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Case Summary
As the worlds largest retailer, its difficult for Wal-Mart to maintain its corporate culture across all of its 4000 stores, 1.5 billion employees. In the past, Sam Walton who is the Wal-Mart founder started the Saturday Meeting, which was helpful for Wal-Mart to operate the company and maintain its corporate cultureclose-knit, solidarity, efficient, high formalization, frugality. However, with the development of Wal-Mart, tremendous attendance at the Saturday Meeting made it bored and difficult to maintain its culture. Also the increased public scrutiny brings to the biggest obstacle to Wal-Mart being the worlds largest company. For example, controversies over Wal-Marts anti-union position, its hiring and promotion practices, and its
Organizational Behavior
treatment of employees make it increasingly difficult for Wal-Mart to maintain its friendly, affordable image. So how to deal with the negative things may be the key problem for Wal-Mart to enjoy continued success.
Wal-Marts Culture
The seven primary characteristics are: innovation and risk taking, attention to detail, outcome orientation, people orientation, team orientation, aggressiveness and stability. Then let me use the seven characteristics to capture the essence of Wal-Marts culture. 1. Innovation and risk taking. Wal-Mart is encouraging employees to be innovative and take risk. Risk comes with innovation, but people don't giving up innovation for the unknown risk. 2. Attention to detail. Many companies can keep advantage in the market because of paying great attention on details. So does Wal-Mart, such as the greeter's performancewhile smiling ,how many teeth will be exposed. 3. Outcome orientation. Management focuses on the results or outcomes rather on the processes to achieve those outcomes. But if too much paying attention on outcome can result some bad thing, because the process sometimes is important, and never should be ignored. 4. People orientation. Wal-Mart is a service organization, and the employees must get along well with customers. Only when all employees know how the management decisions come from and affect, they can do their job well. 5. Team orientation. In Wal-Mart, employees don't call staffs rather partners. Every employee can take part in the management decision. Team decision makes many good ideas to make progress of Wal-Mart's feet. 6. Aggressiveness. Wal-Mart's leader will ask why they don't have them when he found some products are selling well in other competitors' stores, and at once ask their stores to sell this kind of products. The leaders make decisions quickly, and take actions fast. 7. Stability. In Wal-Mart, there are a lot of products coming or going into his store, so it doesn't keep stability in the sale plans for a long time. When some products are selling in other stores, Wal-Mart will get the information at first time, and managers have a meeting together and makes decision to change the sale plan. The more employees accept the organization's key values and the greater their commitment to those values, the stronger the culture is. So Wal-Marts culture is strong. The strong culture of Wal-Mart has some functions to contribute to its longterm performance. Firstly, Wal-Marts managers respect everyone, and think about their advices. So employees' working hard can be praised and rewarded, and they form a positive value concept. Secondly, strong culture can condense the employees. Wal-Marts frugality culture affect many its employees. Thirdly, strong culture leads to organizational goals. Fourthly, it is more helpful to standardize employees, because it is intangible and informal. Fifthly, it moderates the relationship in WalMart between people and people, relationship and relationship, people and relationship. Recently some bad affection occurs in Wal-Mart. In the period of Sam Walton, Wal-
Organizational Behavior
Mart respects its employees and keeps a friendly impact to all the people. In the recent years, it employs the illegal immigrants for keeping the costs low. And Wal-Mart thinks greatly of the increasing achievement, but overlook to construct the company such as the impact, employee's attitudes and so on. There may be some suggestions of me to maintain and improve Wal-Mart's culture, such as strengthening the training for entrepreneur, carrying on socialization and improving the internal environment in the organization.
Organizational Behavior