 50% ($1.5M) of annual budget requirements. Produced capital asset management improvements of 10 to 20 % with significant cost savings through reduced facility deployment and productivity gains of more than 10 % due to improvements in design, process, automation and human resource management. Initiated entry into an international consulting practice arena for a 15% increase in annual revenues. Developed and directed marketing for the Electric Vehicle Demonstration Program, a public/private, multiyear project that fostered commercialization of electric-powered vehicles.

* * * * * * * PROFESSIONAL EXPERIENCE

CCLARK ASSOCIATES, Baltimore, Maryland Present Providing global strategic planning, competitive assessment, market positioning, fundraising and grant management and donor relation services. Launched healthcare reports for resource marketing, brand awareness, and expert positioning. Researched, interviewed, qualified corporate/foundation grantors for support of a private school in India. Directed qualified private foundation/corporate donors with strategy recommendations for the Foundation for American Blood Centers. IVORY HOUSE HEALTH SERVICES, Baltimore, Maryland 2010 to 2011 Director, Marketing Development Senior management, determining strategy and market growth via branding, client targeting, messaging, web/social media and database design/development; launch of foundation support for model service program. Grew client base by 100% within 12 months. Expanded referral network through accelerated business community engagement and database tracking. Instituted rebranding via new web site, accelerated social media, and new message positioning. Designed and implemented strategic plan for systemic cost/time efficiencies and vertical partnerships.

ENOCH PRATT FREE LIBRARY (System), Baltimore, Maryland 2005 to 2007 Director, Department of Institutional Advancement Member of the Executive Committee for operating management of the 24-branch library system; directed contributor outreach and private sector support, including the Annual Fund, Capital Campaign and newly initiated funding sources. Grew private sector revenues by 25% with expanded avenues of giving such as Planned Giving program, Board/major donor receptions, targeted community engagement, affinity groups and fundraising events. Re-established a $15M capital campaign and managed campaign consultant with engagement of community leaders for expanded major donor, foundation and corporate participation for $8M new gifts. Redesigned a marketing/development team with upgraded positions and professional profiles that expanded supporting revenue streams. Significantly increased community awareness and services with a new brand, a new website and a new Anchor Library. WORLD VISION U.S., Washington, D.C. 2002 to 2004 Executive Director, Foundation and Corporate Development - Established a new Foundation and Corporate development office for U.S. eastern region with initial $1.5M in revenue. Expanded selected avenues of income through program/fundraising teams with the International Programs Group in D.C., the WVI corporate policy sector in London, and the U.S. Programs teams in New York, Washington, D.C., and West Virginia. Directed strategy for major initiatives, including Corporate Roundtables for HIV/AIDS and Microenterprise development, $2M franchise pharmacy program in Kenya, L-T international and national engagement with Colgate Palmolive. PLAN USA, Arlington, VA 1999 to 2002 Program Director, Foundations and Corporate Grants Established Foundation and Corporate development office with a lead program $1M and $15M funding for HIV/AIDS orphans, Hope for African Children Initiative, with a Consortium Coordinated Framework for Fundraising and major donor strategies. Positioned $2M corporate partnership for multi-year Safe Motherhood program in Asia, $1M corporate partnership for HIV/AIDS multi-year program in Central America, $1M foundation grant for Quality Education programs in Guatemala and Dominican Republic. Initiated foundation grant support for Emergency Education program in Sierra Leone and partnership for HIV/AIDS program in Africa with on-line foundation with UN and corporate backing. Set guidelines and strategy for field programs for market entry, research priorities, due diligence, grant funding, philanthropic relationships, marketing submissions and sponsor communication. POPULATION INSTITUTE, Washington, DC 1989 to 1999 Director, Organization Liaison - Managed outreach, fundraising campaigns and cultivation for foundations and major donors to maintain $3M annual budget; directed community leaders network and Congressional advocacy, grant requests, program and annual reports, LT income plan, Board engagement Directed state/congressional district coordinator program among a national advocacy constituency of Community Leaders that generates legislative alerts for public response. Coordinated ICPD+5 activities contributing to the NGO voice and platform recognition, including the Hannover Consultation for NIS NGO representatives; the Mid-Atlantic ICPD Preparatory Consultation; the XVI Int'l Global Media Awards program and presentation in the Great Hall of the People, Beijing. Increased population awareness and market penetration as a Delegate to the 1994 (ICPD) United Nations International Conference on Population and Development in Cairo and the 1995 United Nations Fourth World Conference on Women in Beijing. Member of the U.S. Population Network and the NGO Committee on Population and Development committees. MCI TELECOMMUNICATIONS, INC., Washington, DC 1983 to 1988 Director, Network Analysis; Senior Staff, Network Engineering - Directed capital utilization improvements on the MCI network: network performance model, capital efficiency improvement plan with performance standards, cost/revenue impacts. Directed state of the network performance analysis for CEO, resource allocations by Operations, Lab, and Purchasing: operational reliability systems, vendor performance, failure rankings and trend analyses. Oversaw development of inputs to the Capital Plan: capacity projections, demand projections, capital

project requirements and competitive analyses. Recommended strategies to enhance network survivability, the use of alternative transmission systems and cost savings. BOOZ ALLEN HAMILTON, Bethesda, MD 1977 to 1983 Associate, Transportation Consulting Division - Project manager and consultant for economic, financial and marketing studies in the corporate and public sectors for the Maritime Technology Practice. Honorary Appointment: Transportation Research Board, National Research Council of National Academies of Science and Engineering, Washington, D.C.--Inland Water Transportation Committee.

Additional Information
Master of Science in Administration (MBA equivalent) in Financial Management, George Washington University, Washington, DC Bachelor of Arts in Economics and French; Honorary Award in Economics, Lake Erie College, Painesville, OH International Semester at University of Grenoble, Grenoble, France International programs in China, Nepal, India, Jordan, Egypt, Kenya, Tanzania, Malawi, Zimbabwe, El Salvador, Honduras Volunteer in Mission programs and NIH Avocations include photography, decorative arts, writing, horticulture