Health Promotion & Health Education

Dra. Isabelita M. Samaniego

Session Objectives o Describe the role of health promotion in preventing diseases o Enumerate the role of the family in health promotion. o Discuss the family life cycle approach in health promotion. o Discuss the PRECEDE framework in planning a health education program. Health Promotion o Complementary to disease prevention o Starts with people who are healthy o Enhancing positive behavior that promotes well being o Strengthening community measures and individual lifestyles for the maintenance of good health o Concerned with reducing, preventing and controlling negative behaviors or lifestyles that increase the risk to illness o Program to be effective has to start from conception and continue to old age- ( Womb to tomb) o Programmatic approach is calculated based on family health issues on the different stages of the life cycle o Cumulative impact of positive personal behavior starting from childhood maintained to adulthood and old age leads to better length & quality of life o Education and information programs should be developed to have a health informed population o Cost less and can be initiated by individual or community with less effort and resources. o

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Extended families of both the husband and the wife First emotional & support mechanism, education and health care giver Husband- economic provider Wife Care and discipline of children Love, care and guidance given by both are crucial for the childrens healthy development Filipino tradition of taking care of the elderly- Utang na Loob benefits of having children Rapid urbanization & industrialization has change this .

o Life Cycle Approach to Health Issues o Covers several stages of the life cycle wombinfancy-preschooler- child- adolescent- adult older person o Minimum package is prepared per stage of the life cycle to ensure optimum health and well being o o o o o Mother and the Unborn Antenatal registration Tetanus toxoid immunization Nutrition ( Vit A, folate, iron ) Treatment of existing conditions or disease Recognition, early detection and management of complications, before, during & after pregnancy Clean & safe delivery Promotion & support to breastfeeding & Mx of breast complications Family planning STD/AIDS prevention & Mx Dental care Comprehensive Evaluation History: Summary of past medical history G5P3 ( 3-1-0-3) Duration of pregnancy Naegeles rule at the

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Activities related to Health Promotion: Physical activity- done regularly can promote cardiovascular fitness, improve physical endurance and prolong life. o Less stressful lifestyle free from the effects of alcohol and other harmful substances o Peaceful surroundings promote sound minds nor inclined to violence and abusive behavior. o Healthy outlook in life- prevents violence and its fatal consequences putting undue burden on the health care delivery system o Maintaining cleanliness of the body o Non smoking of tobacco o Discipline with regards to diet, sleep, exercise o F) Individuals sense of responsibility to his own health o Family Health o Family basic unit of the Philippine society o Filipino Family Composition: o Husband & Wife and their children

o Essential Health Care Package Various Stages of Life o Newborn & Infants o Resuscitation o Routine eye prophylaxis o Prevention & mx of hypothermia o Newborn screening o Breastfeeding immediate & exclusive o Complementary feeding at six months o Prevention & mx of infection o Birth registration o Birth weight & growth monitoring o Full immunization o Micronutrient supplementation o Dental care o Developmental milestone screening o Advice on psychosocial stimulation o Early Childhood

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Growth monitoring & promotion Nutritional screening Micronutrient supplementation Developmental milestone screening Disability detection Management of common childhood diseases Dental care Counseling on accident prevention & use of safe toys, & psychosocial stimulation First Aid Middle Childhood Integrated management of childhood diseases Accident prevention Nutrition & diet counseling Dental Care Adolescent & Youth Management of Illness Counseling on substance abuse, sexuality, and reproductive tract infection Nutrition and diet counseling Mental health Family planning and responsible sexual behavior Adulthood Adults Nutrition & diet counseling Dental Care Screening & mx of degenerative diseases Counseling on substance abuse Family planning & responsible sexual behavior Reproductive health Mental health Older People Nutrition and diet Counseling Dental care Post reproductive care Screening and management of chronic debilitating and infectious diseases Counseling on substance abuse Mental health

o Health Education o Health Education Planning: PRECEDE framework o The Basic Steps in Behavioral Diagnosis o Step1 Differentiate between behavioral from non behavioral causes of health problems. o Step 2 Developing an inventory of behaviors o Step 3 Rating behaviors in terms of importance o Step 4 Developing the list of treating behavioral causes of health problems o Step 5 - Choosing behavioral targets o Inventory of Behaviors o Preventive Behaviors: o Maintain or attain desirable weight o Stop smoking or do not start o Stop heavy or abusive drinking or do not start o Continue or begin regular exercise o Avoid excessive or constant stress o Participate in BP screening programs o Treatment Behaviors: o Make informed decisions regarding medications, surgery o Take prescribed medications o Maintain or attain desirable weight o Stop smoking o Stop heavy or abusive drinking o Continue or begin regular exercise

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Avoid excessive or constant stress &/or do relaxation exercises

Messages to be Communicated Stimulation : Ex. Too many unwanted children cause unhappiness to the household- Harm cause by not practicing family planning. Information: a) Harm of not practicing family planning b) Cause of harm of not practicing family planning by the youth c) Solution to the problem Moral support for trial to practice family planning Moral support to continue to practice family planning

Rating Behaviors Rating the importance of behaviors associated with Cardiovascular diseases

The Combined Administrative & Behavioral Model Health Education Functional Framework= Phases of Modified Health Education Adoption, Diffusion Process & Needed Related Actions

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2.Availability of facilities at the project & target community 3.Available funds at the project. Summary Describe the role of health promotion in preventing diseases Enumerate the role of the family in health promotion. Discuss the family life cycle approach in health promotion. Discuss the PRECEDE framework in planning a health education program.

Crid of Media Mix to be Utilized for Programs I-IV

Media Mix Selection Grid

Each health education intervention package will need At least one technique for A,B, C, D The criteria for selection are: 1.Effectiveness of technique for the specific purpose.

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