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A COMPREHENSIVE PROJECT REPORT ON _________________________________________

(Institute Name) IN PARTIAL FULFILLMENT OF THE REQUIREMENT OF THE AWARD FOR THE DEGREE OF MASTER OF BUSINESS ASMINISTRATION

Submitted to

In

Gujarat Technological University


Faculty Guide Name and Designation

UNDER THE GUIDANCE OF Company Guide (If Any) Name and Designation

Submitted by (STUDENT NAME) [Batch : 2010-12, Enrollment No.:____] MBA SEMESTER III/IV
(Institute Name)
MBA PROGRAMME Gujarat Technological

Affiliated to

University

Ahmedabad Month, Year

(in case of CP based on Industry Defined Problem Identification)

Company Certificate
(On separate page)

This is certified that Mr./ Ms and Mr/Ms... from .Institute, have carried out the research on the subject titled at this company/organisation under the I also

supervision of ..from . To........ satisfactory.

certify that, the above mentioned students have carried the research work

----------------------------------------------------------Students Declaration
(On separate page)
We, __________________________________, hereby declare that the

report for Comprehensive Project entitled ________________________ ____________________________________________________________ is a result of our own work and our indebtedness to other work publications, references, if any, have been duly acknowledged. Place : .. Date : (Signature) (Name of Student)

Institutes Certificate
(On separate page)
Certified that this Comprehensive Project Report (Enrollment No..), who carried out Titled the research under my

is the bonafide work of Mr./ Ms ..

supervision. I also certify further, that to the best of my knowledge the work reported herein does not form part of any other project report or dissertation on the basis of which a degree or award was conferred on an earlier occasion on this or any other candidate.

Signature of the Faculty Guide (Name and Designation of Guide)

(Certificate is to be countersigned by the Director/HoD)

_______________________________________________________

PREFAC (SEPARATE E PAGE)


__________________________________________________

________________________________________________________

ACKNOWLEDGEMEN T (SEPARATE PAGE)

o o o o o o o o

TABLE OF LIST OF CONTENTS LIST OF TABLES LIST OF SYMBOLS, ABBREVIATIONS FIGURES OR NOMENCLATURE ABSTRACT (OPTIONAL)/ EXECUTIVE SUMMERY CHAPTER APPENDICES / S REFERENCES ANNEXURES / BIBLIOGRAPHY

General Model Format For CP Project


[Option 1: If project is based on Research]
PARTICULARS SR. NO. Total Semester No. of Pages. PART I GENERAL INFORMATION III 3 to 5 About the Company / Industry / Sector Overview of World Market of Indian / Gujarat Overview Market of the Company / industry / Growth Sector major Companies in the About Industry Product Profile (Major Products) PART II PRIMARY STUDY III 8 to 12

2 3 4

III 5 to 10 III Upto 5

Introduction of the III Study 4.1 Literature 4 to 6 4.2 Review Background of the Study 2 to 3 4.3 Problem Statement /Rationale / 1 to 2 of Study the 4.4 Objectives of the Upto 1 4.5 Study Hypothesis Upto 1 5 Research III 10 to 15 Methodology 5.1 Research Design 5.2 Source/s of 5.3 Data Collection 5.4 Method Population 5.5 Sampling 5.6 Method Sampling 5.7 Frame Date Collection Instrument Data Collection Work to be commenced III & IV in Sem. III and continue in Sem-IV also. Analysis and 6 Data IV 30 to 50 Interpretation 7 Results and IV 5 to 10 Findings 8 Limitations of the IV 1 to 2 Study 9 Conclusion/Suggestion IV 2 to 3 sabove are a part of model guidelines & they may increase / decrease, depending (No. of pages suggested
on the scope of the research work and guidance of faculty guide)

o Annexure o Bibliography

o o o o

[Option 2: If project is based on Industry study / Industry Defined Problems]

General Model Format For CP Project

Preface Acknowledgement Declaration Executive Summary


PART I Industry Study

SR. NO.

PARTICULARS Semester

No of Pages

III 2 to 3
2 to 3 2 to 3 2 to 3 2 to 3 2 to 3 5 to 10

1 2 3 4 5 6 7

Growth and Evolution of Industry in III India Product III Profile Demand determination of the III Industry Players in the III Industry Distribution channel in the III Industry Key Issues and Current III Trends PESTEL Analysis (depends on nature of study, as per III the guides suggestions) PART II Company Study Financial Analysis of Chosen Industry (depends on IV nature as per the guides of study, suggestions) Industry Analysis : Michel Porters Five Force IV Model on (depends of study, as per the guides nature suggestions ) Future IV outlook Company Information and Product IV Profile Organisational Structure and Functional IV Departments SWOT Analysis IV

