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Literature Review

Effective supply value chain based on competence success


Gulgun kayakutlu and gulcin buyukozkan seeks to propose a managerial decision framework for different levels of supply chain, by addressing the strategic importance of competence values in supply chain effectivenes Their analysis of literature in the areas of competence management, knowledge management, supply chain and value chain management resulted in defining the factors of the model. The analytical network process (ANP) is used to determine the most beneficial competence success attributes in a case study performed for three companies. Their study creates awareness of knowledge management dynamics and competence management for companies which are in need of innovation to improve their supply chain competitiveness. Supply chains play a significant role in the global knowledge based economy. A supply chain consists of different stages and even includes the customer. So they focus on four dimensions: supply value chain effectiveness goals, knowledge dynamics, competence levels and success attributes in competence levels.

Dimension of effectiveness
The majority of companies in supply chains target correct order management, demand forecasting,inventory management, capital efficiency and reduced time-to market which are all good responses to market needs.

Dimension of knowledge management dynamics


In order to achieve goals for effectiveness, knowledge management is to be used as part of a strategy, as an integration tool and to pertain the relations. Knowledge management dynamics are clustered as strategies, infrastructure and distribution and sharing as:

Knowledge management strategies

Knowledge management infrastructure

The central focus in knowledge management strategies is on Value chain landscape, knowledge assets sharing , defining incentives and the strength of creativity. Information and communication technologies are indeed an integral part of value chain integration. The decision making and the technological infrastructure are the two critical systems in performance. Value adding network implemented using

Knowledge distribution

Internet and the web-based applications (technological system) will amalgamate the structural assets, whereas data warehouses and data mining tools (decision systems) will retrieve the knowledge from combined information inventories. Reinvention of the values that can be created through an integrated value chain can only be possible by building trust. Formalizing chain learning, fostering communities of practice and rewarding systems can be solutions for building trust if power of stages are balanced.

Dimension of competence levels


Organizations and teams are made of individuals. The majority of competence studies conclude that behavioral, motivational, technical and knowledge based skills ( influence the degree of achievement of supply value chain goals. It is obvious that organizational, team and individual competence levels are interdependent and one cannot be analyzed without the feedback of the other levels.

ANP Process
ANP is a general form of the analytical hierarchy process that is found to be capable of taking the multiple dimensions of information into the analysis. It is a method that is widely used in decision making in supplier selection and supplier evaluation. There are six major steps in the ANP process: 1 Develop an evaluation network hierarchy showing the relationships among analyzing factors. 2 Elicit pair-wise comparisons among the factors influencing the evaluation. 3 Calculate relative-importance-weight vectors of the factors. 4 Form a super matrix (i.e. a two-dimensional matrix composed from the relative-importance-weight vectors) and normalize this super matrix, so that the numbers in every column sum to one. 5 Calculate converged (stable) weights from the normalized super-matrix. 6 Determine overall weightings of evaluation attributes.

Conclusion
The author addresses the need for a strategic analysis model to assist management in identifying the competence levels success factors for supply value chain management effectiveness. So they developed an evaluation model based on a literature survey and refined with industrial experts. The model considers tangible,intangible, quantitative, qualitative and strategic factors in the evaluation.