INTRODUCTION Today is the world of competition, in this scenario each and every company has to keep an eye on his

competitor to help this out we done the comparative analysis of different private banks and their services. The banks which we have taken to conduct our comparative analysis are: ICICI HDFC KOTAK MAHINDRA AXIS

The parameters which we choose for conducting comparative analysis are as follows:
On the basis casa On the basis of loan provided On the basis of financial statements On the basis of market shares On the basis of services provided

Corporate Profile ICICI Bank is India's second-largest bank with total assets of Rs. 4,062.34 billion (US$ 91 billion) at March 31, 2011 and profit after tax Rs. 51.51 billion (US$ 1,155 million) for the year ended March 31, 2011. The Bank has a network of 2,533 branches and about 6,700 ATMs in India, and has a presence in 19 countries, including India. ICICI Bank offers a wide range of banking products and financial services to corporate and retail customers through a variety of delivery channels and through its specialized subsidiaries in the areas of investment banking, life and non-life insurance, venture capital and asset management. The Bank currently has subsidiaries in the United Kingdom, Russia and Canada, branches in United States, Singapore, Bahrain, Hong Kong, Sri Lanka, Qatar and Dubai International Finance Centre and representative offices in United Arab Emirates, China, South Africa,

Bangladesh, Thailand, Malaysia and Indonesia. Our UK subsidiary has established branches in Belgium and Germany. ICICI Bank's equity shares are listed in India on Bombay Stock Exchange and the National Stock Exchange of India Limited and its American Depositary Receipts (ADRs) are listed on the New York Stock Exchange (NYSE).

CORPORATE PROFILE HDFC Bank was incorporated in August 1994, and, currently has an nationwide network of 2000 Branches and 5,998 ATM's in 1996 Indian towns and cities. The Bank operates in four segments: treasury, retail banking, wholesale banking and other banking business. For the quarter ended 30 June 2011 bank total income was rs.7098 crore an increase of 31.2% over rs.5410.6 crore for the quarter ended on June 30 2010.net revenues (net interest income plus other income) was rs.3968 crore for the quarter ended June 30 2011 as compare to 3391.6 crore for previous year. it has branches all over the world including singapur, kwait, united kingdom, U.A.E. KOTAK MAHINDRA

Kotak Mahindra is one of India's leading financial institutions, offering complete financial solutions that encompass every sphere of life. From commercial banking, to stock broking, to mutual funds, to life insurance, to investment banking, the group caters to the financial needs of individuals and corporate. The group has a net worth of Rs.7,911 crore and employs around 20,000 employees across its various businesses, servicing around 7 million customer accounts through a distribution network of 1,716 branches, franchisees and satellite offices across more than 470 cities and towns in India and offices in New York, California, an Francisco, London, Dubai, Mauritius and Singapore. Kotak Mahindra Asset Management Company Limited (KMAMC), a wholly owned subsidiary

of KMBL, is the Asset Manager for Kotak Mahindra Mutual Fund (KMMF). Presently it is engaged in commercial banking, stock broking, mutual funds, life insurance and investment banking. It caters to the financial needs of individuals and corporate. Kotak Mahindra Bank is part of the Kotak Mahindra Group with a net worth of over Rs. 5,997 crore.

Axis Bank was the first of the new private banks to have begun operations in 1994, after the Government of India allowed new private banks to be established. The Bank was promoted jointly by the Administrator of the specified undertaking of the Unit Trust of India (UTI - I), Life Insurance Corporation of India (LIC) and General Insurance Corporation of India (GIC) and other four PSU insurance companies, i.e. National Insurance Company Ltd., The Bank as on 30th June, 2011 is capitalized to the extent of Rs. 411.88 crores with the public holding (other than promoters and GDRs) at 52.87%.. The Bank has a very wide network of more than 1281 branches (including 169 Service Branches/CPCs as on 31st March, 2011). The Bank has a network of over 6270 ATMs (as on 31st March, 2011) providing 24 hrs a day banking convenience to its customers. This is one of the largest ATM networks in the country. The Bank has strengths in both retail and corporate banking and is committed to adopting the best industry practices internationally in order to achieve excellence. COMPARATIVE

ANALYSIS OF SAVINGS ACCOUNTS

FEATURES / BANK
MIN AQB

ICICI

HDFC

UTI

IDBI

HSBC

KOTAK

10,000

10,000

5,000

5,000

10,000

10,000

2 WAY SWEEP

NO

YES

NO

NO
YES

NO

YES

HOME BANKING

YES

FREE

NO

CHARGED

YES

DEMAND DRAFT

CHARGED CHARGED

FREE

YES

FREE

FREE

ECS

YES

YES

YES

YES

YES

YES

DEBIT CARD

ICICI

HDFC

UTI

IDBI

HSBC

VISA DOMESTIC

PHONE BANKING

YES

YES

YES

YES

YES

YES

NET BANKING

YES

YES

YES

YES

YES

YES

MOBILE BANKING

YES

YES

YES

YES

YES

YES

TRADING A/C

CHARGED CHARGED CHARGED

NO

CHARGED

FREE

COMPARITIVE ANALYSIS OF CURRENT ACCOUNTS

FEATURES / BANK
MIN AQB 100000 40000 100000 100000 100000 50000

ICICI

HDFC

UTI

IDBI

HSBC

KOTAK

2 WAY SWEEP

NO

NO

NO

NO

NO

YES

HOME BANKING

YES

YES

YES

YES

FREE

FREE

DEMAND DRAFT

UPTO A LIMIT

FREE

UPTO Rs.

FREE

UPTO A UNLIMITED FOR LIMIT BRANCH LOCATION .FREE FOR NON-

UPTO A 20 LAKH LIMIT (P.M)

BRANCH LOCATION UPTO Rs.30 LAKHS. DEBIT CARD ICICI HDFC UTI IDBI HSBC ALL VISA

DOMESTIC AND INTERNATIONAL ATMs

PHONE BANKING

FREE

FREE

FREE

YES

FREE

FREE

NET BANKING

FREE

FREE

FREE

YES

FREE

FREE

MOBILE BANKING

FREE

FREE

FREE

YES

FREE

FREE

AT PAR CHEQUE BOOK

FREE

FIRST FREE THEN CHARGED

UPTO Rs.75 LAKH (P.M)

UPTO Rs.5Cr. P.M free

FREE

UNLIMITED FREE