8 9 10 11 12 13 14

10 to 15 7 to 10 3 to 5 5 to 10 5 to 10 10 to 15

Problem/s Identification, Analysis of Situation IV 5 to 10 and Suggestive Measures to overcome the problems (if CP is based on Industry Defined 1 Problems) Future IV 5 to 10 Outlook/Conclusion/Suggestion (No. of pages suggested above are a part of model guidelines & may increase / decrease, depending
on the scope of the research work and guidance of faculty guide)

o Annexure o Bibliography

MODEL GUIDELINES ABOUT THE CONTENTS OF THE COMPREHENSIVE PROJECT (If the project is based on Industry Study ) Part I
1. 2. 3. Growth and Evolution of Industry in India Product Profile determination of the Demand Industry Price Income of targeted customers Penetration level Availability of Finance Replacement Demand Promotion Schemes Excise duty structures Players in the Industry Number of Players Share of Various Market Distribution channel in the Brands/Firms Industry and Current Key Issues Trends Product Quality/Technology Customer Service Pricing Promotio n Company specific marketing strategies Segmentation and Positioning in the Current trends industry PESTEL Analysis Import duties on Components and finished goods and Levies Taxes Non Tariff Barriers Future outlook/Comments Suggestions Conclusion

4.

5. 6.

7.

8. 9. 10.

1. Company _ Introduction and company Information _ profile of the company Growth 2. Product Profile 3. Functional Departments - Production - Department Marketing DepartmentPrice, Distribution Promotion Segmentation (Product, , , , Positioning - ) Finance Department (Ratio Analysis, Du-Pont analysis, ROI analysis, Leverage analysis, Capital Working - analysis) Human Resource - Department Information - Technology Others 4. SWOT Analysis 5. Financial Analysis of Chosen Industry ROI Dupont Analysis Leverage Analysis Working Capital Management Analysis Financial Any other 11. Industry Analysis : Michel Porters Five Force Analysis Model Identification, Problems Analysis and Remedial 12. Problems Measures 13. Future Outlook/Conclusion/Suggestion

Part II

Targeting

MODEL GUIDELINES ABOUT THE CONTENTS OF THE COMPREHENSIVE PROJECT Option 3: If CP is based on a Project feasibility study
Preface Acknowledgement Declaratio n xecutive E Summary SR. NO.

PARTICULARS

PART I Industry Study 1 2 3 4 5 5 6 7 8 9 10 Growth and Evolution of Industry in India Product Profile (Major Products) Players in the Industry Demand determination of the Industry Future Prospects PART II Feasibility Study Introductio n Marketing Feasibility Technical Feasibility Financial Feasibility Human Resource Requirement Conclusion (Overall Viability)

Work to be done in Sem. III III III III III III IV IV IV IV IV IV IV

Annexure Bibliography

LIST OF TABLES*/GRAPHS*/DIAGRAMS* (SEPARATE PAGE)* PAGE NOS. SR. NO. PARTICULARS TABLE NOS.

FORMAT FOR TABLES/GRAPHS/DIAGRAMS (AS TO BE WRITTEN IN THE REPORT) TABLE TITLE TABLE NO.

SOURCE: (Font Size 10)

1 17 2

3 4 5 6 7 8 9 10 11 12 13 14

Enrollment No. CP Title SPECIFICATIONS FOR COMPREHENSIVE REPORT Year Guide Name Paper Size A4 No. of pages for the 30 Side - 1.5 cm Margins Left 40 Pages approx. report (Semester Right Side - 1 cm III) of pages for the No. Not more 1001 cm Pages (combine Top - to 125 report of (Semester Sem-III and- IV) Bottom 1 cm IV) Spacing Line 1.5 Lines Paragraph Spacing Page Numbers Font Type Font Size (FS) Bold / Italic / Underline Alignment Heading Subhead Tables/ Graphs/ Diagrams Shades Borders / Word Breaking Chapter Name Double Lines At bottom Centre (Middle) Arial For normal 12 Should be used for specific purposes only Page Justify Upper case, Bold, Centre, FS 14 Bold, Left Aligned, FS- 12, No Colon (:) Title, No. and Source No Borders , Headers , Footers No word Breaking On Separate Page Before the start of Chapter the Centre Aligned on the Page No page Numbers on it Next page start the Chapter do not the title on the next page repeat Hard Bound Cover Black Plastic coated Golden color only Writing Hard : Total 2 Copy For Institute 01 (Spiral Binding) 01 (Spiral) For Student (Optional) Soft : 01 Copy CD should have following information in Word format: the Name of Student Enrollment No. CP Title Year Guide Name Hard : Total 2 Copy For Institute 01 (Hard Binding Black) For Student 01 (Spiral) (Optional) Soft : 01 Copy CD should have following information: Student Name of the

15 16

Report Binding (Semester IV only) Copies of the Report (Semester III)

16

Copies of the Report (Semester IV)