Conlif Limited,Kolkata Business Profile Conlif is a leading company using the Network Marketing or MLM route to sell its

products. The company manufactures wristwatches and also sells a number of consumer durables and jewellery products. Currently, the company has over 25000 members who market the products and also enlist new members. Each member is paid a commission on the items purchased and also on new members enlisted on the basis of specified dynamic business rules. Members are also paid Bonuses and Incentives for achieving additional targets set by the company from time to time. Scenario prior to our solution Prior to implementation of our integrated solution, the company was using internally developed software for managing member data and calculating commissions, bonuses and incentives earned. The system was not linked to the inventory and accounting systems. Areas of Concern The company was facing a number of problems related to network management, inventory, production, accounting and controls. These were the direct result of an ill-conceived and non-integrated software solution that was in use. The system had not been planned for such a high number of members and consequent transactions. Moreover, it was not geared for dynamic business rules and fats processing. Being a partial system, it led to unnecessary multiple data entry and absence of timely MIS. Some of the primary areas of concern are highlighted below:

Improper calculation of member payouts Difficulty in ascertaining net member balances from product sales and commission earnings Statutory Deductions like TDS not automatically done Difficulty is ascertaining product supplies to members Problems in maintaining inventory and generating invoices owing to multiple packs comprising SKUs in different permutation and combinations

Inadequate system for monitoring and controlling vendor supplies, raw materials and production Non-integration with financial accounting causing multiple entries of same data Statutory obligations like Sales Tax and Excise not automated

Solution Implemented We designed and implemented an integrated solution to solve all the above concerns. It has the following modules:

Member Database with Sponsor Reference and downline tree Comprehensive master for multiple schemes for various payouts like commissions, bonuses and incentives Generation of Earnings, Payouts and relevant documents like money receipt, earning statements and invoices Multi-tier product master Purchase and Vendor Management Production Inventory and Supplies Financial Accounting